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Stock Comparison

UGRO vs LAUR vs STRA vs GRWG

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
UGRO
urban-gro, Inc.

Agricultural - Machinery

IndustrialsNASDAQ • US
Market Cap$3M
5Y Perf.-74.7%
LAUR
Laureate Education, Inc.

Education & Training Services

Consumer DefensiveNASDAQ • US
Market Cap$4.59B
5Y Perf.+230.6%
STRA
Strategic Education, Inc.

Education & Training Services

Consumer DefensiveNASDAQ • US
Market Cap$1.80B
5Y Perf.-53.4%
GRWG
GrowGeneration Corp.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$85M
5Y Perf.-78.5%

UGRO vs LAUR vs STRA vs GRWG — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
UGRO logoUGRO
LAUR logoLAUR
STRA logoSTRA
GRWG logoGRWG
IndustryAgricultural - MachineryEducation & Training ServicesEducation & Training ServicesSpecialty Retail
Market Cap$3M$4.59B$1.80B$85M
Revenue (TTM)$17M$1.74B$1.27B$162M
Net Income (TTM)$-22M$280M$130M$-24M
Gross Margin-1.0%26.9%37.4%26.8%
Operating Margin-77.1%24.0%14.0%-15.7%
Forward P/E15.3x11.0x
Total Debt$8M$847M$109M$29M
Cash & Equiv.$11M$147M$141M$30M

UGRO vs LAUR vs STRA vs GRWGLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

UGRO
LAUR
STRA
GRWG
StockMay 20May 26Return
urban-gro, Inc. (UGRO)10025.3-74.7%
Laureate Education,… (LAUR)100330.6+230.6%
Strategic Education… (STRA)10046.6-53.4%
GrowGeneration Corp. (GRWG)10021.5-78.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: UGRO vs LAUR vs STRA vs GRWG

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: LAUR leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. Strategic Education, Inc. is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
UGRO
urban-gro, Inc.
The Specific-Use Pick

UGRO plays a supporting role in this comparison — it may shine differently against other peers.

Best for: industrials exposure
LAUR
Laureate Education, Inc.
The Growth Play

LAUR carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 8.6%, EPS growth -1.6%, 3Y rev CAGR 11.1%
  • 216.8% 10Y total return vs STRA's 114.9%
  • 8.6% revenue growth vs UGRO's -56.5%
  • 16.1% margin vs UGRO's -127.0%
Best for: growth exposure and long-term compounding
STRA
Strategic Education, Inc.
The Income Pick

STRA is the #2 pick in this set and the best alternative if income & stability and sleep-well-at-night is your priority.

  • Dividend streak 1 yrs, beta 0.48, yield 3.2%
  • Lower volatility, beta 0.48, Low D/E 6.6%, current ratio 1.27x
  • Beta 0.48, yield 3.2%, current ratio 1.27x
  • Better valuation composite
Best for: income & stability and sleep-well-at-night
GRWG
GrowGeneration Corp.
The Secondary Option

GRWG lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer cyclical exposure
See the full category breakdown
CategoryWinnerWhy
GrowthLAUR logoLAUR8.6% revenue growth vs UGRO's -56.5%
ValueSTRA logoSTRABetter valuation composite
Quality / MarginsLAUR logoLAUR16.1% margin vs UGRO's -127.0%
Stability / SafetySTRA logoSTRABeta 0.48 vs UGRO's 1.44
DividendsSTRA logoSTRA3.2% yield; 1-year raise streak; the other 3 pay no meaningful dividend
Momentum (1Y)LAUR logoLAUR+40.7% vs UGRO's -48.0%
Efficiency (ROA)LAUR logoLAUR12.9% ROA vs UGRO's -24.5%

UGRO vs LAUR vs STRA vs GRWG — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

