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Snap Inc. (SNAP) 10-Year Financial Performance & Capital Metrics

SNAP •
Communication ServicesInternet ServicesSocial, Video, and Streaming Platforms
AboutSnap Inc. operates as a camera company in North America, Europe, and internationally. The company offers Snapchat, a camera application with various functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, story ads, collection ads, dynamic ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.Show more
  • Revenue $5.93B +10.6%
  • EBITDA -$372M +40.8%
  • Net Income -$460M +34.0%
  • EPS (Diluted) -0.28 +33.3%
  • Gross Margin 54.97% +2.1%
  • EBITDA Margin -6.28% +46.5%
  • Operating Margin -8.97% +38.9%
  • Net Margin -7.76% +40.4%
  • ROE -19.46% +32.2%
  • ROIC -10.57% +4.9%
  • Debt/Equity 0.29 -83.5%
  • Interest Coverage -5.98 +83.6%
Technical Analysis

Key Insights

Based on financial data analysis

✓Strengths

  • ✓Strong 5Y sales CAGR of 18.8%

✗Weaknesses

  • ✗Weak momentum: RS Rating 14 (bottom 14%)
  • ✗Trading more than 30% below 52-week high

* These insights are generated automatically based on available financial data. Please conduct your own research before making investment decisions.

Price & Volume

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Growth Metrics

Revenue CAGR

10Y58.66%
5Y18.8%
3Y8.83%
TTM10.63%

Profit (Net Income) CAGR

10Y-
5Y-
3Y-
TTM34.01%

EPS CAGR

10Y-
5Y-
3Y-
TTM35.11%

ROCE

10Y Avg-37.34%
5Y Avg-14.73%
3Y Avg-13.42%
Latest-8.13%

Peer Comparison

Social, Video, and Streaming Platforms
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Size & Scale
Valuation
Per Share
Growth
Profitability
Quality & Returns
Safety & Leverage
TTM Growth
Famous Investor Metrics
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Latest Quarter
Momentum & Returns
Total Return (DRIP)
Technical
Volume & Trading
Shares & Dilution
Sector-Specific
NameMarket CapCurrent PriceP/E RatioRevenue Growth 1YNet MarginROEFCF YieldDebt/Equity
RDDTReddit, Inc.7.53B145.8155.6569.4%24.05%18.09%9.08%0.01
GIBOGIBO Holdings Limited3.79M1.4334.96-40.16%-14.15%0.01
WBWeibo Corporation872.07M9.938.56-0.29%21.11%10.12%66.33%0.53
MOMOHello Group Inc.2.21B6.477.95-11.98%8.17%7.77%8.95%0.40
ILLRWTriller Group Inc.0.06-0.04-4.48%-7.8%
ILLRTriller Group Inc.41.43M0.21-0.09-4.48%-7.8%
BODIThe Beachbody Company, Inc.18.99M6.96-0.66-20.55%-15.09%-172.69%0.80
DJTTrump Media & Technology Group Corp.2.96B10.71-4.54-12.4%-39.2%-6.33%0.01

Compare SNAP vs Peers

Analyze head-to-head performance against top industry competitors across valuation, growth, and profitability metrics.

vs JOYY

Compare head-to-head with JOYY Inc.

vs RDDT

Compare head-to-head with Reddit, Inc.

