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META vs GOOGL vs SNAP vs PINS vs RDDT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
META
Meta Platforms, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$1.53T
5Y Perf.+24.6%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.70T
5Y Perf.+157.4%
SNAP
Snap Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$10.49B
5Y Perf.-46.9%
PINS
Pinterest, Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$15.03B
5Y Perf.-35.7%
RDDT
Reddit, Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$32.88B
5Y Perf.+248.1%

META vs GOOGL vs SNAP vs PINS vs RDDT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
META logoMETA
GOOGL logoGOOGL
SNAP logoSNAP
PINS logoPINS
RDDT logoRDDT
IndustryInternet Content & InformationInternet Content & InformationInternet Content & InformationInternet Content & InformationInternet Content & Information
Market Cap$1.53T$4.70T$10.49B$15.03B$32.88B
Revenue (TTM)$214.96B$422.57B$5.93B$4.37B$2.47B
Net Income (TTM)$70.59B$160.21B$-460M$334M$708M
Gross Margin81.9%60.4%55.0%79.9%91.4%
Operating Margin41.2%32.7%-9.0%6.3%25.1%
Forward P/E20.0x28.9x12.2x41.9x
Total Debt$83.90B$59.29B$653M$262M$23M
Cash & Equiv.$35.87B$30.71B$1.03B$969M$954M

META vs GOOGL vs SNAP vs PINS vs RDDTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

META
GOOGL
SNAP
PINS
RDDT
StockMar 24May 26Return
Meta Platforms, Inc. (META)100124.6+24.6%
Alphabet Inc. (GOOGL)100257.4+157.4%
Snap Inc. (SNAP)10053.1-46.9%
Pinterest, Inc. (PINS)10064.3-35.7%
Reddit, Inc. (RDDT)100348.1+248.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: META vs GOOGL vs SNAP vs PINS vs RDDT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: GOOGL leads in 4 of 7 categories (5-stock set), making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. Meta Platforms, Inc. is the stronger pick specifically for dividend income and shareholder returns. PINS and RDDT also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
META
Meta Platforms, Inc.
The Income Pick

META is the #2 pick in this set and the best alternative if income & stability and defensive is your priority.

  • Dividend streak 2 yrs, beta 1.59, yield 0.3%
  • Beta 1.59, yield 0.3%, current ratio 2.60x
  • 0.3% yield, 2-year raise streak, vs GOOGL's 0.2%, (3 stocks pay no dividend)
Best for: income & stability and defensive
GOOGL
Alphabet Inc.
The Long-Run Compounder

GOOGL carries the broadest edge in this set and is the clearest fit for long-term compounding and valuation efficiency.

  • 9.9% 10Y total return vs RDDT's 240.4%
  • PEG 0.97 vs META's 1.08
  • 37.9% margin vs SNAP's -7.8%
  • Beta 1.26 vs SNAP's 2.14, lower leverage
Best for: long-term compounding and valuation efficiency
SNAP
Snap Inc.
The Communication Services Pick

Among these 5 stocks, SNAP doesn't own a clear edge in any measured category.

Best for: communication services exposure
PINS
Pinterest, Inc.
The Defensive Pick

PINS ranks third and is worth considering specifically for sleep-well-at-night.

  • Lower volatility, beta 1.27, Low D/E 5.5%, current ratio 7.64x
  • Lower P/E (12.2x vs 41.9x)
Best for: sleep-well-at-night
RDDT
Reddit, Inc.
The Growth Play

RDDT is the clearest fit if your priority is growth exposure.

