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Stock Comparison

HUBS vs ADBE

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HUBS
HubSpot, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$12.58B
5Y Perf.+22.2%
ADBE
Adobe Inc.

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$105.94B
5Y Perf.-33.6%

HUBS vs ADBE — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HUBS logoHUBS
ADBE logoADBE
IndustrySoftware - ApplicationSoftware - Infrastructure
Market Cap$12.58B$105.94B
Revenue (TTM)$3.30B$24.45B
Net Income (TTM)$100M$7.21B
Gross Margin83.7%89.2%
Operating Margin1.9%36.8%
Forward P/E19.6x10.9x
Total Debt$485M$6.65B
Cash & Equiv.$882M$5.43B

HUBS vs ADBELong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HUBS
ADBE
StockMay 20May 26Return
HubSpot, Inc. (HUBS)100122.2+22.2%
Adobe Inc. (ADBE)10066.4-33.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: HUBS vs ADBE

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: ADBE leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. HubSpot, Inc. is the stronger pick specifically for growth and revenue expansion. As sector peers, any of these can serve as alternatives in the same allocation.
HUBS
HubSpot, Inc.
The Growth Play

HUBS is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 19.2%, EPS growth 8.6%, 3Y rev CAGR 21.8%
  • 469.1% 10Y total return vs ADBE's 171.1%
  • Lower volatility, beta 1.18, Low D/E 23.5%, current ratio 1.52x
Best for: growth exposure and long-term compounding
ADBE
Adobe Inc.
The Income Pick

ADBE carries the broadest edge in this set and is the clearest fit for income & stability and defensive.

  • Dividend streak 0 yrs, beta 0.74
  • Beta 0.74, current ratio 1.00x
  • Lower P/E (10.9x vs 19.6x)
Best for: income & stability and defensive
See the full category breakdown
CategoryWinnerWhy
GrowthHUBS logoHUBS19.2% revenue growth vs ADBE's 10.5%
ValueADBE logoADBELower P/E (10.9x vs 19.6x)
Quality / MarginsADBE logoADBE29.5% margin vs HUBS's 3.0%
Stability / SafetyADBE logoADBEBeta 0.74 vs HUBS's 1.18
DividendsTieNeither stock pays a meaningful dividend
Momentum (1Y)ADBE logoADBE-33.4% vs HUBS's -62.0%
Efficiency (ROA)ADBE logoADBE24.8% ROA vs HUBS's 2.7%, ROIC 51.4% vs 0.4%

HUBS vs ADBE — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HUBSHubSpot, Inc.
FY 2025
Subscription and Circulation
97.8%$3.1B
Service
2.2%$67M
ADBEAdobe Inc.
FY 2025
Digital Media
74.3%$17.6B
Digital Experience
24.7%$5.9B
Print And Publishing
1.1%$256M

HUBS vs ADBE — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLADBELAGGINGHUBS

Income & Cash Flow (Last 12 Months)

ADBE leads this category, winning 4 of 6 comparable metrics.

ADBE is the larger business by revenue, generating $24.5B annually — 7.4x HUBS's $3.3B. ADBE is the more profitable business, keeping 29.5% of every revenue dollar as net income compared to HUBS's 3.0%. On growth, HUBS holds the edge at +23.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricHUBS logoHUBSHubSpot, Inc.ADBE logoADBEAdobe Inc.
RevenueTrailing 12 months$3.3B$24.5B
EBITDAEarnings before interest/tax$166M$9.6B
Net IncomeAfter-tax profit$100M$7.2B
Free Cash FlowCash after capex$712M$10.3B
Gross MarginGross profit ÷ Revenue+83.7%+89.2%
Operating MarginEBIT ÷ Revenue+1.9%+36.8%
Net MarginNet income ÷ Revenue+3.0%+29.5%
FCF MarginFCF ÷ Revenue+21.6%+42.2%
Rev. Growth (YoY)Latest quarter vs prior year+23.4%+12.0%
EPS Growth (YoY)Latest quarter vs prior year+2.5%+11.4%
ADBE leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

ADBE leads this category, winning 4 of 6 comparable metrics.

