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PSQH vs REAL
Revenue, margins, valuation, and 5-year total return — side by side.
Luxury Goods
PSQH vs REAL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Software - Application | Luxury Goods |
| Market Cap | $36M | $3.59B |
| Revenue (TTM) | $27M | $723M |
| Net Income (TTM) | $-27M | $-65M |
| Gross Margin | 49.1% | 73.3% |
| Operating Margin | -110.0% | -1.9% |
| Forward P/E | — | 307.7x |
| Total Debt | $7M | $463M |
| Cash & Equiv. | $15M | $151M |
PSQH vs REAL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Jul 21 | May 26 | Return |
|---|---|---|---|
| PSQ Holdings, Inc. (PSQH) | 100 | 7.6 | -92.4% |
| The RealReal, Inc. (REAL) | 100 | 75.1 | -24.9% |
Price return only. Dividends and distributions are not included.
Quick Verdict: PSQH vs REAL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
PSQH is the clearest fit if your priority is growth exposure.
- Rev growth -21.5%, EPS growth 70.0%, 3Y rev CAGR 237.1%
REAL carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- beta 2.95
- -57.1% 10Y total return vs PSQH's -92.4%
- Lower volatility, beta 2.95, current ratio 0.86x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 15.4% revenue growth vs PSQH's -21.5% | |
| Quality / Margins | -9.0% margin vs PSQH's -99.7% | |
| Stability / Safety | Beta 2.95 vs PSQH's 3.41 | |
| Dividends | Tie | Neither stock pays a meaningful dividend |
| Momentum (1Y) | +75.9% vs PSQH's -59.4% | |
| Efficiency (ROA) | -17.3% ROA vs PSQH's -45.2% |
PSQH vs REAL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
PSQH vs REAL — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
REAL leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
REAL is the larger business by revenue, generating $723M annually — 26.8x PSQH's $27M. REAL is the more profitable business, keeping -9.0% of every revenue dollar as net income compared to PSQH's -99.7%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $27M | $723M |
| EBITDAEarnings before interest/tax | -$22M | $11M |
| Net IncomeAfter-tax profit | -$27M | -$65M |
| Free Cash FlowCash after capex | -$12M | $13M |
| Gross MarginGross profit ÷ Revenue | +49.1% | +73.3% |
| Operating MarginEBIT ÷ Revenue | -110.0% | -1.9% |
| Net MarginNet income ÷ Revenue | -99.7% | -9.0% |
| FCF MarginFCF ÷ Revenue | -44.7% | +1.7% |
| Rev. Growth (YoY)Latest quarter vs prior year | +20.9% | +18.5% |
| EPS Growth (YoY)Latest quarter vs prior year | -20.0% | -150.0% |
Valuation Metrics
Evenly matched — PSQH and REAL each lead in 1 of 2 comparable metrics.
Valuation Metrics
| Metric | ||
|---|---|---|
| Market CapShares × price | $36M | $3.6B |
| Enterprise ValueMkt cap + debt − cash | $28M | $3.9B |
| Trailing P/EPrice ÷ TTM EPS | -1.36x | -18.24x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 307.69x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | — | 430.51x |
| Price / SalesMarket cap ÷ Revenue | 1.97x | 5.19x |
| Price / BookPrice ÷ Book value/share | 2.54x | — |
| Price / FCFMarket cap ÷ FCF | — | 195.62x |
Profitability & Efficiency
REAL leads this category, winning 4 of 6 comparable metrics.
