Insurance - Life
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5 / 10Stock Comparison
PRH vs MET vs PRU vs LNC vs AFL
Revenue, margins, valuation, and 5-year total return — side by side.
Insurance - Life
Insurance - Life
Insurance - Life
Insurance - Life
PRH vs MET vs PRU vs LNC vs AFL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Insurance - Life | Insurance - Life | Insurance - Life | Insurance - Life | Insurance - Life |
| Market Cap | $8.27B | $51.39B | $34.58B | $6.87B | $58.52B |
| Revenue (TTM) | $62.83B | $76.94B | $61.82B | $18.88B | $17.36B |
| Net Income (TTM) | $3.47B | $3.62B | $3.48B | $1.73B | $3.65B |
| Gross Margin | 45.2% | 28.4% | 30.8% | 17.0% | 38.7% |
| Operating Margin | 21.7% | 6.3% | 8.2% | 12.1% | 26.3% |
| Forward P/E | 1.7x | 8.0x | 7.3x | 4.7x | 15.8x |
| Total Debt | $20.30B | $20.18B | $22.96B | $6.43B | $8.41B |
| Cash & Equiv. | $19.71B | $22.03B | $19.71B | $9.50B | $6.25B |
PRH vs MET vs PRU vs LNC vs AFL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Aug 22 | May 26 | Return |
|---|---|---|---|
| Prudential Financia… (PRH) | 100 | 95.1 | -4.9% |
| MetLife, Inc. (MET) | 100 | 122.5 | +22.5% |
| Prudential Financia… (PRU) | 100 | 103.8 | +3.8% |
| Lincoln National Co… (LNC) | 100 | 78.0 | -22.0% |
| Aflac Incorporated (AFL) | 100 | 191.2 | +91.2% |
Price return only. Dividends and distributions are not included.
Quick Verdict: PRH vs MET vs PRU vs LNC vs AFL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
PRH is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.
- Dividend streak 13 yrs, beta 0.78, yield 22.9%
- Lower volatility, beta 0.78, Low D/E 57.1%, current ratio 11.47x
- Beta 0.78, yield 22.9%, current ratio 11.47x
- Lower P/E (1.7x vs 15.8x)
MET ranks third and is worth considering specifically for growth exposure.
- Rev growth 10.2%, EPS growth -19.2%, 3Y rev CAGR 4.3%
- 10.2% revenue growth vs PRU's -14.0%
Among these 5 stocks, PRU doesn't own a clear edge in any measured category.
LNC is the clearest fit if your priority is valuation efficiency.
- PEG 0.14 vs AFL's 33.17
- +11.0% vs PRH's +2.3%
AFL carries the broadest edge in this set and is the clearest fit for long-term compounding.
- 272.5% 10Y total return vs MET's 153.9%
- Combined ratio 0.7 vs MET's 0.9 (lower = better underwriting)
- Beta 0.19 vs LNC's 1.34, lower leverage
- 3.0% ROA vs LNC's 0.4%, ROIC 11.8% vs 12.0%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 10.2% revenue growth vs PRU's -14.0% | |
| Value | Lower P/E (1.7x vs 15.8x) | |
| Quality / Margins | Combined ratio 0.7 vs MET's 0.9 (lower = better underwriting) | |
| Stability / Safety | Beta 0.19 vs LNC's 1.34, lower leverage | |
| Dividends | 22.9% yield, 13-year raise streak, vs AFL's 2.0% | |
| Momentum (1Y) | +11.0% vs PRH's +2.3% | |
| Efficiency (ROA) | 3.0% ROA vs LNC's 0.4%, ROIC 11.8% vs 12.0% |
PRH vs MET vs PRU vs LNC vs AFL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
PRH vs MET vs PRU vs LNC vs AFL — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
AFL leads in 2 of 6 categories
PRH leads 1 • MET leads 0 • PRU leads 0 • LNC leads 0 • 3 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
Evenly matched — PRH and AFL each lead in 2 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
MET is the larger business by revenue, generating $76.9B annually — 4.4x AFL's $17.4B. AFL is the more profitable business, keeping 21.0% of every revenue dollar as net income compared to MET's 4.7%. On growth, PRH holds the edge at +15.3% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $62.8B | $76.9B | $61.8B | $18.9B | $17.4B |
| EBITDAEarnings before interest/tax | $13.4B | $5.9B | $5.4B | $2.4B | $5.5B |
| Net IncomeAfter-tax profit | $3.5B | $3.6B | $3.5B | $1.7B | $3.6B |
| Free Cash FlowCash after capex | $9.8B | $16.5B | $9.8B | $243M | $2.6B |
| Gross MarginGross profit ÷ Revenue | +45.2% | +28.4% | +30.8% | +17.0% | +38.7% |
| Operating MarginEBIT ÷ Revenue | +21.7% | +6.3% | +8.2% | +12.1% | +26.3% |
| Net MarginNet income ÷ Revenue | +5.5% | +4.7% | +5.6% | +9.1% | +21.0% |
| FCF MarginFCF ÷ Revenue | +15.6% | +21.5% | +15.8% | +1.3% | +14.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | +15.3% | +4.4% | +6.3% | +12.5% | -10.9% |
| EPS Growth (YoY)Latest quarter vs prior year | -12.8% | +35.9% | -12.8% | +100.0% | -24.3% |
Valuation Metrics
PRH leads this category, winning 6 of 7 comparable metrics.
