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WFCF vs HCKT vs NSA vs FORR vs IT

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
WFCF
Where Food Comes From, Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$85M
5Y Perf.+161.7%
HCKT
The Hackett Group, Inc.

Information Technology Services

TechnologyNASDAQ • US
Market Cap$288M
5Y Perf.-22.1%
NSA
National Storage Affiliates Trust

REIT - Industrial

Real EstateNYSE • US
Market Cap$3.34B
5Y Perf.+45.5%
FORR
Forrester Research, Inc.

Consulting Services

IndustrialsNASDAQ • US
Market Cap$125M
5Y Perf.-80.0%
IT
Gartner, Inc.

Information Technology Services

TechnologyNYSE • US
Market Cap$10.57B
5Y Perf.+30.4%

WFCF vs HCKT vs NSA vs FORR vs IT — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
WFCF logoWFCF
HCKT logoHCKT
NSA logoNSA
FORR logoFORR
IT logoIT
IndustrySoftware - ApplicationInformation Technology ServicesREIT - IndustrialConsulting ServicesInformation Technology Services
Market Cap$85M$288M$3.34B$125M$10.57B
Revenue (TTM)$25M$297M$750M$397M$6.47B
Net Income (TTM)$2M$14M$89M$-119M$741M
Gross Margin38.2%30.1%28.4%64.6%68.2%
Operating Margin4.8%10.5%31.9%-20.9%16.4%
Forward P/E56.3x6.9x82.3x8.5x11.9x
Total Debt$1M$80M$3.43B$72M$3.62B
Cash & Equiv.$3M$18M$24M$63M$1.72B

WFCF vs HCKT vs NSA vs FORR vs ITLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

WFCF
HCKT
NSA
FORR
IT
StockMay 20May 26Return
Where Food Comes Fr… (WFCF)100261.7+161.7%
The Hackett Group, … (HCKT)10077.9-22.1%
National Storage Af… (NSA)100145.5+45.5%
Forrester Research,… (FORR)10020.0-80.0%
Gartner, Inc. (IT)100130.4+30.4%

Price return only. Dividends and distributions are not included.

Quick Verdict: WFCF vs HCKT vs NSA vs FORR vs IT

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: WFCF leads in 3 of 7 categories (5-stock set), making it the strongest pick for capital preservation and lower volatility and recent price momentum and sentiment. National Storage Affiliates Trust is the stronger pick specifically for profitability and margin quality and dividend income and shareholder returns. HCKT and IT also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
WFCF
Where Food Comes From, Inc.
The Defensive Pick

WFCF carries the broadest edge in this set and is the clearest fit for sleep-well-at-night and defensive.

  • Lower volatility, beta 0.19, Low D/E 15.5%, current ratio 2.03x
  • Beta 0.19, current ratio 2.03x
  • Beta 0.19 vs HCKT's 1.10, lower leverage
  • +50.7% vs IT's -63.9%
Best for: sleep-well-at-night and defensive
HCKT
The Hackett Group, Inc.
The Value Pick

HCKT ranks third and is worth considering specifically for valuation efficiency.

  • PEG 0.31 vs NSA's 14.39
  • Lower P/E (6.9x vs 11.9x), PEG 0.31 vs 0.45
Best for: valuation efficiency
NSA
National Storage Affiliates Trust
The Real Estate Income Play

NSA is the #2 pick in this set and the best alternative if income & stability and long-term compounding is your priority.

  • Dividend streak 2 yrs, beta 0.81, yield 5.3%
  • 182.1% 10Y total return vs WFCF's 92.8%
  • 11.9% margin vs FORR's -30.1%
  • 5.3% yield, 2-year raise streak, vs HCKT's 4.1%, (3 stocks pay no dividend)
Best for: income & stability and long-term compounding
FORR
Forrester Research, Inc.
The Lower-Volatility Pick

Among these 5 stocks, FORR doesn't own a clear edge in any measured category.

Best for: industrials exposure
IT
Gartner, Inc.
The Growth Play

IT is the clearest fit if your priority is growth exposure.

  • Rev growth 3.7%, EPS growth -39.7%, 3Y rev CAGR 5.9%
  • 3.7% revenue growth vs FORR's -8.2%
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthIT logoIT3.7% revenue growth vs FORR's -8.2%
ValueHCKT logoHCKTLower P/E (6.9x vs 11.9x), PEG 0.31 vs 0.45
Quality / MarginsNSA logoNSA11.9% margin vs FORR's -30.1%
Stability / SafetyWFCF logoWFCFBeta 0.19 vs HCKT's 1.10, lower leverage
DividendsNSA logoNSA5.3% yield, 2-year raise streak, vs HCKT's 4.1%, (3 stocks pay no dividend)
Momentum (1Y)WFCF logoWFCF+50.7% vs IT's -63.9%
Efficiency (ROA)WFCF logoWFCF10.0% ROA vs FORR's -28.2%, ROIC 10.0% vs 0.8%

