Auto - Recreational Vehicles
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MAMO vs HOG
Revenue, margins, valuation, and 5-year total return — side by side.
Auto - Recreational Vehicles
MAMO vs HOG — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Auto - Recreational Vehicles | Auto - Recreational Vehicles |
| Market Cap | $41M | $2.64B |
| Revenue (TTM) | $71M | $4.32B |
| Net Income (TTM) | $-825K | $230M |
| Gross Margin | 33.4% | 23.0% |
| Operating Margin | -2.5% | 5.9% |
| Forward P/E | 23.2x | 57.5x |
| Total Debt | $15M | $3.05B |
| Cash & Equiv. | $10M | $3.09B |
MAMO vs HOG — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Apr 24 | May 26 | Return |
|---|---|---|---|
| Massimo Group Commo… (MAMO) | 100 | 23.6 | -76.4% |
| Harley-Davidson, In… (HOG) | 100 | 68.7 | -31.3% |
Price return only. Dividends and distributions are not included.
Quick Verdict: MAMO vs HOG
Each card shows where this stock fits in a portfolio — not just who wins on paper.
MAMO is the clearest fit if your priority is growth exposure.
- Rev growth -5.0%, EPS growth -82.9%, 3Y rev CAGR 9.8%
- -5.0% revenue growth vs HOG's -13.8%
- Lower P/E (23.2x vs 57.5x)
HOG carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- Dividend streak 5 yrs, beta 0.96, yield 3.0%
- -28.0% 10Y total return vs MAMO's -66.9%
- Lower volatility, beta 0.96, Low D/E 96.7%, current ratio 2.10x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | -5.0% revenue growth vs HOG's -13.8% | |
| Value | Lower P/E (23.2x vs 57.5x) | |
| Quality / Margins | 5.3% margin vs MAMO's -1.2% | |
| Stability / Safety | Beta 0.96 vs MAMO's 1.15 | |
| Dividends | 3.0% yield; 5-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +6.0% vs MAMO's -56.4% | |
| Efficiency (ROA) | 2.4% ROA vs MAMO's -1.9%, ROIC 5.0% vs 15.1% |
MAMO vs HOG — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
MAMO vs HOG — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
Evenly matched — MAMO and HOG each lead in 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
HOG is the larger business by revenue, generating $4.3B annually — 60.9x MAMO's $71M. HOG is the more profitable business, keeping 5.3% of every revenue dollar as net income compared to MAMO's -1.2%. On growth, HOG holds the edge at -11.8% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $71M | $4.3B |
| EBITDAEarnings before interest/tax | -$2M | $366M |
| Net IncomeAfter-tax profit | -$825,493 | $230M |
| Free Cash FlowCash after capex | $5M | $44M |
| Gross MarginGross profit ÷ Revenue | +33.4% | +23.0% |
| Operating MarginEBIT ÷ Revenue | -2.5% | +5.9% |
| Net MarginNet income ÷ Revenue | -1.2% | +5.3% |
| FCF MarginFCF ÷ Revenue | +7.0% | +1.0% |
| Rev. Growth (YoY)Latest quarter vs prior year | -33.6% | -11.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +166.1% | -79.4% |
Valuation Metrics
HOG leads this category, winning 4 of 5 comparable metrics.
Valuation Metrics
At 8.5x trailing earnings, HOG trades at a 63% valuation discount to MAMO's 23.2x P/E. On an enterprise value basis, HOG's 5.3x EV/EBITDA is more attractive than MAMO's 8.9x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $41M | $2.6B |
| Enterprise ValueMkt cap + debt − cash | $46M | $2.6B |
| Trailing P/EPrice ÷ TTM EPS | 23.25x | 8.50x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 57.47x |
| PEG RatioP/E ÷ EPS growth rate | — | 0.04x |
| EV / EBITDAEnterprise value multiple | 8.89x | 5.29x |
| Price / SalesMarket cap ÷ Revenue | 0.38x | 0.59x |
| Price / BookPrice ÷ Book value/share | 1.90x | 0.91x |
| Price / FCFMarket cap ÷ FCF | 6.59x | 6.37x |
Profitability & Efficiency
MAMO leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
HOG delivers a 7.0% return on equity — every $100 of shareholder capital generates $7 in annual profit, vs $-4 for MAMO. MAMO carries lower financial leverage with a 0.70x debt-to-equity ratio, signaling a more conservative balance sheet compared to HOG's 0.97x. On the Piotroski fundamental quality scale (0–9), HOG scores 7/9 vs MAMO's 3/9, reflecting strong financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -3.8% | +7.0% |
| ROA (TTM)Return on assets | -1.9% | +2.4% |
| ROICReturn on invested capital | +15.1% | +5.0% |
| ROCEReturn on capital employed | +19.3% | +5.6% |
| Piotroski ScoreFundamental quality 0–9 | 3 | 7 |
| Debt / EquityFinancial leverage | 0.70x | 0.97x |
| Net DebtTotal debt minus cash | $5M | -$38M |
| Cash & Equiv.Liquid assets | $10M | $3.1B |
| Total DebtShort + long-term debt | $15M | $3.1B |
| Interest CoverageEBIT ÷ Interest expense | 51.18x | 13.87x |
Total Returns (Dividends Reinvested)
