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MOGUMOGU Inc.
$1.59$13M
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MOGU logoMOGU Inc.(MOGU)Earnings, Financials & Key Ratios

MOGU•NYSE
$1.59
Price updated Jun 30, 2026
SectorConsumer CyclicalIndustrySpecialty RetailSub-IndustryApparel and Fashion Retail
AboutMOGU Inc., through its subsidiaries, operates an online fashion and lifestyle platform in the People's Republic of China. The company offers fashion apparel and other lifestyle products, including beauty products and accessories provided by third party merchants, as well as personal care, beauty makeup, food, medical beauty, healthcare, and grocery products; and household supplies. It also provides online marketing, commission, financing, technology, and other services to merchants and users; and technology services to brand owners. The company offers its products through mobile applications, including flagship Mogujie app and mini programs on Weixin; and websites comprising Mogu.com, Mogujie.com, and Meilishuo.com. The company was formerly known as Meili Inc. and changed its name to MOGU Inc. in November 2018. MOGU Inc. was incorporated in 2011 and is headquartered in Hangzhou, the People's Republic of China.Show more
  • Revenue$141M-11.9%
  • EBITDA-$88M-34.6%
  • Net Income-$63M-5.5%
  • EPS (Diluted)-7.17-4.8%
  • Gross Margin39.98%-7.3%
  • EBITDA Margin-62.05%-52.9%
  • Operating Margin-71.61%-45.0%
  • Net Margin-44.29%-19.8%
  • ROE-10.87%-18.4%

MOGU Price & Volume

MOGU Inc. (MOGU) stock price & volume — 10-year historical chart

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Persistent Revenue Contraction Challenges MOGU Operational Viability

Investment Thesis • Updated 2025Q4

VerdictNegative
Growth:Contracting
Profitability:Negative
Financial:Vulnerable
Cash Flow:Burning
Primary Risk:Terminal platform irrelevance

Key Thesis Takeaways

  • MOGU faces a precarious outlook as it struggles to maintain market share within the hyper-competitive Chinese social commerce landscape, evidenced by a sustained revenue contraction and deep operating losses.
  • The company's inability to achieve positive operating leverage, with margins currently at -75.2%, suggests that its core business model remains structurally challenged by high customer acquisition costs and intense competition.
  • Investors should remain cautious as the rapid depletion of cash reserves from $416.2 million in 2023Q3 to $82.0 million in 2025Q4 significantly limits the firm's capacity for a strategic turnaround.

Verdict Logic

the company's persistent cash burn, highlighted by a -61.8% free cash flow margin, indicates a high risk of continued shareholder value destruction.

MOGU Growth Metrics

MOGU Inc. (MOGU) revenue, earnings & EPS growth — 3, 5 & 10-year CAGR

Revenue CAGR

10 Years-
5 Years-29.92%
3 Years-25.2%
TTM-11.92%

Profit CAGR

10 Years-
5 Years-
3 Years-
TTM-5.52%

EPS CAGR

10 Years-
5 Years-
3 Years-
TTM-3.78%

Return on Capital

10 Years-20.45%
5 Years-27.38%
3 Years-18.15%
Last Year-17.53%

Latest MOGU News

Recent stock market news and headlines for MOGU Inc. (MOGU)

Business Wire·Jun 22, 2026
MOGU Announces Unaudited Financial Results for the Six Months Ended March 31, 2026 and Fiscal Year 2026

HANGZHOU, China--(BUSINESS WIRE)--MOGU Inc. (NYSE: MOGU) (“MOGU” or the “Company”), a KOL-driven online fashion and lifestyle destination in China, today announced its unaudited financial results for the six months ended March 31, 2026 and fiscal year 2026. Mr. Fan Yiming, Chief Executive Officer of MOGU, commented, "In the second half of the fiscal year 2026, we continued to implement tailored sales incentive strategies to drive promotional activity by our key opinion leaders (KOLs), resulting.

Peers Comparison

Key metrics vs top competitors for MOGU Inc. (MOGU)

Full Screener →
CompanyPriceMarket CapP/E RatioRev Growth (1Y)Net MarginROEDiv Yield
MOGU logoMOGUMOGU Inc.Current
$1.59$13M-1.51-11.92%-44.29%-10.87%—
VIPS logoVIPSVipshop Holdings Limited
$12.97$6.38B6.23-2.31%6.84%16.92%—
REAL logoREALThe RealReal, Inc.
$12.21$3.54B-17.9615.38%-9.03%——
JD logoJDJD.com, Inc.
$25.25$34.1B13.2912.97%1.5%6.52%—
PDD logoPDDPDD Holdings Inc.
$76.54$108.95B7.979.65%22.66%26.12%—
BABA logoBABAAlibaba Group Holding Limited
$95.50$222.87B14.742.74%10.12%9.35%—

Compare MOGU vs Peers

MOGU Inc. (MOGU) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs VIPS

Most directly comparable listed peer for MOGU.

Scale Benchmark

vs GOOGL

Larger-name benchmark to compare MOGU against a more recognizable public peer.

Peer Set

Compare Top 5

vs VIPS, REAL, JD, PDD

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MOGU Frequently Asked Questions

MOGU Inc. (MOGU) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials
What is MOGU Inc.'s revenue?

MOGU Inc. (MOGU) reported $141.2M in revenue for fiscal year 2025. This represents a 87% decrease from $1.11B in 2017.

How fast is MOGU Inc. growing?

MOGU Inc. (MOGU) saw revenue decline by 11.9% over the past year.

Is MOGU profitable?

MOGU Inc. (MOGU) reported a net loss of $62.6M for fiscal year 2025.

Dividend & Returns
What is MOGU's return on equity?

MOGU Inc. (MOGU) has a return on equity (ROE) of -10.9%. Negative ROE indicates the company is unprofitable.

What is MOGU Inc.'s free cash flow?

MOGU Inc. (MOGU) had negative free cash flow of $78.0M in fiscal year 2025, likely due to heavy capital investments.

What if you invested $1,000 in MOGU back in 2017?

Total return calculator · dividends reinvested · 9+ years of data

See returns →