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SENEA vs JBSS vs SMPL vs HAIN vs GIS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
SENEA
Seneca Foods Corporation

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$730M
5Y Perf.+284.1%
JBSS
John B. Sanfilippo & Son, Inc.

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$913M
5Y Perf.-10.2%
SMPL
The Simply Good Foods Company

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$1.24B
5Y Perf.-27.0%
HAIN
The Hain Celestial Group, Inc.

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$84M
5Y Perf.-97.7%
GIS
General Mills, Inc.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$19.05B
5Y Perf.-43.4%

SENEA vs JBSS vs SMPL vs HAIN vs GIS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
SENEA logoSENEA
JBSS logoJBSS
SMPL logoSMPL
HAIN logoHAIN
GIS logoGIS
IndustryPackaged FoodsPackaged FoodsPackaged FoodsPackaged FoodsPackaged Foods
Market Cap$730M$913M$1.24B$84M$19.05B
Revenue (TTM)$1.61B$1.14B$1.45B$1.51B$18.37B
Net Income (TTM)$90M$70M$91M$-544M$2.21B
Gross Margin12.6%19.1%34.0%20.0%33.0%
Operating Margin7.9%8.9%14.4%-31.8%19.1%
Forward P/E74.5x10.7x7.5x10.4x
Total Debt$375M$102M$304M$779M$15.30B
Cash & Equiv.$43M$585K$98M$54M$364M

SENEA vs JBSS vs SMPL vs HAIN vs GISLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

SENEA
JBSS
SMPL
HAIN
GIS
StockMay 20May 26Return
Seneca Foods Corpor… (SENEA)100384.1+284.1%
John B. Sanfilippo … (JBSS)10089.8-10.2%
The Simply Good Foo… (SMPL)10073.0-27.0%
The Hain Celestial … (HAIN)1002.3-97.7%
General Mills, Inc. (GIS)10056.6-43.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: SENEA vs JBSS vs SMPL vs HAIN vs GIS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: SENEA and SMPL are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. The Simply Good Foods Company is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. GIS and JBSS also each lead in at least one category. As sector peers, any of these can serve as alternatives in the same allocation.
SENEA
Seneca Foods Corporation
The Income Pick

SENEA has the current edge in this matchup, primarily because of its strength in income & stability and long-term compounding.

  • Dividend streak 13 yrs, beta 0.22, yield 0.0%
  • 315.4% 10Y total return vs JBSS's 101.1%
  • Lower volatility, beta 0.22, Low D/E 59.2%, current ratio 3.52x
  • Beta 0.22, yield 0.0%, current ratio 3.52x
Best for: income & stability and long-term compounding
JBSS
John B. Sanfilippo & Son, Inc.
The Niche Pick

JBSS is the clearest fit if your priority is efficiency.

  • 11.7% ROA vs HAIN's -36.8%, ROIC 15.2% vs -23.7%
Best for: efficiency
SMPL
The Simply Good Foods Company
The Growth Play

SMPL is the #2 pick in this set and the best alternative if growth exposure and valuation efficiency is your priority.

  • Rev growth 9.0%, EPS growth -26.1%, 3Y rev CAGR 7.5%
  • PEG 0.31 vs JBSS's 7.58
  • 9.0% revenue growth vs HAIN's -10.2%
  • Lower P/E (7.5x vs 10.4x), PEG 0.31 vs 3.64
Best for: growth exposure and valuation efficiency
HAIN
The Hain Celestial Group, Inc.
The Consumer Defensive Pick

Among these 5 stocks, HAIN doesn't own a clear edge in any measured category.

Best for: consumer defensive exposure
GIS
General Mills, Inc.
The Quality Compounder

GIS ranks third and is worth considering specifically for quality and dividends.

