Specialty Retail
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MOGU vs JD
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
MOGU vs JD — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Specialty Retail | Specialty Retail |
| Market Cap | $19M | $46.46B |
| Revenue (TTM) | $141M | $1.30T |
| Net Income (TTM) | $-63M | $32.20B |
| Gross Margin | 40.0% | 12.7% |
| Operating Margin | -71.6% | 1.3% |
| Forward P/E | — | 1.4x |
| Total Debt | $972K | $89.77B |
| Cash & Equiv. | $82M | $108.35B |
MOGU vs JD — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| MOGU Inc. (MOGU) | 100 | 14.1 | -85.9% |
| JD.com, Inc. (JD) | 100 | 55.6 | -44.4% |
Price return only. Dividends and distributions are not included.
Quick Verdict: MOGU vs JD
Each card shows where this stock fits in a portfolio — not just who wins on paper.
MOGU is the clearest fit if your priority is income & stability and sleep-well-at-night.
- beta 0.67
- Lower volatility, beta 0.67, Low D/E 0.2%, current ratio 1.51x
- Beta 0.67, current ratio 1.51x
JD carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 6.8%, EPS growth 76.5%, 3Y rev CAGR 6.8%
- 48.7% 10Y total return vs MOGU's -98.7%
- 6.8% revenue growth vs MOGU's -11.9%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 6.8% revenue growth vs MOGU's -11.9% | |
| Quality / Margins | 2.5% margin vs MOGU's -44.3% | |
| Stability / Safety | Beta 0.67 vs JD's 1.06, lower leverage | |
| Dividends | 2.6% yield; 1-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +4.7% vs JD's -7.7% | |
| Efficiency (ROA) | 4.6% ROA vs MOGU's -7.3%, ROIC 9.9% vs -21.2% |
MOGU vs JD — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
MOGU vs JD — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
JD leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
JD is the larger business by revenue, generating $1.30T annually — 9231.5x MOGU's $141M. JD is the more profitable business, keeping 2.5% of every revenue dollar as net income compared to MOGU's -44.3%. On growth, JD holds the edge at +14.9% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $141M | $1.30T |
| EBITDAEarnings before interest/tax | -$90M | $23.8B |
| Net IncomeAfter-tax profit | -$63M | $32.2B |
| Free Cash FlowCash after capex | -$78M | $9.1B |
| Gross MarginGross profit ÷ Revenue | +40.0% | +12.7% |
| Operating MarginEBIT ÷ Revenue | -71.6% | +1.3% |
| Net MarginNet income ÷ Revenue | -44.3% | +2.5% |
| FCF MarginFCF ÷ Revenue | -55.2% | +0.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | +3.0% | +14.9% |
| EPS Growth (YoY)Latest quarter vs prior year | -58.7% | -56.3% |
Valuation Metrics
MOGU leads this category, winning 2 of 3 comparable metrics.
Valuation Metrics
| Metric | ||
|---|---|---|
| Market CapShares × price | $19M | $46.5B |
| Enterprise ValueMkt cap + debt − cash | $8M | $43.7B |
| Trailing P/EPrice ÷ TTM EPS | -2.12x | 7.64x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 1.43x |
| PEG RatioP/E ÷ EPS growth rate | — | 0.29x |
| EV / EBITDAEnterprise value multiple | — | 6.40x |
| Price / SalesMarket cap ÷ Revenue | 0.94x | 0.27x |
| Price / BookPrice ÷ Book value/share | 0.25x | 1.01x |
| Price / FCFMarket cap ÷ FCF | — | 7.14x |
Profitability & Efficiency
JD leads this category, winning 7 of 9 comparable metrics.
