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PRK vs WSBC vs UBSI vs FULT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
PRK
Park National Corporation

Banks - Regional

Financial ServicesAMEX • US
Market Cap$3.16B
5Y Perf.+133.4%
WSBC
WesBanco, Inc.

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$3.29B
5Y Perf.+59.7%
UBSI
United Bankshares, Inc.

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$6.06B
5Y Perf.+49.3%
FULT
Fulton Financial Corporation

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$4.13B
5Y Perf.+91.3%

PRK vs WSBC vs UBSI vs FULT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
PRK logoPRK
WSBC logoWSBC
UBSI logoUBSI
FULT logoFULT
IndustryBanks - RegionalBanks - RegionalBanks - RegionalBanks - Regional
Market Cap$3.16B$3.29B$6.06B$4.13B
Revenue (TTM)$664M$1.43B$1.82B$1.89B
Net Income (TTM)$180M$223M$465M$392M
Gross Margin82.1%62.9%65.4%67.4%
Operating Margin33.3%19.7%32.4%25.7%
Forward P/E14.2x9.5x12.0x10.6x
Total Debt$99M$1.66B$921M$1.30B
Cash & Equiv.$137M$205M$2.54B$271M

PRK vs WSBC vs UBSI vs FULTLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

PRK
WSBC
UBSI
FULT
StockMay 20May 26Return
Park National Corpo… (PRK)100233.4+133.4%
WesBanco, Inc. (WSBC)100159.7+59.7%
United Bankshares, … (UBSI)100149.3+49.3%
Fulton Financial Co… (FULT)100191.3+91.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: PRK vs WSBC vs UBSI vs FULT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: WSBC leads in 3 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. United Bankshares, Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. PRK and FULT also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
PRK
Park National Corporation
The Banking Pick

PRK is the clearest fit if your priority is long-term compounding and sleep-well-at-night.

  • 143.0% 10Y total return vs FULT's 106.1%
  • Lower volatility, beta 0.82, Low D/E 7.3%, current ratio 2.04x
  • NIM 4.5% vs WSBC's 2.9%
  • Beta 0.82 vs FULT's 1.13, lower leverage
Best for: long-term compounding and sleep-well-at-night
WSBC
WesBanco, Inc.
The Banking Pick

WSBC carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 15 yrs, beta 0.97, yield 4.1%
  • Rev growth 51.4%, EPS growth 0.0%
  • 51.4% NII/revenue growth vs PRK's 2.9%
  • Lower P/E (9.5x vs 12.0x)
Best for: income & stability and growth exposure
UBSI
United Bankshares, Inc.
The Banking Pick

UBSI is the #2 pick in this set and the best alternative if defensive is your priority.

  • Beta 0.95, yield 3.4%, current ratio 28.21x
  • Efficiency ratio 0.3% vs PRK's 0.5% (lower = leaner)
  • Efficiency ratio 0.3% vs PRK's 0.5%
Best for: defensive
FULT
Fulton Financial Corporation
The Banking Pick

FULT is the clearest fit if your priority is valuation efficiency.

  • PEG 0.76 vs PRK's 1.94
  • +29.6% vs PRK's +14.4%
Best for: valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthWSBC logoWSBC51.4% NII/revenue growth vs PRK's 2.9%
ValueWSBC logoWSBCLower P/E (9.5x vs 12.0x)
Quality / MarginsUBSI logoUBSIEfficiency ratio 0.3% vs PRK's 0.5% (lower = leaner)
Stability / SafetyPRK logoPRKBeta 0.82 vs FULT's 1.13, lower leverage
DividendsWSBC logoWSBC4.1% yield, 15-year raise streak, vs FULT's 3.6%
Momentum (1Y)FULT logoFULT+29.6% vs PRK's +14.4%
Efficiency (ROA)UBSI logoUBSIEfficiency ratio 0.3% vs PRK's 0.5%

