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Stock Comparison

REAL vs EBAY

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
REAL
The RealReal, Inc.

Luxury Goods

Consumer CyclicalNASDAQ • US
Market Cap$3.69B
5Y Perf.-3.1%
EBAY
eBay Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$48.11B
5Y Perf.+137.5%

REAL vs EBAY — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
REAL logoREAL
EBAY logoEBAY
IndustryLuxury GoodsSpecialty Retail
Market Cap$3.69B$48.11B
Revenue (TTM)$693M$11.60B
Net Income (TTM)$-42M$2.04B
Gross Margin73.4%72.0%
Operating Margin-3.5%19.6%
Forward P/E322.6x17.7x
Total Debt$463M$7.38B
Cash & Equiv.$151M$1.87B

REAL vs EBAYLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

REAL
EBAY
StockMay 20May 26Return
The RealReal, Inc. (REAL)10096.9-3.1%
eBay Inc. (EBAY)100237.5+137.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: REAL vs EBAY

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: EBAY leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. The RealReal, Inc. is the stronger pick specifically for growth and revenue expansion and recent price momentum and sentiment. As sector peers, any of these can serve as alternatives in the same allocation.
REAL
The RealReal, Inc.
The Growth Play

REAL is the clearest fit if your priority is growth exposure.

  • Rev growth 15.4%, EPS growth 45.2%, 3Y rev CAGR 4.7%
  • 15.4% revenue growth vs EBAY's 7.9%
  • +97.8% vs EBAY's +51.4%
Best for: growth exposure
EBAY
eBay Inc.
The Income Pick

EBAY carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 7 yrs, beta 0.73, yield 1.1%
  • 368.8% 10Y total return vs REAL's -56.0%
  • Lower volatility, beta 0.73, current ratio 1.10x
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthREAL logoREAL15.4% revenue growth vs EBAY's 7.9%
ValueEBAY logoEBAYLower P/E (17.7x vs 322.6x)
Quality / MarginsEBAY logoEBAY17.6% margin vs REAL's -6.0%
Stability / SafetyEBAY logoEBAYBeta 0.73 vs REAL's 2.95
DividendsEBAY logoEBAY1.1% yield; 7-year raise streak; the other pay no meaningful dividend
Momentum (1Y)REAL logoREAL+97.8% vs EBAY's +51.4%
Efficiency (ROA)EBAY logoEBAY11.5% ROA vs REAL's -11.0%

REAL vs EBAY — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

REALThe RealReal, Inc.
FY 2025
Service
77.3%$536M
Product
13.1%$91M
Shipping and Handling
9.5%$66M
EBAYeBay Inc.
FY 2025
Marketplaces
82.0%$9.1B
Advertising Revenues
18.0%$2.0B

REAL vs EBAY — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLEBAYLAGGINGREAL

Income & Cash Flow (Last 12 Months)

EBAY leads this category, winning 4 of 6 comparable metrics.

EBAY is the larger business by revenue, generating $11.6B annually — 16.7x REAL's $693M. EBAY is the more profitable business, keeping 17.6% of every revenue dollar as net income compared to REAL's -6.0%.

MetricREAL logoREALThe RealReal, Inc.EBAY logoEBAYeBay Inc.
RevenueTrailing 12 months$693M$11.6B
EBITDAEarnings before interest/tax$13M$2.6B
Net IncomeAfter-tax profit-$42M$2.0B
Free Cash FlowCash after capex$838,000$1.7B
Gross MarginGross profit ÷ Revenue+73.4%+72.0%
Operating MarginEBIT ÷ Revenue-3.5%+19.6%
Net MarginNet income ÷ Revenue-6.0%+17.6%
FCF MarginFCF ÷ Revenue+0.1%+14.5%
Rev. Growth (YoY)Latest quarter vs prior year+18.3%+19.5%
EPS Growth (YoY)Latest quarter vs prior year+48.4%+5.7%
EBAY leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

EBAY leads this category, winning 4 of 5 comparable metrics.

On an enterprise value basis, EBAY's 20.8x EV/EBITDA is more attractive than REAL's 440.7x.

MetricREAL logoREALThe RealReal, Inc.EBAY logoEBAYeBay Inc.
Market CapShares × price$3.7B$48.1B
Enterprise ValueMkt cap + debt − cash$4.0B$53.6B
Trailing P/EPrice ÷ TTM EPS-18.71x24.26x
Forward P/EPrice ÷ next-FY EPS est.322.58x17.68x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple440.73x20.82x
Price / SalesMarket cap ÷ Revenue5.32x4.33x
Price / BookPrice ÷ Book value/share10.49x
Price / FCFMarket cap ÷ FCF200.66x28.96x
EBAY leads this category, winning 4 of 5 comparable metrics.

Profitability & Efficiency

EBAY leads this category, winning 4 of 6 comparable metrics.

On the Piotroski fundamental quality scale (0–9), EBAY scores 6/9 vs REAL's 5/9, reflecting solid financial health.

MetricREAL logoREALThe RealReal, Inc.EBAY logoEBAYeBay Inc.
ROE (TTM)Return on equity+44.1%
ROA (TTM)Return on assets-11.0%+11.5%
ROICReturn on invested capital+16.8%
ROCEReturn on capital employed-15.0%+17.4%
Piotroski ScoreFundamental quality 0–956
Debt / EquityFinancial leverage1.60x
Net DebtTotal debt minus cash$312M$5.5B
Cash & Equiv.Liquid assets$151M$1.9B
Total DebtShort + long-term debt$463M$7.4B
Interest CoverageEBIT ÷ Interest expense-0.50x10.52x
EBAY leads this category, winning 4 of 6 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — REAL and EBAY each lead in 3 of 6 comparable metrics.