Valuation Metrics
At 2.4x trailing earnings, PRH trades at a 86% valuation discount to AFL's 16.6x P/E. Adjusting for growth (PEG ratio), LNC offers better value at 0.34x vs AFL's 33.17x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $8.3B | $51.4B | $34.6B | $6.9B | $58.5B |
| Enterprise ValueMkt cap + debt − cash | $8.9B | $49.5B | $37.8B | $3.8B | $60.7B |
| Trailing P/EPrice ÷ TTM EPS | 2.38x | 16.42x | 9.73x | 6.15x | 16.63x |
| Forward P/EPrice ÷ next-FY EPS est. | 1.65x | 8.05x | 7.35x | 4.67x | 15.76x |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | 0.34x | 33.17x |
| EV / EBITDAEnterprise value multiple | 1.80x | 8.66x | 7.70x | 2.43x | 11.00x |
| Price / SalesMarket cap ÷ Revenue | 0.14x | 0.67x | 0.57x | 0.38x | 3.36x |
| Price / BookPrice ÷ Book value/share | 0.24x | 1.81x | 0.98x | 0.61x | 2.05x |
| Price / FCFMarket cap ÷ FCF | 1.32x | 2.84x | 5.51x | — | 22.90x |
Profitability & Efficiency
AFL leads this category, winning 4 of 9 comparable metrics.
Profitability & Efficiency
LNC delivers a 16.8% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $10 for PRH. AFL carries lower financial leverage with a 0.29x debt-to-equity ratio, signaling a more conservative balance sheet compared to MET's 0.70x. On the Piotroski fundamental quality scale (0–9), MET scores 8/9 vs LNC's 3/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | +10.2% | +12.7% | +10.3% | +16.8% | +13.1% |
| ROA (TTM)Return on assets | +0.6% | +0.5% | +0.6% | +0.4% | +3.0% |
| ROICReturn on invested capital | +9.4% | +13.1% | +10.0% | +12.0% | +11.8% |
| ROCEReturn on capital employed | +0.6% | +1.0% | +0.9% | +0.4% | +4.0% |
| Piotroski ScoreFundamental quality 0–9 | 7 | 8 | 7 | 3 | 4 |
| Debt / EquityFinancial leverage | 0.57x | 0.70x | 0.65x | 0.59x | 0.29x |
| Net DebtTotal debt minus cash | $587M | -$1.8B | $3.2B | -$3.1B | $2.2B |
| Cash & Equiv.Liquid assets | $19.7B | $22.0B | $19.7B | $9.5B | $6.2B |
| Total DebtShort + long-term debt | $20.3B | $20.2B | $23.0B | $6.4B | $8.4B |
| Interest CoverageEBIT ÷ Interest expense | 5.76x | 5.51x | 4.76x | 15.29x | 21.00x |
Total Returns (Dividends Reinvested)
Evenly matched — LNC and AFL each lead in 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in AFL five years ago would be worth $21,884 today (with dividends reinvested), compared to $6,476 for LNC. Over the past 12 months, LNC leads with a +11.0% total return vs PRH's +2.3%. The 3-year compound annual growth rate (CAGR) favors LNC at 24.9% vs PRH's 3.7% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -3.4% | -1.2% | -11.5% | -18.2% | +3.6% |
| 1-Year ReturnPast 12 months | +2.3% | +4.9% | +3.6% | +11.0% | +8.4% |
| 3-Year ReturnCumulative with dividends | +11.6% | +58.9% | +39.5% | +95.0% | +77.1% |
| 5-Year ReturnCumulative with dividends | +15.0% | +32.9% | +17.7% | -35.2% | +118.8% |
| 10-Year ReturnCumulative with dividends | +15.0% | +153.9% | +89.0% | +24.5% | +272.5% |
| CAGR (3Y)Annualised 3-year return | +3.7% | +16.7% | +11.7% | +24.9% | +21.0% |
Risk & Volatility
AFL leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
AFL is the less volatile stock with a 0.19 beta — it tends to amplify market swings less than LNC's 1.34 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AFL currently trades 95.2% from its 52-week high vs LNC's 76.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.78x | 1.09x | 0.97x | 1.34x | 0.19x |
| 52-Week HighHighest price in past year | $26.15 | $83.64 | $119.76 | $46.82 | $119.32 |
| 52-Week LowLowest price in past year | $5.97 | $67.33 | $91.89 | $31.61 | $96.95 |
| % of 52W HighCurrent price vs 52-week peak | +90.9% | +94.2% | +83.0% | +76.8% | +95.2% |
| RSI (14)Momentum oscillator 0–100 | 61.5 | 67.1 | 58.1 | 58.2 | 51.0 |
| Avg Volume (50D)Average daily shares traded | 26K | 3.5M | 2.3M | 2.1M | 2.1M |
Analyst Outlook
Evenly matched — PRH and AFL each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: MET as "Buy", PRU as "Hold", LNC as "Hold", AFL as "Hold". Consensus price targets imply 22.4% upside for MET (target: $97) vs -2.4% for AFL (target: $111). For income investors, PRH offers the higher dividend yield at 22.91% vs AFL's 1.98%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Hold | Hold | Hold |
