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Stock Comparison

TR vs CPB vs HSY vs GIS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TR
Tootsie Roll Industries, Inc.

Food Confectioners

Consumer DefensiveNYSE • US
Market Cap$3.21B
5Y Perf.+47.6%
CPB
Campbell Soup Company

Packaged Foods

Consumer DefensiveNASDAQ • US
Market Cap$6.34B
5Y Perf.-58.3%
HSY
The Hershey Company

Food Confectioners

Consumer DefensiveNYSE • US
Market Cap$37.89B
5Y Perf.+37.8%
GIS
General Mills, Inc.

Packaged Foods

Consumer DefensiveNYSE • US
Market Cap$19.05B
5Y Perf.-43.4%

TR vs CPB vs HSY vs GIS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TR logoTR
CPB logoCPB
HSY logoHSY
GIS logoGIS
IndustryFood ConfectionersPackaged FoodsFood ConfectionersPackaged Foods
Market Cap$3.21B$6.34B$37.89B$19.05B
Revenue (TTM)$733M$10.04B$11.99B$18.37B
Net Income (TTM)$100M$550M$1.09B$2.21B
Gross Margin35.5%29.3%34.8%33.0%
Operating Margin14.0%12.1%14.1%19.1%
Forward P/E22.7x9.7x22.2x10.4x
Total Debt$14M$7.21B$5.40B$15.30B
Cash & Equiv.$128M$132M$926M$364M

TR vs CPB vs HSY vs GISLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TR
CPB
HSY
GIS
StockMay 20May 26Return
Tootsie Roll Indust… (TR)100147.6+47.6%
Campbell Soup Compa… (CPB)10041.7-58.3%
The Hershey Company (HSY)100137.8+37.8%
General Mills, Inc. (GIS)10056.6-43.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: TR vs CPB vs HSY vs GIS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: TR leads in 5 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Campbell Soup Company is the stronger pick specifically for growth and revenue expansion and dividend income and shareholder returns. As sector peers, any of these can serve as alternatives in the same allocation.
TR
Tootsie Roll Industries, Inc.
The Defensive Pick

TR carries the broadest edge in this set and is the clearest fit for sleep-well-at-night and valuation efficiency.

  • Lower volatility, beta -0.03, Low D/E 1.5%, current ratio 3.27x
  • PEG 1.95 vs GIS's 3.64
  • Better valuation composite
  • 13.7% margin vs CPB's 5.5%
Best for: sleep-well-at-night and valuation efficiency
CPB
Campbell Soup Company
The Growth Play

CPB is the #2 pick in this set and the best alternative if growth exposure and defensive is your priority.

  • Rev growth 6.4%, EPS growth 6.3%, 3Y rev CAGR 6.2%
  • Beta -0.02, yield 7.2%, current ratio 0.77x
  • 6.4% revenue growth vs GIS's -1.9%
  • 7.2% yield, 1-year raise streak, vs HSY's 2.9%
Best for: growth exposure and defensive
HSY
The Hershey Company
The Long-Run Compounder

HSY is the clearest fit if your priority is long-term compounding.

  • 142.6% 10Y total return vs TR's 76.8%
Best for: long-term compounding
GIS
General Mills, Inc.
The Income Pick

GIS is the clearest fit if your priority is income & stability.

  • Dividend streak 5 yrs, beta -0.04, yield 6.7%
Best for: income & stability
See the full category breakdown
CategoryWinnerWhy
GrowthCPB logoCPB6.4% revenue growth vs GIS's -1.9%
ValueTR logoTRBetter valuation composite
Quality / MarginsTR logoTR13.7% margin vs CPB's 5.5%
Stability / SafetyTR logoTRLower D/E ratio (1.5% vs 184.7%)
DividendsCPB logoCPB7.2% yield, 1-year raise streak, vs HSY's 2.9%
Momentum (1Y)TR logoTR+38.5% vs CPB's -35.4%
Efficiency (ROA)TR logoTR8.3% ROA vs CPB's 3.7%, ROIC 9.8% vs 9.1%