PRK vs WSBC vs UBSI vs FULT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

PRKPark National Corporation
FY 2025
Fiduciary and Trust
65.1%$46M
Bank Servicing
20.6%$14M
Deposit Account
14.3%$10M
WSBCWesBanco, Inc.
FY 2025
Fiduciary and Trust
29.1%$37M
Personal Service Charges
25.1%$32M
Trust Account Fees
22.8%$29M
Commercial Banking Fees
7.3%$9M
Annuity Commissions
6.8%$9M
Wes Mark Fees
6.3%$8M
Managed Money
1.2%$2M
Other (2)
1.3%$2M
UBSIUnited Bankshares, Inc.
FY 2025
Deposit Account
37.6%$39M
Fiduciary and Trust
21.9%$23M
Service, Other
19.1%$20M
Mortgage Banking
9.2%$10M
Credit Card
7.6%$8M
Financial Service, Other
4.5%$5M
FULTFulton Financial Corporation
FY 2024
Financial Service, Other
32.8%$85M
Fiduciary and Trust
32.7%$85M
Deposit Account
21.4%$56M
Service, Other
7.7%$20M
Mortgage Banking
5.4%$14M

PRK vs WSBC vs UBSI vs FULT — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLPRKLAGGINGUBSI

Income & Cash Flow (Last 12 Months)

PRK leads this category, winning 4 of 5 comparable metrics.

FULT is the larger business by revenue, generating $1.9B annually — 2.8x PRK's $664M. PRK is the more profitable business, keeping 27.1% of every revenue dollar as net income compared to WSBC's 15.5%.

MetricPRK logoPRKPark National Cor…WSBC logoWSBCWesBanco, Inc.UBSI logoUBSIUnited Bankshares…FULT logoFULTFulton Financial …
RevenueTrailing 12 months$664M$1.4B$1.8B$1.9B
EBITDAEarnings before interest/tax$230M$311M$590M$529M
Net IncomeAfter-tax profit$180M$223M$465M$392M
Free Cash FlowCash after capex$192M$262M$487M$267M
Gross MarginGross profit ÷ Revenue+82.1%+62.9%+65.4%+67.4%
Operating MarginEBIT ÷ Revenue+33.3%+19.7%+32.4%+25.7%
Net MarginNet income ÷ Revenue+27.1%+15.5%+25.5%+20.7%
FCF MarginFCF ÷ Revenue+28.9%+19.5%+26.4%+15.0%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year+10.5%+24.3%+30.0%+47.2%
PRK leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

Evenly matched — WSBC and FULT each lead in 3 of 7 comparable metrics.

At 10.3x trailing earnings, FULT trades at a 34% valuation discount to PRK's 15.7x P/E. Adjusting for growth (PEG ratio), FULT offers better value at 0.74x vs WSBC's 3.02x — a lower PEG means you pay less per unit of expected earnings growth.

MetricPRK logoPRKPark National Cor…WSBC logoWSBCWesBanco, Inc.UBSI logoUBSIUnited Bankshares…FULT logoFULTFulton Financial …
Market CapShares × price$3.2B$3.3B$6.1B$4.1B
Enterprise ValueMkt cap + debt − cash$3.1B$4.7B$4.4B$5.2B
Trailing P/EPrice ÷ TTM EPS15.73x15.13x13.28x10.31x
Forward P/EPrice ÷ next-FY EPS est.14.23x9.54x11.99x10.61x
PEG RatioP/E ÷ EPS growth rate2.15x3.02x2.08x0.74x
EV / EBITDAEnterprise value multiple13.57x15.25x7.53x9.74x
Price / SalesMarket cap ÷ Revenue4.75x2.29x3.33x2.18x
Price / BookPrice ÷ Book value/share2.09x0.76x1.11x1.13x
Price / FCFMarket cap ÷ FCF16.45x11.74x12.60x14.52x
Evenly matched — WSBC and FULT each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

PRK leads this category, winning 7 of 9 comparable metrics.

PRK delivers a 13.7% return on equity — every $100 of shareholder capital generates $14 in annual profit, vs $6 for WSBC. PRK carries lower financial leverage with a 0.07x debt-to-equity ratio, signaling a more conservative balance sheet compared to WSBC's 0.41x. On the Piotroski fundamental quality scale (0–9), PRK scores 9/9 vs FULT's 6/9, reflecting strong financial health.

