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HRB vs INTU vs MSFT vs FISV vs GOOGL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HRB
H&R Block, Inc.

Personal Products & Services

Consumer CyclicalNYSE • US
Market Cap$4.60B
5Y Perf.+113.4%
INTU
Intuit Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$113.54B
5Y Perf.+40.1%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+129.7%
FISV
Fiserv, Inc.

Information Technology Services

TechnologyNASDAQ • US
Market Cap$30.38B
5Y Perf.-46.8%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+455.2%

HRB vs INTU vs MSFT vs FISV vs GOOGL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HRB logoHRB
INTU logoINTU
MSFT logoMSFT
FISV logoFISV
GOOGL logoGOOGL
IndustryPersonal Products & ServicesSoftware - ApplicationSoftware - InfrastructureInformation Technology ServicesInternet Content & Information
Market Cap$4.60B$113.54B$3.13T$30.38B$4.81T
Revenue (TTM)$1.52B$20.12B$318.27B$21.09B$422.57B
Net Income (TTM)$300M$4.34B$125.22B$3.20B$160.21B
Gross Margin50.5%81.2%68.3%60.8%60.4%
Operating Margin-1.5%27.1%46.8%24.4%32.7%
Forward P/E7.3x17.5x25.3x7.0x29.6x
Total Debt$2.35B$6.64B$112.18B$29.12B$59.29B
Cash & Equiv.$1.00B$2.88B$30.24B$798M$30.71B

HRB vs INTU vs MSFT vs FISV vs GOOGLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HRB
INTU
MSFT
FISV
GOOGL
StockMay 20May 26Return
H&R Block, Inc. (HRB)100213.4+113.4%
Intuit Inc. (INTU)100140.1+40.1%
Microsoft Corporati… (MSFT)100229.7+129.7%
Fiserv, Inc. (FISV)10053.2-46.8%
Alphabet Inc. (GOOGL)100555.2+455.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: HRB vs INTU vs MSFT vs FISV vs GOOGL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HRB and GOOGL are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. Alphabet Inc. is the stronger pick specifically for recent price momentum and sentiment and operational efficiency and capital deployment. INTU, MSFT, and FISV also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
HRB
H&R Block, Inc.
The Income Pick

HRB has the current edge in this matchup, primarily because of its strength in income & stability.

  • Dividend streak 4 yrs, beta 0.02, yield 4.0%
  • Beta 0.02 vs GOOGL's 1.26
  • 4.0% yield, 4-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Best for: income & stability
INTU
Intuit Inc.
The Growth Play

INTU ranks third and is worth considering specifically for growth exposure and sleep-well-at-night.

  • Rev growth 15.6%, EPS growth 31.1%, 3Y rev CAGR 14.0%
  • Lower volatility, beta 0.61, Low D/E 33.7%, current ratio 1.36x
  • Beta 0.61, yield 1.0%, current ratio 1.36x
  • 15.6% revenue growth vs FISV's 3.6%
Best for: growth exposure and sleep-well-at-night
MSFT
Microsoft Corporation
The Quality Compounder

MSFT is the clearest fit if your priority is quality.

  • 39.3% margin vs FISV's 15.2%
Best for: quality
FISV
Fiserv, Inc.
The Value Pick

FISV is the clearest fit if your priority is valuation efficiency.

  • PEG 0.20 vs MSFT's 1.35
  • Lower P/E (7.0x vs 29.6x), PEG 0.20 vs 0.99
Best for: valuation efficiency
GOOGL
Alphabet Inc.
The Long-Run Compounder

GOOGL is the #2 pick in this set and the best alternative if long-term compounding is your priority.

  • 10.0% 10Y total return vs MSFT's 7.9%
  • +163.5% vs FISV's -68.8%
  • 27.4% ROA vs FISV's 4.0%, ROIC 25.1% vs 8.1%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthINTU logoINTU15.6% revenue growth vs FISV's 3.6%
ValueFISV logoFISVLower P/E (7.0x vs 29.6x), PEG 0.20 vs 0.99
Quality / MarginsMSFT logoMSFT39.3% margin vs FISV's 15.2%
Stability / SafetyHRB logoHRBBeta 0.02 vs GOOGL's 1.26
DividendsHRB logoHRB4.0% yield, 4-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Momentum (1Y)GOOGL logoGOOGL+163.5% vs FISV's -68.8%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs FISV's 4.0%, ROIC 25.1% vs 8.1%