UGROurban-gro, Inc.
FY 2025
Construction
98.0%$9M
Other Member
2.0%$180,761
LAURLaureate Education, Inc.
FY 2025
Other Services
0.0%$225M
Sales Discounts, Waivers And Scholarships
0.0%$-569,457,000
STRAStrategic Education, Inc.
FY 2025
U.S. Higher Education Segment
68.5%$868M
Australia/New Zealand Segment
19.8%$252M
Education Technology Services
11.7%$148M
GRWGGrowGeneration Corp.
FY 2024
Storage Solutions
100.0%$25M

UGRO vs LAUR vs STRA vs GRWG — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLLAURLAGGINGGRWG

Income & Cash Flow (Last 12 Months)

LAUR leads this category, winning 3 of 6 comparable metrics.

LAUR is the larger business by revenue, generating $1.7B annually — 99.9x UGRO's $17M. LAUR is the more profitable business, keeping 16.1% of every revenue dollar as net income compared to UGRO's -127.0%. On growth, UGRO holds the edge at +32.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricUGRO logoUGROurban-gro, Inc.LAUR logoLAURLaureate Educatio…STRA logoSTRAStrategic Educati…GRWG logoGRWGGrowGeneration Co…
RevenueTrailing 12 months$17M$1.7B$1.3B$162M
EBITDAEarnings before interest/tax-$13M$535M$216M-$14M
Net IncomeAfter-tax profit-$22M$280M$130M-$24M
Free Cash FlowCash after capex$542,573$264M$174M-$10M
Gross MarginGross profit ÷ Revenue-1.0%+26.9%+37.4%+26.8%
Operating MarginEBIT ÷ Revenue-77.1%+24.0%+14.0%-15.7%
Net MarginNet income ÷ Revenue-127.0%+16.1%+10.2%-14.9%
FCF MarginFCF ÷ Revenue+3.1%+15.2%+13.7%-6.2%
Rev. Growth (YoY)Latest quarter vs prior year+32.8%+15.4%+0.8%+1.0%
EPS Growth (YoY)Latest quarter vs prior year+72.5%-15.4%+19.4%+69.2%
LAUR leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

Evenly matched — UGRO and STRA and GRWG each lead in 2 of 6 comparable metrics.

At 14.6x trailing earnings, STRA trades at a 14% valuation discount to LAUR's 17.0x P/E. On an enterprise value basis, STRA's 7.2x EV/EBITDA is more attractive than LAUR's 9.8x.

MetricUGRO logoUGROurban-gro, Inc.LAUR logoLAURLaureate Educatio…STRA logoSTRAStrategic Educati…GRWG logoGRWGGrowGeneration Co…
Market CapShares × price$3M$4.6B$1.8B$85M
Enterprise ValueMkt cap + debt − cash$668,152$5.3B$1.8B$84M
Trailing P/EPrice ÷ TTM EPS-0.13x17.02x14.59x-3.55x
Forward P/EPrice ÷ next-FY EPS est.15.26x11.01x
PEG RatioP/E ÷ EPS growth rate1.94x
EV / EBITDAEnterprise value multiple9.77x7.22x
Price / SalesMarket cap ÷ Revenue0.17x2.70x1.42x0.53x
Price / BookPrice ÷ Book value/share4.02x1.10x0.87x
Price / FCFMarket cap ÷ FCF5.47x17.45x11.68x
Evenly matched — UGRO and STRA and GRWG each lead in 2 of 6 comparable metrics.

Profitability & Efficiency

LAUR leads this category, winning 5 of 9 comparable metrics.

LAUR delivers a 25.4% return on equity — every $100 of shareholder capital generates $25 in annual profit, vs $-23 for GRWG. STRA carries lower financial leverage with a 0.07x debt-to-equity ratio, signaling a more conservative balance sheet compared to LAUR's 0.71x. On the Piotroski fundamental quality scale (0–9), STRA scores 8/9 vs LAUR's 5/9, reflecting strong financial health.