A $10,000 investment in EBAY five years ago would be worth $18,929 today (with dividends reinvested), compared to $5,274 for REAL. Over the past 12 months, REAL leads with a +97.8% total return vs EBAY's +51.4%. The 3-year compound annual growth rate (CAGR) favors REAL at 122.8% vs EBAY's 33.5% — a key indicator of consistent wealth creation.

MetricREAL logoREALThe RealReal, Inc.EBAY logoEBAYeBay Inc.
YTD ReturnYear-to-date-19.5%+21.3%
1-Year ReturnPast 12 months+97.8%+51.4%
3-Year ReturnCumulative with dividends+1006.1%+137.9%
5-Year ReturnCumulative with dividends-47.3%+89.3%
10-Year ReturnCumulative with dividends-56.0%+368.8%
CAGR (3Y)Annualised 3-year return+122.8%+33.5%
Evenly matched — REAL and EBAY each lead in 3 of 6 comparable metrics.

Risk & Volatility

EBAY leads this category, winning 2 of 2 comparable metrics.

EBAY is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than REAL's 2.95 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. EBAY currently trades 94.5% from its 52-week high vs REAL's 73.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricREAL logoREALThe RealReal, Inc.EBAY logoEBAYeBay Inc.
Beta (5Y)Sensitivity to S&P 5002.95x0.73x
52-Week HighHighest price in past year$17.39$111.38
52-Week LowLowest price in past year$4.70$67.87
% of 52W HighCurrent price vs 52-week peak+73.1%+94.5%
RSI (14)Momentum oscillator 0–10066.068.7
Avg Volume (50D)Average daily shares traded3.3M5.3M
EBAY leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Insufficient data to determine a leader in this category.

Wall Street rates REAL as "Buy" and EBAY as "Hold". Consensus price targets imply 42.8% upside for REAL (target: $18) vs 4.2% for EBAY (target: $110). EBAY is the only dividend payer here at 1.10% yield — a key consideration for income-focused portfolios.

MetricREAL logoREALThe RealReal, Inc.EBAY logoEBAYeBay Inc.
Analyst RatingConsensus buy/hold/sellBuyHold
Price TargetConsensus 12-month target$18.17$109.67
# AnalystsCovering analysts2568
Dividend YieldAnnual dividend ÷ price+1.1%
Dividend StreakConsecutive years of raises7
Dividend / ShareAnnual DPS$1.15
Buyback YieldShare repurchases ÷ mkt cap0.0%+5.2%
Insufficient data to determine a leader in this category.
Key Takeaway

EBAY leads in 4 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 1 category is tied.

Best OveralleBay Inc. (EBAY)Leads 4 of 6 categories
Loading custom metrics...

REAL vs EBAY: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is REAL or EBAY a better buy right now?

For growth investors, The RealReal, Inc.

(REAL) is the stronger pick with 15. 4% revenue growth year-over-year, versus 7. 9% for eBay Inc. (EBAY). eBay Inc. (EBAY) offers the better valuation at 24. 3x trailing P/E (17. 7x forward), making it the more compelling value choice. Analysts rate The RealReal, Inc. (REAL) a "Buy" — based on 25 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — REAL or EBAY?

On forward P/E, eBay Inc.

is actually cheaper at 17. 7x.

03

Which is the better long-term investment — REAL or EBAY?

Over the past 5 years, eBay Inc.

(EBAY) delivered a total return of +89. 3%, compared to -47. 3% for The RealReal, Inc. (REAL). Over 10 years, the gap is even starker: EBAY returned +380. 7% versus REAL's -55. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — REAL or EBAY?

By beta (market sensitivity over 5 years), eBay Inc.

(EBAY) is the lower-risk stock at 0. 73β versus The RealReal, Inc. 's 2. 95β — meaning REAL is approximately 303% more volatile than EBAY relative to the S&P 500.

05

Which is growing faster — REAL or EBAY?

By revenue growth (latest reported year), The RealReal, Inc.

(REAL) is pulling ahead at 15. 4% versus 7. 9% for eBay Inc. (EBAY). On earnings-per-share growth, the picture is similar: The RealReal, Inc. grew EPS 45. 2% year-over-year, compared to 10. 2% for eBay Inc.. Over a 3-year CAGR, REAL leads at 4. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — REAL or EBAY?

eBay Inc.

(EBAY) is the more profitable company, earning 18. 3% net margin versus -6. 0% for The RealReal, Inc. — meaning it keeps 18. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: EBAY leads at 20. 5% versus -3. 5% for REAL. At the gross margin level — before operating expenses — EBAY leads at 71. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is REAL or EBAY more undervalued right now?

On forward earnings alone, eBay Inc.

(EBAY) trades at 17. 7x forward P/E versus 322. 6x for The RealReal, Inc. — 304. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for REAL: 42. 8% to $18. 17.

08

Which pays a better dividend — REAL or EBAY?

In this comparison, EBAY (1.

1% yield) pays a dividend. REAL does not pay a meaningful dividend and should not be held primarily for income.

09

Is REAL or EBAY better for a retirement portfolio?

For long-horizon retirement investors, eBay Inc.

(EBAY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 73), 1. 1% yield, +380. 7% 10Y return). The RealReal, Inc. (REAL) carries a higher beta of 2. 95 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (EBAY: +380. 7%, REAL: -55. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between REAL and EBAY?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: REAL is a small-cap high-growth stock; EBAY is a mid-cap quality compounder stock. EBAY pays a dividend while REAL does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform both.

Stocks Like

REAL

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Gross Margin > 44%
Run This Screen
Stocks Like

EBAY

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 10%
Run This Screen
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Beat Both

Find stocks that outperform REAL and EBAY on the metrics below

Revenue Growth>
%
(REAL: 18.3% · EBAY: 19.5%)

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