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Stock Comparison

HBT vs FICO vs VRSK vs MBWM vs MSCI

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HBT
HBT Financial, Inc.

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$885M
5Y Perf.+121.5%
FICO
Fair Isaac Corporation

Software - Application

TechnologyNYSE • US
Market Cap$28.53B
5Y Perf.+205.5%
VRSK
Verisk Analytics, Inc.

Consulting Services

IndustrialsNASDAQ • US
Market Cap$22.36B
5Y Perf.-1.2%
MBWM
Mercantile Bank Corporation

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$898M
5Y Perf.+126.7%
MSCI
MSCI Inc.

Financial - Data & Stock Exchanges

Financial ServicesNYSE • US
Market Cap$42.37B
5Y Perf.+77.0%

HBT vs FICO vs VRSK vs MBWM vs MSCI — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HBT logoHBT
FICO logoFICO
VRSK logoVRSK
MBWM logoMBWM
MSCI logoMSCI
IndustryBanks - RegionalSoftware - ApplicationConsulting ServicesBanks - RegionalFinancial - Data & Stock Exchanges
Market Cap$885M$28.53B$22.36B$898M$42.37B
Revenue (TTM)$293M$2.26B$3.10B$372M$3.13B
Net Income (TTM)$77M$760M$910M$89M$1.32B
Gross Margin80.0%84.2%67.4%64.0%82.4%
Operating Margin35.6%50.4%44.9%27.5%54.7%
Forward P/E9.6x28.6x22.3x9.5x29.7x
Total Debt$65M$3.07B$5.04B$826M$6.31B
Cash & Equiv.$24M$134M$2.18B$473M$515M

HBT vs FICO vs VRSK vs MBWM vs MSCILong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HBT
FICO
VRSK
MBWM
MSCI
StockMay 20May 26Return
HBT Financial, Inc. (HBT)100221.5+121.5%
Fair Isaac Corporat… (FICO)100305.5+205.5%
Verisk Analytics, I… (VRSK)10098.8-1.2%
Mercantile Bank Cor… (MBWM)100226.7+126.7%
MSCI Inc. (MSCI)100177.0+77.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: HBT vs FICO vs VRSK vs MBWM vs MSCI

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HBT and FICO are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. Fair Isaac Corporation is the stronger pick specifically for growth and revenue expansion and operational efficiency and capital deployment. MSCI and MBWM also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
HBT
HBT Financial, Inc.
The Banking Pick

HBT has the current edge in this matchup, primarily because of its strength in bank quality.

  • NIM 3.9% vs MBWM's 2.9%
  • 3.0% yield, 5-year raise streak, vs MSCI's 1.2%, (1 stock pays no dividend)
  • +18.1% vs VRSK's -44.9%
Best for: bank quality
FICO
Fair Isaac Corporation
The Growth Play

FICO is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 15.9%, EPS growth 29.8%, 3Y rev CAGR 13.1%
  • 10.5% 10Y total return vs MBWM's 172.1%
  • 15.9% revenue growth vs MBWM's 2.7%
  • 39.8% ROA vs MBWM's 1.4%, ROIC 59.7% vs 5.5%
Best for: growth exposure and long-term compounding
VRSK
Verisk Analytics, Inc.
The Lower-Volatility Pick

Among these 5 stocks, VRSK doesn't own a clear edge in any measured category.

Best for: industrials exposure
MBWM
Mercantile Bank Corporation
The Banking Pick

MBWM is the clearest fit if your priority is valuation efficiency.

  • PEG 0.63 vs VRSK's 2.62
  • Lower P/E (9.5x vs 29.7x), PEG 0.63 vs 1.75
Best for: valuation efficiency
MSCI
MSCI Inc.
The Banking Pick

MSCI ranks third and is worth considering specifically for income & stability and sleep-well-at-night.

  • Dividend streak 11 yrs, beta 0.57, yield 1.2%
  • Lower volatility, beta 0.57, current ratio 0.90x
  • Beta 0.57, yield 1.2%, current ratio 0.90x
  • 38.4% margin vs MBWM's 23.9%
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthFICO logoFICO15.9% revenue growth vs MBWM's 2.7%
ValueMBWM logoMBWMLower P/E (9.5x vs 29.7x), PEG 0.63 vs 1.75
Quality / MarginsMSCI logoMSCI38.4% margin vs MBWM's 23.9%
Stability / SafetyMSCI logoMSCIBeta 0.57 vs MBWM's 0.83
DividendsHBT logoHBT3.0% yield, 5-year raise streak, vs MSCI's 1.2%, (1 stock pays no dividend)
Momentum (1Y)HBT logoHBT+18.1% vs VRSK's -44.9%
Efficiency (ROA)FICO logoFICO39.8% ROA vs MBWM's 1.4%, ROIC 59.7% vs 5.5%

