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SNAP vs PINS vs META vs RDDT vs GOOGL
Revenue, margins, valuation, and 5-year total return — side by side.
Internet Content & Information
Internet Content & Information
Internet Content & Information
Internet Content & Information
SNAP vs PINS vs META vs RDDT vs GOOGL — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | Internet Content & Information | Internet Content & Information | Internet Content & Information | Internet Content & Information | Internet Content & Information |
| Market Cap | $10.11B | $14.34B | $1.56T | $31.40B | $4.81T |
| Revenue (TTM) | $6.10B | $4.37B | $214.96B | $2.47B | $422.57B |
| Net Income (TTM) | $-410M | $334M | $70.59B | $708M | $160.21B |
| Gross Margin | 55.8% | 79.9% | 81.9% | 91.4% | 60.4% |
| Operating Margin | -6.8% | 6.3% | 41.2% | 25.1% | 32.7% |
| Forward P/E | — | 11.8x | 20.4x | 40.0x | 29.6x |
| Total Debt | $4.70B | $262M | $83.90B | $23M | $59.29B |
| Cash & Equiv. | $1.03B | $969M | $35.87B | $954M | $30.71B |
SNAP vs PINS vs META vs RDDT vs GOOGL — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | Mar 24 | May 26 | Return |
|---|---|---|---|
| Snap Inc. (SNAP) | 100 | 52.1 | -47.9% |
| Pinterest, Inc. (PINS) | 100 | 62.2 | -37.8% |
| Meta Platforms, Inc. (META) | 100 | 127.0 | +27.0% |
| Reddit, Inc. (RDDT) | 100 | 332.4 | +232.4% |
| Alphabet Inc. (GOOGL) | 100 | 263.7 | +163.7% |
Price return only. Dividends and distributions are not included.
Quick Verdict: SNAP vs PINS vs META vs RDDT vs GOOGL
Each card shows where this stock fits in a portfolio — not just who wins on paper.
Among these 5 stocks, SNAP doesn't own a clear edge in any measured category.
PINS is the #2 pick in this set and the best alternative if sleep-well-at-night is your priority.
- Lower volatility, beta 1.27, Low D/E 5.5%, current ratio 7.64x
- Lower P/E (11.8x vs 40.0x)
META ranks third and is worth considering specifically for income & stability and defensive.
- Dividend streak 2 yrs, beta 1.59, yield 0.3%
- Beta 1.59, yield 0.3%, current ratio 2.60x
- 0.3% yield, 2-year raise streak, vs GOOGL's 0.2%, (3 stocks pay no dividend)
RDDT is the clearest fit if your priority is growth exposure.
- Rev growth 69.4%, EPS growth 197.4%, 3Y rev CAGR 48.9%
- 69.4% revenue growth vs SNAP's 10.6%
GOOGL carries the broadest edge in this set and is the clearest fit for long-term compounding and valuation efficiency.
- 10.0% 10Y total return vs META's 421.2%
- PEG 0.99 vs META's 1.11
- 37.9% margin vs SNAP's -6.7%
- Beta 1.26 vs SNAP's 2.14, lower leverage
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 69.4% revenue growth vs SNAP's 10.6% | |
| Value | Lower P/E (11.8x vs 40.0x) | |
| Quality / Margins | 37.9% margin vs SNAP's -6.7% | |
| Stability / Safety | Beta 1.26 vs SNAP's 2.14, lower leverage | |
| Dividends | 0.3% yield, 2-year raise streak, vs GOOGL's 0.2%, (3 stocks pay no dividend) | |
| Momentum (1Y) | +163.5% vs SNAP's -26.4% | |
| Efficiency (ROA) | 27.4% ROA vs SNAP's -5.4%, ROIC 25.1% vs -6.9% |
SNAP vs PINS vs META vs RDDT vs GOOGL — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
SNAP vs PINS vs META vs RDDT vs GOOGL — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
GOOGL leads in 3 of 6 categories
RDDT leads 1 • PINS leads 1 • META leads 1 • SNAP leads 0
Explore the data ↓Income & Cash Flow (Last 12 Months)
RDDT leads this category, winning 4 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
GOOGL is the larger business by revenue, generating $422.6B annually — 170.8x RDDT's $2.5B. GOOGL is the more profitable business, keeping 37.9% of every revenue dollar as net income compared to SNAP's -6.7%. On growth, RDDT holds the edge at +69.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $6.1B | $4.4B | $215.0B | $2.5B | $422.6B |
| EBITDAEarnings before interest/tax | -$291M | $294M | $109.3B | $633M | $161.3B |
| Net IncomeAfter-tax profit | -$410M | $334M | $70.6B | $708M | $160.2B |
| Free Cash FlowCash after capex | $609M | $1.2B | $48.3B | $869M | $73.3B |
| Gross MarginGross profit ÷ Revenue | +55.8% | +79.9% | +81.9% | +91.4% | +60.4% |
| Operating MarginEBIT ÷ Revenue | -6.8% | +6.3% | +41.2% | +25.1% | +32.7% |
| Net MarginNet income ÷ Revenue | -6.7% | +7.6% | +32.8% | +28.6% | +37.9% |
| FCF MarginFCF ÷ Revenue | +10.0% | +27.6% | +22.4% | +35.1% | +17.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +12.1% | +17.8% | +33.1% | +69.1% | +21.8% |
| EPS Growth (YoY)Latest quarter vs prior year | +39.2% | -10.3% | +62.4% | +6.2% | +81.9% |
Valuation Metrics
PINS leads this category, winning 3 of 7 comparable metrics.