TR vs CPB vs HSY vs GIS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TRTootsie Roll Industries, Inc.
FY 2025
Product
98.9%$725M
Rental and Royalty
1.1%$8M
CPBCampbell Soup Company
FY 2025
Baked Snacks
43.2%$4.4B
Beverages
29.7%$3.0B
Soups
27.1%$2.8B
HSYThe Hershey Company
FY 2025
North America Confectionery Segment
88.2%$9.5B
North America Salty Snacks Segment
11.8%$1.3B
GISGeneral Mills, Inc.
FY 2025
Snacks
21.5%$4.2B
Cereal
15.8%$3.1B
Convenient meals
14.5%$2.8B
Pet Segment
13.3%$2.6B
Dough
12.2%$2.4B
Baking mixes and ingredients
10.0%$1.9B
Yogurt
7.1%$1.4B
Other (2)
5.7%$1.1B

TR vs CPB vs HSY vs GIS — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLTRLAGGINGGIS

Income & Cash Flow (Last 12 Months)

HSY leads this category, winning 3 of 6 comparable metrics.

GIS is the larger business by revenue, generating $18.4B annually — 25.1x TR's $733M. TR is the more profitable business, keeping 13.7% of every revenue dollar as net income compared to CPB's 5.5%. On growth, HSY holds the edge at +10.6% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTR logoTRTootsie Roll Indu…CPB logoCPBCampbell Soup Com…HSY logoHSYThe Hershey Compa…GIS logoGISGeneral Mills, In…
RevenueTrailing 12 months$733M$10.0B$12.0B$18.4B
EBITDAEarnings before interest/tax$122M$1.6B$2.0B$3.9B
Net IncomeAfter-tax profit$100M$550M$1.1B$2.2B
Free Cash FlowCash after capex$96M$919M$2.2B$1.7B
Gross MarginGross profit ÷ Revenue+35.5%+29.3%+34.8%+33.0%
Operating MarginEBIT ÷ Revenue+14.0%+12.1%+14.1%+19.1%
Net MarginNet income ÷ Revenue+13.7%+5.5%+9.1%+12.1%
FCF MarginFCF ÷ Revenue+13.2%+9.2%+18.1%+9.0%
Rev. Growth (YoY)Latest quarter vs prior year+1.5%-4.5%+10.6%-8.4%
EPS Growth (YoY)Latest quarter vs prior year+21.9%-17.2%+93.6%-50.0%
HSY leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

CPB leads this category, winning 4 of 7 comparable metrics.

At 8.7x trailing earnings, GIS trades at a 80% valuation discount to HSY's 43.1x P/E. Adjusting for growth (PEG ratio), TR offers better value at 2.68x vs GIS's 3.04x — a lower PEG means you pay less per unit of expected earnings growth.

MetricTR logoTRTootsie Roll Indu…CPB logoCPBCampbell Soup Com…HSY logoHSYThe Hershey Compa…GIS logoGISGeneral Mills, In…
Market CapShares × price$3.2B$6.3B$37.9B$19.1B
Enterprise ValueMkt cap + debt − cash$3.1B$13.4B$42.4B$34.0B
Trailing P/EPrice ÷ TTM EPS31.20x10.57x43.07x8.71x
Forward P/EPrice ÷ next-FY EPS est.22.73x9.74x22.23x10.43x
PEG RatioP/E ÷ EPS growth rate2.68x3.04x
EV / EBITDAEnterprise value multiple25.44x7.51x29.24x8.84x
Price / SalesMarket cap ÷ Revenue4.39x0.62x3.24x0.98x
Price / BookPrice ÷ Book value/share3.31x1.63x8.19x2.16x
Price / FCFMarket cap ÷ FCF33.35x8.99x21.66x8.31x
CPB leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

TR leads this category, winning 6 of 9 comparable metrics.

HSY delivers a 23.7% return on equity — every $100 of shareholder capital generates $24 in annual profit, vs $11 for TR. TR carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to CPB's 1.85x. On the Piotroski fundamental quality scale (0–9), TR scores 7/9 vs GIS's 5/9, reflecting strong financial health.