MetricUGRO logoUGROurban-gro, Inc.LAUR logoLAURLaureate Educatio…STRA logoSTRAStrategic Educati…GRWG logoGRWGGrowGeneration Co…
ROE (TTM)Return on equity+25.4%+7.9%-22.9%
ROA (TTM)Return on assets-24.5%+12.9%+6.2%-15.2%
ROICReturn on invested capital+20.3%+9.0%-16.9%
ROCEReturn on capital employed+26.7%+10.7%-18.8%
Piotroski ScoreFundamental quality 0–95586
Debt / EquityFinancial leverage0.71x0.07x0.30x
Net DebtTotal debt minus cash-$2M$701M-$32M-$929,000
Cash & Equiv.Liquid assets$11M$147M$141M$30M
Total DebtShort + long-term debt$8M$847M$109M$29M
Interest CoverageEBIT ÷ Interest expense-6.57x34.91x
LAUR leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

LAUR leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in LAUR five years ago would be worth $30,043 today (with dividends reinvested), compared to $278 for UGRO. Over the past 12 months, LAUR leads with a +40.7% total return vs UGRO's -48.0%. The 3-year compound annual growth rate (CAGR) favors LAUR at 40.1% vs UGRO's -49.6% — a key indicator of consistent wealth creation.

MetricUGRO logoUGROurban-gro, Inc.LAUR logoLAURLaureate Educatio…STRA logoSTRAStrategic Educati…GRWG logoGRWGGrowGeneration Co…
YTD ReturnYear-to-date-20.8%-3.4%+1.4%-7.8%
1-Year ReturnPast 12 months-48.0%+40.7%-7.8%+25.7%
3-Year ReturnCumulative with dividends-87.2%+175.1%+3.8%-62.0%
5-Year ReturnCumulative with dividends-97.2%+200.4%+17.8%-96.7%
10-Year ReturnCumulative with dividends-91.2%+216.8%+114.9%-75.7%
CAGR (3Y)Annualised 3-year return-49.6%+40.1%+1.3%-27.6%
LAUR leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — LAUR and STRA each lead in 1 of 2 comparable metrics.

STRA is the less volatile stock with a 0.48 beta — it tends to amplify market swings less than UGRO's 1.44 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. LAUR currently trades 84.9% from its 52-week high vs UGRO's 15.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricUGRO logoUGROurban-gro, Inc.LAUR logoLAURLaureate Educatio…STRA logoSTRAStrategic Educati…GRWG logoGRWGGrowGeneration Co…
Beta (5Y)Sensitivity to S&P 5001.44x0.59x0.48x1.27x
52-Week HighHighest price in past year$36.93$37.91$93.45$2.40
52-Week LowLowest price in past year$0.17$21.16$69.70$0.87
% of 52W HighCurrent price vs 52-week peak+15.2%+84.9%+84.6%+59.2%
RSI (14)Momentum oscillator 0–10037.749.647.363.2
Avg Volume (50D)Average daily shares traded5.7M1.9M315K476K
Evenly matched — LAUR and STRA each lead in 1 of 2 comparable metrics.

Analyst Outlook

STRA leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: UGRO as "Buy", LAUR as "Buy", STRA as "Buy". Consensus price targets imply 1345.7% upside for UGRO (target: $81) vs 10.0% for STRA (target: $87). STRA is the only dividend payer here at 3.19% yield — a key consideration for income-focused portfolios.

MetricUGRO logoUGROurban-gro, Inc.LAUR logoLAURLaureate Educatio…STRA logoSTRAStrategic Educati…GRWG logoGRWGGrowGeneration Co…
Analyst RatingConsensus buy/hold/sellBuyBuyBuy
Price TargetConsensus 12-month target$81.25$39.00$87.00
# AnalystsCovering analysts41118
Dividend YieldAnnual dividend ÷ price+0.0%+3.2%
Dividend StreakConsecutive years of raises01
Dividend / ShareAnnual DPS$0.00$2.52
Buyback YieldShare repurchases ÷ mkt cap0.0%+4.7%+7.7%0.0%
STRA leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

LAUR leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). STRA leads in 1 (Analyst Outlook). 2 tied.

