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UPLD vs ALKT vs HUBS vs MANH vs PCTY

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
UPLD
Upland Software, Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$29M
5Y Perf.-98.0%
ALKT
Alkami Technology, Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$1.87B
5Y Perf.-63.5%
HUBS
HubSpot, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$12.58B
5Y Perf.-53.6%
MANH
Manhattan Associates, Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$8.50B
5Y Perf.+4.6%
PCTY
Paylocity Holding Corporation

Software - Application

TechnologyNASDAQ • US
Market Cap$5.93B
5Y Perf.-43.5%

UPLD vs ALKT vs HUBS vs MANH vs PCTY — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
UPLD logoUPLD
ALKT logoALKT
HUBS logoHUBS
MANH logoMANH
PCTY logoPCTY
IndustrySoftware - ApplicationSoftware - ApplicationSoftware - ApplicationSoftware - ApplicationSoftware - Application
Market Cap$29M$1.87B$12.58B$8.50B$5.93B
Revenue (TTM)$202M$472M$3.30B$1.10B$1.73B
Net Income (TTM)$-14M$-50M$100M$217M$258M
Gross Margin75.9%57.4%83.7%55.6%69.3%
Operating Margin5.2%-9.3%1.9%25.6%21.3%
Forward P/E21.7x19.6x26.8x14.0x
Total Debt$235M$354M$485M$112M$218M
Cash & Equiv.$29M$63M$882M$329M$398M

UPLD vs ALKT vs HUBS vs MANH vs PCTYLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

UPLD
ALKT
HUBS
MANH
PCTY
StockApr 21May 26Return
Upland Software, In… (UPLD)1002.0-98.0%
Alkami Technology, … (ALKT)10036.5-63.5%
HubSpot, Inc. (HUBS)10046.4-53.6%
Manhattan Associate… (MANH)100104.6+4.6%
Paylocity Holding C… (PCTY)10056.5-43.5%

Price return only. Dividends and distributions are not included.

Quick Verdict: UPLD vs ALKT vs HUBS vs MANH vs PCTY

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MANH leads in 3 of 7 categories (5-stock set), making it the strongest pick for profitability and margin quality and recent price momentum and sentiment. Paylocity Holding Corporation is the stronger pick specifically for valuation and capital efficiency and capital preservation and lower volatility. ALKT also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
UPLD
Upland Software, Inc.
The Technology Pick

UPLD lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: technology exposure
ALKT
Alkami Technology, Inc.
The Growth Leader

ALKT ranks third and is worth considering specifically for growth.

  • 32.9% revenue growth vs UPLD's -21.1%
Best for: growth
HUBS
HubSpot, Inc.
The Growth Play

HUBS is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 19.2%, EPS growth 8.6%, 3Y rev CAGR 21.8%
  • 469.1% 10Y total return vs PCTY's 218.2%
Best for: growth exposure and long-term compounding
MANH
Manhattan Associates, Inc.
The Income Pick

MANH carries the broadest edge in this set and is the clearest fit for income & stability.

  • Dividend streak 2 yrs, beta 1.10
  • 19.7% margin vs ALKT's -10.6%
  • -21.9% vs HUBS's -62.0%
  • 28.0% ROA vs ALKT's -5.9%, ROIC 236.8% vs -8.6%
Best for: income & stability
PCTY
Paylocity Holding Corporation
The Defensive Pick

PCTY is the #2 pick in this set and the best alternative if sleep-well-at-night and valuation efficiency is your priority.

  • Lower volatility, beta 0.43, Low D/E 17.7%, current ratio 1.14x
  • PEG 0.50 vs MANH's 1.25
  • Beta 0.43, current ratio 1.14x
  • Lower P/E (14.0x vs 26.8x), PEG 0.50 vs 1.25
Best for: sleep-well-at-night and valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthALKT logoALKT32.9% revenue growth vs UPLD's -21.1%
ValuePCTY logoPCTYLower P/E (14.0x vs 26.8x), PEG 0.50 vs 1.25
Quality / MarginsMANH logoMANH19.7% margin vs ALKT's -10.6%
Stability / SafetyPCTY logoPCTYBeta 0.43 vs UPLD's 1.88, lower leverage
DividendsTieNone of these 5 stocks pay a meaningful dividend
Momentum (1Y)MANH logoMANH-21.9% vs HUBS's -62.0%
Efficiency (ROA)MANH logoMANH28.0% ROA vs ALKT's -5.9%, ROIC 236.8% vs -8.6%