MetricTR logoTRTootsie Roll Indu…CPB logoCPBCampbell Soup Com…HSY logoHSYThe Hershey Compa…GIS logoGISGeneral Mills, In…
ROE (TTM)Return on equity+11.0%+14.0%+23.7%+23.7%
ROA (TTM)Return on assets+8.3%+3.7%+8.0%+6.8%
ROICReturn on invested capital+9.8%+9.1%+11.5%+10.6%
ROCEReturn on capital employed+9.3%+11.4%+14.4%+13.3%
Piotroski ScoreFundamental quality 0–97765
Debt / EquityFinancial leverage0.01x1.85x1.17x1.66x
Net DebtTotal debt minus cash-$114M$7.1B$4.5B$14.9B
Cash & Equiv.Liquid assets$128M$132M$926M$364M
Total DebtShort + long-term debt$14M$7.2B$5.4B$15.3B
Interest CoverageEBIT ÷ Interest expense276.65x3.14x7.99x5.01x
TR leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

TR leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in TR five years ago would be worth $16,652 today (with dividends reinvested), compared to $5,806 for CPB. Over the past 12 months, TR leads with a +38.5% total return vs CPB's -35.4%. The 3-year compound annual growth rate (CAGR) favors TR at 8.0% vs CPB's -22.0% — a key indicator of consistent wealth creation.

MetricTR logoTRTootsie Roll Indu…CPB logoCPBCampbell Soup Com…HSY logoHSYThe Hershey Compa…GIS logoGISGeneral Mills, In…
YTD ReturnYear-to-date+21.0%-20.5%+3.3%-19.2%
1-Year ReturnPast 12 months+38.5%-35.4%+14.1%-29.9%
3-Year ReturnCumulative with dividends+25.9%-52.6%-26.2%-52.3%
5-Year ReturnCumulative with dividends+66.5%-41.9%+24.8%-25.3%
10-Year ReturnCumulative with dividends+76.8%-44.9%+142.6%-9.2%
CAGR (3Y)Annualised 3-year return+8.0%-22.0%-9.6%-21.8%
TR leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — TR and GIS each lead in 1 of 2 comparable metrics.

GIS is the less volatile stock with a -0.04 beta — it tends to amplify market swings less than CPB's -0.02 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. TR currently trades 94.9% from its 52-week high vs CPB's 58.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTR logoTRTootsie Roll Indu…CPB logoCPBCampbell Soup Com…HSY logoHSYThe Hershey Compa…GIS logoGISGeneral Mills, In…
Beta (5Y)Sensitivity to S&P 500-0.03x-0.02x-0.03x-0.04x
52-Week HighHighest price in past year$45.06$36.16$239.48$55.35
52-Week LowLowest price in past year$29.78$19.76$150.04$33.58
% of 52W HighCurrent price vs 52-week peak+94.9%+58.8%+78.1%+64.5%
RSI (14)Momentum oscillator 0–10046.746.737.342.2
Avg Volume (50D)Average daily shares traded126K9.1M1.7M8.7M
Evenly matched — TR and GIS each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — CPB and HSY each lead in 1 of 2 comparable metrics.

Analyst consensus: CPB as "Hold", HSY as "Hold", GIS as "Hold". Consensus price targets imply 30.4% upside for GIS (target: $47) vs 21.1% for HSY (target: $226). For income investors, CPB offers the higher dividend yield at 7.20% vs TR's 0.84%.

MetricTR logoTRTootsie Roll Indu…CPB logoCPBCampbell Soup Com…HSY logoHSYThe Hershey Compa…GIS logoGISGeneral Mills, In…
Analyst RatingConsensus buy/hold/sellHoldHoldHold
Price TargetConsensus 12-month target$25.83$226.29$46.58
# AnalystsCovering analysts293534
Dividend YieldAnnual dividend ÷ price+0.8%+7.2%+2.9%+6.7%
Dividend StreakConsecutive years of raises11345
Dividend / ShareAnnual DPS$0.36$1.53$5.34$2.40
Buyback YieldShare repurchases ÷ mkt cap+0.2%+1.0%0.0%+6.3%
Evenly matched — CPB and HSY each lead in 1 of 2 comparable metrics.
Key Takeaway

TR leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). HSY leads in 1 (Income & Cash Flow). 2 tied.

