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MANU vs FWONK vs TKO vs MSGE vs DKNG

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MANU
Manchester United plc

Entertainment

Communication ServicesNYSE • GB
Market Cap$3.40B
5Y Perf.+18.4%
FWONK
Formula One Group

Entertainment

Communication ServicesNASDAQ • US
Market Cap$23.66B
5Y Perf.+177.2%
TKO
TKO Group Holdings, Inc.

Entertainment

Communication ServicesNYSE • US
Market Cap$36.36B
5Y Perf.+303.7%
MSGE
Madison Square Garden Entertainment Corp.

Entertainment

Communication ServicesNYSE • US
Market Cap$3.09B
5Y Perf.-17.6%
DKNG
DraftKings Inc.

Gambling, Resorts & Casinos

Consumer CyclicalNASDAQ • US
Market Cap$12.65B
5Y Perf.-35.7%

MANU vs FWONK vs TKO vs MSGE vs DKNG — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MANU logoMANU
FWONK logoFWONK
TKO logoTKO
MSGE logoMSGE
DKNG logoDKNG
IndustryEntertainmentEntertainmentEntertainmentEntertainmentGambling, Resorts & Casinos
Market Cap$3.40B$23.66B$36.36B$3.09B$12.65B
Revenue (TTM)$655M$4.75B$5.06B$1.01B$6.29B
Net Income (TTM)$-9M$607M$385M$42M$59M
Gross Margin64.8%27.3%34.5%35.9%41.8%
Operating Margin2.8%15.6%20.0%11.5%0.6%
Forward P/E58.4x40.0x57.0x104.4x
Total Debt$645M$5.12B$4.06B$1.20B$1.93B
Cash & Equiv.$86M$1.05B$831M$43M$1.60B

MANU vs FWONK vs TKO vs MSGE vs DKNGLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MANU
FWONK
TKO
MSGE
DKNG
StockMay 20May 26Return
Manchester United p… (MANU)100118.4+18.4%
Formula One Group (FWONK)100277.2+177.2%
TKO Group Holdings,… (TKO)100403.7+303.7%
Madison Square Gard… (MSGE)10082.4-17.6%
DraftKings Inc. (DKNG)10064.3-35.7%

Price return only. Dividends and distributions are not included.

Quick Verdict: MANU vs FWONK vs TKO vs MSGE vs DKNG

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: FWONK and TKO are tied at the top with 3 categories each (5-stock set) — the right choice depends on your priorities. TKO Group Holdings, Inc. is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. MSGE also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
MANU
Manchester United plc
The Communication Services Pick

MANU lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: communication services exposure
FWONK
Formula One Group
The Income Pick

FWONK carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 1 yrs, beta 0.33
  • Lower volatility, beta 0.33, Low D/E 60.6%, current ratio 1.46x
  • Beta 0.33, current ratio 1.46x
  • 12.8% margin vs MANU's -1.4%
Best for: income & stability and sleep-well-at-night
TKO
TKO Group Holdings, Inc.
The Growth Play

TKO is the #2 pick in this set and the best alternative if growth exposure and long-term compounding is your priority.

  • Rev growth 68.9%, EPS growth 40.3%, 3Y rev CAGR 60.7%
  • 10.6% 10Y total return vs FWONK's 423.4%
  • 68.9% revenue growth vs MSGE's -1.7%
  • Lower P/E (40.0x vs 57.0x)
Best for: growth exposure and long-term compounding
MSGE
Madison Square Garden Entertainment Corp.
The Momentum Pick

MSGE ranks third and is worth considering specifically for momentum.

  • +80.8% vs DKNG's -27.8%
Best for: momentum
DKNG
DraftKings Inc.
The Growth Angle

Among these 5 stocks, DKNG doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
See the full category breakdown
CategoryWinnerWhy
GrowthTKO logoTKO68.9% revenue growth vs MSGE's -1.7%
ValueTKO logoTKOLower P/E (40.0x vs 57.0x)
Quality / MarginsFWONK logoFWONK12.8% margin vs MANU's -1.4%
Stability / SafetyFWONK logoFWONKBeta 0.33 vs DKNG's 1.06, lower leverage
DividendsTKO logoTKO1.8% yield; 1-year raise streak; the other 4 pay no meaningful dividend
Momentum (1Y)MSGE logoMSGE+80.8% vs DKNG's -27.8%
Efficiency (ROA)FWONK logoFWONK3.9% ROA vs MANU's -0.5%, ROIC 4.5% vs -2.0%

MANU vs FWONK vs TKO vs MSGE vs DKNG — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MANUManchester United plc
FY 2025
Commercial
38.7%$333M
Sponsorship
21.9%$188M
Broadcasting
20.1%$173M
Matchday
18.6%$160M
Broadcasting Other
0.7%$6M
FWONKFormula One Group
FY 2024
Formula 1
90.8%$3.3B
Other
9.2%$335M
TKOTKO Group Holdings, Inc.

