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NFLX logo
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META logo
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Stock Comparison

TBLA vs NFLX vs AMZN vs MSFT vs META vs JPM

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TBLA
Taboola.com Ltd.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$1.30B
5Y Perf.-54.2%
NFLX
Netflix, Inc.

Entertainment

Communication ServicesNASDAQ • US
Market Cap$340.43B
5Y Perf.+52.1%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.57T
5Y Perf.+38.7%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$2.90T
5Y Perf.+44.2%
META
Meta Platforms, Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$1.44T
5Y Perf.+63.1%
JPM
JPMorgan Chase & Co.

Banks - Diversified

Financial ServicesNYSE • US
Market Cap$896.00B
5Y Perf.+106.2%

TBLA vs NFLX vs AMZN vs MSFT vs META vs JPM — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TBLA logoTBLA
NFLX logoNFLX
AMZN logoAMZN
MSFT logoMSFT
META logoMETA
JPM logoJPM
IndustryInternet Content & InformationEntertainmentSpecialty RetailSoftware - InfrastructureInternet Content & InformationBanks - Diversified
Market Cap$1.30B$340.43B$2.57T$2.90T$1.44T$896.00B
Revenue (TTM)$1.95B$45.18B$742.78B$318.27B$214.96B$280.33B
Net Income (TTM)$110M$10.98B$90.80B$125.22B$70.59B$57.05B
Gross Margin29.7%48.5%50.6%68.3%81.9%60.0%
Operating Margin2.2%29.5%11.5%46.8%41.2%25.9%
Forward P/E10.8x22.5x27.1x23.3x17.2x14.4x
Total Debt$194M$14.46B$152.99B$112.18B$83.90B$942.38B
Cash & Equiv.$121M$9.03B$86.81B$30.24B$35.87B$343.34B

TBLA vs NFLX vs AMZN vs MSFT vs META vs JPMLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TBLA
NFLX
AMZN
MSFT
META
JPM
StockJun 21Jun 26Return
Taboola.com Ltd. (TBLA)10045.8-54.2%
Netflix, Inc. (NFLX)100152.1+52.1%
Amazon.com, Inc. (AMZN)100138.7+38.7%
Microsoft Corporati… (MSFT)100144.2+44.2%
Meta Platforms, Inc. (META)100163.1+63.1%
JPMorgan Chase & Co. (JPM)100206.2+106.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: TBLA vs NFLX vs AMZN vs MSFT vs META vs JPM

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: TBLA leads in 3 of 7 categories (6-stock set), making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. Netflix, Inc. is the stronger pick specifically for capital preservation and lower volatility. MSFT, META, and JPM also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
🥇TBLA emerged as the overall leader. Track its performance:
TBLA
Taboola.com Ltd.
The Growth Play

TBLA carries the broadest edge in this set and is the clearest fit for growth exposure.

  • Rev growth 187.7%, EPS growth 12.9%, 3Y rev CAGR 10.9%
  • 187.7% revenue growth vs JPM's 3.3%
  • Lower P/E (10.8x vs 14.4x)
  • +33.1% vs NFLX's -33.9%
Best for: growth exposure
NFLX
Netflix, Inc.
The Long-Run Compounder

NFLX is the #2 pick in this set and the best alternative if long-term compounding and valuation efficiency is your priority.

  • 7.6% 10Y total return vs MSFT's 7.3%
  • PEG 0.68 vs MSFT's 1.24
  • Beta 0.34 vs META's 1.45
Best for: long-term compounding and valuation efficiency
AMZN
Amazon.com, Inc.
The Consumer Cyclical Pick

AMZN doesn't hold a clear category lead here; it's more of a secondary option in this specific comparison.

Best for: consumer cyclical exposure
MSFT
Microsoft Corporation
The Income Pick

MSFT ranks third and is worth considering specifically for income & stability and sleep-well-at-night.

  • Dividend streak 21 yrs, beta 0.84, yield 0.8%
  • Lower volatility, beta 0.84, Low D/E 32.7%, current ratio 1.35x
  • Beta 0.84, yield 0.8%, current ratio 1.35x
  • 39.3% margin vs TBLA's 5.6%
Best for: income & stability and sleep-well-at-night
META
Meta Platforms, Inc.
The Niche Pick

META is the clearest fit if your priority is efficiency.

  • 20.8% ROA vs JPM's 1.3%, ROIC 27.6% vs 4.5%
Best for: efficiency
JPM
JPMorgan Chase & Co.
The Banking Pick

JPM is the clearest fit if your priority is dividends.