HOG leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in HOG five years ago would be worth $5,425 today (with dividends reinvested), compared to $3,305 for MAMO. Over the past 12 months, HOG leads with a +6.0% total return vs MAMO's -56.4%. The 3-year compound annual growth rate (CAGR) favors HOG at -10.3% vs MAMO's -30.9% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -74.9% | +15.4% |
| 1-Year ReturnPast 12 months | -56.4% | +6.0% |
| 3-Year ReturnCumulative with dividends | -66.9% | -27.8% |
| 5-Year ReturnCumulative with dividends | -66.9% | -45.8% |
| 10-Year ReturnCumulative with dividends | -66.9% | -28.0% |
| CAGR (3Y)Annualised 3-year return | -30.9% | -10.3% |
Risk & Volatility
HOG leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
HOG is the less volatile stock with a 0.96 beta — it tends to amplify market swings less than MAMO's 1.15 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HOG currently trades 75.6% from its 52-week high vs MAMO's 17.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.15x | 0.96x |
| 52-Week HighHighest price in past year | $5.59 | $31.25 |
| 52-Week LowLowest price in past year | $0.85 | $17.09 |
| % of 52W HighCurrent price vs 52-week peak | +17.8% | +75.6% |
| RSI (14)Momentum oscillator 0–100 | 44.8 | 57.1 |
| Avg Volume (50D)Average daily shares traded | 1.0M | 3.5M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
HOG is the only dividend payer here at 3.02% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Hold |
| Price TargetConsensus 12-month target | — | $20.80 |
| # AnalystsCovering analysts | — | 35 |
| Dividend YieldAnnual dividend ÷ price | — | +3.0% |
| Dividend StreakConsecutive years of raises | — | 5 |
| Dividend / ShareAnnual DPS | — | $0.71 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +13.4% |
HOG leads in 3 of 6 categories (Valuation Metrics, Total Returns). MAMO leads in 1 (Profitability & Efficiency). 1 tied.
MAMO vs HOG: Frequently Asked Questions
9 questions · data-driven answers · updated daily
01Is MAMO or HOG a better buy right now?
For growth investors, Massimo Group Common Stock (MAMO) is the stronger pick with -5.
0% revenue growth year-over-year, versus -13. 8% for Harley-Davidson, Inc. (HOG). Harley-Davidson, Inc. (HOG) offers the better valuation at 8. 5x trailing P/E (57. 5x forward), making it the more compelling value choice. Analysts rate Harley-Davidson, Inc. (HOG) a "Hold" — based on 35 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — MAMO or HOG?
On trailing P/E, Harley-Davidson, Inc.
(HOG) is the cheapest at 8. 5x versus Massimo Group Common Stock at 23. 2x.
03Which is the better long-term investment — MAMO or HOG?
Over the past 5 years, Harley-Davidson, Inc.
(HOG) delivered a total return of -45. 8%, compared to -66. 9% for Massimo Group Common Stock (MAMO). Over 10 years, the gap is even starker: HOG returned -28. 0% versus MAMO's -66. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — MAMO or HOG?
By beta (market sensitivity over 5 years), Harley-Davidson, Inc.
(HOG) is the lower-risk stock at 0. 96β versus Massimo Group Common Stock's 1. 15β — meaning MAMO is approximately 20% more volatile than HOG relative to the S&P 500. On balance sheet safety, Massimo Group Common Stock (MAMO) carries a lower debt/equity ratio of 70% versus 97% for Harley-Davidson, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — MAMO or HOG?
By revenue growth (latest reported year), Massimo Group Common Stock (MAMO) is pulling ahead at -5.
0% versus -13. 8% for Harley-Davidson, Inc. (HOG). On earnings-per-share growth, the picture is similar: Harley-Davidson, Inc. grew EPS -19. 2% year-over-year, compared to -82. 9% for Massimo Group Common Stock. Over a 3-year CAGR, MAMO leads at 9. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — MAMO or HOG?
Harley-Davidson, Inc.
(HOG) is the more profitable company, earning 7. 6% net margin versus 1. 6% for Massimo Group Common Stock — meaning it keeps 7. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HOG leads at 8. 6% versus 4. 6% for MAMO. At the gross margin level — before operating expenses — HOG leads at 30. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Which pays a better dividend — MAMO or HOG?
In this comparison, HOG (3.
0% yield) pays a dividend. MAMO does not pay a meaningful dividend and should not be held primarily for income.
08Is MAMO or HOG better for a retirement portfolio?
For long-horizon retirement investors, Harley-Davidson, Inc.
(HOG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 96), 3. 0% yield). Both have compounded well over 10 years (HOG: -28. 0%, MAMO: -66. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
09What are the main differences between MAMO and HOG?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: MAMO is a small-cap quality compounder stock; HOG is a small-cap deep-value stock. HOG pays a dividend while MAMO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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