  • 12.1% margin vs HAIN's -36.1%
  • 6.7% yield, 5-year raise streak, vs JBSS's 2.7%, (3 stocks pay no dividend)
Best for: quality and dividends
See the full category breakdown
CategoryWinnerWhy
GrowthSMPL logoSMPL9.0% revenue growth vs HAIN's -10.2%
ValueSMPL logoSMPLLower P/E (7.5x vs 10.4x), PEG 0.31 vs 3.64
Quality / MarginsGIS logoGIS12.1% margin vs HAIN's -36.1%
Stability / SafetySENEA logoSENEABeta 0.22 vs HAIN's 2.12, lower leverage
DividendsGIS logoGIS6.7% yield, 5-year raise streak, vs JBSS's 2.7%, (3 stocks pay no dividend)
Momentum (1Y)SENEA logoSENEA+56.4% vs SMPL's -64.8%
Efficiency (ROA)JBSS logoJBSS11.7% ROA vs HAIN's -36.8%, ROIC 15.2% vs -23.7%

SENEA vs JBSS vs SMPL vs HAIN vs GIS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

SENEASeneca Foods Corporation
FY 2025
Canned Vegetables
83.2%$1.3B
Frozen
7.9%$125M
Fruit
5.9%$92M
Manufactured Product, Other
2.1%$32M
Snack
0.9%$15M
JBSSJohn B. Sanfilippo & Son, Inc.
FY 2015
Consumer Distribution Channel
59.6%$529M
Commercial Ingredients Distribution Channel
23.4%$207M
Contract Packaging Distribution Channel
12.9%$115M
Export Distribution Channel
4.1%$36M
SMPLThe Simply Good Foods Company
FY 2025
Shipping and Handling
100.0%$103M
HAINThe Hain Celestial Group, Inc.
FY 2025
Meal Preparation
41.0%$640M
Snacks
23.8%$371M
Grocery
15.7%$245M
Baby/Kids
15.5%$242M
Personal Care
4.0%$63M
GISGeneral Mills, Inc.
FY 2025
Snacks
21.5%$4.2B
Cereal
15.8%$3.1B
Convenient meals
14.5%$2.8B
Pet Segment
13.3%$2.6B
Dough
12.2%$2.4B
Baking mixes and ingredients
10.0%$1.9B
Yogurt
7.1%$1.4B
Other (2)
5.7%$1.1B

SENEA vs JBSS vs SMPL vs HAIN vs GIS — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLSENEALAGGINGGIS

Income & Cash Flow (Last 12 Months)

Evenly matched — SMPL and GIS each lead in 2 of 6 comparable metrics.

GIS is the larger business by revenue, generating $18.4B annually — 16.1x JBSS's $1.1B. GIS is the more profitable business, keeping 12.1% of every revenue dollar as net income compared to HAIN's -36.1%. On growth, JBSS holds the edge at +4.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricSENEA logoSENEASeneca Foods Corp…JBSS logoJBSSJohn B. Sanfilipp…SMPL logoSMPLThe Simply Good F…HAIN logoHAINThe Hain Celestia…GIS logoGISGeneral Mills, In…
RevenueTrailing 12 months$1.6B$1.1B$1.4B$1.5B$18.4B
EBITDAEarnings before interest/tax$171M$127M$231M-$430M$3.9B
Net IncomeAfter-tax profit$90M$70M$91M-$544M$2.2B
Free Cash FlowCash after capex$168M$33M$174M$5M$1.7B
Gross MarginGross profit ÷ Revenue+12.6%+19.1%+34.0%+20.0%+33.0%
Operating MarginEBIT ÷ Revenue+7.9%+8.9%+14.4%-31.8%+19.1%
Net MarginNet income ÷ Revenue+5.6%+6.2%+6.3%-36.1%+12.1%
FCF MarginFCF ÷ Revenue+10.5%+2.9%+12.0%+0.3%+9.0%
Rev. Growth (YoY)Latest quarter vs prior year+1.1%+4.6%-0.3%-6.7%-8.4%
EPS Growth (YoY)Latest quarter vs prior year+2.1%+31.9%-31.6%-11.3%-50.0%
Evenly matched — SMPL and GIS each lead in 2 of 6 comparable metrics.

