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2 / 10Stock Comparison
REAL vs EBAY
Revenue, margins, valuation, and 5-year total return — side by side.
Specialty Retail
REAL vs EBAY — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||
|---|---|---|
| Industry | Luxury Goods | Specialty Retail |
| Market Cap | $3.69B | $48.11B |
| Revenue (TTM) | $693M | $11.60B |
| Net Income (TTM) | $-42M | $2.04B |
| Gross Margin | 73.4% | 72.0% |
| Operating Margin | -3.5% | 19.6% |
| Forward P/E | 322.6x | 17.7x |
| Total Debt | $463M | $7.38B |
| Cash & Equiv. | $151M | $1.87B |
REAL vs EBAY — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| The RealReal, Inc. (REAL) | 100 | 96.9 | -3.1% |
| eBay Inc. (EBAY) | 100 | 237.5 | +137.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: REAL vs EBAY
Each card shows where this stock fits in a portfolio — not just who wins on paper.
REAL is the clearest fit if your priority is growth exposure.
- Rev growth 15.4%, EPS growth 45.2%, 3Y rev CAGR 4.7%
- 15.4% revenue growth vs EBAY's 7.9%
- +97.8% vs EBAY's +51.4%
EBAY carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.
- Dividend streak 7 yrs, beta 0.73, yield 1.1%
- 368.8% 10Y total return vs REAL's -56.0%
- Lower volatility, beta 0.73, current ratio 1.10x
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 15.4% revenue growth vs EBAY's 7.9% | |
| Value | Lower P/E (17.7x vs 322.6x) | |
| Quality / Margins | 17.6% margin vs REAL's -6.0% | |
| Stability / Safety | Beta 0.73 vs REAL's 2.95 | |
| Dividends | 1.1% yield; 7-year raise streak; the other pay no meaningful dividend | |
| Momentum (1Y) | +97.8% vs EBAY's +51.4% | |
| Efficiency (ROA) | 11.5% ROA vs REAL's -11.0% |
REAL vs EBAY — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
REAL vs EBAY — Financial Metrics
Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.
Income & Cash Flow (Last 12 Months)
EBAY leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
EBAY is the larger business by revenue, generating $11.6B annually — 16.7x REAL's $693M. EBAY is the more profitable business, keeping 17.6% of every revenue dollar as net income compared to REAL's -6.0%.
| Metric | ||
|---|---|---|
| RevenueTrailing 12 months | $693M | $11.6B |
| EBITDAEarnings before interest/tax | $13M | $2.6B |
| Net IncomeAfter-tax profit | -$42M | $2.0B |
| Free Cash FlowCash after capex | $838,000 | $1.7B |
| Gross MarginGross profit ÷ Revenue | +73.4% | +72.0% |
| Operating MarginEBIT ÷ Revenue | -3.5% | +19.6% |
| Net MarginNet income ÷ Revenue | -6.0% | +17.6% |
| FCF MarginFCF ÷ Revenue | +0.1% | +14.5% |
| Rev. Growth (YoY)Latest quarter vs prior year | +18.3% | +19.5% |
| EPS Growth (YoY)Latest quarter vs prior year | +48.4% | +5.7% |
Valuation Metrics
EBAY leads this category, winning 4 of 5 comparable metrics.
Valuation Metrics
On an enterprise value basis, EBAY's 20.8x EV/EBITDA is more attractive than REAL's 440.7x.
| Metric | ||
|---|---|---|
| Market CapShares × price | $3.7B | $48.1B |
| Enterprise ValueMkt cap + debt − cash | $4.0B | $53.6B |
| Trailing P/EPrice ÷ TTM EPS | -18.71x | 24.26x |
| Forward P/EPrice ÷ next-FY EPS est. | 322.58x | 17.68x |
| PEG RatioP/E ÷ EPS growth rate | — | — |
| EV / EBITDAEnterprise value multiple | 440.73x | 20.82x |
| Price / SalesMarket cap ÷ Revenue | 5.32x | 4.33x |
| Price / BookPrice ÷ Book value/share | — | 10.49x |
| Price / FCFMarket cap ÷ FCF | 200.66x | 28.96x |
Profitability & Efficiency
EBAY leads this category, winning 4 of 6 comparable metrics.
Profitability & Efficiency
On the Piotroski fundamental quality scale (0–9), EBAY scores 6/9 vs REAL's 5/9, reflecting solid financial health.
| Metric | ||
|---|---|---|
| ROE (TTM)Return on equity | — | +44.1% |
| ROA (TTM)Return on assets | -11.0% | +11.5% |
| ROICReturn on invested capital | — | +16.8% |
| ROCEReturn on capital employed | -15.0% | +17.4% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 |
| Debt / EquityFinancial leverage | — | 1.60x |
| Net DebtTotal debt minus cash | $312M | $5.5B |
| Cash & Equiv.Liquid assets | $151M | $1.9B |
| Total DebtShort + long-term debt | $463M | $7.4B |
| Interest CoverageEBIT ÷ Interest expense | -0.50x | 10.52x |
Total Returns (Dividends Reinvested)
Evenly matched — REAL and EBAY each lead in 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in EBAY five years ago would be worth $18,929 today (with dividends reinvested), compared to $5,274 for REAL. Over the past 12 months, REAL leads with a +97.8% total return vs EBAY's +51.4%. The 3-year compound annual growth rate (CAGR) favors REAL at 122.8% vs EBAY's 33.5% — a key indicator of consistent wealth creation.