MetricPRK logoPRKPark National Cor…WSBC logoWSBCWesBanco, Inc.UBSI logoUBSIUnited Bankshares…FULT logoFULTFulton Financial …
ROE (TTM)Return on equity+13.7%+5.7%+8.6%+11.6%
ROA (TTM)Return on assets+1.8%+0.8%+1.4%+1.2%
ROICReturn on invested capital+11.1%+4.3%+7.2%+7.5%
ROCEReturn on capital employed+3.9%+1.8%+3.0%+9.5%
Piotroski ScoreFundamental quality 0–99876
Debt / EquityFinancial leverage0.07x0.41x0.17x0.37x
Net DebtTotal debt minus cash-$38M$1.5B-$1.6B$1.0B
Cash & Equiv.Liquid assets$137M$205M$2.5B$271M
Total DebtShort + long-term debt$99M$1.7B$921M$1.3B
Interest CoverageEBIT ÷ Interest expense2.06x0.62x1.01x0.84x
PRK leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

FULT leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in PRK five years ago would be worth $15,396 today (with dividends reinvested), compared to $10,584 for WSBC. Over the past 12 months, FULT leads with a +29.6% total return vs PRK's +14.4%. The 3-year compound annual growth rate (CAGR) favors FULT at 32.1% vs UBSI's 17.4% — a key indicator of consistent wealth creation.

MetricPRK logoPRKPark National Cor…WSBC logoWSBCWesBanco, Inc.UBSI logoUBSIUnited Bankshares…FULT logoFULTFulton Financial …
YTD ReturnYear-to-date+14.0%+3.7%+14.1%+11.1%
1-Year ReturnPast 12 months+14.4%+17.9%+28.2%+29.6%
3-Year ReturnCumulative with dividends+84.8%+65.2%+61.7%+130.4%
5-Year ReturnCumulative with dividends+54.0%+5.8%+23.7%+41.4%
10-Year ReturnCumulative with dividends+143.0%+48.3%+52.4%+106.1%
CAGR (3Y)Annualised 3-year return+22.7%+18.2%+17.4%+32.1%
FULT leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

PRK leads this category, winning 2 of 2 comparable metrics.

PRK is the less volatile stock with a 0.82 beta — it tends to amplify market swings less than FULT's 1.13 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. PRK currently trades 97.4% from its 52-week high vs WSBC's 89.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricPRK logoPRKPark National Cor…WSBC logoWSBCWesBanco, Inc.UBSI logoUBSIUnited Bankshares…FULT logoFULTFulton Financial …
Beta (5Y)Sensitivity to S&P 5000.82x0.97x0.95x1.13x
52-Week HighHighest price in past year$179.48$38.10$45.93$22.99
52-Week LowLowest price in past year$149.06$29.18$34.10$16.60
% of 52W HighCurrent price vs 52-week peak+97.4%+89.8%+94.5%+93.3%
RSI (14)Momentum oscillator 0–10057.248.155.155.8
Avg Volume (50D)Average daily shares traded90K583K916K2.0M
PRK leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

WSBC leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: PRK as "Hold", WSBC as "Buy", UBSI as "Hold", FULT as "Hold". Consensus price targets imply 21.3% upside for WSBC (target: $42) vs 7.5% for UBSI (target: $47). For income investors, WSBC offers the higher dividend yield at 4.08% vs PRK's 3.18%.

MetricPRK logoPRKPark National Cor…WSBC logoWSBCWesBanco, Inc.UBSI logoUBSIUnited Bankshares…FULT logoFULTFulton Financial …
Analyst RatingConsensus buy/hold/sellHoldBuyHoldHold
Price TargetConsensus 12-month target$188.00$41.50$46.67$24.00
# AnalystsCovering analysts3161120
Dividend YieldAnnual dividend ÷ price+3.2%+4.1%+3.4%+3.6%
Dividend StreakConsecutive years of raises21552
Dividend / ShareAnnual DPS$5.56$1.40$1.48$0.77
Buyback YieldShare repurchases ÷ mkt cap+0.6%+4.6%+2.1%+1.6%
WSBC leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

PRK leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). FULT leads in 1 (Total Returns). 1 tied.