Valuation Metrics

Evenly matched — SMPL and HAIN each lead in 3 of 7 comparable metrics.

At 8.7x trailing earnings, GIS trades at a 63% valuation discount to SENEA's 23.7x P/E. Adjusting for growth (PEG ratio), SMPL offers better value at 0.51x vs SENEA's 21.17x — a lower PEG means you pay less per unit of expected earnings growth.

MetricSENEA logoSENEASeneca Foods Corp…JBSS logoJBSSJohn B. Sanfilipp…SMPL logoSMPLThe Simply Good F…HAIN logoHAINThe Hain Celestia…GIS logoGISGeneral Mills, In…
Market CapShares × price$730M$913M$1.2B$84M$19.1B
Enterprise ValueMkt cap + debt − cash$1.1B$1.0B$1.4B$808M$34.0B
Trailing P/EPrice ÷ TTM EPS23.74x15.53x12.20x-0.13x8.71x
Forward P/EPrice ÷ next-FY EPS est.74.51x10.68x7.45x10.43x
PEG RatioP/E ÷ EPS growth rate21.17x11.02x0.51x3.04x
EV / EBITDAEnterprise value multiple8.66x8.73x5.97x8.84x
Price / SalesMarket cap ÷ Revenue0.46x0.82x0.86x0.05x0.98x
Price / BookPrice ÷ Book value/share1.54x2.54x0.70x0.14x2.16x
Price / FCFMarket cap ÷ FCF2.45x7.86x8.31x
Evenly matched — SMPL and HAIN each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

JBSS leads this category, winning 6 of 9 comparable metrics.

GIS delivers a 23.7% return on equity — every $100 of shareholder capital generates $24 in annual profit, vs $-165 for HAIN. SMPL carries lower financial leverage with a 0.17x debt-to-equity ratio, signaling a more conservative balance sheet compared to GIS's 1.66x. On the Piotroski fundamental quality scale (0–9), SENEA scores 6/9 vs JBSS's 2/9, reflecting solid financial health.

MetricSENEA logoSENEASeneca Foods Corp…JBSS logoJBSSJohn B. Sanfilipp…SMPL logoSMPLThe Simply Good F…HAIN logoHAINThe Hain Celestia…GIS logoGISGeneral Mills, In…
ROE (TTM)Return on equity+12.6%+19.5%+5.2%-164.7%+23.7%
ROA (TTM)Return on assets+7.4%+11.7%+3.7%-36.8%+6.8%
ROICReturn on invested capital+5.3%+15.2%+8.1%-23.7%+10.6%
ROCEReturn on capital employed+7.1%+20.4%+9.4%-29.2%+13.3%
Piotroski ScoreFundamental quality 0–962535
Debt / EquityFinancial leverage0.59x0.28x0.17x1.64x1.66x
Net DebtTotal debt minus cash$332M$102M$206M$725M$14.9B
Cash & Equiv.Liquid assets$43M$585,000$98M$54M$364M
Total DebtShort + long-term debt$375M$102M$304M$779M$15.3B
Interest CoverageEBIT ÷ Interest expense6.90x26.02x6.77x-8.60x5.01x
JBSS leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

SENEA leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in SENEA five years ago would be worth $28,518 today (with dividends reinvested), compared to $182 for HAIN. Over the past 12 months, SENEA leads with a +56.4% total return vs SMPL's -64.8%. The 3-year compound annual growth rate (CAGR) favors SENEA at 43.1% vs HAIN's -65.3% — a key indicator of consistent wealth creation.