WFCF vs HCKT vs NSA vs FORR vs IT — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

WFCFWhere Food Comes From, Inc.
FY 2025
Verification and Certification Service Revenue
80.8%$20M
Product
14.5%$4M
Professional Services
4.7%$1M
HCKTThe Hackett Group, Inc.
FY 2025
Revenue Before Reimbursements
98.4%$301M
Reimbursements
1.6%$5M
NSANational Storage Affiliates Trust
FY 2025
Tenant Warranty Protection
39.3%$28M
Tenant Insurance And Protection Plan Fees And Commissions
31.8%$23M
Property Management, Call Center, And Platform Fees
26.4%$19M
Retail Products And Supplies
2.1%$2M
Acquisition Fees
0.4%$300,000
FORRForrester Research, Inc.
FY 2025
Research Revenue
96.2%$296M
Professional Services
3.4%$10M
Software
0.5%$1M
ITGartner, Inc.
FY 2025
Events
53.9%$645M
Consulting
46.1%$552M

WFCF vs HCKT vs NSA vs FORR vs IT — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNSALAGGINGIT

Income & Cash Flow (Last 12 Months)

NSA leads this category, winning 4 of 6 comparable metrics.

IT is the larger business by revenue, generating $6.5B annually — 260.1x WFCF's $25M. NSA is the more profitable business, keeping 11.9% of every revenue dollar as net income compared to FORR's -30.1%. On growth, IT holds the edge at -1.5% YoY revenue growth, suggesting stronger near-term business momentum.

MetricWFCF logoWFCFWhere Food Comes …HCKT logoHCKTThe Hackett Group…NSA logoNSANational Storage …FORR logoFORRForrester Researc…IT logoITGartner, Inc.
RevenueTrailing 12 months$25M$297M$750M$397M$6.5B
EBITDAEarnings before interest/tax$2M$35M$427M-$66M$1.3B
Net IncomeAfter-tax profit$2M$14M$89M-$119M$741M
Free Cash FlowCash after capex$1M$25M$297M$18M$1.3B
Gross MarginGross profit ÷ Revenue+38.2%+30.1%+28.4%+64.6%+68.2%
Operating MarginEBIT ÷ Revenue+4.8%+10.5%+31.9%-20.9%+16.4%
Net MarginNet income ÷ Revenue+6.2%+4.7%+11.9%-30.1%+11.4%
FCF MarginFCF ÷ Revenue+5.8%+8.3%+39.6%+4.6%+19.4%
Rev. Growth (YoY)Latest quarter vs prior year-9.3%-11.6%-1.6%-6.5%-1.5%
EPS Growth (YoY)Latest quarter vs prior year-122.1%+54.5%+60.0%-79.1%+17.3%
NSA leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

FORR leads this category, winning 5 of 7 comparable metrics.

At 16.4x trailing earnings, IT trades at a 74% valuation discount to NSA's 61.9x P/E. Adjusting for growth (PEG ratio), IT offers better value at 0.61x vs NSA's 10.82x — a lower PEG means you pay less per unit of expected earnings growth.

MetricWFCF logoWFCFWhere Food Comes …HCKT logoHCKTThe Hackett Group…NSA logoNSANational Storage …FORR logoFORRForrester Researc…IT logoITGartner, Inc.
Market CapShares × price$85M$288M$3.3B$125M$10.6B
Enterprise ValueMkt cap + debt − cash$84M$349M$6.7B$134M$12.5B
Trailing P/EPrice ÷ TTM EPS56.30x24.28x61.89x-1.04x16.36x
Forward P/EPrice ÷ next-FY EPS est.6.90x82.33x8.54x11.94x
PEG RatioP/E ÷ EPS growth rate8.80x1.08x10.82x0.61x
EV / EBITDAEnterprise value multiple45.07x10.97x14.41x8.00x10.17x
Price / SalesMarket cap ÷ Revenue3.43x0.94x4.44x0.32x1.63x
Price / BookPrice ÷ Book value/share9.38x4.57x2.16x0.98x35.58x
Price / FCFMarket cap ÷ FCF58.82x8.87x11.14x6.92x8.99x
FORR leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

WFCF leads this category, winning 6 of 9 comparable metrics.

IT delivers a 119.8% return on equity — every $100 of shareholder capital generates $120 in annual profit, vs $-81 for FORR. WFCF carries lower financial leverage with a 0.15x debt-to-equity ratio, signaling a more conservative balance sheet compared to IT's 11.31x. On the Piotroski fundamental quality scale (0–9), WFCF scores 7/9 vs FORR's 4/9, reflecting strong financial health.