  • Rev growth 69.4%, EPS growth 197.4%, 3Y rev CAGR 48.9%
  • 69.4% revenue growth vs SNAP's 10.6%
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthRDDT logoRDDT69.4% revenue growth vs SNAP's 10.6%
ValuePINS logoPINSLower P/E (12.2x vs 41.9x)
Quality / MarginsGOOGL logoGOOGL37.9% margin vs SNAP's -7.8%
Stability / SafetyGOOGL logoGOOGLBeta 1.26 vs SNAP's 2.14, lower leverage
DividendsMETA logoMETA0.3% yield, 2-year raise streak, vs GOOGL's 0.2%, (3 stocks pay no dividend)
Momentum (1Y)GOOGL logoGOOGL+137.1% vs SNAP's -28.7%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs SNAP's -6.0%, ROIC 25.1% vs -10.6%

META vs GOOGL vs SNAP vs PINS vs RDDT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

METAMeta Platforms, Inc.
FY 2025
Family of Apps
98.9%$198.8B
Reality Labs
1.1%$2.2B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000
SNAPSnap Inc.
FY 2025
Advertising Revenue
87.4%$5.2B
Other Revenue
12.6%$745M
PINSPinterest, Inc.

Segment breakdown not available.

RDDTReddit, Inc.
FY 2025
Advertising
93.6%$2.1B
Other Revenue
6.4%$140M

META vs GOOGL vs SNAP vs PINS vs RDDT — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLLAGGINGSNAP

Income & Cash Flow (Last 12 Months)

RDDT leads this category, winning 4 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 170.8x RDDT's $2.5B. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to SNAP's -7.8%. On growth, RDDT holds the edge at +69.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMETA logoMETAMeta Platforms, I…GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.RDDT logoRDDTReddit, Inc.
RevenueTrailing 12 months$215.0B$422.6B$5.9B$4.4B$2.5B
EBITDAEarnings before interest/tax$109.3B$161.3B-$372M$294M$633M
Net IncomeAfter-tax profit$70.6B$160.2B-$460M$334M$708M
Free Cash FlowCash after capex$48.3B$73.3B$437M$1.2B$869M
Gross MarginGross profit ÷ Revenue+81.9%+60.4%+55.0%+79.9%+91.4%
Operating MarginEBIT ÷ Revenue+41.2%+32.7%-9.0%+6.3%+25.1%
Net MarginNet income ÷ Revenue+32.8%+37.9%-7.8%+7.6%+28.6%
FCF MarginFCF ÷ Revenue+22.4%+17.3%+7.4%+27.6%+35.1%
Rev. Growth (YoY)Latest quarter vs prior year+33.1%+21.8%+10.2%+17.8%+69.1%
EPS Growth (YoY)Latest quarter vs prior year+62.4%+81.9%-10.3%+6.2%
RDDT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

PINS leads this category, winning 3 of 7 comparable metrics.

At 25.8x trailing earnings, META trades at a 61% valuation discount to RDDT's 65.5x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.20x vs META's 1.40x — a lower PEG means you pay less per unit of expected earnings growth.

MetricMETA logoMETAMeta Platforms, I…GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.RDDT logoRDDTReddit, Inc.
Market CapShares × price$1.53T$4.70T$10.5B$15.0B$32.9B
Enterprise ValueMkt cap + debt − cash$1.58T$4.73T$10.1B$14.3B$32.0B
Trailing P/EPrice ÷ TTM EPS25.75x35.94x-21.77x36.52x65.53x
Forward P/EPrice ÷ next-FY EPS est.19.97x28.91x12.23x41.91x
PEG RatioP/E ÷ EPS growth rate1.40x1.20x
EV / EBITDAEnterprise value multiple15.52x31.46x41.52x69.78x
Price / SalesMarket cap ÷ Revenue7.63x11.66x1.77x3.56x14.93x
Price / BookPrice ÷ Book value/share7.17x11.44x4.60x3.23x11.85x
Price / FCFMarket cap ÷ FCF33.25x64.14x23.98x12.01x48.06x
PINS leads this category, winning 3 of 7 comparable metrics.

Profitability & Efficiency

GOOGL leads this category, winning 5 of 9 comparable metrics.

GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-20 for SNAP. RDDT carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to META's 0.39x. On the Piotroski fundamental quality scale (0–9), GOOGL scores 7/9 vs META's 5/9, reflecting strong financial health.