| Metric | ||
|---|---|---|
| YTD ReturnYear-to-date | -19.5% | +21.3% |
| 1-Year ReturnPast 12 months | +97.8% | +51.4% |
| 3-Year ReturnCumulative with dividends | +1006.1% | +137.9% |
| 5-Year ReturnCumulative with dividends | -47.3% | +89.3% |
| 10-Year ReturnCumulative with dividends | -56.0% | +368.8% |
| CAGR (3Y)Annualised 3-year return | +122.8% | +33.5% |
Risk & Volatility
EBAY leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
EBAY is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than REAL's 2.95 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. EBAY currently trades 94.5% from its 52-week high vs REAL's 73.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||
|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 2.95x | 0.73x |
| 52-Week HighHighest price in past year | $17.39 | $111.38 |
| 52-Week LowLowest price in past year | $4.70 | $67.87 |
| % of 52W HighCurrent price vs 52-week peak | +73.1% | +94.5% |
| RSI (14)Momentum oscillator 0–100 | 66.0 | 68.7 |
| Avg Volume (50D)Average daily shares traded | 3.3M | 5.3M |
Analyst Outlook
Insufficient data to determine a leader in this category.
Analyst Outlook
Wall Street rates REAL as "Buy" and EBAY as "Hold". Consensus price targets imply 42.8% upside for REAL (target: $18) vs 4.2% for EBAY (target: $110). EBAY is the only dividend payer here at 1.10% yield — a key consideration for income-focused portfolios.
| Metric | ||
|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Buy | Hold |
| Price TargetConsensus 12-month target | $18.17 | $109.67 |
| # AnalystsCovering analysts | 25 | 68 |
| Dividend YieldAnnual dividend ÷ price | — | +1.1% |
| Dividend StreakConsecutive years of raises | — | 7 |
| Dividend / ShareAnnual DPS | — | $1.15 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +5.2% |
EBAY leads in 4 of 6 categories — strongest in Income & Cash Flow and Valuation Metrics. 1 category is tied.
REAL vs EBAY: Frequently Asked Questions
10 questions · data-driven answers · updated daily
01Is REAL or EBAY a better buy right now?
For growth investors, The RealReal, Inc.
(REAL) is the stronger pick with 15. 4% revenue growth year-over-year, versus 7. 9% for eBay Inc. (EBAY). eBay Inc. (EBAY) offers the better valuation at 24. 3x trailing P/E (17. 7x forward), making it the more compelling value choice. Analysts rate The RealReal, Inc. (REAL) a "Buy" — based on 25 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — REAL or EBAY?
On forward P/E, eBay Inc.
is actually cheaper at 17. 7x.
03Which is the better long-term investment — REAL or EBAY?
Over the past 5 years, eBay Inc.
(EBAY) delivered a total return of +89. 3%, compared to -47. 3% for The RealReal, Inc. (REAL). Over 10 years, the gap is even starker: EBAY returned +380. 7% versus REAL's -55. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — REAL or EBAY?
By beta (market sensitivity over 5 years), eBay Inc.
(EBAY) is the lower-risk stock at 0. 73β versus The RealReal, Inc. 's 2. 95β — meaning REAL is approximately 303% more volatile than EBAY relative to the S&P 500.
05Which is growing faster — REAL or EBAY?
By revenue growth (latest reported year), The RealReal, Inc.
(REAL) is pulling ahead at 15. 4% versus 7. 9% for eBay Inc. (EBAY). On earnings-per-share growth, the picture is similar: The RealReal, Inc. grew EPS 45. 2% year-over-year, compared to 10. 2% for eBay Inc.. Over a 3-year CAGR, REAL leads at 4. 7% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — REAL or EBAY?
eBay Inc.
(EBAY) is the more profitable company, earning 18. 3% net margin versus -6. 0% for The RealReal, Inc. — meaning it keeps 18. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: EBAY leads at 20. 5% versus -3. 5% for REAL. At the gross margin level — before operating expenses — EBAY leads at 71. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is REAL or EBAY more undervalued right now?
On forward earnings alone, eBay Inc.
(EBAY) trades at 17. 7x forward P/E versus 322. 6x for The RealReal, Inc. — 304. 9x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for REAL: 42. 8% to $18. 17.
08Which pays a better dividend — REAL or EBAY?
In this comparison, EBAY (1.
1% yield) pays a dividend. REAL does not pay a meaningful dividend and should not be held primarily for income.
09Is REAL or EBAY better for a retirement portfolio?
For long-horizon retirement investors, eBay Inc.
(EBAY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 73), 1. 1% yield, +380. 7% 10Y return). The RealReal, Inc. (REAL) carries a higher beta of 2. 95 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (EBAY: +380. 7%, REAL: -55. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between REAL and EBAY?
Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: REAL is a small-cap high-growth stock; EBAY is a mid-cap quality compounder stock. EBAY pays a dividend while REAL does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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