UPLD vs ALKT vs HUBS vs MANH vs PCTY — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

UPLDUpland Software, Inc.
FY 2025
Product
49.2%$210M
Subscription And Support
48.0%$205M
Professional Services And Other
1.5%$7M
Perpetual License
1.2%$5M
ALKTAlkami Technology, Inc.
FY 2025
SaaS Subscription Services
95.0%$422M
Implementation Services
2.8%$13M
Service, Other
2.1%$9M
HUBSHubSpot, Inc.
FY 2025
Subscription and Circulation
97.8%$3.1B
Service
2.2%$67M
MANHManhattan Associates, Inc.
FY 2025
Service, Other
46.5%$503M
Cloud Subscriptions
37.7%$408M
Maintenance
12.0%$130M
Hardware
2.4%$25M
License and Maintenance
1.4%$15M
PCTYPaylocity Holding Corporation
FY 2025
Recurring Fees
95.8%$1.4B
Nonrecurring Fees
4.2%$62M

UPLD vs ALKT vs HUBS vs MANH vs PCTY — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMANHLAGGINGPCTY

Income & Cash Flow (Last 12 Months)

MANH leads this category, winning 3 of 6 comparable metrics.

HUBS is the larger business by revenue, generating $3.3B annually — 16.3x UPLD's $202M. MANH is the more profitable business, keeping 19.7% of every revenue dollar as net income compared to ALKT's -10.6%. On growth, ALKT holds the edge at +28.9% YoY revenue growth, suggesting stronger near-term business momentum.

MetricUPLD logoUPLDUpland Software, …ALKT logoALKTAlkami Technology…HUBS logoHUBSHubSpot, Inc.MANH logoMANHManhattan Associa…PCTY logoPCTYPaylocity Holding…
RevenueTrailing 12 months$202M$472M$3.3B$1.1B$1.7B
EBITDAEarnings before interest/tax$33M-$12M$166M$288M$394M
Net IncomeAfter-tax profit-$14M-$50M$100M$217M$258M
Free Cash FlowCash after capex$22M$44M$712M$380M$470M
Gross MarginGross profit ÷ Revenue+75.9%+57.4%+83.7%+55.6%+69.3%
Operating MarginEBIT ÷ Revenue+5.2%-9.3%+1.9%+25.6%+21.3%
Net MarginNet income ÷ Revenue-7.1%-10.6%+3.0%+19.7%+14.9%
FCF MarginFCF ÷ Revenue+10.9%+9.4%+21.6%+34.5%+27.2%
Rev. Growth (YoY)Latest quarter vs prior year-23.5%+28.9%+23.4%+7.4%+10.5%
EPS Growth (YoY)Latest quarter vs prior year+90.7%-22.7%+2.5%-3.5%+26.7%
MANH leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

UPLD leads this category, winning 4 of 7 comparable metrics.

At 27.1x trailing earnings, PCTY trades at a 90% valuation discount to HUBS's 284.1x P/E. Adjusting for growth (PEG ratio), PCTY offers better value at 0.96x vs MANH's 1.86x — a lower PEG means you pay less per unit of expected earnings growth.

MetricUPLD logoUPLDUpland Software, …ALKT logoALKTAlkami Technology…HUBS logoHUBSHubSpot, Inc.MANH logoMANHManhattan Associa…PCTY logoPCTYPaylocity Holding…
Market CapShares × price$29M$1.9B$12.6B$8.5B$5.9B
Enterprise ValueMkt cap + debt − cash$234M$2.2B$12.2B$8.3B$5.8B
Trailing P/EPrice ÷ TTM EPS-0.62x-37.89x284.08x39.88x27.14x
Forward P/EPrice ÷ next-FY EPS est.21.69x19.61x26.79x14.05x
PEG RatioP/E ÷ EPS growth rate1.86x0.96x
EV / EBITDAEnterprise value multiple4.81x69.24x28.67x14.25x
Price / SalesMarket cap ÷ Revenue0.13x4.20x4.02x7.86x3.72x
Price / BookPrice ÷ Book value/share0.34x5.00x6.29x27.85x5.00x
Price / FCFMarket cap ÷ FCF1.17x45.09x17.77x22.74x17.31x
UPLD leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

MANH leads this category, winning 5 of 9 comparable metrics.