Compare Top 5

vs JOYY, RDDT, DJT, MOMO

Profit & Loss

Dec 2016Dec 2017Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Sales/Revenue+404.48M824.95M1.18B1.72B2.51B4.12B4.6B4.61B5.36B5.93B
Revenue Growth %589.5%103.95%43.09%45.33%46.11%64.25%11.78%0.09%16.4%10.63%
Cost of Goods Sold+451.66M717.46M798.87M895.84M1.18B1.75B1.82B2.11B2.47B2.67B
COGS % of Revenue111.66%86.97%67.67%52.22%47.18%42.51%39.45%45.9%46.15%45.03%
Gross Profit+-47.18M107.49M381.58M819.7M1.32B2.37B2.79B2.49B2.89B3.26B
Gross Margin %-11.66%13.03%32.33%47.78%52.82%57.49%60.55%54.1%53.85%54.97%
Gross Profit Growth %61.85%327.83%255%114.82%61.54%78.75%17.73%-10.57%15.86%12.93%
Operating Expenses+473.21M3.59B1.65B1.92B2.19B3.07B4.18B3.89B3.67B3.79B
OpEx % of Revenue116.99%435.55%139.78%112.09%87.22%74.54%90.87%84.46%68.54%63.94%
Selling, General & Admin289.53M2.06B877.85M1.04B1.08B1.5B2.07B1.98B1.98B2.01B
SG&A % of Revenue71.58%249.49%74.37%60.59%43.27%36.52%45.03%42.98%36.98%33.86%
Research & Development183.68M1.53B772.18M883.51M1.1B1.57B2.11B1.91B1.69B1.77B
R&D % of Revenue45.41%186.06%65.41%51.5%43.95%38.02%45.85%41.49%31.55%29.86%
Other Operating Expenses00000000013.31M
Operating Income+-520.38M-3.49B-1.27B-1.1B-862.07M-702.07M-1.4B-1.4B-787.29M-532.17M
Operating Margin %-128.65%-422.52%-107.46%-64.31%-34.39%-17.05%-30.32%-30.36%-14.68%-8.97%
Operating Income Growth %-36.32%-569.81%63.61%13.02%21.87%18.56%-98.74%-0.22%43.7%32.41%
EBITDA+-491.27M-3.42B-1.18B-1.02B-775.33M-582.93M-1.19B-1.23B-629.22M-372.33M
EBITDA Margin %-121.46%-415.09%-99.69%-59.23%-30.93%-14.16%-25.93%-26.7%-11.74%-6.28%
EBITDA Growth %-34.07%-597.03%65.63%13.66%23.69%24.82%-104.68%-3.08%48.84%40.83%
D&A (Non-Cash Add-back)29.11M61.29M91.65M87.25M86.74M119.14M202.17M168.44M158.07M159.83M
EBIT-520.3M-3.46B-1.25B-1.01B-828.96M-456.69M-1.38B-1.27B-650.67M-329.14M
Net Interest Income+3.23M17.64M23.33M11.05M-79.1M-12.48M37.14M146.37M131.91M45.16M
Interest Income4.65M21.1M27.23M36.04M18.13M5.2M58.6M168.39M153.47M134.16M
Interest Expense1.42M3.46M3.89M24.99M97.23M17.68M21.46M22.02M21.55M89M
Other Income/Expense-1.34M22.17M15.09M70.06M-64.11M227.7M-5.39M103.96M115.07M89.39M
Pretax Income+-521.72M-3.46B-1.25B-1.03B-926.18M-474.37M-1.4B-1.29B-672.23M-442.78M
Pretax Margin %-128.99%-419.83%-106.18%-60.23%-36.95%-11.52%-30.44%-28.1%-12.54%-7.46%
Income Tax+-7.08M-18.34M2.55M393K18.65M13.58M28.96M28.06M25.63M17.71M
Effective Tax Rate %98.64%99.47%100.2%100.04%102.01%102.86%102.07%102.17%103.81%104%
Net Income+-514.64M-3.45B-1.26B-1.03B-944.84M-487.95M-1.43B-1.32B-697.86M-460.49M
Net Margin %-127.24%-417.61%-106.39%-60.25%-37.69%-11.85%-31.07%-28.71%-13.02%-7.76%
Net Income Growth %-38.01%-569.41%63.54%17.7%8.59%48.36%-192.99%7.5%47.23%34.01%
Net Income (Continuing)-514.64M-3.45B-1.26B-1.03B-944.84M-487.95M-1.43B-1.32B-697.86M-460.49M
Discontinued Operations0000000000
Minority Interest0000000000
EPS (Diluted)+-0.44-2.95-0.97-0.75-0.65-0.31-0.89-0.82-0.42-0.28
EPS Growth %-18.92%-570.45%67.12%22.68%13.33%52.31%-187.1%7.87%48.78%33.33%
EPS (Basic)-0.44-2.95-0.97-0.75-0.65-0.31-0.89-0.82-0.42-0.28
Diluted Shares Outstanding1.16B1.17B1.3B1.38B1.46B1.56B1.61B1.61B1.66B1.72B
Basic Shares Outstanding1.16B1.17B1.3B1.38B1.46B1.56B1.61B1.61B1.66B1.71B
Dividend Payout Ratio----------