MetricSENEA logoSENEASeneca Foods Corp…JBSS logoJBSSJohn B. Sanfilipp…SMPL logoSMPLThe Simply Good F…HAIN logoHAINThe Hain Celestia…GIS logoGISGeneral Mills, In…
YTD ReturnYear-to-date+29.4%+14.1%-36.4%-29.8%-19.2%
1-Year ReturnPast 12 months+56.4%+39.3%-64.8%-49.2%-29.9%
3-Year ReturnCumulative with dividends+193.1%-22.9%-67.8%-95.8%-52.3%
5-Year ReturnCumulative with dividends+185.2%+4.0%-64.3%-98.2%-25.3%
10-Year ReturnCumulative with dividends+315.4%+101.1%+3.7%-98.5%-9.2%
CAGR (3Y)Annualised 3-year return+43.1%-8.3%-31.5%-65.3%-21.8%
SENEA leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

Evenly matched — JBSS and GIS each lead in 1 of 2 comparable metrics.

GIS is the less volatile stock with a -0.04 beta — it tends to amplify market swings less than HAIN's 2.12 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JBSS currently trades 91.7% from its 52-week high vs HAIN's 33.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricSENEA logoSENEASeneca Foods Corp…JBSS logoJBSSJohn B. Sanfilipp…SMPL logoSMPLThe Simply Good F…HAIN logoHAINThe Hain Celestia…GIS logoGISGeneral Mills, In…
Beta (5Y)Sensitivity to S&P 5000.22x0.31x0.38x2.12x-0.04x
52-Week HighHighest price in past year$167.33$85.15$36.92$2.22$55.35
52-Week LowLowest price in past year$85.20$58.47$10.21$0.55$33.58
% of 52W HighCurrent price vs 52-week peak+83.7%+91.7%+33.7%+33.2%+64.5%
RSI (14)Momentum oscillator 0–10050.049.242.947.842.2
Avg Volume (50D)Average daily shares traded106K80K2.8M1.2M8.7M
Evenly matched — JBSS and GIS each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — SENEA and GIS each lead in 1 of 2 comparable metrics.

Analyst consensus: JBSS as "Buy", SMPL as "Buy", HAIN as "Hold", GIS as "Hold". Consensus price targets imply 62.1% upside for SMPL (target: $20) vs 30.4% for GIS (target: $47). For income investors, GIS offers the higher dividend yield at 6.72% vs JBSS's 2.67%.

MetricSENEA logoSENEASeneca Foods Corp…JBSS logoJBSSJohn B. Sanfilipp…SMPL logoSMPLThe Simply Good F…HAIN logoHAINThe Hain Celestia…GIS logoGISGeneral Mills, In…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldHold
Price TargetConsensus 12-month target$20.17$1.17$46.58
# AnalystsCovering analysts2244434
Dividend YieldAnnual dividend ÷ price+0.0%+2.7%+6.7%
Dividend StreakConsecutive years of raises1305
Dividend / ShareAnnual DPS$0.00$2.08$2.40
Buyback YieldShare repurchases ÷ mkt cap+1.6%+0.1%+4.1%+1.7%+6.3%
Evenly matched — SENEA and GIS each lead in 1 of 2 comparable metrics.
Key Takeaway

JBSS leads in 1 of 6 categories (Profitability & Efficiency). SENEA leads in 1 (Total Returns). 4 tied.

Best OverallSeneca Foods Corporation (SENEA)Leads 1 of 6 categories
Loading custom metrics...

SENEA vs JBSS vs SMPL vs HAIN vs GIS: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is SENEA or JBSS or SMPL or HAIN or GIS a better buy right now?

For growth investors, The Simply Good Foods Company (SMPL) is the stronger pick with 9.

0% revenue growth year-over-year, versus -10. 2% for The Hain Celestial Group, Inc. (HAIN). General Mills, Inc. (GIS) offers the better valuation at 8. 7x trailing P/E (10. 4x forward), making it the more compelling value choice. Analysts rate John B. Sanfilippo & Son, Inc. (JBSS) a "Buy" — based on 2 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — SENEA or JBSS or SMPL or HAIN or GIS?