MANH delivers a 78.2% return on equity — every $100 of shareholder capital generates $78 in annual profit, vs $-29 for UPLD. PCTY carries lower financial leverage with a 0.18x debt-to-equity ratio, signaling a more conservative balance sheet compared to UPLD's 2.91x. On the Piotroski fundamental quality scale (0–9), PCTY scores 8/9 vs ALKT's 3/9, reflecting strong financial health.

MetricUPLD logoUPLDUpland Software, …ALKT logoALKTAlkami Technology…HUBS logoHUBSHubSpot, Inc.MANH logoMANHManhattan Associa…PCTY logoPCTYPaylocity Holding…
ROE (TTM)Return on equity-29.2%-14.0%+5.0%+78.2%+22.4%
ROA (TTM)Return on assets-3.4%-5.9%+2.7%+28.0%+4.9%
ROICReturn on invested capital+4.0%-8.6%+0.4%+2.4%+26.2%
ROCEReturn on capital employed+4.6%-9.3%+0.5%+76.3%+23.3%
Piotroski ScoreFundamental quality 0–943668
Debt / EquityFinancial leverage2.91x0.98x0.23x0.36x0.18x
Net DebtTotal debt minus cash$206M$290M-$397M-$216M-$180M
Cash & Equiv.Liquid assets$29M$63M$882M$329M$398M
Total DebtShort + long-term debt$235M$354M$485M$112M$218M
Interest CoverageEBIT ÷ Interest expense0.41x-3.73x4753.07x23.29x
MANH leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

MANH leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in MANH five years ago would be worth $10,805 today (with dividends reinvested), compared to $220 for UPLD. Over the past 12 months, MANH leads with a -21.9% total return vs HUBS's -62.0%. The 3-year compound annual growth rate (CAGR) favors ALKT at 12.2% vs UPLD's -34.3% — a key indicator of consistent wealth creation.

MetricUPLD logoUPLDUpland Software, …ALKT logoALKTAlkami Technology…HUBS logoHUBSHubSpot, Inc.MANH logoMANHManhattan Associa…PCTY logoPCTYPaylocity Holding…
YTD ReturnYear-to-date-35.2%-23.1%-36.1%-14.2%-25.1%
1-Year ReturnPast 12 months-58.5%-37.8%-62.0%-21.9%-40.6%
3-Year ReturnCumulative with dividends-71.6%+41.1%-45.1%-15.3%-37.1%
5-Year ReturnCumulative with dividends-97.8%-54.9%-52.1%+8.1%-35.2%
10-Year ReturnCumulative with dividends-86.1%-59.5%+469.1%+145.1%+218.2%
CAGR (3Y)Annualised 3-year return-34.3%+12.2%-18.1%-5.4%-14.3%
MANH leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MANH and PCTY each lead in 1 of 2 comparable metrics.

PCTY is the less volatile stock with a 0.43 beta — it tends to amplify market swings less than UPLD's 1.88 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MANH currently trades 58.1% from its 52-week high vs UPLD's 24.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricUPLD logoUPLDUpland Software, …ALKT logoALKTAlkami Technology…HUBS logoHUBSHubSpot, Inc.MANH logoMANHManhattan Associa…PCTY logoPCTYPaylocity Holding…
Beta (5Y)Sensitivity to S&P 5001.88x1.30x1.18x1.10x0.43x
52-Week HighHighest price in past year$3.91$31.66$682.57$247.22$201.97
52-Week LowLowest price in past year$0.50$14.11$187.45$119.06$92.99
% of 52W HighCurrent price vs 52-week peak+24.9%+55.1%+35.8%+58.1%+54.0%
RSI (14)Momentum oscillator 0–10070.550.951.150.645.7
Avg Volume (50D)Average daily shares traded393K1.9M1.5M678K733K
Evenly matched — MANH and PCTY each lead in 1 of 2 comparable metrics.

Analyst Outlook

MANH leads this category, winning 1 of 1 comparable metric.

Analyst consensus: ALKT as "Buy", HUBS as "Buy", MANH as "Buy", PCTY as "Buy". Consensus price targets imply 54.0% upside for PCTY (target: $168) vs 26.2% for ALKT (target: $22).

MetricUPLD logoUPLDUpland Software, …ALKT logoALKTAlkami Technology…HUBS logoHUBSHubSpot, Inc.MANH logoMANHManhattan Associa…PCTY logoPCTYPaylocity Holding…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$22.00$360.89$197.25$168.08
# AnalystsCovering analysts12471541
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises12
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap+0.5%0.0%+4.0%+3.7%+2.5%
MANH leads this category, winning 1 of 1 comparable metric.
Key Takeaway

MANH leads in 4 of 6 categories (Income & Cash Flow, Profitability & Efficiency). UPLD leads in 1 (Valuation Metrics). 1 tied.