HBT vs FICO vs VRSK vs MBWM vs MSCI — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HBTHBT Financial, Inc.
FY 2025
Wealth management fees
39.2%$12M
Card income
34.8%$11M
Service charges on deposit accounts
26.0%$8M
FICOFair Isaac Corporation
FY 2025
Scores
58.7%$1.2B
Applications
41.3%$822M
VRSKVerisk Analytics, Inc.
FY 2025
Insurance
100.0%$2.2B
MBWMMercantile Bank Corporation
FY 2025
Credit and Debit Card
42.4%$9M
Service Charges on Deposit and Sweep Accounts
37.5%$8M
Payroll Processing
16.0%$3M
Customer Service
4.0%$876,000
MSCIMSCI Inc.
FY 2025
Index
64.3%$1.8B
Analytics
25.7%$714M
All Other Segments
10.0%$279M

HBT vs FICO vs VRSK vs MBWM vs MSCI — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHBTLAGGINGMSCI

Income & Cash Flow (Last 12 Months)

Evenly matched — FICO and MSCI each lead in 3 of 6 comparable metrics.

MSCI is the larger business by revenue, generating $3.1B annually — 10.7x HBT's $293M. MSCI is the more profitable business, keeping 38.4% of every revenue dollar as net income compared to MBWM's 23.9%. On growth, FICO holds the edge at +38.7% YoY revenue growth, suggesting stronger near-term business momentum.

MetricHBT logoHBTHBT Financial, In…FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…MBWM logoMBWMMercantile Bank C…MSCI logoMSCIMSCI Inc.
RevenueTrailing 12 months$293M$2.3B$3.1B$372M$3.1B
EBITDAEarnings before interest/tax$110M$1.2B$1.7B$107M$2.0B
Net IncomeAfter-tax profit$77M$760M$910M$89M$1.3B
Free Cash FlowCash after capex$193M$893M$1.1B$11M$1.5B
Gross MarginGross profit ÷ Revenue+80.0%+84.2%+67.4%+64.0%+82.4%
Operating MarginEBIT ÷ Revenue+35.6%+50.4%+44.9%+27.5%+54.7%
Net MarginNet income ÷ Revenue+26.3%+33.7%+29.3%+23.9%+38.4%
FCF MarginFCF ÷ Revenue+24.9%+39.6%+36.3%+3.0%+49.4%
Rev. Growth (YoY)Latest quarter vs prior year+38.7%+3.9%
EPS Growth (YoY)Latest quarter vs prior year-6.3%+69.0%+4.8%+14.8%+49.1%
Evenly matched — FICO and MSCI each lead in 3 of 6 comparable metrics.

Valuation Metrics

MBWM leads this category, winning 5 of 7 comparable metrics.

At 9.5x trailing earnings, MBWM trades at a 79% valuation discount to FICO's 46.4x P/E. Adjusting for growth (PEG ratio), MBWM offers better value at 0.63x vs VRSK's 3.08x — a lower PEG means you pay less per unit of expected earnings growth.

MetricHBT logoHBTHBT Financial, In…FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…MBWM logoMBWMMercantile Bank C…MSCI logoMSCIMSCI Inc.
Market CapShares × price$885M$28.5B$22.4B$898M$42.4B
Enterprise ValueMkt cap + debt − cash$926M$31.5B$25.2B$1.3B$48.2B
Trailing P/EPrice ÷ TTM EPS11.55x46.35x26.30x9.53x37.40x
Forward P/EPrice ÷ next-FY EPS est.9.59x28.61x22.31x9.54x29.65x
PEG RatioP/E ÷ EPS growth rate0.91x1.69x3.08x0.63x2.21x
EV / EBITDAEnterprise value multiple8.45x33.49x15.03x11.75x24.93x
Price / SalesMarket cap ÷ Revenue3.02x14.33x7.28x2.42x13.52x
Price / BookPrice ÷ Book value/share1.44x76.63x1.17x
Price / FCFMarket cap ÷ FCF12.13x37.06x18.76x80.15x27.35x
MBWM leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

HBT leads this category, winning 4 of 9 comparable metrics.

VRSK delivers a 4.4% return on equity — every $100 of shareholder capital generates $4 in annual profit, vs $13 for HBT. HBT carries lower financial leverage with a 0.11x debt-to-equity ratio, signaling a more conservative balance sheet compared to VRSK's 16.26x. On the Piotroski fundamental quality scale (0–9), HBT scores 9/9 vs MBWM's 4/9, reflecting strong financial health.