On trailing P/E, General Mills, Inc.

(GIS) is the cheapest at 8. 7x versus Seneca Foods Corporation at 23. 7x. On forward P/E, The Simply Good Foods Company is actually cheaper at 7. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Simply Good Foods Company wins at 0. 31x versus Seneca Foods Corporation's 66. 44x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — SENEA or JBSS or SMPL or HAIN or GIS?

Over the past 5 years, Seneca Foods Corporation (SENEA) delivered a total return of +185.

2%, compared to -98. 2% for The Hain Celestial Group, Inc. (HAIN). Over 10 years, the gap is even starker: SENEA returned +315. 4% versus HAIN's -98. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — SENEA or JBSS or SMPL or HAIN or GIS?

By beta (market sensitivity over 5 years), General Mills, Inc.

(GIS) is the lower-risk stock at -0. 04β versus The Hain Celestial Group, Inc. 's 2. 12β — meaning HAIN is approximately -6099% more volatile than GIS relative to the S&P 500. On balance sheet safety, The Simply Good Foods Company (SMPL) carries a lower debt/equity ratio of 17% versus 166% for General Mills, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — SENEA or JBSS or SMPL or HAIN or GIS?

By revenue growth (latest reported year), The Simply Good Foods Company (SMPL) is pulling ahead at 9.

0% versus -10. 2% for The Hain Celestial Group, Inc. (HAIN). On earnings-per-share growth, the picture is similar: John B. Sanfilippo & Son, Inc. grew EPS -2. 3% year-over-year, compared to -601. 2% for The Hain Celestial Group, Inc.. Over a 3-year CAGR, SMPL leads at 7. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — SENEA or JBSS or SMPL or HAIN or GIS?

General Mills, Inc.

(GIS) is the more profitable company, earning 11. 8% net margin versus -34. 0% for The Hain Celestial Group, Inc. — meaning it keeps 11. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GIS leads at 17. 0% versus -29. 6% for HAIN. At the gross margin level — before operating expenses — SMPL leads at 35. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is SENEA or JBSS or SMPL or HAIN or GIS more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Simply Good Foods Company (SMPL) is the more undervalued stock at a PEG of 0. 31x versus Seneca Foods Corporation's 66. 44x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, The Simply Good Foods Company (SMPL) trades at 7. 5x forward P/E versus 74. 5x for Seneca Foods Corporation — 67. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SMPL: 62. 1% to $20. 17.

08

Which pays a better dividend — SENEA or JBSS or SMPL or HAIN or GIS?

In this comparison, GIS (6.

7% yield), JBSS (2. 7% yield) pay a dividend. SENEA, SMPL, HAIN do not pay a meaningful dividend and should not be held primarily for income.

09

Is SENEA or JBSS or SMPL or HAIN or GIS better for a retirement portfolio?

For long-horizon retirement investors, General Mills, Inc.

(GIS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 04), 6. 7% yield). The Hain Celestial Group, Inc. (HAIN) carries a higher beta of 2. 12 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GIS: -9. 2%, HAIN: -98. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between SENEA and JBSS and SMPL and HAIN and GIS?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: SENEA is a small-cap quality compounder stock; JBSS is a small-cap deep-value stock; SMPL is a small-cap deep-value stock; HAIN is a small-cap quality compounder stock; GIS is a mid-cap deep-value stock. JBSS, GIS pay a dividend while SENEA, SMPL, HAIN do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Beat Both

Find stocks that outperform SENEA and JBSS and SMPL and HAIN and GIS on the metrics below

Revenue Growth>
%
(SENEA: 1.1% · JBSS: 4.6%)
Net Margin>
%
(SENEA: 5.6% · JBSS: 6.2%)
P/E Ratio<
x
(SENEA: 23.7x · JBSS: 15.5x)

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