Profitability & Efficiency
JD delivers a 10.5% return on equity — every $100 of shareholder capital generates $11 in annual profit, vs $-12 for MOGU. MOGU carries lower financial leverage with a 0.00x debt-to-equity ratio, signaling a more conservative balance sheet compared to JD's 0.29x. On the Piotroski fundamental quality scale (0–9), JD scores 6/9 vs MOGU's 1/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -11.6% | +10.5% |
| ROA (TTM)Return on assets | -7.3% | +4.6% |
| ROICReturn on invested capital | -21.2% | +9.9% |
| ROCEReturn on capital employed | -17.5% | +10.2% |
| Piotroski ScoreFundamental quality 0–9 | 1 | 6 |
| Debt / EquityFinancial leverage | 0.00x | 0.29x |
| Net DebtTotal debt minus cash | -$81M | -$18.6B |
| Cash & Equiv.Liquid assets | $82M | $108.3B |
| Total DebtShort + long-term debt | $972,000 | $89.8B |
| Interest CoverageEBIT ÷ Interest expense | -101140.00x | 12.85x |
Total Returns (Dividends Reinvested)
JD leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in JD five years ago would be worth $4,615 today (with dividends reinvested), compared to $1,184 for MOGU. Over the past 12 months, MOGU leads with a +4.7% total return vs JD's -7.7%. The 3-year compound annual growth rate (CAGR) favors JD at -2.8% vs MOGU's -3.0% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | +3.5% | +5.7% |
| 1-Year ReturnPast 12 months | +4.7% | -7.7% |
| 3-Year ReturnCumulative with dividends | -8.6% | -8.2% |
| 5-Year ReturnCumulative with dividends | -88.2% | -53.8% |
| 10-Year ReturnCumulative with dividends | -98.7% | +48.7% |
| CAGR (3Y)Annualised 3-year return | -3.0% | -2.8% |
Risk & Volatility
Evenly matched — MOGU and JD each lead in 1 of 2 comparable metrics.
Risk & Volatility
MOGU is the less volatile stock with a 0.67 beta — it tends to amplify market swings less than JD's 1.06 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JD currently trades 79.3% from its 52-week high vs MOGU's 27.5% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.67x | 1.06x |
| 52-Week HighHighest price in past year | $8.10 | $38.08 |
| 52-Week LowLowest price in past year | $1.83 | $24.51 |
| % of 52W HighCurrent price vs 52-week peak | +27.5% | +79.3% |
| RSI (14)Momentum oscillator 0–100 | 48.3 | 58.0 |
| Avg Volume (50D)Average daily shares traded | 5K | 10.1M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates MOGU as "Buy" and JD as "Buy". JD is the only dividend payer here at 2.61% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Buy |
| Price TargetConsensus 12-month target | — | $32.86 |
| # AnalystsCovering analysts | 3 | 45 |
| Dividend YieldAnnual dividend ÷ price | — | +2.6% |
| Dividend StreakConsecutive years of raises | — | 1 |
| Dividend / ShareAnnual DPS | — | $5.37 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.6% | +8.2% |
JD leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). MOGU leads in 1 (Valuation Metrics). 1 tied.
MOGU vs JD: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is MOGU or JD a better buy right now?
For growth investors, JD.
com, Inc. (JD) is the stronger pick with 6. 8% revenue growth year-over-year, versus -11. 9% for MOGU Inc. (MOGU). JD. com, Inc. (JD) offers the better valuation at 7. 6x trailing P/E (1. 4x forward), making it the more compelling value choice. Analysts rate MOGU Inc. (MOGU) a "Buy" — based on 3 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — MOGU or JD?
Over the past 5 years, JD.
com, Inc. (JD) delivered a total return of -53. 8%, compared to -88. 2% for MOGU Inc. (MOGU). Over 10 years, the gap is even starker: JD returned +48. 7% versus MOGU's -98. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — MOGU or JD?
By beta (market sensitivity over 5 years), MOGU Inc.
(MOGU) is the lower-risk stock at 0. 67β versus JD. com, Inc. 's 1. 06β — meaning JD is approximately 58% more volatile than MOGU relative to the S&P 500. On balance sheet safety, MOGU Inc. (MOGU) carries a lower debt/equity ratio of 0% versus 29% for JD. com, Inc. — giving it more financial flexibility in a downturn.
04Which is growing faster — MOGU or JD?
By revenue growth (latest reported year), JD.
com, Inc. (JD) is pulling ahead at 6. 8% versus -11. 9% for MOGU Inc. (MOGU). On earnings-per-share growth, the picture is similar: JD. com, Inc. grew EPS 76. 5% year-over-year, compared to -4. 8% for MOGU Inc.. Over a 3-year CAGR, JD leads at 6. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — MOGU or JD?
JD.
com, Inc. (JD) is the more profitable company, earning 3. 6% net margin versus -44. 3% for MOGU Inc. — meaning it keeps 3. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: JD leads at 3. 3% versus -71. 6% for MOGU. At the gross margin level — before operating expenses — MOGU leads at 40. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — MOGU or JD?
In this comparison, JD (2.
6% yield) pays a dividend. MOGU does not pay a meaningful dividend and should not be held primarily for income.
07Is MOGU or JD better for a retirement portfolio?
For long-horizon retirement investors, JD.
com, Inc. (JD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 06), 2. 6% yield). Both have compounded well over 10 years (JD: +48. 7%, MOGU: -98. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between MOGU and JD?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: MOGU is a small-cap quality compounder stock; JD is a mid-cap deep-value stock. JD pays a dividend while MOGU does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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