MetricHBT logoHBTHBT Financial, In…FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…MBWM logoMBWMMercantile Bank C…MSCI logoMSCIMSCI Inc.
ROE (TTM)Return on equity+13.0%+4.4%+13.5%
ROA (TTM)Return on assets+1.5%+39.8%+16.7%+1.4%+24.0%
ROICReturn on invested capital+11.5%+59.7%+33.0%+5.5%+34.9%
ROCEReturn on capital employed+7.7%+78.5%+39.6%+8.0%+44.3%
Piotroski ScoreFundamental quality 0–997548
Debt / EquityFinancial leverage0.11x16.26x1.14x
Net DebtTotal debt minus cash$41M$2.9B$2.9B$353M$5.8B
Cash & Equiv.Liquid assets$24M$134M$2.2B$473M$515M
Total DebtShort + long-term debt$65M$3.1B$5.0B$826M$6.3B
Interest CoverageEBIT ÷ Interest expense1.84x7.20x7.87x0.79x7.67x
HBT leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — HBT and FICO and MBWM each lead in 2 of 6 comparable metrics.

A $10,000 investment in FICO five years ago would be worth $24,544 today (with dividends reinvested), compared to $10,268 for VRSK. Over the past 12 months, HBT leads with a +18.1% total return vs VRSK's -44.9%. The 3-year compound annual growth rate (CAGR) favors MBWM at 28.0% vs VRSK's -7.0% — a key indicator of consistent wealth creation.

MetricHBT logoHBTHBT Financial, In…FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…MBWM logoMBWMMercantile Bank C…MSCI logoMSCIMSCI Inc.
YTD ReturnYear-to-date+11.4%-25.1%-22.6%+10.1%+3.7%
1-Year ReturnPast 12 months+18.1%-39.3%-44.9%+16.4%+3.2%
3-Year ReturnCumulative with dividends+69.2%+58.4%-19.6%+109.6%+27.5%
5-Year ReturnCumulative with dividends+73.9%+145.4%+2.7%+84.4%+33.8%
10-Year ReturnCumulative with dividends+110.7%+1048.1%+134.1%+172.1%+719.4%
CAGR (3Y)Annualised 3-year return+19.2%+16.6%-7.0%+28.0%+8.4%
Evenly matched — HBT and FICO and MBWM each lead in 2 of 6 comparable metrics.

Risk & Volatility

Evenly matched — HBT and VRSK each lead in 1 of 2 comparable metrics.

VRSK is the less volatile stock with a -0.11 beta — it tends to amplify market swings less than MBWM's 0.83 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HBT currently trades 94.3% from its 52-week high vs VRSK's 52.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricHBT logoHBTHBT Financial, In…FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…MBWM logoMBWMMercantile Bank C…MSCI logoMSCIMSCI Inc.
Beta (5Y)Sensitivity to S&P 5000.77x0.78x-0.11x0.83x0.57x
52-Week HighHighest price in past year$29.88$2199.92$322.92$55.77$626.28
52-Week LowLowest price in past year$22.36$870.01$156.00$42.17$501.08
% of 52W HighCurrent price vs 52-week peak+94.3%+55.9%+52.8%+93.3%+92.9%
RSI (14)Momentum oscillator 0–10048.764.346.647.251.0
Avg Volume (50D)Average daily shares traded70K386K1.8M107K515K
Evenly matched — HBT and VRSK each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — HBT and MSCI each lead in 1 of 2 comparable metrics.

Analyst consensus: HBT as "Buy", FICO as "Buy", VRSK as "Hold", MBWM as "Buy", MSCI as "Buy". Consensus price targets imply 35.5% upside for VRSK (target: $231) vs 9.6% for MBWM (target: $57). For income investors, HBT offers the higher dividend yield at 3.00% vs VRSK's 1.06%.

MetricHBT logoHBTHBT Financial, In…FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…MBWM logoMBWMMercantile Bank C…MSCI logoMSCIMSCI Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuyBuy
Price TargetConsensus 12-month target$31.00$1593.56$231.25$57.00$674.33
# AnalystsCovering analysts61825727
Dividend YieldAnnual dividend ÷ price+3.0%+1.1%+2.8%+1.2%
Dividend StreakConsecutive years of raises507611
Dividend / ShareAnnual DPS$0.85$1.81$1.47$7.20
Buyback YieldShare repurchases ÷ mkt cap+0.5%+5.0%+2.8%0.0%+5.9%
Evenly matched — HBT and MSCI each lead in 1 of 2 comparable metrics.
Key Takeaway

MBWM leads in 1 of 6 categories (Valuation Metrics). HBT leads in 1 (Profitability & Efficiency). 4 tied.

Best OverallHBT Financial, Inc. (HBT)Leads 1 of 6 categories
Loading custom metrics...

HBT vs FICO vs VRSK vs MBWM vs MSCI: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is HBT or FICO or VRSK or MBWM or MSCI a better buy right now?

For growth investors, Fair Isaac Corporation (FICO) is the stronger pick with 15.