Segment breakdown not available.

MSGEMadison Square Garden Entertainment Corp.
FY 2025
Entertainment
45.2%$712M
Ticketing And Venue License Fee Revenues
28.8%$453M
Sponsorship and Signage, Suite And Advertising Commission Revenues
16.0%$253M
Food, Beverage And Merchandise Revenues
9.6%$151M
Product and Service, Other
0.4%$6M
DKNGDraftKings Inc.
FY 2025
Product and Service, Other
100.0%$423M

MANU vs FWONK vs TKO vs MSGE vs DKNG — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLDKNGLAGGINGTKO

Income & Cash Flow (Last 12 Months)

Evenly matched — FWONK and TKO each lead in 2 of 6 comparable metrics.

DKNG is the larger business by revenue, generating $6.3B annually — 9.6x MANU's $655M. FWONK is the more profitable business, keeping 12.8% of every revenue dollar as net income compared to MANU's -1.4%. On growth, FWONK holds the edge at +59.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMANU logoMANUManchester United…FWONK logoFWONKFormula One GroupTKO logoTKOTKO Group Holding…MSGE logoMSGEMadison Square Ga…DKNG logoDKNGDraftKings Inc.
RevenueTrailing 12 months$655M$4.7B$5.1B$1.0B$6.3B
EBITDAEarnings before interest/tax$238M$1.1B$1.5B$146M$242M
Net IncomeAfter-tax profit-$9M$607M$385M$42M$59M
Free Cash FlowCash after capex-$135M$750M$1.7B$153M$679M
Gross MarginGross profit ÷ Revenue+64.8%+27.3%+34.5%+35.9%+41.8%
Operating MarginEBIT ÷ Revenue+2.8%+15.6%+20.0%+11.5%+0.6%
Net MarginNet income ÷ Revenue-1.4%+12.8%+7.6%+4.2%+0.9%
FCF MarginFCF ÷ Revenue-20.6%+15.8%+34.6%+15.1%+10.8%
Rev. Growth (YoY)Latest quarter vs prior year-4.2%+59.1%+25.9%0.0%+16.8%
EPS Growth (YoY)Latest quarter vs prior year+115.1%-100.0%+62.3%-123.5%+143.7%
Evenly matched — FWONK and TKO each lead in 2 of 6 comparable metrics.

Valuation Metrics

DKNG leads this category, winning 3 of 6 comparable metrics.

At 43.9x trailing earnings, FWONK trades at a 48% valuation discount to MSGE's 84.8x P/E. On an enterprise value basis, MANU's 15.8x EV/EBITDA is more attractive than DKNG's 50.0x.

MetricMANU logoMANUManchester United…FWONK logoFWONKFormula One GroupTKO logoTKOTKO Group Holding…MSGE logoMSGEMadison Square Ga…DKNG logoDKNGDraftKings Inc.
Market CapShares × price$3.4B$23.7B$36.4B$3.1B$12.7B
Enterprise ValueMkt cap + debt − cash$4.2B$27.7B$39.6B$4.2B$13.0B
Trailing P/EPrice ÷ TTM EPS-76.39x43.93x82.65x84.77x-3150.62x
Forward P/EPrice ÷ next-FY EPS est.58.40x40.05x57.02x104.42x
PEG RatioP/E ÷ EPS growth rate69.34x
EV / EBITDAEnterprise value multiple15.80x27.81x27.37x23.59x49.99x
Price / SalesMarket cap ÷ Revenue3.76x5.28x7.68x3.27x2.09x
Price / BookPrice ÷ Book value/share12.93x2.79x3.92x20.04x
Price / FCFMarket cap ÷ FCF89.53x31.50x31.37x33.15x19.54x
DKNG leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

DKNG leads this category, winning 3 of 9 comparable metrics.

DKNG delivers a 7.9% return on equity — every $100 of shareholder capital generates $8 in annual profit, vs $-5 for MANU. TKO carries lower financial leverage with a 0.44x debt-to-equity ratio, signaling a more conservative balance sheet compared to MANU's 3.33x. On the Piotroski fundamental quality scale (0–9), DKNG scores 7/9 vs FWONK's 4/9, reflecting strong financial health.