Best OverallPark National Corporation (PRK)Leads 3 of 6 categories
Loading custom metrics...

PRK vs WSBC vs UBSI vs FULT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is PRK or WSBC or UBSI or FULT a better buy right now?

For growth investors, WesBanco, Inc.

(WSBC) is the stronger pick with 51. 4% revenue growth year-over-year, versus 2. 9% for Park National Corporation (PRK). Fulton Financial Corporation (FULT) offers the better valuation at 10. 3x trailing P/E (10. 6x forward), making it the more compelling value choice. Analysts rate WesBanco, Inc. (WSBC) a "Buy" — based on 16 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — PRK or WSBC or UBSI or FULT?

On trailing P/E, Fulton Financial Corporation (FULT) is the cheapest at 10.

3x versus Park National Corporation at 15. 7x. On forward P/E, WesBanco, Inc. is actually cheaper at 9. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Fulton Financial Corporation wins at 0. 76x versus Park National Corporation's 1. 94x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — PRK or WSBC or UBSI or FULT?

Over the past 5 years, Park National Corporation (PRK) delivered a total return of +54.

0%, compared to +5. 8% for WesBanco, Inc. (WSBC). Over 10 years, the gap is even starker: PRK returned +143. 0% versus WSBC's +48. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — PRK or WSBC or UBSI or FULT?

By beta (market sensitivity over 5 years), Park National Corporation (PRK) is the lower-risk stock at 0.

82β versus Fulton Financial Corporation's 1. 13β — meaning FULT is approximately 37% more volatile than PRK relative to the S&P 500. On balance sheet safety, Park National Corporation (PRK) carries a lower debt/equity ratio of 7% versus 41% for WesBanco, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — PRK or WSBC or UBSI or FULT?

By revenue growth (latest reported year), WesBanco, Inc.

(WSBC) is pulling ahead at 51. 4% versus 2. 9% for Park National Corporation (PRK). On earnings-per-share growth, the picture is similar: Fulton Financial Corporation grew EPS 32. 5% year-over-year, compared to 0. 0% for WesBanco, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — PRK or WSBC or UBSI or FULT?

Park National Corporation (PRK) is the more profitable company, earning 27.

1% net margin versus 15. 5% for WesBanco, Inc. — meaning it keeps 27. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: PRK leads at 33. 3% versus 19. 7% for WSBC. At the gross margin level — before operating expenses — PRK leads at 82. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is PRK or WSBC or UBSI or FULT more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Fulton Financial Corporation (FULT) is the more undervalued stock at a PEG of 0. 76x versus Park National Corporation's 1. 94x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, WesBanco, Inc. (WSBC) trades at 9. 5x forward P/E versus 14. 2x for Park National Corporation — 4. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for WSBC: 21. 3% to $41. 50.

08

Which pays a better dividend — PRK or WSBC or UBSI or FULT?

All stocks in this comparison pay dividends.

WesBanco, Inc. (WSBC) offers the highest yield at 4. 1%, versus 3. 2% for Park National Corporation (PRK).

09

Is PRK or WSBC or UBSI or FULT better for a retirement portfolio?

For long-horizon retirement investors, Park National Corporation (PRK) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

82), 3. 2% yield, +143. 0% 10Y return). Both have compounded well over 10 years (PRK: +143. 0%, FULT: +106. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between PRK and WSBC and UBSI and FULT?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: PRK is a small-cap deep-value stock; WSBC is a small-cap high-growth stock; UBSI is a small-cap deep-value stock; FULT is a small-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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PRK

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 16%
  • Dividend Yield > 1.2%
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WSBC

High-Growth Compounder

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 25%
  • Net Margin > 9%
Run This Screen
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UBSI

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Net Margin > 15%
Run This Screen
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FULT

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 12%
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Beat Both

Find stocks that outperform PRK and WSBC and UBSI and FULT on the metrics below

Revenue Growth>
%
(PRK: 2.9% · WSBC: 51.4%)
Net Margin>
%
(PRK: 27.1% · WSBC: 15.5%)
P/E Ratio<
x
(PRK: 15.7x · WSBC: 15.1x)

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