9% revenue growth year-over-year, versus 2. 7% for Mercantile Bank Corporation (MBWM). Mercantile Bank Corporation (MBWM) offers the better valuation at 9. 5x trailing P/E (9. 5x forward), making it the more compelling value choice. Analysts rate HBT Financial, Inc. (HBT) a "Buy" — based on 6 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HBT or FICO or VRSK or MBWM or MSCI?

On trailing P/E, Mercantile Bank Corporation (MBWM) is the cheapest at 9.

5x versus Fair Isaac Corporation at 46. 4x. On forward P/E, Mercantile Bank Corporation is actually cheaper at 9. 5x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Mercantile Bank Corporation wins at 0. 63x versus Verisk Analytics, Inc. 's 2. 62x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — HBT or FICO or VRSK or MBWM or MSCI?

Over the past 5 years, Fair Isaac Corporation (FICO) delivered a total return of +145.

4%, compared to +2. 7% for Verisk Analytics, Inc. (VRSK). Over 10 years, the gap is even starker: FICO returned +1048% versus HBT's +110. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HBT or FICO or VRSK or MBWM or MSCI?

By beta (market sensitivity over 5 years), Verisk Analytics, Inc.

(VRSK) is the lower-risk stock at -0. 11β versus Mercantile Bank Corporation's 0. 83β — meaning MBWM is approximately -855% more volatile than VRSK relative to the S&P 500. On balance sheet safety, HBT Financial, Inc. (HBT) carries a lower debt/equity ratio of 11% versus 16% for Verisk Analytics, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — HBT or FICO or VRSK or MBWM or MSCI?

By revenue growth (latest reported year), Fair Isaac Corporation (FICO) is pulling ahead at 15.

9% versus 2. 7% for Mercantile Bank Corporation (MBWM). On earnings-per-share growth, the picture is similar: Fair Isaac Corporation grew EPS 29. 8% year-over-year, compared to -3. 3% for Verisk Analytics, Inc.. Over a 3-year CAGR, FICO leads at 13. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HBT or FICO or VRSK or MBWM or MSCI?

MSCI Inc.

(MSCI) is the more profitable company, earning 38. 4% net margin versus 23. 9% for Mercantile Bank Corporation — meaning it keeps 38. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSCI leads at 54. 7% versus 27. 5% for MBWM. At the gross margin level — before operating expenses — MSCI leads at 82. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HBT or FICO or VRSK or MBWM or MSCI more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Mercantile Bank Corporation (MBWM) is the more undervalued stock at a PEG of 0. 63x versus Verisk Analytics, Inc. 's 2. 62x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Mercantile Bank Corporation (MBWM) trades at 9. 5x forward P/E versus 29. 7x for MSCI Inc. — 20. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for VRSK: 35. 5% to $231. 25.

08

Which pays a better dividend — HBT or FICO or VRSK or MBWM or MSCI?

In this comparison, HBT (3.

0% yield), MBWM (2. 8% yield), MSCI (1. 2% yield), VRSK (1. 1% yield) pay a dividend. FICO does not pay a meaningful dividend and should not be held primarily for income.

09

Is HBT or FICO or VRSK or MBWM or MSCI better for a retirement portfolio?

For long-horizon retirement investors, Verisk Analytics, Inc.

(VRSK) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 11), 1. 1% yield, +134. 1% 10Y return). Both have compounded well over 10 years (VRSK: +134. 1%, MBWM: +172. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HBT and FICO and VRSK and MBWM and MSCI?

These companies operate in different sectors (HBT (Financial Services) and FICO (Technology) and VRSK (Industrials) and MBWM (Financial Services) and MSCI (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: HBT is a small-cap deep-value stock; FICO is a mid-cap high-growth stock; VRSK is a mid-cap quality compounder stock; MBWM is a small-cap deep-value stock; MSCI is a mid-cap quality compounder stock. HBT, VRSK, MBWM, MSCI pay a dividend while FICO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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HBT

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 15%
  • Dividend Yield > 1.2%
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FICO

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 19%
  • Net Margin > 20%
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VRSK

Quality Mega-Cap Compounder

  • Sector: Industrials
  • Market Cap > $100B
  • Net Margin > 17%
  • Dividend Yield > 0.5%
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MBWM

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 14%
  • Dividend Yield > 1.1%
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MSCI

Quality Mega-Cap Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 23%
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Custom Screen

Beat Both

Find stocks that outperform HBT and FICO and VRSK and MBWM and MSCI on the metrics below

Revenue Growth>
%
(HBT: 2.8% · FICO: 38.7%)
Net Margin>
%
(HBT: 26.3% · FICO: 33.7%)
P/E Ratio<
x
(HBT: 11.5x · FICO: 46.4x)

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