At 15.4x trailing earnings, ADBE trades at a 95% valuation discount to HUBS's 284.1x P/E. On an enterprise value basis, ADBE's 11.3x EV/EBITDA is more attractive than HUBS's 69.2x.

MetricHUBS logoHUBSHubSpot, Inc.ADBE logoADBEAdobe Inc.
Market CapShares × price$12.6B$105.9B
Enterprise ValueMkt cap + debt − cash$12.2B$107.2B
Trailing P/EPrice ÷ TTM EPS284.08x15.36x
Forward P/EPrice ÷ next-FY EPS est.19.61x10.90x
PEG RatioP/E ÷ EPS growth rate1.70x
EV / EBITDAEnterprise value multiple69.24x11.25x
Price / SalesMarket cap ÷ Revenue4.02x4.46x
Price / BookPrice ÷ Book value/share6.29x9.42x
Price / FCFMarket cap ÷ FCF17.77x10.75x
ADBE leads this category, winning 4 of 6 comparable metrics.

Profitability & Efficiency

Evenly matched — HUBS and ADBE each lead in 4 of 8 comparable metrics.

ADBE delivers a 62.3% return on equity — every $100 of shareholder capital generates $62 in annual profit, vs $5 for HUBS. HUBS carries lower financial leverage with a 0.23x debt-to-equity ratio, signaling a more conservative balance sheet compared to ADBE's 0.57x.

MetricHUBS logoHUBSHubSpot, Inc.ADBE logoADBEAdobe Inc.
ROE (TTM)Return on equity+5.0%+62.3%
ROA (TTM)Return on assets+2.7%+24.8%
ROICReturn on invested capital+0.4%+51.4%
ROCEReturn on capital employed+0.5%+44.6%
Piotroski ScoreFundamental quality 0–966
Debt / EquityFinancial leverage0.23x0.57x
Net DebtTotal debt minus cash-$397M$1.2B
Cash & Equiv.Liquid assets$882M$5.4B
Total DebtShort + long-term debt$485M$6.6B
Interest CoverageEBIT ÷ Interest expense4753.07x66.23x
Evenly matched — HUBS and ADBE each lead in 4 of 8 comparable metrics.

Total Returns (Dividends Reinvested)

ADBE leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in ADBE five years ago would be worth $5,249 today (with dividends reinvested), compared to $4,794 for HUBS. Over the past 12 months, ADBE leads with a -33.4% total return vs HUBS's -62.0%. The 3-year compound annual growth rate (CAGR) favors ADBE at -9.3% vs HUBS's -18.1% — a key indicator of consistent wealth creation.

MetricHUBS logoHUBSHubSpot, Inc.ADBE logoADBEAdobe Inc.
YTD ReturnYear-to-date-36.1%-23.0%
1-Year ReturnPast 12 months-62.0%-33.4%
3-Year ReturnCumulative with dividends-45.1%-25.4%
5-Year ReturnCumulative with dividends-52.1%-47.5%
10-Year ReturnCumulative with dividends+469.1%+171.1%
CAGR (3Y)Annualised 3-year return-18.1%-9.3%
ADBE leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

ADBE leads this category, winning 2 of 2 comparable metrics.

ADBE is the less volatile stock with a 0.74 beta — it tends to amplify market swings less than HUBS's 1.18 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ADBE currently trades 60.6% from its 52-week high vs HUBS's 35.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricHUBS logoHUBSHubSpot, Inc.ADBE logoADBEAdobe Inc.
Beta (5Y)Sensitivity to S&P 5001.18x0.74x
52-Week HighHighest price in past year$682.57$422.95
52-Week LowLowest price in past year$187.45$224.18
% of 52W HighCurrent price vs 52-week peak+35.8%+60.6%
RSI (14)Momentum oscillator 0–10051.152.2
Avg Volume (50D)Average daily shares traded1.5M5.5M
ADBE leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates HUBS as "Buy" and ADBE as "Buy". Consensus price targets imply 47.7% upside for HUBS (target: $361) vs 34.7% for ADBE (target: $346).

