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LFVN vs WMT vs AMZN vs SHOP
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
Specialty Retail
Software - Application
LFVN vs WMT vs AMZN vs SHOP — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Packaged Foods | Specialty Retail | Specialty Retail | Software - Application |
| Market Cap | $64M | $1.04T | $2.92T | $145.00B |
| Revenue (TTM) | $195M | $703.06B | $742.78B | $12.37B |
| Net Income (TTM) | $6M | $22.91B | $90.80B | $1.33B |
| Gross Margin | 78.1% | 24.9% | 50.6% | 48.0% |
| Operating Margin | 3.4% | 4.1% | 11.5% | 13.3% |
| Forward P/E | 6.6x | 44.7x | 34.8x | 60.9x |
| Total Debt | $12M | $67.09B | $152.99B | $188M |
| Cash & Equiv. | $20M | $10.73B | $86.81B | $1.53B |
LFVN vs WMT vs AMZN vs SHOP — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| LifeVantage Corpora… (LFVN) | 100 | 32.8 | -67.2% |
| Walmart Inc. (WMT) | 100 | 314.9 | +214.9% |
| Amazon.com, Inc. (AMZN) | 100 | 222.1 | +122.1% |
| Shopify Inc. (SHOP) | 100 | 147.5 | +47.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: LFVN vs WMT vs AMZN vs SHOP
Each card shows where this stock fits in a portfolio — not just who wins on paper.
LFVN is the #2 pick in this set and the best alternative if sleep-well-at-night and defensive is your priority.
- Lower volatility, beta 1.12, Low D/E 33.7%, current ratio 1.87x
- Beta 1.12, yield 3.2%, current ratio 1.87x
- Lower P/E (6.6x vs 60.9x)
- 3.2% yield, vs WMT's 0.7%, (2 stocks pay no dividend)
WMT is the clearest fit if your priority is income & stability.
- Dividend streak 37 yrs, beta 0.12, yield 0.7%
- Beta 0.12 vs SHOP's 2.64
AMZN carries the broadest edge in this set and is the clearest fit for valuation efficiency.
- PEG 1.24 vs WMT's 4.06
- 12.2% margin vs LFVN's 2.9%
- +43.7% vs LFVN's -53.5%
- 11.5% ROA vs WMT's 7.9%, ROIC 14.7% vs 14.7%
SHOP is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 30.1%, EPS growth -39.4%, 3Y rev CAGR 27.3%
- 41.2% 10Y total return vs AMZN's 7.0%
- 30.1% revenue growth vs WMT's 4.7%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 30.1% revenue growth vs WMT's 4.7% | |
| Value | Lower P/E (6.6x vs 60.9x) | |
| Quality / Margins | 12.2% margin vs LFVN's 2.9% | |
| Stability / Safety | Beta 0.12 vs SHOP's 2.64 | |
| Dividends | 3.2% yield, vs WMT's 0.7%, (2 stocks pay no dividend) | |
| Momentum (1Y) | +43.7% vs LFVN's -53.5% | |
| Efficiency (ROA) | 11.5% ROA vs WMT's 7.9%, ROIC 14.7% vs 14.7% |
LFVN vs WMT vs AMZN vs SHOP — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
LFVN vs WMT vs AMZN vs SHOP — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
LFVN leads in 2 of 6 categories
SHOP leads 1 • WMT leads 1 • AMZN leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
SHOP leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
AMZN is the larger business by revenue, generating $742.8B annually — 3802.8x LFVN's $195M. AMZN is the more profitable business, keeping 12.2% of every revenue dollar as net income compared to LFVN's 2.9%. On growth, SHOP holds the edge at +34.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $195M | $703.1B | $742.8B | $12.4B |
| EBITDAEarnings before interest/tax | $9M | $42.8B | $155.9B | $1.7B |
| Net IncomeAfter-tax profit | $6M | $22.9B | $90.8B | $1.3B |
| Free Cash FlowCash after capex | $4M | $15.3B | -$2.5B | $2.1B |
| Gross MarginGross profit ÷ Revenue | +78.1% | +24.9% | +50.6% | +48.0% |
| Operating MarginEBIT ÷ Revenue | +3.4% | +4.1% | +11.5% | +13.3% |
| Net MarginNet income ÷ Revenue | +2.9% | +3.3% | +12.2% | +10.8% |
| FCF MarginFCF ÷ Revenue | +1.9% | +2.2% | -0.3% | +17.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | -25.2% | +5.8% | +16.6% | +34.3% |
| EPS Growth (YoY)Latest quarter vs prior year | -57.7% | +35.1% | +74.8% | +15.1% |
Valuation Metrics
LFVN leads this category, winning 5 of 7 comparable metrics.