HRB vs INTU vs MSFT vs FISV vs GOOGL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HRBH&R Block, Inc.
FY 2025
Service
92.4%$3.5B
Royalty
7.6%$287M
INTUIntuit Inc.
FY 2025
Global Business Solutions Segment
58.8%$11.1B
Consumer Segment
25.9%$4.9B
Credit Karma, Inc
12.0%$2.3B
Professional Tax Segment
3.3%$621M
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
FISVFiserv, Inc.
FY 2024
Processing And Services
81.3%$16.6B
Product
18.7%$3.8B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

HRB vs INTU vs MSFT vs FISV vs GOOGL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHRBLAGGINGMSFT

Income & Cash Flow (Last 12 Months)

Evenly matched — INTU and MSFT and GOOGL each lead in 2 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 278.8x HRB's $1.5B. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to FISV's 15.2%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricHRB logoHRBH&R Block, Inc.INTU logoINTUIntuit Inc.MSFT logoMSFTMicrosoft Corpora…FISV logoFISVFiserv, Inc.GOOGL logoGOOGLAlphabet Inc.
RevenueTrailing 12 months$1.5B$20.1B$318.3B$21.1B$422.6B
EBITDAEarnings before interest/tax$7M$5.9B$192.6B$7.5B$161.3B
Net IncomeAfter-tax profit$300M$4.3B$125.2B$3.2B$160.2B
Free Cash FlowCash after capex-$649M$6.8B$72.9B$4.0B$73.3B
Gross MarginGross profit ÷ Revenue+50.5%+81.2%+68.3%+60.8%+60.4%
Operating MarginEBIT ÷ Revenue-1.5%+27.1%+46.8%+24.4%+32.7%
Net MarginNet income ÷ Revenue+19.8%+21.6%+39.3%+15.2%+37.9%
FCF MarginFCF ÷ Revenue-42.8%+34.0%+22.9%+19.0%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year-99.9%+17.4%+18.3%-2.0%+21.8%
EPS Growth (YoY)Latest quarter vs prior year+23.5%+47.9%+23.4%-29.1%+81.9%
Evenly matched — INTU and MSFT and GOOGL each lead in 2 of 6 comparable metrics.

Valuation Metrics

FISV leads this category, winning 4 of 7 comparable metrics.

At 8.3x trailing earnings, HRB trades at a 78% valuation discount to GOOGL's 36.8x P/E. Adjusting for growth (PEG ratio), FISV offers better value at 0.25x vs INTU's 2.04x — a lower PEG means you pay less per unit of expected earnings growth.

MetricHRB logoHRBH&R Block, Inc.INTU logoINTUIntuit Inc.MSFT logoMSFTMicrosoft Corpora…FISV logoFISVFiserv, Inc.GOOGL logoGOOGLAlphabet Inc.
Market CapShares × price$4.6B$113.5B$3.13T$30.4B$4.81T
Enterprise ValueMkt cap + debt − cash$5.9B$117.3B$3.21T$58.7B$4.84T
Trailing P/EPrice ÷ TTM EPS8.26x29.76x30.86x8.96x36.82x
Forward P/EPrice ÷ next-FY EPS est.7.26x17.52x25.34x7.01x29.61x
PEG RatioP/E ÷ EPS growth rate2.04x1.64x0.25x1.23x
EV / EBITDAEnterprise value multiple6.29x20.46x19.72x6.63x32.22x
Price / SalesMarket cap ÷ Revenue1.22x6.03x11.10x1.43x11.95x
Price / BookPrice ÷ Book value/share56.05x5.84x9.15x1.21x11.72x
Price / FCFMarket cap ÷ FCF7.68x18.67x43.66x7.00x65.72x
FISV leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

HRB leads this category, winning 5 of 9 comparable metrics.

HRB delivers a 6.7% return on equity — every $100 of shareholder capital generates $7 in annual profit, vs $12 for FISV. GOOGL carries lower financial leverage with a 0.14x debt-to-equity ratio, signaling a more conservative balance sheet compared to HRB's 26.41x. On the Piotroski fundamental quality scale (0–9), INTU scores 9/9 vs FISV's 5/9, reflecting strong financial health.