Best OverallManhattan Associates, Inc. (MANH)Leads 4 of 6 categories
Loading custom metrics...

UPLD vs ALKT vs HUBS vs MANH vs PCTY: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is UPLD or ALKT or HUBS or MANH or PCTY a better buy right now?

For growth investors, Alkami Technology, Inc.

(ALKT) is the stronger pick with 32. 9% revenue growth year-over-year, versus -21. 1% for Upland Software, Inc. (UPLD). Paylocity Holding Corporation (PCTY) offers the better valuation at 27. 1x trailing P/E (14. 0x forward), making it the more compelling value choice. Analysts rate Alkami Technology, Inc. (ALKT) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — UPLD or ALKT or HUBS or MANH or PCTY?

On trailing P/E, Paylocity Holding Corporation (PCTY) is the cheapest at 27.

1x versus HubSpot, Inc. at 284. 1x. On forward P/E, Paylocity Holding Corporation is actually cheaper at 14. 0x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Paylocity Holding Corporation wins at 0. 50x versus Manhattan Associates, Inc. 's 1. 25x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — UPLD or ALKT or HUBS or MANH or PCTY?

Over the past 5 years, Manhattan Associates, Inc.

(MANH) delivered a total return of +8. 1%, compared to -97. 8% for Upland Software, Inc. (UPLD). Over 10 years, the gap is even starker: HUBS returned +469. 1% versus UPLD's -86. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — UPLD or ALKT or HUBS or MANH or PCTY?

By beta (market sensitivity over 5 years), Paylocity Holding Corporation (PCTY) is the lower-risk stock at 0.

43β versus Upland Software, Inc. 's 1. 88β — meaning UPLD is approximately 338% more volatile than PCTY relative to the S&P 500. On balance sheet safety, Paylocity Holding Corporation (PCTY) carries a lower debt/equity ratio of 18% versus 3% for Upland Software, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — UPLD or ALKT or HUBS or MANH or PCTY?

By revenue growth (latest reported year), Alkami Technology, Inc.

(ALKT) is pulling ahead at 32. 9% versus -21. 1% for Upland Software, Inc. (UPLD). On earnings-per-share growth, the picture is similar: HubSpot, Inc. grew EPS 863. 0% year-over-year, compared to -12. 2% for Alkami Technology, Inc.. Over a 3-year CAGR, ALKT leads at 29. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — UPLD or ALKT or HUBS or MANH or PCTY?

Manhattan Associates, Inc.

(MANH) is the more profitable company, earning 20. 3% net margin versus -17. 9% for Upland Software, Inc. — meaning it keeps 20. 3% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MANH leads at 26. 1% versus -12. 1% for ALKT. At the gross margin level — before operating expenses — HUBS leads at 83. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is UPLD or ALKT or HUBS or MANH or PCTY more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Paylocity Holding Corporation (PCTY) is the more undervalued stock at a PEG of 0. 50x versus Manhattan Associates, Inc. 's 1. 25x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Paylocity Holding Corporation (PCTY) trades at 14. 0x forward P/E versus 26. 8x for Manhattan Associates, Inc. — 12. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PCTY: 54. 0% to $168. 08.

08

Which pays a better dividend — UPLD or ALKT or HUBS or MANH or PCTY?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

09

Is UPLD or ALKT or HUBS or MANH or PCTY better for a retirement portfolio?

For long-horizon retirement investors, Paylocity Holding Corporation (PCTY) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

43), +218. 2% 10Y return). Upland Software, Inc. (UPLD) carries a higher beta of 1. 88 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (PCTY: +218. 2%, UPLD: -86. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between UPLD and ALKT and HUBS and MANH and PCTY?

Both stocks operate in the Technology sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: UPLD is a small-cap quality compounder stock; ALKT is a small-cap high-growth stock; HUBS is a mid-cap high-growth stock; MANH is a small-cap quality compounder stock; PCTY is a small-cap quality compounder stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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UPLD

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  • Sector: Technology
  • Market Cap > $100B
  • Gross Margin > 45%
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ALKT

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 14%
  • Gross Margin > 34%
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HUBS

High-Growth Disruptor

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 11%
  • Gross Margin > 50%
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MANH

Steady Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 11%
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PCTY

Steady Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 8%
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Revenue Growth>
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(UPLD: -23.5% · ALKT: 28.9%)

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