Valuation Metrics
At 26.3x trailing earnings, META trades at a 58% valuation discount to RDDT's 62.6x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.23x vs META's 1.43x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $10.1B | $14.3B | $1.56T | $31.4B | $4.81T |
| Enterprise ValueMkt cap + debt − cash | $13.8B | $13.6B | $1.61T | $30.5B | $4.84T |
| Trailing P/EPrice ÷ TTM EPS | -22.17x | 35.37x | 26.26x | 62.57x | 36.82x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 11.84x | 20.36x | 40.02x | 29.61x |
| PEG RatioP/E ÷ EPS growth rate | — | — | 1.43x | — | 1.23x |
| EV / EBITDAEnterprise value multiple | — | 39.51x | 15.81x | 66.53x | 32.22x |
| Price / SalesMarket cap ÷ Revenue | 1.70x | 3.40x | 7.78x | 14.26x | 11.95x |
| Price / BookPrice ÷ Book value/share | 4.51x | 3.13x | 7.31x | 11.31x | 11.72x |
| Price / FCFMarket cap ÷ FCF | 23.12x | 11.46x | 33.90x | 45.89x | 65.72x |
Profitability & Efficiency
GOOGL leads this category, winning 5 of 9 comparable metrics.
Profitability & Efficiency
GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-19 for SNAP. RDDT carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to SNAP's 2.06x. On the Piotroski fundamental quality scale (0–9), RDDT scores 7/9 vs META's 5/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -18.9% | +7.8% | +33.2% | +25.5% | +39.0% |
| ROA (TTM)Return on assets | -5.4% | +6.3% | +20.8% | +23.1% | +27.4% |
| ROICReturn on invested capital | -6.9% | +6.1% | +27.6% | +18.4% | +25.1% |
| ROCEReturn on capital employed | -8.1% | +6.4% | +29.4% | +17.2% | +30.3% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 | 5 | 7 | 7 |
| Debt / EquityFinancial leverage | 2.06x | 0.06x | 0.39x | 0.01x | 0.14x |
| Net DebtTotal debt minus cash | $3.7B | -$707M | $48.0B | -$930M | $28.6B |
| Cash & Equiv.Liquid assets | $1.0B | $969M | $35.9B | $954M | $30.7B |
| Total DebtShort + long-term debt | $4.7B | $262M | $83.9B | $23M | $59.3B |
| Interest CoverageEBIT ÷ Interest expense | -7.67x | 23.20x | 78.84x | — | 392.15x |
Total Returns (Dividends Reinvested)
GOOGL leads this category, winning 6 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $1,094 for SNAP. Over the past 12 months, GOOGL leads with a +163.5% total return vs SNAP's -26.4%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs SNAP's -10.8% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -26.4% | -18.8% | -5.1% | -32.2% | +26.4% |
| 1-Year ReturnPast 12 months | -26.4% | -21.1% | +3.7% | +55.3% | +163.5% |
| 3-Year ReturnCumulative with dividends | -28.9% | -0.1% | +166.4% | +225.0% | +270.8% |
| 5-Year ReturnCumulative with dividends | -89.1% | -64.0% | +94.8% | +225.0% | +239.8% |
| 10-Year ReturnCumulative with dividends | -75.6% | -11.6% | +421.2% | +225.0% | +996.1% |
| CAGR (3Y)Annualised 3-year return | -10.8% | -0.0% | +38.6% | +48.1% | +54.8% |
Risk & Volatility
GOOGL leads this category, winning 2 of 2 comparable metrics.
Risk & Volatility
GOOGL is the less volatile stock with a 1.26 beta — it tends to amplify market swings less than SNAP's 2.14 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs PINS's 54.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 2.14x | 1.27x | 1.59x | 1.79x | 1.26x |
| 52-Week HighHighest price in past year | $10.41 | $39.93 | $796.25 | $282.95 | $400.10 |
| 52-Week LowLowest price in past year | $3.81 | $13.84 | $520.26 | $94.89 | $147.84 |
| % of 52W HighCurrent price vs 52-week peak | +57.5% | +54.0% | +77.5% | +57.9% | +99.5% |
| RSI (14)Momentum oscillator 0–100 | 61.6 | 60.2 | 42.8 | 58.4 | 83.4 |
| Avg Volume (50D)Average daily shares traded | 49.1M | 16.1M | 15.6M | 4.5M | 28.3M |
Analyst Outlook
META leads this category, winning 1 of 1 comparable metric.