MetricMANU logoMANUManchester United…FWONK logoFWONKFormula One GroupTKO logoTKOTKO Group Holding…MSGE logoMSGEMadison Square Ga…DKNG logoDKNGDraftKings Inc.
ROE (TTM)Return on equity-4.8%+7.4%+4.1%+7.7%+7.9%
ROA (TTM)Return on assets-0.5%+3.9%+2.5%+1.8%+1.3%
ROICReturn on invested capital-2.0%+4.5%+6.1%+8.5%-0.9%
ROCEReturn on capital employed-2.1%+4.8%+7.5%+11.0%-0.6%
Piotroski ScoreFundamental quality 0–954567
Debt / EquityFinancial leverage3.33x0.61x0.44x3.06x
Net DebtTotal debt minus cash$559M$4.1B$3.2B$1.2B$330M
Cash & Equiv.Liquid assets$86M$1.1B$831M$43M$1.6B
Total DebtShort + long-term debt$645M$5.1B$4.1B$1.2B$1.9B
Interest CoverageEBIT ÷ Interest expense0.62x10.48x6.00x4.43x4.25x
DKNG leads this category, winning 3 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

MSGE leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in TKO five years ago would be worth $35,686 today (with dividends reinvested), compared to $5,629 for DKNG. Over the past 12 months, MSGE leads with a +80.8% total return vs DKNG's -27.8%. The 3-year compound annual growth rate (CAGR) favors MSGE at 24.0% vs MANU's 1.7% — a key indicator of consistent wealth creation.

MetricMANU logoMANUManchester United…FWONK logoFWONKFormula One GroupTKO logoTKOTKO Group Holding…MSGE logoMSGEMadison Square Ga…DKNG logoDKNGDraftKings Inc.
YTD ReturnYear-to-date+24.8%-3.7%-9.4%+20.1%-28.4%
1-Year ReturnPast 12 months+37.4%+0.6%+12.2%+80.8%-27.8%
3-Year ReturnCumulative with dividends+5.2%+31.8%+82.3%+90.6%+5.5%
5-Year ReturnCumulative with dividends+24.1%+122.3%+256.9%-28.5%-43.7%
10-Year ReturnCumulative with dividends+23.2%+423.4%+1056.0%-26.3%+160.4%
CAGR (3Y)Annualised 3-year return+1.7%+9.6%+22.2%+24.0%+1.8%
MSGE leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MANU and FWONK each lead in 1 of 2 comparable metrics.

FWONK is the less volatile stock with a 0.33 beta — it tends to amplify market swings less than DKNG's 1.06 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MANU currently trades 98.8% from its 52-week high vs DKNG's 52.3% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMANU logoMANUManchester United…FWONK logoFWONKFormula One GroupTKO logoTKOTKO Group Holding…MSGE logoMSGEMadison Square Ga…DKNG logoDKNGDraftKings Inc.
Beta (5Y)Sensitivity to S&P 5000.94x0.33x0.65x0.96x1.06x
52-Week HighHighest price in past year$19.92$109.36$226.94$69.86$48.78
52-Week LowLowest price in past year$13.22$80.15$152.29$35.31$20.46
% of 52W HighCurrent price vs 52-week peak+98.8%+86.4%+82.3%+93.4%+52.3%
RSI (14)Momentum oscillator 0–10066.667.145.566.263.3
Avg Volume (50D)Average daily shares traded310K2.1M1.3M318K13.3M
Evenly matched — MANU and FWONK each lead in 1 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Analyst consensus: MANU as "Hold", FWONK as "Buy", TKO as "Buy", MSGE as "Buy", DKNG as "Buy". Consensus price targets imply 43.6% upside for DKNG (target: $37) vs -8.8% for MANU (target: $18). TKO is the only dividend payer here at 1.77% yield — a key consideration for income-focused portfolios.

MetricMANU logoMANUManchester United…FWONK logoFWONKFormula One GroupTKO logoTKOTKO Group Holding…MSGE logoMSGEMadison Square Ga…DKNG logoDKNGDraftKings Inc.
Analyst RatingConsensus buy/hold/sellHoldBuyBuyBuyBuy
Price TargetConsensus 12-month target$17.95$117.20$234.67$66.71$36.64
# AnalystsCovering analysts1024191348
Dividend YieldAnnual dividend ÷ price+1.8%
Dividend StreakConsecutive years of raises111
Dividend / ShareAnnual DPS$3.30
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+2.4%+1.3%+6.6%
Insufficient data to determine a leader in this category.
Key Takeaway

DKNG leads in 2 of 6 categories (Valuation Metrics, Profitability & Efficiency). MSGE leads in 1 (Total Returns). 2 tied.