| Price TargetConsensus 12-month target | — | $96.50 | $104.13 | $43.50 | $110.83 |
| # AnalystsCovering analysts | — | 33 | 37 | 28 | 32 |
| Dividend YieldAnnual dividend ÷ price | +22.9% | +2.9% | +5.5% | +4.9% | +2.0% |
| Dividend StreakConsecutive years of raises | 13 | 13 | 8 | 0 | 37 |
| Dividend / ShareAnnual DPS | $5.45 | $2.27 | $5.50 | $1.75 | $2.25 |
| Buyback YieldShare repurchases ÷ mkt cap | +12.1% | +7.6% | +2.9% | 0.0% | +6.0% |
AFL leads in 2 of 6 categories (Profitability & Efficiency, Risk & Volatility). PRH leads in 1 (Valuation Metrics). 3 tied.
PRH vs MET vs PRU vs LNC vs AFL: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is PRH or MET or PRU or LNC or AFL a better buy right now?
For growth investors, MetLife, Inc.
(MET) is the stronger pick with 10. 2% revenue growth year-over-year, versus -14. 0% for Prudential Financial, Inc. (PRU). Prudential Financial, Inc. 5. 95 (PRH) offers the better valuation at 2. 4x trailing P/E (1. 7x forward), making it the more compelling value choice. Analysts rate MetLife, Inc. (MET) a "Buy" — based on 33 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — PRH or MET or PRU or LNC or AFL?
On trailing P/E, Prudential Financial, Inc.
5. 95 (PRH) is the cheapest at 2. 4x versus Aflac Incorporated at 16. 6x. On forward P/E, Prudential Financial, Inc. 5. 95 is actually cheaper at 1. 7x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Lincoln National Corporation wins at 0. 14x versus Aflac Incorporated's 33. 17x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — PRH or MET or PRU or LNC or AFL?
Over the past 5 years, Aflac Incorporated (AFL) delivered a total return of +118.
8%, compared to -35. 2% for Lincoln National Corporation (LNC). Over 10 years, the gap is even starker: AFL returned +272. 5% versus PRH's +15. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — PRH or MET or PRU or LNC or AFL?
By beta (market sensitivity over 5 years), Aflac Incorporated (AFL) is the lower-risk stock at 0.
19β versus Lincoln National Corporation's 1. 34β — meaning LNC is approximately 620% more volatile than AFL relative to the S&P 500. On balance sheet safety, Aflac Incorporated (AFL) carries a lower debt/equity ratio of 29% versus 70% for MetLife, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — PRH or MET or PRU or LNC or AFL?
By revenue growth (latest reported year), MetLife, Inc.
(MET) is pulling ahead at 10. 2% versus -14. 0% for Prudential Financial, Inc. (PRU). On earnings-per-share growth, the picture is similar: Prudential Financial, Inc. grew EPS 36. 3% year-over-year, compared to -68. 3% for Lincoln National Corporation. Over a 3-year CAGR, MET leads at 4. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — PRH or MET or PRU or LNC or AFL?
Aflac Incorporated (AFL) is the more profitable company, earning 20.
9% net margin versus 4. 4% for MetLife, Inc. — meaning it keeps 20. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: AFL leads at 26. 6% versus 6. 0% for MET. At the gross margin level — before operating expenses — LNC leads at 57. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is PRH or MET or PRU or LNC or AFL more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Lincoln National Corporation (LNC) is the more undervalued stock at a PEG of 0. 14x versus Aflac Incorporated's 33. 17x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Prudential Financial, Inc. 5. 95 (PRH) trades at 1. 7x forward P/E versus 15. 8x for Aflac Incorporated — 14. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MET: 22. 4% to $96. 50.
08Which pays a better dividend — PRH or MET or PRU or LNC or AFL?
All stocks in this comparison pay dividends.
Prudential Financial, Inc. 5. 95 (PRH) offers the highest yield at 22. 9%, versus 2. 0% for Aflac Incorporated (AFL).
09Is PRH or MET or PRU or LNC or AFL better for a retirement portfolio?
For long-horizon retirement investors, Aflac Incorporated (AFL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
19), 2. 0% yield, +272. 5% 10Y return). Both have compounded well over 10 years (AFL: +272. 5%, LNC: +24. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between PRH and MET and PRU and LNC and AFL?
Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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