MetricWFCF logoWFCFWhere Food Comes …HCKT logoHCKTThe Hackett Group…NSA logoNSANational Storage …FORR logoFORRForrester Researc…IT logoITGartner, Inc.
ROE (TTM)Return on equity+15.7%+15.8%+5.7%-80.8%+119.8%
ROA (TTM)Return on assets+10.0%+7.0%+1.8%-28.2%+9.5%
ROICReturn on invested capital+10.0%+16.4%+4.1%+0.8%+33.9%
ROCEReturn on capital employed+11.0%+18.1%+5.9%+0.8%+23.9%
Piotroski ScoreFundamental quality 0–975545
Debt / EquityFinancial leverage0.15x1.17x2.23x0.57x11.31x
Net DebtTotal debt minus cash-$2M$61M$3.4B$9M$1.9B
Cash & Equiv.Liquid assets$3M$18M$24M$63M$1.7B
Total DebtShort + long-term debt$1M$80M$3.4B$72M$3.6B
Interest CoverageEBIT ÷ Interest expense744.00x37.81x1.73x-30.30x15.64x
WFCF leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

NSA leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in WFCF five years ago would be worth $12,294 today (with dividends reinvested), compared to $1,413 for FORR. Over the past 12 months, WFCF leads with a +50.7% total return vs IT's -63.9%. The 3-year compound annual growth rate (CAGR) favors NSA at 9.7% vs FORR's -36.6% — a key indicator of consistent wealth creation.

MetricWFCF logoWFCFWhere Food Comes …HCKT logoHCKTThe Hackett Group…NSA logoNSANational Storage …FORR logoFORRForrester Researc…IT logoITGartner, Inc.
YTD ReturnYear-to-date+48.2%-41.0%+57.4%-19.9%-33.4%
1-Year ReturnPast 12 months+50.7%-50.3%+26.3%-35.7%-63.9%
3-Year ReturnCumulative with dividends+20.6%-31.0%+31.9%-74.5%-48.1%
5-Year ReturnCumulative with dividends+22.9%-18.8%+18.0%-85.9%-32.5%
10-Year ReturnCumulative with dividends+92.8%+0.9%+182.1%-75.9%+64.6%
CAGR (3Y)Annualised 3-year return+6.4%-11.6%+9.7%-36.6%-19.6%
NSA leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — WFCF and NSA each lead in 1 of 2 comparable metrics.

WFCF is the less volatile stock with a 0.19 beta — it tends to amplify market swings less than HCKT's 1.10 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. NSA currently trades 98.4% from its 52-week high vs IT's 34.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricWFCF logoWFCFWhere Food Comes …HCKT logoHCKTThe Hackett Group…NSA logoNSANational Storage …FORR logoFORRForrester Researc…IT logoITGartner, Inc.
Beta (5Y)Sensitivity to S&P 5000.56x0.80x0.81x0.68x0.93x
52-Week HighHighest price in past year$22.15$26.29$44.02$11.57$451.73
52-Week LowLowest price in past year$9.26$9.48$27.43$4.88$139.18
% of 52W HighCurrent price vs 52-week peak+76.3%+43.4%+98.4%+56.4%+34.9%
RSI (14)Momentum oscillator 0–10080.328.962.051.647.7
Avg Volume (50D)Average daily shares traded10K299K1.8M109K1.5M
Evenly matched — WFCF and NSA each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — NSA and FORR each lead in 1 of 2 comparable metrics.

Analyst consensus: HCKT as "Buy", NSA as "Hold", FORR as "Hold", IT as "Hold". Consensus price targets imply 79.7% upside for HCKT (target: $21) vs -23.1% for NSA (target: $33). For income investors, NSA offers the higher dividend yield at 5.27% vs HCKT's 4.14%.

MetricWFCF logoWFCFWhere Food Comes …HCKT logoHCKTThe Hackett Group…NSA logoNSANational Storage …FORR logoFORRForrester Researc…IT logoITGartner, Inc.
Analyst RatingConsensus buy/hold/sellBuyHoldHoldHold
Price TargetConsensus 12-month target$20.50$33.33$189.30
# AnalystsCovering analysts519418
Dividend YieldAnnual dividend ÷ price+4.1%+5.3%
Dividend StreakConsecutive years of raises01262
Dividend / ShareAnnual DPS$0.47$2.28
Buyback YieldShare repurchases ÷ mkt cap+2.5%+24.0%0.0%+2.0%+18.8%
Evenly matched — NSA and FORR each lead in 1 of 2 comparable metrics.
Key Takeaway

NSA leads in 2 of 6 categories (Income & Cash Flow, Total Returns). FORR leads in 1 (Valuation Metrics). 2 tied.

Best OverallNational Storage Affiliates… (NSA)Leads 2 of 6 categories
Loading custom metrics...