MetricMETA logoMETAMeta Platforms, I…GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.RDDT logoRDDTReddit, Inc.
ROE (TTM)Return on equity+33.2%+39.0%-20.2%+7.8%+25.5%
ROA (TTM)Return on assets+20.8%+27.4%-6.0%+6.3%+23.1%
ROICReturn on invested capital+27.6%+25.1%-10.6%+6.1%+18.4%
ROCEReturn on capital employed+29.4%+30.3%-8.1%+6.4%+17.2%
Piotroski ScoreFundamental quality 0–957667
Debt / EquityFinancial leverage0.39x0.14x0.29x0.06x0.01x
Net DebtTotal debt minus cash$48.0B$28.6B-$377M-$707M-$930M
Cash & Equiv.Liquid assets$35.9B$30.7B$1.0B$969M$954M
Total DebtShort + long-term debt$83.9B$59.3B$653M$262M$23M
Interest CoverageEBIT ÷ Interest expense78.84x392.15x-3.70x23.20x
GOOGL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in RDDT five years ago would be worth $34,040 today (with dividends reinvested), compared to $1,127 for SNAP. Over the past 12 months, GOOGL leads with a +137.1% total return vs SNAP's -28.7%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.6% vs SNAP's -9.5% — a key indicator of consistent wealth creation.

MetricMETA logoMETAMeta Platforms, I…GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.RDDT logoRDDTReddit, Inc.
YTD ReturnYear-to-date-6.9%+23.3%-25.0%-16.1%-29.0%
1-Year ReturnPast 12 months+1.3%+137.1%-28.7%-18.9%+47.6%
3-Year ReturnCumulative with dividends+161.9%+269.5%-25.9%+6.0%+240.4%
5-Year ReturnCumulative with dividends+93.5%+237.1%-88.7%-64.0%+240.4%
10-Year ReturnCumulative with dividends+417.4%+991.5%-75.1%-8.7%+240.4%
CAGR (3Y)Annualised 3-year return+37.8%+54.6%-9.5%+2.0%+50.4%
GOOGL leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

GOOGL leads this category, winning 2 of 2 comparable metrics.

GOOGL is the less volatile stock with a 1.26 beta — it tends to amplify market swings less than SNAP's 2.14 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 98.9% from its 52-week high vs PINS's 55.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMETA logoMETAMeta Platforms, I…GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.RDDT logoRDDTReddit, Inc.
Beta (5Y)Sensitivity to S&P 5001.59x1.26x2.14x1.27x1.79x
52-Week HighHighest price in past year$796.25$392.82$10.41$39.93$282.95
52-Week LowLowest price in past year$520.26$147.84$3.81$13.84$94.89
% of 52W HighCurrent price vs 52-week peak+76.0%+98.9%+58.5%+55.8%+60.7%
RSI (14)Momentum oscillator 0–10041.380.163.063.561.5
Avg Volume (50D)Average daily shares traded15.5M28.3M47.3M15.9M4.5M
GOOGL leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

META leads this category, winning 1 of 1 comparable metric.

Analyst consensus: META as "Buy", GOOGL as "Buy", SNAP as "Hold", PINS as "Buy", RDDT as "Buy". Consensus price targets imply 35.8% upside for META (target: $822) vs 4.6% for GOOGL (target: $406). For income investors, META offers the higher dividend yield at 0.34% vs GOOGL's 0.21%.

MetricMETA logoMETAMeta Platforms, I…GOOGL logoGOOGLAlphabet Inc.SNAP logoSNAPSnap Inc.PINS logoPINSPinterest, Inc.RDDT logoRDDTReddit, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuyBuy
Price TargetConsensus 12-month target$821.80$406.28$7.89$25.36$228.11
# AnalystsCovering analysts6082724726
Dividend YieldAnnual dividend ÷ price+0.3%+0.2%
Dividend StreakConsecutive years of raises22
Dividend / ShareAnnual DPS$2.07$0.82
Buyback YieldShare repurchases ÷ mkt cap+1.7%+1.0%+7.2%+6.2%0.0%
META leads this category, winning 1 of 1 comparable metric.
Key Takeaway

GOOGL leads in 3 of 6 categories (Profitability & Efficiency, Total Returns). RDDT leads in 1 (Income & Cash Flow).

Best OverallAlphabet Inc. (GOOGL)Leads 3 of 6 categories
Loading custom metrics...