  • 1.9% yield, 15-year raise streak, vs MSFT's 0.8%, (3 stocks pay no dividend)
Best for: dividends
See the full category breakdown
CategoryWinnerWhy
GrowthTBLA logoTBLA187.7% revenue growth vs JPM's 3.3%
ValueTBLA logoTBLALower P/E (10.8x vs 14.4x)
Quality / MarginsMSFT logoMSFT39.3% margin vs TBLA's 5.6%
Stability / SafetyNFLX logoNFLXBeta 0.34 vs META's 1.45
DividendsJPM logoJPM1.9% yield, 15-year raise streak, vs MSFT's 0.8%, (3 stocks pay no dividend)
Momentum (1Y)TBLA logoTBLA+33.1% vs NFLX's -33.9%
Efficiency (ROA)META logoMETA20.8% ROA vs JPM's 1.3%, ROIC 27.6% vs 4.5%

TBLA vs NFLX vs AMZN vs MSFT vs META vs JPM — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

Discover the AI Stocks Theme

These companies are key players in the AI Stocks ecosystem. See how they stack up against the rest of the sector.

Explore Theme
TBLATaboola.com Ltd.
FY 2025
Reportable Segment
100.0%$1.9B
NFLXNetflix, Inc.
FY 2024
Streaming
100.0%$39.0B
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
METAMeta Platforms, Inc.
FY 2025
Family of Apps
98.9%$198.8B
Reality Labs
1.1%$2.2B
JPMJPMorgan Chase & Co.
FY 2025
Commercial And Investment Bank
43.0%$78.5B
Consumer & Community Banking
41.7%$76.0B
Asset and Wealth Management Segment
13.2%$24.1B
Segment Reporting, Reconciling Item, Corporate Nonsegment
3.9%$7.0B
Segment Reconciling Items
-1.7%$-3,134,000,000

TBLA vs NFLX vs AMZN vs MSFT vs META vs JPM — Financial Metrics

Side-by-side numbers across 6 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLTBLALAGGINGMETA

Income & Cash Flow (Last 12 Months)

Evenly matched — MSFT and META each lead in 2 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 380.7x TBLA's $2.0B. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to TBLA's 5.6%. On growth, META holds the edge at +33.1% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTBLA logoTBLATaboola.com Ltd.NFLX logoNFLXNetflix, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…META logoMETAMeta Platforms, I…JPM logoJPMJPMorgan Chase & …
RevenueTrailing 12 months$2.0B$45.2B$742.8B$318.3B$215.0B$280.3B
EBITDAEarnings before interest/tax$151M$30.1B$155.9B$192.6B$109.3B$81.4B
Net IncomeAfter-tax profit$110M$11.0B$90.8B$125.2B$70.6B$57.0B
Free Cash FlowCash after capex$218M$9.5B-$2.5B$72.9B$48.3B$100.9B
Gross MarginGross profit ÷ Revenue+29.7%+48.5%+50.6%+68.3%+81.9%+60.0%
Operating MarginEBIT ÷ Revenue+2.2%+29.5%+11.5%+46.8%+41.2%+25.9%
Net MarginNet income ÷ Revenue+5.6%+24.3%+12.2%+39.3%+32.8%+20.4%
FCF MarginFCF ÷ Revenue+11.2%+20.9%-0.3%+22.9%+22.4%+36.0%
Rev. Growth (YoY)Latest quarter vs prior year+9.1%+17.6%+16.6%+18.3%+33.1%
EPS Growth (YoY)Latest quarter vs prior year+7.7%+31.1%+74.8%+23.4%+62.4%+16.0%
Evenly matched — MSFT and META each lead in 2 of 6 comparable metrics.

Valuation Metrics

TBLA leads this category, winning 5 of 7 comparable metrics.

At 16.0x trailing earnings, JPM trades at a 56% valuation discount to TBLA's 36.5x P/E. Adjusting for growth (PEG ratio), JPM offers better value at 0.90x vs MSFT's 1.52x — a lower PEG means you pay less per unit of expected earnings growth.

MetricTBLA logoTBLATaboola.com Ltd.NFLX logoNFLXNetflix, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…META logoMETAMeta Platforms, I…JPM logoJPMJPMorgan Chase & …
Market CapShares × price$1.3B$340.4B$2.57T$2.90T$1.44T$896.0B
Enterprise ValueMkt cap + debt − cash$1.4B$345.9B$2.63T$2.98T$1.48T$1.50T
Trailing P/EPrice ÷ TTM EPS36.46x31.75x33.27x28.65x24.14x16.00x
Forward P/EPrice ÷ next-FY EPS est.10.81x22.55x27.13x23.25x17.23x14.40x
PEG RatioP/E ÷ EPS growth rate0.96x1.19x1.52x1.31x0.90x
EV / EBITDAEnterprise value multiple9.51x11.50x18.06x18.35x14.57x18.36x
Price / SalesMarket cap ÷ Revenue0.68x7.53x3.58x10.30x7.15x3.20x
Price / BookPrice ÷ Book value/share1.67x13.03x6.28x8.49x6.72x2.47x
Price / FCFMarket cap ÷ FCF7.93x35.98x333.39x40.53x31.16x8.88x
TBLA leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

NFLX leads this category, winning 4 of 9 comparable metrics.