Balance Sheet

Dec 2016Dec 2017Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Total Current Assets+1.18B2.37B1.68B2.64B3.34B4.85B5.26B4.98B4.91B4.58B
Cash & Short-Term Investments987.37M2.04B1.28B2.11B2.54B3.69B3.94B3.54B3.38B2.94B
Cash Only150.12M334.06M387.15M520.32M545.62M1.99B1.42B1.78B1.05B1.03B
Short-Term Investments837.25M1.71B891.91M1.59B1.99B1.7B2.52B1.76B2.33B1.91B
Accounts Receivable162.66M279.47M354.96M492.19M744.29M1.07B1.18B1.28B1.35B1.37B
Days Sales Outstanding146.78123.65109.76104.72108.3894.7693.84101.2991.884.44
Inventory0000000000
Days Inventory Outstanding----------
Other Current Assets0000000153.59M182.01M272.06M
Total Non-Current Assets+542.81M1.05B1.04B1.37B1.69B2.68B2.77B2.99B3.03B3.09B
Property, Plant & Equipment100.58M166.76M212.56M449.11M448.44M524.9M642.73M927.19M1.02B1.08B
Fixed Asset Turnover4.02x4.95x5.55x3.82x5.59x7.84x7.16x4.97x5.26x5.47x
Goodwill319.14M639.88M632.37M761.15M939.26M1.59B1.65B1.69B1.69B1.72B
Intangible Assets75.98M166.47M126.05M92.12M105.93M277.65M204.48M146.3M86.36M66.61M
Long-Term Investments00000262.7M252.34M195.33M00
Other Non-Current Assets47.1M81.66M67.19M65.55M192.64M28.6M27.22M31.27M233.91M221.25M
Total Assets+1.72B3.42B2.71B4.01B5.02B7.54B8.03B7.97B7.94B7.68B
Asset Turnover0.23x0.24x0.43x0.43x0.50x0.55x0.57x0.58x0.68x0.77x
Asset Growth %83.48%98.61%-20.68%47.82%25.23%50%6.54%-0.77%-0.39%-3.26%
Total Current Liabilities+156.74M346.26M292.69M499.68M667.33M851.79M1.22B1.13B1.24B1.29B
Accounts Payable8.42M71.19M30.88M46.89M71.91M125.28M181.77M278.96M173.2M219.79M
Days Payables Outstanding6.836.2214.1119.122.226.1336.5548.1625.5530.04
Short-Term Debt0000000036.21M95.45M
Deferred Revenue (Current)0010.96M20.08M27.81M44.47M50.78M93.71M112.77M0
Other Current Liabilities84.39M178.59M156.04M155.75M357.73M412.06M691.3M239.34M302.48M971.63M
Current Ratio7.53x6.84x5.73x5.29x5.00x5.70x4.32x4.39x3.95x3.56x
Quick Ratio7.53x6.84x5.73x5.29x5.00x5.70x4.32x4.39x3.95x3.56x
Cash Conversion Cycle----------
Total Non-Current Liabilities+47.13M82.98M110.42M1.25B2.03B2.89B4.23B4.42B4.24B4.11B
Long-Term Debt000891.78M1.68B2.25B3.74B3.75B3.61B557.82M
Capital Lease Obligations15.14M16.03M0303.18M287.29M325.51M386.27M546.28M575.08M0
Deferred Tax Liabilities0000000000
Other Non-Current Liabilities31.99M66.95M110.42M57.38M64.47M315.76M104.45M123.85M59.24M3.55B
Total Liabilities203.88M429.24M403.11M1.75B2.69B3.75B5.45B5.55B5.49B5.4B
Total Debt+15.14M16.03M01.24B2B2.63B4.18B4.34B4.24B653.27M
Net Debt-134.98M-318.03M-387.15M716.82M1.46B637.18M2.75B2.56B3.2B-377.16M
Debt / Equity0.01x0.01x-0.55x0.86x0.69x1.62x1.80x1.73x0.29x
Debt / EBITDA----------
Net Debt / EBITDA----------
Interest Coverage-365.44x-1008.56x-325.74x-44.14x-8.87x-39.72x-65.02x-63.49x-36.53x-5.98x
Total Equity+1.52B2.99B2.31B2.26B2.33B3.79B2.58B2.41B2.45B2.28B
Equity Growth %98.77%97%-22.77%-2.21%3.1%62.67%-31.91%-6.46%1.52%-6.91%
Book Value per Share1.312.571.781.641.602.431.601.501.481.33
Total Shareholders' Equity1.52B2.99B2.31B2.26B2.33B3.79B2.58B2.41B2.45B2.28B
Common Stock5K12K13K14K14K16K15K16K16K17K
Retained Earnings-1.21B-4.66B-5.91B-6.95B-7.89B-8.28B-10.21B-11.73B-12.74B-13.95B
Treasury Stock000000-500.51M-479.9M-460.62M0
Accumulated OCI-2.06M14.16M3.15M573K21.36M5.52M-13.97M7.13M2.69M26.69M
Minority Interest0000000000