Best OverallTootsie Roll Industries, In… (TR)Leads 2 of 6 categories
Loading custom metrics...

TR vs CPB vs HSY vs GIS: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is TR or CPB or HSY or GIS a better buy right now?

For growth investors, Campbell Soup Company (CPB) is the stronger pick with 6.

4% revenue growth year-over-year, versus -1. 9% for General Mills, Inc. (GIS). General Mills, Inc. (GIS) offers the better valuation at 8. 7x trailing P/E (10. 4x forward), making it the more compelling value choice. Analysts rate Campbell Soup Company (CPB) a "Hold" — based on 29 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TR or CPB or HSY or GIS?

On trailing P/E, General Mills, Inc.

(GIS) is the cheapest at 8. 7x versus The Hershey Company at 43. 1x. On forward P/E, Campbell Soup Company is actually cheaper at 9. 7x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Tootsie Roll Industries, Inc. wins at 1. 95x versus General Mills, Inc. 's 3. 64x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — TR or CPB or HSY or GIS?

Over the past 5 years, Tootsie Roll Industries, Inc.

(TR) delivered a total return of +66. 5%, compared to -41. 9% for Campbell Soup Company (CPB). Over 10 years, the gap is even starker: HSY returned +142. 6% versus CPB's -44. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TR or CPB or HSY or GIS?

By beta (market sensitivity over 5 years), General Mills, Inc.

(GIS) is the lower-risk stock at -0. 04β versus Campbell Soup Company's -0. 02β — meaning CPB is approximately -50% more volatile than GIS relative to the S&P 500. On balance sheet safety, Tootsie Roll Industries, Inc. (TR) carries a lower debt/equity ratio of 1% versus 185% for Campbell Soup Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — TR or CPB or HSY or GIS?

By revenue growth (latest reported year), Campbell Soup Company (CPB) is pulling ahead at 6.

4% versus -1. 9% for General Mills, Inc. (GIS). On earnings-per-share growth, the picture is similar: Tootsie Roll Industries, Inc. grew EPS 16. 1% year-over-year, compared to -60. 3% for The Hershey Company. Over a 3-year CAGR, CPB leads at 6. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TR or CPB or HSY or GIS?

Tootsie Roll Industries, Inc.

(TR) is the more profitable company, earning 13. 7% net margin versus 5. 9% for Campbell Soup Company — meaning it keeps 13. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: GIS leads at 17. 0% versus 12. 1% for HSY. At the gross margin level — before operating expenses — TR leads at 35. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TR or CPB or HSY or GIS more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Tootsie Roll Industries, Inc. (TR) is the more undervalued stock at a PEG of 1. 95x versus General Mills, Inc. 's 3. 64x. Both stocks trade at elevated growth-adjusted valuations, so expected growth needs to materialise. On forward earnings alone, Campbell Soup Company (CPB) trades at 9. 7x forward P/E versus 22. 7x for Tootsie Roll Industries, Inc. — 13. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for GIS: 30. 4% to $46. 58.

08

Which pays a better dividend — TR or CPB or HSY or GIS?

All stocks in this comparison pay dividends.

Campbell Soup Company (CPB) offers the highest yield at 7. 2%, versus 0. 8% for Tootsie Roll Industries, Inc. (TR).

09

Is TR or CPB or HSY or GIS better for a retirement portfolio?

For long-horizon retirement investors, The Hershey Company (HSY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0.

03), 2. 9% yield, +142. 6% 10Y return). Both have compounded well over 10 years (HSY: +142. 6%, CPB: -44. 9%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TR and CPB and HSY and GIS?

Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: TR is a small-cap quality compounder stock; CPB is a small-cap deep-value stock; HSY is a mid-cap quality compounder stock; GIS is a mid-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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GIS

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Net Margin > 7%
  • Dividend Yield > 2.6%
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Beat Both

Find stocks that outperform TR and CPB and HSY and GIS on the metrics below

Revenue Growth>
%
(TR: 1.5% · CPB: -4.5%)
Net Margin>
%
(TR: 13.7% · CPB: 5.5%)
P/E Ratio<
x
(TR: 31.2x · CPB: 10.6x)

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