NFLX delivers a 41.3% return on equity — every $100 of shareholder capital generates $41 in annual profit, vs $12 for TBLA. TBLA carries lower financial leverage with a 0.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to JPM's 2.60x. On the Piotroski fundamental quality scale (0–9), NFLX scores 7/9 vs JPM's 5/9, reflecting strong financial health.

MetricTBLA logoTBLATaboola.com Ltd.NFLX logoNFLXNetflix, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…META logoMETAMeta Platforms, I…JPM logoJPMJPMorgan Chase & …
ROE (TTM)Return on equity+11.9%+41.3%+23.3%+33.1%+33.2%+15.9%
ROA (TTM)Return on assets+7.1%+19.8%+11.5%+19.2%+20.8%+1.3%
ROICReturn on invested capital+3.3%+29.8%+14.7%+24.9%+27.6%+4.5%
ROCEReturn on capital employed+3.8%+30.5%+15.3%+29.7%+29.4%+8.9%
Piotroski ScoreFundamental quality 0–9676655
Debt / EquityFinancial leverage0.21x0.54x0.37x0.33x0.39x2.60x
Net DebtTotal debt minus cash$73M$5.4B$66.2B$81.9B$48.0B$599.0B
Cash & Equiv.Liquid assets$121M$9.0B$86.8B$30.2B$35.9B$343.3B
Total DebtShort + long-term debt$194M$14.5B$153.0B$112.2B$83.9B$942.4B
Interest CoverageEBIT ÷ Interest expense9.05x17.33x39.96x55.65x78.84x0.74x
NFLX leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

JPM leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in JPM five years ago would be worth $21,820 today (with dividends reinvested), compared to $4,580 for TBLA. Over the past 12 months, TBLA leads with a +33.1% total return vs NFLX's -33.9%. The 3-year compound annual growth rate (CAGR) favors JPM at 33.6% vs MSFT's 6.5% — a key indicator of consistent wealth creation.

MetricTBLA logoTBLATaboola.com Ltd.NFLX logoNFLXNetflix, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…META logoMETAMeta Platforms, I…JPM logoJPMJPMorgan Chase & …
YTD ReturnYear-to-date+7.0%-11.7%+5.3%-17.0%-12.7%-0.5%
1-Year ReturnPast 12 months+33.1%-33.9%+11.9%-17.7%-17.9%+21.8%
3-Year ReturnCumulative with dividends+58.5%+89.5%+88.5%+20.7%+110.9%+138.2%
5-Year ReturnCumulative with dividends-54.2%+60.7%+41.0%+56.0%+69.7%+118.2%
10-Year ReturnCumulative with dividends-54.2%+755.6%+567.1%+727.4%+401.6%+465.8%
CAGR (3Y)Annualised 3-year return+16.6%+23.7%+23.5%+6.5%+28.2%+33.6%
JPM leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — NFLX and JPM each lead in 1 of 2 comparable metrics.

NFLX is the less volatile stock with a 0.34 beta — it tends to amplify market swings less than META's 1.45 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JPM currently trades 95.1% from its 52-week high vs NFLX's 59.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTBLA logoTBLATaboola.com Ltd.NFLX logoNFLXNetflix, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…META logoMETAMeta Platforms, I…JPM logoJPMJPMorgan Chase & …
Beta (5Y)Sensitivity to S&P 5001.00x0.34x1.43x0.84x1.45x0.94x
52-Week HighHighest price in past year$5.26$134.12$278.56$555.45$796.25$337.25
52-Week LowLowest price in past year$2.84$75.01$197.28$356.28$520.26$262.71
% of 52W HighCurrent price vs 52-week peak+90.1%+59.9%+85.6%+70.3%+71.2%+95.1%
RSI (14)Momentum oscillator 0–10053.431.236.836.835.059.1
Avg Volume (50D)Average daily shares traded2.5M35.5M42.9M33.7M15.7M7.0M
Evenly matched — NFLX and JPM each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — MSFT and JPM each lead in 1 of 2 comparable metrics.

Analyst consensus: TBLA as "Buy", NFLX as "Buy", AMZN as "Buy", MSFT as "Buy", META as "Buy", JPM as "Buy". Consensus price targets imply 45.7% upside for META (target: $826) vs 5.9% for JPM (target: $340). For income investors, JPM offers the higher dividend yield at 1.86% vs META's 0.36%.