Cash Flow

Dec 2016Dec 2017Dec 2018Dec 2019Dec 2020Dec 2021Dec 2022Dec 2023Dec 2024Dec 2025
Cash from Operations+-611.25M-734.67M-689.92M-304.96M-167.64M292.88M184.61M246.52M413.48M656.17M
Operating CF Margin %-151.12%-89.06%-58.45%-17.78%-6.69%7.11%4.01%5.35%7.71%11.06%
Operating CF Growth %-99.35%-20.19%6.09%55.8%45.03%274.7%-36.97%33.53%67.73%58.69%
Net Income-514.64M-3.45B-1.26B-1.03B-944.84M-487.95M-1.43B-1.32B-697.86M-460.49M
Depreciation & Amortization29.11M61.29M91.65M87.25M86.74M119.14M202.17M168.44M158.07M163.63M
Stock-Based Compensation31.84M2.64B538.21M686.01M770.18M1.09B1.39B1.32B1.04B1.02B
Deferred Taxes-7.95M-17.49M-383K-491K-6.33M00000
Other Non-Cash Items889K15.64M32.13M-50.66M80.44M-234.56M59.3M13.43M3.69M-63.8M
Working Capital Changes-150.5M11.06M-95.62M6.6M-153.84M-195.88M-34.99M63.13M-91.46M0
Change in Receivables-118.43M-104.36M-77.51M-147.86M-255.82M-332.97M-119.78M-98.13M-94M-31.83M
Change in Inventory0000000000
Change in Payables6.49M49.7M-33.53M20.67M20.37M53.58M46.49M94.99M-100.73M45.92M
Cash from Investing+-1.01B-1.36B694.45M-728.61M-729.86M90.23M-1.06B570.95M-717.08M173.12M
Capital Expenditures-66.44M-84.52M-120.24M-36.48M-57.83M-69.88M-129.31M-211.73M-194.83M-218.98M
CapEx % of Revenue16.43%10.25%10.19%2.13%2.31%1.7%2.81%4.6%3.63%3.69%
Acquisitions-104M-386.01M-815K-3.32M-168.85M-310.92M-67.07M-50.25M0-35.5M
Investments----------
Other Investing-572K-8.11M8.71M1.03M5.51M-1.9M-18.13M-2.78M-100K-3.58M
Cash from Financing+1.14B2.27B47.44M1.17B922.79M1.07B306.71M-458.79M-428.62M-848.13M
Debt Issued (Net)0001.25B988.58M1.14B1.48B0-118.69M0
Equity Issued (Net)1000K1000K-551K001000K-1000K-1000K-1000K0
Dividends Paid0000000000
Share Repurchases-10.59M-394.16M-551K000-1B-189.39M-311.07M-750.87M
Other Financing-4.66M1.71M47.99M-85.56M-65.79M-86.83M-175.73M-269.39M1.14M-848.13M
Net Change in Cash-483.64M173.67M51.97M132.29M25.28M1.45B-570.95M358.69M-732.23M-18.84M
Free Cash Flow+-678.26M-819.18M-810.17M-341.44M-225.48M223M55.31M34.79M218.65M437.19M
FCF Margin %-167.69%-99.3%-68.63%-19.9%-9%5.42%1.2%0.76%4.08%7.37%
FCF Growth %-102.51%-20.78%1.1%57.86%33.96%198.9%-75.2%-37.09%528.42%99.95%
FCF per Share-0.59-0.70-0.62-0.25-0.150.140.030.020.130.25
FCF Conversion (FCF/Net Income)1.19x0.21x0.55x0.30x0.18x-0.60x-0.13x-0.19x-0.59x-1.42x
Interest Paid0001.55M12.02M10.89M8.87M10.24M10.28M0
Taxes Paid1.69M6.23M3.6M156K3.69M25.33M12.09M30.92M24.69M0

Key Ratios

Metric2016201720182019202020212022202320242025
Return on Equity (ROE)-45.08%-152.73%-47.36%-45.23%-41.17%-15.95%-44.88%-52.95%-28.69%-19.46%
Return on Invested Capital (ROIC)-51.33%-128.83%-41.38%-33.77%-19.12%-12.82%-21.44%-20.34%-11.11%-10.57%
Gross Margin-11.66%13.03%32.33%47.78%52.82%57.49%60.55%54.1%53.85%54.97%
Net Margin-127.24%-417.61%-106.39%-60.25%-37.69%-11.85%-31.07%-28.71%-13.02%-7.76%
Debt / Equity0.01x0.01x-0.55x0.86x0.69x1.62x1.80x1.73x0.29x
Interest Coverage-365.44x-1008.56x-325.74x-44.14x-8.87x-39.72x-65.02x-63.49x-36.53x-5.98x
FCF Conversion1.19x0.21x0.55x0.30x0.18x-0.60x-0.13x-0.19x-0.59x-1.42x
Revenue Growth589.5%103.95%43.09%45.33%46.11%64.25%11.78%0.09%16.4%10.63%

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