Valuation Metrics
At 6.6x trailing earnings, LFVN trades at a 94% valuation discount to SHOP's 118.9x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.35x vs WMT's 4.33x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $64M | $1.04T | $2.92T | $145.0B |
| Enterprise ValueMkt cap + debt − cash | $56M | $1.09T | $2.98T | $143.7B |
| Trailing P/EPrice ÷ TTM EPS | 6.61x | 47.69x | 37.82x | 118.87x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 44.71x | 34.77x | 60.91x |
| PEG RatioP/E ÷ EPS growth rate | — | 4.33x | 1.35x | 4.06x |
| EV / EBITDAEnterprise value multiple | 3.63x | 24.85x | 20.47x | 95.83x |
| Price / SalesMarket cap ÷ Revenue | 0.28x | 1.46x | 4.07x | 12.55x |
| Price / BookPrice ÷ Book value/share | 1.88x | 10.45x | 7.14x | 10.82x |
| Price / FCFMarket cap ÷ FCF | 6.12x | 24.97x | 378.98x | 72.25x |
Profitability & Efficiency
LFVN leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
AMZN delivers a 23.3% return on equity — every $100 of shareholder capital generates $23 in annual profit, vs $11 for SHOP. SHOP carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to WMT's 0.67x. On the Piotroski fundamental quality scale (0–9), LFVN scores 7/9 vs SHOP's 6/9, reflecting strong financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | +17.8% | +22.3% | +23.3% | +10.5% |
| ROA (TTM)Return on assets | +9.1% | +7.9% | +11.5% | +9.0% |
| ROICReturn on invested capital | +37.5% | +14.7% | +14.7% | +9.4% |
| ROCEReturn on capital employed | +29.5% | +17.5% | +15.3% | +11.4% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 6 | 6 | 6 |
| Debt / EquityFinancial leverage | 0.34x | 0.67x | 0.37x | 0.01x |
| Net DebtTotal debt minus cash | -$9M | $56.4B | $66.2B | -$1.3B |
| Cash & Equiv.Liquid assets | $20M | $10.7B | $86.8B | $1.5B |
| Total DebtShort + long-term debt | $12M | $67.1B | $153.0B | $188M |
| Interest CoverageEBIT ÷ Interest expense | — | 11.85x | 39.96x | — |
Total Returns (Dividends Reinvested)
WMT leads this category, winning 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in WMT five years ago would be worth $28,695 today (with dividends reinvested), compared to $8,059 for LFVN. Over the past 12 months, AMZN leads with a +43.7% total return vs LFVN's -53.5%. The 3-year compound annual growth rate (CAGR) favors WMT at 37.6% vs LFVN's 15.3% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | -16.0% | +15.7% | +19.7% | -28.9% |
| 1-Year ReturnPast 12 months | -53.5% | +32.7% | +43.7% | +18.2% |
| 3-Year ReturnCumulative with dividends | +53.2% | +160.5% | +156.2% | +73.6% |
| 5-Year ReturnCumulative with dividends | -19.4% | +186.9% | +64.8% | +0.8% |
| 10-Year ReturnCumulative with dividends | -42.0% | +499.5% | +697.8% | +4123.0% |
| CAGR (3Y)Annualised 3-year return | +15.3% | +37.6% | +36.8% | +20.2% |
Risk & Volatility
Evenly matched — WMT and AMZN each lead in 1 of 2 comparable metrics.
Risk & Volatility
WMT is the less volatile stock with a 0.12 beta — it tends to amplify market swings less than SHOP's 2.64 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.3% from its 52-week high vs LFVN's 33.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.12x | 0.12x | 1.51x | 2.64x |
| 52-Week HighHighest price in past year | $15.00 | $134.69 | $278.56 | $182.19 |
| 52-Week LowLowest price in past year | $3.90 | $91.89 | $185.01 | $88.14 |
| % of 52W HighCurrent price vs 52-week peak | +33.5% | +96.7% | +97.3% | +61.3% |
| RSI (14)Momentum oscillator 0–100 | 68.9 | 55.9 | 81.1 | 34.7 |
| Avg Volume (50D)Average daily shares traded | 162K | 17.2M | 45.5M | 8.7M |
Analyst Outlook
Evenly matched — LFVN and WMT each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: WMT as "Buy", AMZN as "Buy", SHOP as "Buy". Consensus price targets imply 47.4% upside for SHOP (target: $165) vs 5.3% for WMT (target: $137). For income investors, LFVN offers the higher dividend yield at 3.17% vs WMT's 0.72%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | — | $137.04 | $306.77 | $164.75 |
| # AnalystsCovering analysts | — | 64 | 94 | 63 |
| Dividend YieldAnnual dividend ÷ price | +3.2% | +0.7% | — | — |
| Dividend StreakConsecutive years of raises | 0 | 37 | — | — |
| Dividend / ShareAnnual DPS | $0.16 | $0.94 | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | +9.0% | +0.8% | 0.0% | 0.0% |
LFVN leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). SHOP leads in 1 (Income & Cash Flow). 2 tied.