MetricHRB logoHRBH&R Block, Inc.INTU logoINTUIntuit Inc.MSFT logoMSFTMicrosoft Corpora…FISV logoFISVFiserv, Inc.GOOGL logoGOOGLAlphabet Inc.
ROE (TTM)Return on equity+6.7%+22.8%+33.1%+12.4%+39.0%
ROA (TTM)Return on assets+13.6%+12.7%+19.2%+4.0%+27.4%
ROICReturn on invested capital+46.4%+16.5%+24.9%+8.1%+25.1%
ROCEReturn on capital employed+39.4%+19.2%+29.7%+10.2%+30.3%
Piotroski ScoreFundamental quality 0–959657
Debt / EquityFinancial leverage26.41x0.34x0.33x1.13x0.14x
Net DebtTotal debt minus cash$1.3B$3.8B$81.9B$28.3B$28.6B
Cash & Equiv.Liquid assets$1.0B$2.9B$30.2B$798M$30.7B
Total DebtShort + long-term debt$2.3B$6.6B$112.2B$29.1B$59.3B
Interest CoverageEBIT ÷ Interest expense-7.05x428.27x55.65x6.39x392.15x
HRB leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $4,829 for FISV. Over the past 12 months, GOOGL leads with a +163.5% total return vs FISV's -68.8%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs FISV's -22.0% — a key indicator of consistent wealth creation.

MetricHRB logoHRBH&R Block, Inc.INTU logoINTUIntuit Inc.MSFT logoMSFTMicrosoft Corpora…FISV logoFISVFiserv, Inc.GOOGL logoGOOGLAlphabet Inc.
YTD ReturnYear-to-date-13.9%-35.0%-10.8%-13.4%+26.4%
1-Year ReturnPast 12 months-38.5%-35.8%-2.1%-68.8%+163.5%
3-Year ReturnCumulative with dividends+26.3%-1.9%+39.5%-52.5%+270.8%
5-Year ReturnCumulative with dividends+82.6%+5.9%+72.5%-51.7%+239.8%
10-Year ReturnCumulative with dividends+140.6%+326.4%+787.7%+9.7%+996.1%
CAGR (3Y)Annualised 3-year return+8.1%-0.6%+11.7%-22.0%+54.8%
GOOGL leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — HRB and GOOGL each lead in 1 of 2 comparable metrics.

HRB is the less volatile stock with a 0.02 beta — it tends to amplify market swings less than GOOGL's 1.26 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs FISV's 29.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricHRB logoHRBH&R Block, Inc.INTU logoINTUIntuit Inc.MSFT logoMSFTMicrosoft Corpora…FISV logoFISVFiserv, Inc.GOOGL logoGOOGLAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5000.02x0.61x0.89x0.94x1.26x
52-Week HighHighest price in past year$64.62$813.70$555.45$191.91$400.10
52-Week LowLowest price in past year$28.16$342.11$356.28$52.91$147.84
% of 52W HighCurrent price vs 52-week peak+56.1%+50.0%+75.8%+29.6%+99.5%
RSI (14)Momentum oscillator 0–10037.544.854.036.583.4
Avg Volume (50D)Average daily shares traded2.1M3.5M32.5M5.3M28.3M
Evenly matched — HRB and GOOGL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — HRB and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: HRB as "Hold", INTU as "Buy", MSFT as "Buy", FISV as "Buy", GOOGL as "Buy". Consensus price targets imply 63.9% upside for INTU (target: $667) vs 2.1% for GOOGL (target: $406). For income investors, HRB offers the higher dividend yield at 3.96% vs GOOGL's 0.21%.

MetricHRB logoHRBH&R Block, Inc.INTU logoINTUIntuit Inc.MSFT logoMSFTMicrosoft Corpora…FISV logoFISVFiserv, Inc.GOOGL logoGOOGLAlphabet Inc.
Analyst RatingConsensus buy/hold/sellHoldBuyBuyBuyBuy
Price TargetConsensus 12-month target$41.00$666.75$551.75$74.64$406.28
# AnalystsCovering analysts1643816082
Dividend YieldAnnual dividend ÷ price+4.0%+1.0%+0.8%+0.2%
Dividend StreakConsecutive years of raises414192
Dividend / ShareAnnual DPS$1.44$4.20$3.23$0.82
Buyback YieldShare repurchases ÷ mkt cap+9.5%+2.4%+0.6%+19.4%+0.9%
Evenly matched — HRB and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

FISV leads in 1 of 6 categories (Valuation Metrics). HRB leads in 1 (Profitability & Efficiency). 3 tied.

Best OverallH&R Block, Inc. (HRB)Leads 1 of 6 categories
Loading custom metrics...