WFCF vs HCKT vs NSA vs FORR vs IT: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is WFCF or HCKT or NSA or FORR or IT a better buy right now?

For growth investors, Gartner, Inc.

(IT) is the stronger pick with 3. 7% revenue growth year-over-year, versus -8. 2% for Forrester Research, Inc. (FORR). Gartner, Inc. (IT) offers the better valuation at 16. 4x trailing P/E (11. 9x forward), making it the more compelling value choice. Analysts rate The Hackett Group, Inc. (HCKT) a "Buy" — based on 5 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — WFCF or HCKT or NSA or FORR or IT?

On trailing P/E, Gartner, Inc.

(IT) is the cheapest at 16. 4x versus National Storage Affiliates Trust at 61. 9x. On forward P/E, The Hackett Group, Inc. is actually cheaper at 6. 9x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Hackett Group, Inc. wins at 0. 31x versus National Storage Affiliates Trust's 14. 39x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — WFCF or HCKT or NSA or FORR or IT?

Over the past 5 years, Where Food Comes From, Inc.

(WFCF) delivered a total return of +22. 9%, compared to -85. 9% for Forrester Research, Inc. (FORR). Over 10 years, the gap is even starker: NSA returned +183. 7% versus FORR's -75. 9%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — WFCF or HCKT or NSA or FORR or IT?

By beta (market sensitivity over 5 years), Where Food Comes From, Inc.

(WFCF) is the lower-risk stock at 0. 56β versus Gartner, Inc. 's 0. 93β — meaning IT is approximately 66% more volatile than WFCF relative to the S&P 500. On balance sheet safety, Where Food Comes From, Inc. (WFCF) carries a lower debt/equity ratio of 15% versus 11% for Gartner, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — WFCF or HCKT or NSA or FORR or IT?

By revenue growth (latest reported year), Gartner, Inc.

(IT) is pulling ahead at 3. 7% versus -8. 2% for Forrester Research, Inc. (FORR). On earnings-per-share growth, the picture is similar: Where Food Comes From, Inc. grew EPS -25. 0% year-over-year, compared to -1993. 3% for Forrester Research, Inc.. Over a 3-year CAGR, IT leads at 5. 9% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — WFCF or HCKT or NSA or FORR or IT?

Gartner, Inc.

(IT) is the more profitable company, earning 11. 2% net margin versus -30. 1% for Forrester Research, Inc. — meaning it keeps 11. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NSA leads at 37. 0% versus 0. 5% for FORR. At the gross margin level — before operating expenses — IT leads at 67. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is WFCF or HCKT or NSA or FORR or IT more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Hackett Group, Inc. (HCKT) is the more undervalued stock at a PEG of 0. 31x versus National Storage Affiliates Trust's 14. 39x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, The Hackett Group, Inc. (HCKT) trades at 6. 9x forward P/E versus 82. 3x for National Storage Affiliates Trust — 75. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HCKT: 79. 7% to $20. 50.

08

Which pays a better dividend — WFCF or HCKT or NSA or FORR or IT?

In this comparison, NSA (5.

3% yield), HCKT (4. 1% yield) pay a dividend. WFCF, FORR, IT do not pay a meaningful dividend and should not be held primarily for income.

09

Is WFCF or HCKT or NSA or FORR or IT better for a retirement portfolio?

For long-horizon retirement investors, National Storage Affiliates Trust (NSA) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

81), 5. 3% yield, +183. 7% 10Y return). Both have compounded well over 10 years (NSA: +183. 7%, IT: +65. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between WFCF and HCKT and NSA and FORR and IT?

These companies operate in different sectors (WFCF (Technology) and HCKT (Technology) and NSA (Real Estate) and FORR (Industrials) and IT (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: WFCF is a small-cap quality compounder stock; HCKT is a small-cap income-oriented stock; NSA is a small-cap income-oriented stock; FORR is a small-cap quality compounder stock; IT is a mid-cap deep-value stock. HCKT, NSA pay a dividend while WFCF, FORR, IT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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WFCF

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  • Market Cap > $100B
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HCKT

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  • Market Cap > $100B
  • Gross Margin > 18%
  • Dividend Yield > 1.6%
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NSA

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  • Sector: Real Estate
  • Market Cap > $100B
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  • Dividend Yield > 2.1%
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FORR

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  • Sector: Industrials
  • Market Cap > $100B
  • Gross Margin > 38%
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IT

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  • Sector: Technology
  • Market Cap > $100B
  • Net Margin > 6%
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Beat Both

Find stocks that outperform WFCF and HCKT and NSA and FORR and IT on the metrics below

Revenue Growth>
%
(WFCF: -9.3% · HCKT: -11.6%)
Net Margin>
%
(WFCF: 6.2% · HCKT: 4.7%)
P/E Ratio<
x
(WFCF: 56.3x · HCKT: 24.3x)

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