Best OverallDraftKings Inc. (DKNG)Leads 2 of 6 categories
Loading custom metrics...

MANU vs FWONK vs TKO vs MSGE vs DKNG: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is MANU or FWONK or TKO or MSGE or DKNG a better buy right now?

For growth investors, TKO Group Holdings, Inc.

(TKO) is the stronger pick with 68. 9% revenue growth year-over-year, versus -1. 7% for Madison Square Garden Entertainment Corp. (MSGE). Formula One Group (FWONK) offers the better valuation at 43. 9x trailing P/E (58. 4x forward), making it the more compelling value choice. Analysts rate Formula One Group (FWONK) a "Buy" — based on 24 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MANU or FWONK or TKO or MSGE or DKNG?

On trailing P/E, Formula One Group (FWONK) is the cheapest at 43.

9x versus Madison Square Garden Entertainment Corp. at 84. 8x. On forward P/E, TKO Group Holdings, Inc. is actually cheaper at 40. 0x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — MANU or FWONK or TKO or MSGE or DKNG?

Over the past 5 years, TKO Group Holdings, Inc.

(TKO) delivered a total return of +256. 9%, compared to -43. 7% for DraftKings Inc. (DKNG). Over 10 years, the gap is even starker: TKO returned +1056% versus MSGE's -26. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MANU or FWONK or TKO or MSGE or DKNG?

By beta (market sensitivity over 5 years), Formula One Group (FWONK) is the lower-risk stock at 0.

33β versus DraftKings Inc. 's 1. 06β — meaning DKNG is approximately 221% more volatile than FWONK relative to the S&P 500. On balance sheet safety, TKO Group Holdings, Inc. (TKO) carries a lower debt/equity ratio of 44% versus 3% for Manchester United plc — giving it more financial flexibility in a downturn.

05

Which is growing faster — MANU or FWONK or TKO or MSGE or DKNG?

By revenue growth (latest reported year), TKO Group Holdings, Inc.

(TKO) is pulling ahead at 68. 9% versus -1. 7% for Madison Square Garden Entertainment Corp. (MSGE). On earnings-per-share growth, the picture is similar: TKO Group Holdings, Inc. grew EPS 40. 3% year-over-year, compared to -74. 1% for Madison Square Garden Entertainment Corp.. Over a 3-year CAGR, TKO leads at 60. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MANU or FWONK or TKO or MSGE or DKNG?

Formula One Group (FWONK) is the more profitable company, earning 12.

4% net margin versus -5. 0% for Manchester United plc — meaning it keeps 12. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: TKO leads at 20. 3% versus -2. 8% for MANU. At the gross margin level — before operating expenses — MANU leads at 82. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MANU or FWONK or TKO or MSGE or DKNG more undervalued right now?

On forward earnings alone, TKO Group Holdings, Inc.

(TKO) trades at 40. 0x forward P/E versus 104. 4x for DraftKings Inc. — 64. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for DKNG: 43. 6% to $36. 64.

08

Which pays a better dividend — MANU or FWONK or TKO or MSGE or DKNG?

In this comparison, TKO (1.

8% yield) pays a dividend. MANU, FWONK, MSGE, DKNG do not pay a meaningful dividend and should not be held primarily for income.

09

Is MANU or FWONK or TKO or MSGE or DKNG better for a retirement portfolio?

For long-horizon retirement investors, TKO Group Holdings, Inc.

(TKO) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 65), 1. 8% yield, +1056% 10Y return). Both have compounded well over 10 years (TKO: +1056%, MSGE: -26. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MANU and FWONK and TKO and MSGE and DKNG?

These companies operate in different sectors (MANU (Communication Services) and FWONK (Communication Services) and TKO (Communication Services) and MSGE (Communication Services) and DKNG (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: MANU is a small-cap quality compounder stock; FWONK is a mid-cap high-growth stock; TKO is a mid-cap high-growth stock; MSGE is a small-cap quality compounder stock; DKNG is a mid-cap high-growth stock. TKO pays a dividend while MANU, FWONK, MSGE, DKNG do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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Stocks Like

MANU

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 38%
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FWONK

High-Growth Compounder

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 29%
  • Net Margin > 7%
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TKO

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 12%
  • Net Margin > 5%
Run This Screen
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MSGE

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Gross Margin > 21%
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DKNG

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Gross Margin > 25%
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Beat Both

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Revenue Growth>
%
(MANU: -4.2% · FWONK: 59.1%)

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