MetricHUBS logoHUBSHubSpot, Inc.ADBE logoADBEAdobe Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$360.89$345.50
# AnalystsCovering analysts4762
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises0
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+4.0%+10.6%
Insufficient data to determine a leader in this category.
Key Takeaway

ADBE leads in 4 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 1 category is tied.

Best OverallAdobe Inc. (ADBE)Leads 4 of 6 categories
Loading custom metrics...

HUBS vs ADBE: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is HUBS or ADBE a better buy right now?

For growth investors, HubSpot, Inc.

(HUBS) is the stronger pick with 19. 2% revenue growth year-over-year, versus 10. 5% for Adobe Inc. (ADBE). Adobe Inc. (ADBE) offers the better valuation at 15. 4x trailing P/E (10. 9x forward), making it the more compelling value choice. Analysts rate HubSpot, Inc. (HUBS) a "Buy" — based on 47 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HUBS or ADBE?

On trailing P/E, Adobe Inc.

(ADBE) is the cheapest at 15. 4x versus HubSpot, Inc. at 284. 1x. On forward P/E, Adobe Inc. is actually cheaper at 10. 9x.

03

Which is the better long-term investment — HUBS or ADBE?

Over the past 5 years, Adobe Inc.

(ADBE) delivered a total return of -47. 5%, compared to -52. 1% for HubSpot, Inc. (HUBS). Over 10 years, the gap is even starker: HUBS returned +469. 1% versus ADBE's +171. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HUBS or ADBE?

By beta (market sensitivity over 5 years), Adobe Inc.

(ADBE) is the lower-risk stock at 0. 74β versus HubSpot, Inc. 's 1. 18β — meaning HUBS is approximately 60% more volatile than ADBE relative to the S&P 500. On balance sheet safety, HubSpot, Inc. (HUBS) carries a lower debt/equity ratio of 23% versus 57% for Adobe Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — HUBS or ADBE?

By revenue growth (latest reported year), HubSpot, Inc.

(HUBS) is pulling ahead at 19. 2% versus 10. 5% for Adobe Inc. (ADBE). On earnings-per-share growth, the picture is similar: HubSpot, Inc. grew EPS 863. 0% year-over-year, compared to 35. 1% for Adobe Inc.. Over a 3-year CAGR, HUBS leads at 21. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HUBS or ADBE?

Adobe Inc.

(ADBE) is the more profitable company, earning 30. 0% net margin versus 1. 5% for HubSpot, Inc. — meaning it keeps 30. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: ADBE leads at 36. 6% versus 0. 4% for HUBS. At the gross margin level — before operating expenses — ADBE leads at 88. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HUBS or ADBE more undervalued right now?

On forward earnings alone, Adobe Inc.

(ADBE) trades at 10. 9x forward P/E versus 19. 6x for HubSpot, Inc. — 8. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HUBS: 47. 7% to $360. 89.

08

Which pays a better dividend — HUBS or ADBE?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

09

Is HUBS or ADBE better for a retirement portfolio?

For long-horizon retirement investors, Adobe Inc.

(ADBE) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 74), +171. 1% 10Y return). Both have compounded well over 10 years (ADBE: +171. 1%, HUBS: +469. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HUBS and ADBE?

Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: HUBS is a mid-cap high-growth stock; ADBE is a mid-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

HUBS

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 11%
  • Gross Margin > 50%
Run This Screen
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ADBE

Quality Mega-Cap Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 17%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform HUBS and ADBE on the metrics below

Revenue Growth>
%
(HUBS: 23.4% · ADBE: 12.0%)
Net Margin>
%
(HUBS: 3.0% · ADBE: 29.5%)
P/E Ratio<
x
(HUBS: 284.1x · ADBE: 15.4x)

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