Analyst Outlook
Analyst consensus: SNAP as "Hold", PINS as "Buy", META as "Buy", RDDT as "Buy", GOOGL as "Buy". Consensus price targets imply 39.1% upside for RDDT (target: $228) vs 2.1% for GOOGL (target: $406). For income investors, META offers the higher dividend yield at 0.34% vs GOOGL's 0.21%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | $7.89 | $25.36 | $821.80 | $228.11 | $406.28 |
| # AnalystsCovering analysts | 72 | 47 | 60 | 26 | 82 |
| Dividend YieldAnnual dividend ÷ price | — | — | +0.3% | — | +0.2% |
| Dividend StreakConsecutive years of raises | — | — | 2 | — | 2 |
| Dividend / ShareAnnual DPS | — | — | $2.07 | — | $0.82 |
| Buyback YieldShare repurchases ÷ mkt cap | +27.2% | +6.5% | +1.7% | 0.0% | +0.9% |
GOOGL leads in 3 of 6 categories (Profitability & Efficiency, Total Returns). RDDT leads in 1 (Income & Cash Flow).
SNAP vs PINS vs META vs RDDT vs GOOGL: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is SNAP or PINS or META or RDDT or GOOGL a better buy right now?
For growth investors, Reddit, Inc.
(RDDT) is the stronger pick with 69. 4% revenue growth year-over-year, versus 10. 6% for Snap Inc. (SNAP). Meta Platforms, Inc. (META) offers the better valuation at 26. 3x trailing P/E (20. 4x forward), making it the more compelling value choice. Analysts rate Pinterest, Inc. (PINS) a "Buy" — based on 47 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — SNAP or PINS or META or RDDT or GOOGL?
On trailing P/E, Meta Platforms, Inc.
(META) is the cheapest at 26. 3x versus Reddit, Inc. at 62. 6x. On forward P/E, Pinterest, Inc. is actually cheaper at 11. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 99x versus Meta Platforms, Inc. 's 1. 11x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — SNAP or PINS or META or RDDT or GOOGL?
Over the past 5 years, Alphabet Inc.
(GOOGL) delivered a total return of +239. 8%, compared to -89. 1% for Snap Inc. (SNAP). Over 10 years, the gap is even starker: GOOGL returned +996. 1% versus SNAP's -75. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — SNAP or PINS or META or RDDT or GOOGL?
By beta (market sensitivity over 5 years), Alphabet Inc.
(GOOGL) is the lower-risk stock at 1. 26β versus Snap Inc. 's 2. 14β — meaning SNAP is approximately 70% more volatile than GOOGL relative to the S&P 500. On balance sheet safety, Reddit, Inc. (RDDT) carries a lower debt/equity ratio of 1% versus 2% for Snap Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — SNAP or PINS or META or RDDT or GOOGL?
By revenue growth (latest reported year), Reddit, Inc.
(RDDT) is pulling ahead at 69. 4% versus 10. 6% for Snap Inc. (SNAP). On earnings-per-share growth, the picture is similar: Reddit, Inc. grew EPS 197. 4% year-over-year, compared to -77. 2% for Pinterest, Inc.. Over a 3-year CAGR, RDDT leads at 48. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — SNAP or PINS or META or RDDT or GOOGL?
Alphabet Inc.
(GOOGL) is the more profitable company, earning 32. 8% net margin versus -7. 8% for Snap Inc. — meaning it keeps 32. 8% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: META leads at 41. 4% versus -9. 0% for SNAP. At the gross margin level — before operating expenses — RDDT leads at 91. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is SNAP or PINS or META or RDDT or GOOGL more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 99x versus Meta Platforms, Inc. 's 1. 11x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Pinterest, Inc. (PINS) trades at 11. 8x forward P/E versus 40. 0x for Reddit, Inc. — 28. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for RDDT: 39. 1% to $228. 11.
08Which pays a better dividend — SNAP or PINS or META or RDDT or GOOGL?
In this comparison, META (0.
3% yield), GOOGL (0. 2% yield) pay a dividend. SNAP, PINS, RDDT do not pay a meaningful dividend and should not be held primarily for income.
09Is SNAP or PINS or META or RDDT or GOOGL better for a retirement portfolio?
For long-horizon retirement investors, Alphabet Inc.
(GOOGL) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 26), +996. 1% 10Y return). Snap Inc. (SNAP) carries a higher beta of 2. 14 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (GOOGL: +996. 1%, SNAP: -75. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between SNAP and PINS and META and RDDT and GOOGL?
Both stocks operate in the null sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: SNAP is a mid-cap quality compounder stock; PINS is a mid-cap high-growth stock; META is a mega-cap high-growth stock; RDDT is a mid-cap high-growth stock; GOOGL is a mega-cap high-growth stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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