META vs GOOGL vs SNAP vs PINS vs RDDT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is META or GOOGL or SNAP or PINS or RDDT a better buy right now?

For growth investors, Reddit, Inc.

(RDDT) is the stronger pick with 69. 4% revenue growth year-over-year, versus 10. 6% for Snap Inc. (SNAP). Meta Platforms, Inc. (META) offers the better valuation at 25. 8x trailing P/E (20. 0x forward), making it the more compelling value choice. Analysts rate Meta Platforms, Inc. (META) a "Buy" — based on 60 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — META or GOOGL or SNAP or PINS or RDDT?

On trailing P/E, Meta Platforms, Inc.

(META) is the cheapest at 25. 8x versus Reddit, Inc. at 65. 5x. On forward P/E, Pinterest, Inc. is actually cheaper at 12. 2x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 97x versus Meta Platforms, Inc. 's 1. 08x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — META or GOOGL or SNAP or PINS or RDDT?

Over the past 5 years, Reddit, Inc.

(RDDT) delivered a total return of +240. 4%, compared to -88. 7% for Snap Inc. (SNAP). Over 10 years, the gap is even starker: GOOGL returned +991. 5% versus SNAP's -75. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — META or GOOGL or SNAP or PINS or RDDT?

By beta (market sensitivity over 5 years), Alphabet Inc.

(GOOGL) is the lower-risk stock at 1. 26β versus Snap Inc. 's 2. 14β — meaning SNAP is approximately 70% more volatile than GOOGL relative to the S&P 500. On balance sheet safety, Reddit, Inc. (RDDT) carries a lower debt/equity ratio of 1% versus 39% for Meta Platforms, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — META or GOOGL or SNAP or PINS or RDDT?

By revenue growth (latest reported year), Reddit, Inc.

(RDDT) is pulling ahead at 69. 4% versus 10. 6% for Snap Inc. (SNAP). On earnings-per-share growth, the picture is similar: Reddit, Inc. grew EPS 197. 4% year-over-year, compared to -77. 2% for Pinterest, Inc.. Over a 3-year CAGR, RDDT leads at 48. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — META or GOOGL or SNAP or PINS or RDDT?

Alphabet Inc.

(GOOGL) is the more profitable company, earning 32. 8% net margin versus -7. 8% for Snap Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: META leads at 41. 4% versus -9. 0% for SNAP. At the gross margin level — before operating expenses — RDDT leads at 91. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is META or GOOGL or SNAP or PINS or RDDT more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 97x versus Meta Platforms, Inc. 's 1. 08x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Pinterest, Inc. (PINS) trades at 12. 2x forward P/E versus 41. 9x for Reddit, Inc. — 29. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for META: 35. 8% to $821. 80.

08

Which pays a better dividend — META or GOOGL or SNAP or PINS or RDDT?

In this comparison, META (0.

3% yield), GOOGL (0. 2% yield) pay a dividend. SNAP, PINS, RDDT do not pay a meaningful dividend and should not be held primarily for income.

09

Is META or GOOGL or SNAP or PINS or RDDT better for a retirement portfolio?

For long-horizon retirement investors, Alphabet Inc.

(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +991. 5% 10Y return). Snap Inc. (SNAP) carries a higher beta of 2. 14 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GOOGL: +991. 5%, SNAP: -75. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between META and GOOGL and SNAP and PINS and RDDT?

Both stocks operate in the Communication Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: META is a mega-cap high-growth stock; GOOGL is a mega-cap high-growth stock; SNAP is a mid-cap quality compounder stock; PINS is a mid-cap high-growth stock; RDDT is a mid-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

META

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 16%
  • Net Margin > 19%
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GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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SNAP

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Gross Margin > 32%
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PINS

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 5%
Run This Screen
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RDDT

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 34%
  • Net Margin > 17%
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Beat Both

Find stocks that outperform META and GOOGL and SNAP and PINS and RDDT on the metrics below

Revenue Growth>
%
(META: 33.1% · GOOGL: 21.8%)
Net Margin>
%
(META: 32.8% · GOOGL: 37.9%)
P/E Ratio<
x
(META: 25.8x · GOOGL: 35.9x)

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