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), REAL scores 5/9 vs PSQH's 4/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | -182.1% | — |
| ROA (TTM)Return on assets | -45.2% | -17.3% |
| ROICReturn on invested capital | -167.1% | — |
| ROCEReturn on capital employed | -58.0% | -15.0% |
| Piotroski ScoreFundamental quality 0–9 | 4 | 5 |
| Debt / EquityFinancial leverage | 0.51x | — |
| Net DebtTotal debt minus cash | -$8M | $312M |
| Cash & Equiv.Liquid assets | $15M | $151M |
| Total DebtShort + long-term debt | $7M | $463M |
| Interest CoverageEBIT ÷ Interest expense | -10.52x | -5.83x |
Total Returns (Dividends Reinvested)
REAL leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in REAL five years ago would be worth $5,439 today (with dividends reinvested), compared to $762 for PSQH. Over the past 12 months, REAL leads with a +75.9% total return vs PSQH's -59.4%. The 3-year compound annual growth rate (CAGR) favors REAL at 108.4% vs PSQH's -58.3% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -31.3% | -21.5% |
| 1-Year ReturnPast 12 months | -59.4% | +75.9% |
| 3-Year ReturnCumulative with dividends | -92.8% | +805.1% |
| 5-Year ReturnCumulative with dividends | -92.4% | -45.6% |
| 10-Year ReturnCumulative with dividends | -92.4% | -57.1% |
| CAGR (3Y)Annualised 3-year return | -58.3% | +108.4% |
Risk & Volatility
REAL leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
REAL is the less volatile stock with a 2.95 beta — it tends to amplify market swings less than PSQH's 3.41 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. REAL currently trades 71.3% from its 52-week high vs PSQH's 25.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 3.41x | 2.95x |
| 52-Week HighHighest price in past year | $2.84 | $17.39 |
| 52-Week LowLowest price in past year | $0.48 | $4.70 |
| % of 52W HighCurrent price vs 52-week peak | +25.9% | +71.3% |
| RSI (14)Momentum oscillator 0–100 | 66.8 | 66.3 |
| Avg Volume (50D)Average daily shares traded | 766K | 3.3M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy |
| Price TargetConsensus 12-month target | — | $18.17 |
| # AnalystsCovering analysts | — | 25 |
| Dividend YieldAnnual dividend ÷ price | — | — |
| Dividend StreakConsecutive years of raises | — | — |
| Dividend / ShareAnnual DPS | — | — |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | 0.0% |
REAL leads in 4 of 6 categories — strongest in Income & Cash Flow and Profitability & Efficiency. 1 category is tied.
PSQH vs REAL: Frequently Asked Questions
8 questions · data-driven answers · updated daily
01Is PSQH or REAL a better buy right now?
For growth investors, The RealReal, Inc.
(REAL) is the stronger pick with 15. 4% revenue growth year-over-year, versus -21. 5% for PSQ Holdings, Inc. (PSQH). Analysts rate The RealReal, Inc. (REAL) a "Buy" — based on 25 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which is the better long-term investment — PSQH or REAL?
Over the past 5 years, The RealReal, Inc.
(REAL) delivered a total return of -45. 6%, compared to -92. 4% for PSQ Holdings, Inc. (PSQH). Over 10 years, the gap is even starker: REAL returned -57. 1% versus PSQH's -92. 4%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
03Which is safer — PSQH or REAL?
By beta (market sensitivity over 5 years), The RealReal, Inc.
(REAL) is the lower-risk stock at 2. 95β versus PSQ Holdings, Inc. 's 3. 41β — meaning PSQH is approximately 16% more volatile than REAL relative to the S&P 500.
04Which is growing faster — PSQH or REAL?
By revenue growth (latest reported year), The RealReal, Inc.
(REAL) is pulling ahead at 15. 4% versus -21. 5% for PSQ Holdings, Inc. (PSQH). On earnings-per-share growth, the picture is similar: PSQ Holdings, Inc. grew EPS 70. 0% year-over-year, compared to 45. 2% for The RealReal, Inc.. Over a 3-year CAGR, PSQH leads at 237. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
05Which has better profit margins — PSQH or REAL?
The RealReal, Inc.
(REAL) is the more profitable company, earning -6. 0% net margin versus -136. 8% for PSQ Holdings, Inc. — meaning it keeps -6. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: REAL leads at -3. 5% versus -175. 6% for PSQH. At the gross margin level — before operating expenses — REAL leads at 69. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
06Which pays a better dividend — PSQH or REAL?
None of the stocks in this comparison currently pay a material dividend.
All are effectively zero-yield and should be held for capital appreciation rather than income.
07Is PSQH or REAL better for a retirement portfolio?
For long-horizon retirement investors, The RealReal, Inc.
(REAL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding. PSQ Holdings, Inc. (PSQH) carries a higher beta of 3. 41 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (REAL: -57. 1%, PSQH: -92. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
08What are the main differences between PSQH and REAL?
These companies operate in different sectors (PSQH (Technology) and REAL (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: PSQH is a small-cap quality compounder stock; REAL is a small-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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