HRB vs INTU vs MSFT vs FISV vs GOOGL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is HRB or INTU or MSFT or FISV or GOOGL a better buy right now?

For growth investors, Intuit Inc.

(INTU) is the stronger pick with 15. 6% revenue growth year-over-year, versus 3. 6% for Fiserv, Inc. (FISV). H&R Block, Inc. (HRB) offers the better valuation at 8. 3x trailing P/E (7. 3x forward), making it the more compelling value choice. Analysts rate Intuit Inc. (INTU) a "Buy" — based on 43 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HRB or INTU or MSFT or FISV or GOOGL?

On trailing P/E, H&R Block, Inc.

(HRB) is the cheapest at 8. 3x versus Alphabet Inc. at 36. 8x. On forward P/E, Fiserv, Inc. is actually cheaper at 7. 0x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Fiserv, Inc. wins at 0. 20x versus Microsoft Corporation's 1. 35x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — HRB or INTU or MSFT or FISV or GOOGL?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +239. 8%, compared to -51. 7% for Fiserv, Inc. (FISV). Over 10 years, the gap is even starker: GOOGL returned +996. 1% versus FISV's +9. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HRB or INTU or MSFT or FISV or GOOGL?

By beta (market sensitivity over 5 years), H&R Block, Inc.

(HRB) is the lower-risk stock at 0. 02β versus Alphabet Inc. 's 1. 26β — meaning GOOGL is approximately 5357% more volatile than HRB relative to the S&P 500. On balance sheet safety, Alphabet Inc. (GOOGL) carries a lower debt/equity ratio of 14% versus 26% for H&R Block, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — HRB or INTU or MSFT or FISV or GOOGL?

By revenue growth (latest reported year), Intuit Inc.

(INTU) is pulling ahead at 15. 6% versus 3. 6% for Fiserv, Inc. (FISV). On earnings-per-share growth, the picture is similar: Alphabet Inc. grew EPS 34. 5% year-over-year, compared to 6. 6% for H&R Block, Inc.. Over a 3-year CAGR, INTU leads at 14. 0% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HRB or INTU or MSFT or FISV or GOOGL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 16. 1% for H&R Block, Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 22. 0% for HRB. At the gross margin level — before operating expenses — INTU leads at 80. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HRB or INTU or MSFT or FISV or GOOGL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Fiserv, Inc. (FISV) is the more undervalued stock at a PEG of 0. 20x versus Microsoft Corporation's 1. 35x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Fiserv, Inc. (FISV) trades at 7. 0x forward P/E versus 29. 6x for Alphabet Inc. — 22. 6x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for INTU: 63. 9% to $666. 75.

08

Which pays a better dividend — HRB or INTU or MSFT or FISV or GOOGL?

In this comparison, HRB (4.

0% yield), INTU (1. 0% yield), MSFT (0. 8% yield), GOOGL (0. 2% yield) pay a dividend. FISV does not pay a meaningful dividend and should not be held primarily for income.

09

Is HRB or INTU or MSFT or FISV or GOOGL better for a retirement portfolio?

For long-horizon retirement investors, H&R Block, Inc.

(HRB) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 02), 4. 0% yield, +140. 6% 10Y return). Both have compounded well over 10 years (HRB: +140. 6%, FISV: +9. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HRB and INTU and MSFT and FISV and GOOGL?

These companies operate in different sectors (HRB (Consumer Cyclical) and INTU (Technology) and MSFT (Technology) and FISV (Technology) and GOOGL (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: HRB is a small-cap deep-value stock; INTU is a mid-cap high-growth stock; MSFT is a mega-cap quality compounder stock; FISV is a mid-cap deep-value stock; GOOGL is a mega-cap high-growth stock. HRB, INTU, MSFT pay a dividend while FISV, GOOGL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

HRB

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 11%
  • Dividend Yield > 1.5%
Run This Screen
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INTU

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 12%
Run This Screen
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
Run This Screen
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FISV

Quality Business

  • Sector: Technology
  • Market Cap > $100B
  • Net Margin > 9%
Run This Screen
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GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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Custom Screen

Beat Both

Find stocks that outperform HRB and INTU and MSFT and FISV and GOOGL on the metrics below

Revenue Growth>
%
(HRB: -99.9% · INTU: 17.4%)
Net Margin>
%
(HRB: 19.8% · INTU: 21.6%)
P/E Ratio<
x
(HRB: 8.3x · INTU: 29.8x)

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