MetricTBLA logoTBLATaboola.com Ltd.NFLX logoNFLXNetflix, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…META logoMETAMeta Platforms, I…JPM logoJPMJPMorgan Chase & …
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuyBuyBuy
Price TargetConsensus 12-month target$5.55$111.83$307.77$551.96$826.11$339.75
# AnalystsCovering analysts129994826061
Dividend YieldAnnual dividend ÷ price+0.8%+0.4%+1.9%
Dividend StreakConsecutive years of raises21215
Dividend / ShareAnnual DPS$3.23$2.07$5.95
Buyback YieldShare repurchases ÷ mkt cap0.0%+2.7%0.0%+0.6%+1.8%+3.9%
Evenly matched — MSFT and JPM each lead in 1 of 2 comparable metrics.
Key Takeaway

TBLA leads in 1 of 6 categories (Valuation Metrics). NFLX leads in 1 (Profitability & Efficiency). 3 tied.

Best OverallTaboola.com Ltd. (TBLA)Leads 1 of 6 categories
Loading custom metrics...

TBLA vs NFLX vs AMZN vs MSFT vs META vs JPM: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is TBLA or NFLX or AMZN or MSFT or META or JPM a better buy right now?

For growth investors, Taboola.

com Ltd. (TBLA) is the stronger pick with 187. 7% revenue growth year-over-year, versus 3. 3% for JPMorgan Chase & Co. (JPM). JPMorgan Chase & Co. (JPM) offers the better valuation at 16. 0x trailing P/E (14. 4x forward), making it the more compelling value choice. Analysts rate Taboola. com Ltd. (TBLA) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TBLA or NFLX or AMZN or MSFT or META or JPM?

On trailing P/E, JPMorgan Chase & Co.

(JPM) is the cheapest at 16. 0x versus Taboola. com Ltd. at 36. 5x. On forward P/E, Taboola. com Ltd. is actually cheaper at 10. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Netflix, Inc. wins at 0. 68x versus Microsoft Corporation's 1. 24x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — TBLA or NFLX or AMZN or MSFT or META or JPM?

Over the past 5 years, JPMorgan Chase & Co.

(JPM) delivered a total return of +118. 2%, compared to -54. 2% for Taboola. com Ltd. (TBLA). Over 10 years, the gap is even starker: NFLX returned +755. 6% versus TBLA's -54. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TBLA or NFLX or AMZN or MSFT or META or JPM?

By beta (market sensitivity over 5 years), Netflix, Inc.

(NFLX) is the lower-risk stock at 0. 34β versus Meta Platforms, Inc. 's 1. 45β — meaning META is approximately 327% more volatile than NFLX relative to the S&P 500. On balance sheet safety, Taboola. com Ltd. (TBLA) carries a lower debt/equity ratio of 21% versus 3% for JPMorgan Chase & Co. — giving it more financial flexibility in a downturn.

05

Which is growing faster — TBLA or NFLX or AMZN or MSFT or META or JPM?

By revenue growth (latest reported year), Taboola.

com Ltd. (TBLA) is pulling ahead at 187. 7% versus 3. 3% for JPMorgan Chase & Co. (JPM). On earnings-per-share growth, the picture is similar: Taboola. com Ltd. grew EPS 1293% year-over-year, compared to -1. 6% for Meta Platforms, Inc.. Over a 3-year CAGR, META leads at 19. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TBLA or NFLX or AMZN or MSFT or META or JPM?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 2. 2% for Taboola. com Ltd. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 2. 3% for TBLA. At the gross margin level — before operating expenses — META leads at 82. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TBLA or NFLX or AMZN or MSFT or META or JPM more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Netflix, Inc. (NFLX) is the more undervalued stock at a PEG of 0. 68x versus Microsoft Corporation's 1. 24x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Taboola. com Ltd. (TBLA) trades at 10. 8x forward P/E versus 27. 1x for Amazon. com, Inc. — 16. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for META: 45. 7% to $826. 11.

08

Which pays a better dividend — TBLA or NFLX or AMZN or MSFT or META or JPM?

In this comparison, JPM (1.

9% yield), MSFT (0. 8% yield), META (0. 4% yield) pay a dividend. TBLA, NFLX, AMZN do not pay a meaningful dividend and should not be held primarily for income.

09

Is TBLA or NFLX or AMZN or MSFT or META or JPM better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

84), 0. 8% yield, +727. 4% 10Y return). Both have compounded well over 10 years (MSFT: +727. 4%, META: +401. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TBLA and NFLX and AMZN and MSFT and META and JPM?

These companies operate in different sectors (TBLA (Communication Services) and NFLX (Communication Services) and AMZN (Consumer Cyclical) and MSFT (Technology) and META (Communication Services) and JPM (Financial Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: TBLA is a small-cap high-growth stock; NFLX is a large-cap high-growth stock; AMZN is a mega-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; META is a mega-cap high-growth stock; JPM is a large-cap deep-value stock. MSFT, JPM pay a dividend while TBLA, NFLX, AMZN, META do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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