Best OverallLaureate Education, Inc. (LAUR)Leads 3 of 6 categories
Loading custom metrics...

UGRO vs LAUR vs STRA vs GRWG: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is UGRO or LAUR or STRA or GRWG a better buy right now?

For growth investors, Laureate Education, Inc.

(LAUR) is the stronger pick with 8. 6% revenue growth year-over-year, versus -56. 5% for urban-gro, Inc. (UGRO). Strategic Education, Inc. (STRA) offers the better valuation at 14. 6x trailing P/E (11. 0x forward), making it the more compelling value choice. Analysts rate urban-gro, Inc. (UGRO) a "Buy" — based on 4 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — UGRO or LAUR or STRA or GRWG?

On trailing P/E, Strategic Education, Inc.

(STRA) is the cheapest at 14. 6x versus Laureate Education, Inc. at 17. 0x. On forward P/E, Strategic Education, Inc. is actually cheaper at 11. 0x.

03

Which is the better long-term investment — UGRO or LAUR or STRA or GRWG?

Over the past 5 years, Laureate Education, Inc.

(LAUR) delivered a total return of +200. 4%, compared to -97. 2% for urban-gro, Inc. (UGRO). Over 10 years, the gap is even starker: LAUR returned +216. 8% versus UGRO's -91. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — UGRO or LAUR or STRA or GRWG?

By beta (market sensitivity over 5 years), Strategic Education, Inc.

(STRA) is the lower-risk stock at 0. 48β versus urban-gro, Inc. 's 1. 44β — meaning UGRO is approximately 198% more volatile than STRA relative to the S&P 500. On balance sheet safety, Strategic Education, Inc. (STRA) carries a lower debt/equity ratio of 7% versus 71% for Laureate Education, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — UGRO or LAUR or STRA or GRWG?

By revenue growth (latest reported year), Laureate Education, Inc.

(LAUR) is pulling ahead at 8. 6% versus -56. 5% for urban-gro, Inc. (UGRO). On earnings-per-share growth, the picture is similar: GrowGeneration Corp. grew EPS 51. 2% year-over-year, compared to -1. 6% for Laureate Education, Inc.. Over a 3-year CAGR, LAUR leads at 11. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — UGRO or LAUR or STRA or GRWG?

Laureate Education, Inc.

(LAUR) is the more profitable company, earning 16. 5% net margin versus -129. 4% for urban-gro, Inc. — meaning it keeps 16. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: LAUR leads at 25. 3% versus -77. 1% for UGRO. At the gross margin level — before operating expenses — STRA leads at 49. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is UGRO or LAUR or STRA or GRWG more undervalued right now?

On forward earnings alone, Strategic Education, Inc.

(STRA) trades at 11. 0x forward P/E versus 15. 3x for Laureate Education, Inc. — 4. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for UGRO: 1345. 7% to $81. 25.

08

Which pays a better dividend — UGRO or LAUR or STRA or GRWG?

In this comparison, STRA (3.

2% yield) pays a dividend. UGRO, LAUR, GRWG do not pay a meaningful dividend and should not be held primarily for income.

09

Is UGRO or LAUR or STRA or GRWG better for a retirement portfolio?

For long-horizon retirement investors, Strategic Education, Inc.

(STRA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 48), 3. 2% yield, +114. 9% 10Y return). Both have compounded well over 10 years (STRA: +114. 9%, UGRO: -91. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between UGRO and LAUR and STRA and GRWG?

These companies operate in different sectors (UGRO (Industrials) and LAUR (Consumer Defensive) and STRA (Consumer Defensive) and GRWG (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: UGRO is a small-cap quality compounder stock; LAUR is a small-cap deep-value stock; STRA is a small-cap deep-value stock; GRWG is a small-cap quality compounder stock. STRA pays a dividend while UGRO, LAUR, GRWG do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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GRWG

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