LFVN vs WMT vs AMZN vs SHOP: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is LFVN or WMT or AMZN or SHOP a better buy right now?
For growth investors, Shopify Inc.
(SHOP) is the stronger pick with 30. 1% revenue growth year-over-year, versus 4. 7% for Walmart Inc. (WMT). LifeVantage Corporation (LFVN) offers the better valuation at 6. 6x trailing P/E, making it the more compelling value choice. Analysts rate Walmart Inc. (WMT) a "Buy" — based on 64 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — LFVN or WMT or AMZN or SHOP?
On trailing P/E, LifeVantage Corporation (LFVN) is the cheapest at 6.
6x versus Shopify Inc. at 118. 9x. On forward P/E, Amazon. com, Inc. is actually cheaper at 34. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 24x versus Walmart Inc. 's 4. 06x — a reasonable growth-adjusted valuation.
03Which is the better long-term investment — LFVN or WMT or AMZN or SHOP?
Over the past 5 years, Walmart Inc.
(WMT) delivered a total return of +186. 9%, compared to -19. 4% for LifeVantage Corporation (LFVN). Over 10 years, the gap is even starker: SHOP returned +41. 2% versus LFVN's -42. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — LFVN or WMT or AMZN or SHOP?
By beta (market sensitivity over 5 years), Walmart Inc.
(WMT) is the lower-risk stock at 0. 12β versus Shopify Inc. 's 2. 64β — meaning SHOP is approximately 2157% more volatile than WMT relative to the S&P 500. On balance sheet safety, Shopify Inc. (SHOP) carries a lower debt/equity ratio of 1% versus 67% for Walmart Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — LFVN or WMT or AMZN or SHOP?
By revenue growth (latest reported year), Shopify Inc.
(SHOP) is pulling ahead at 30. 1% versus 4. 7% for Walmart Inc. (WMT). On earnings-per-share growth, the picture is similar: LifeVantage Corporation grew EPS 230. 4% year-over-year, compared to -39. 4% for Shopify Inc.. Over a 3-year CAGR, SHOP leads at 27. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — LFVN or WMT or AMZN or SHOP?
Amazon.
com, Inc. (AMZN) is the more profitable company, earning 10. 8% net margin versus 3. 1% for Walmart Inc. — meaning it keeps 10. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SHOP leads at 12. 7% versus 4. 2% for WMT. At the gross margin level — before operating expenses — LFVN leads at 80. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is LFVN or WMT or AMZN or SHOP more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 24x versus Walmart Inc. 's 4. 06x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Amazon. com, Inc. (AMZN) trades at 34. 8x forward P/E versus 60. 9x for Shopify Inc. — 26. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SHOP: 47. 4% to $164. 75.
08Which pays a better dividend — LFVN or WMT or AMZN or SHOP?
In this comparison, LFVN (3.
2% yield), WMT (0. 7% yield) pay a dividend. AMZN, SHOP do not pay a meaningful dividend and should not be held primarily for income.
09Is LFVN or WMT or AMZN or SHOP better for a retirement portfolio?
For long-horizon retirement investors, Walmart Inc.
(WMT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 12), 0. 7% yield, +499. 5% 10Y return). Shopify Inc. (SHOP) carries a higher beta of 2. 64 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (WMT: +499. 5%, SHOP: +41. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between LFVN and WMT and AMZN and SHOP?
These companies operate in different sectors (LFVN (Consumer Defensive) and WMT (Consumer Defensive) and AMZN (Consumer Cyclical) and SHOP (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: LFVN is a small-cap deep-value stock; WMT is a mega-cap quality compounder stock; AMZN is a mega-cap quality compounder stock; SHOP is a mid-cap high-growth stock. LFVN, WMT pay a dividend while AMZN, SHOP do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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