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$1.82$20M
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NHTC logoNatural Health Trends Corp.(NHTC)Earnings, Financials & Key Ratios

NHTC•NASDAQ
Price updated Jun 19, 2026
SectorConsumer CyclicalIndustrySpecialty RetailSub-IndustryBeauty and Personal Care Retail
AboutNatural Health Trends Corp., a direct-selling and e-commerce company, provides personal care, wellness, and lifestyle products under the NHT Global brand. The company offers wellness products, including liquid, encapsulated, tableted, and powder dietary and nutritional supplements, as well as vitamins and minerals; and herbal products comprising herbal supplements. It also provides beauty products, such as age-defying and hydrating cleansers, creams, lotions, serums, and toners; and lifestyle products, which include weight management and energy enhancing supplements. In addition, the company offers home appliances; daily products, such as oral care, hair care, and body care; and home appliances products. It sells its products directly to consumers, as well as through an e-commerce retail platform in the United States, Canada, Cayman Islands, Mexico, Peru, Hong Kong, Taiwan, China, Singapore, Malaysia, Thailand, Vietnam, South Korea, Japan, India, Russia, Kazakhstan, and Europe. The company was formerly known as Florida Institute of Massage Therapy, Inc. and changed its name to Natural Health Trends Corp. in June 1993. Natural Health Trends Corp. was incorporated in 1988 and is headquartered in Tsim Sha Tsui, Hong Kong.Show more
  • Revenue$40M-7.4%
  • EBITDA-$2M-45.5%
  • Net Income-$882K-254.2%
  • EPS (Diluted)-0.08-254.0%
  • Gross Margin73.54%-0.6%
  • EBITDA Margin-4.27%-57.1%
  • Operating Margin-4.55%-50.3%
  • Net Margin-2.22%-266.5%
  • ROE-3.13%-304.0%

NHTC Key Insights

Natural Health Trends Corp. (NHTC) fundamental analysis — strengths, weaknesses & financial health based on data analysis

✓Strengths

  • ✓High quality earnings: Operating CF exceeds net income
  • ✓Trading at only 0.9x book value
  • ✓Efficient asset utilization: 1.0x turnover

✗Weaknesses

  • ✗Weak Piotroski F-Score: 2/9
  • ✗Negative free cash flow
  • ✗Weak momentum: RS Rating 7 (bottom 7%)
  • ✗Sales declining 8.5% over 5 years
  • ✗Thin 5Y average net margin of 0.6%
  • ✗Trading more than 30% below 52-week high

* These insights are generated automatically based on available financial data. Please conduct your own research before making investment decisions.

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NHTC Price & Volume

Natural Health Trends Corp. (NHTC) stock price & volume — 10-year historical chart

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NHTC Growth Metrics

Natural Health Trends Corp. (NHTC) revenue, earnings & EPS growth — 3, 5 & 10-year CAGR

Revenue CAGR

10 Years-17.27%
5 Years-8.52%
3 Years-6.8%
TTM-10.54%

Profit CAGR

10 Years-
5 Years-
3 Years-
TTM-328.85%

EPS CAGR

10 Years-
5 Years-
3 Years-
TTM-332.95%

Return on Capital

10 Years13.73%
5 Years-2.12%
3 Years-4.07%
Last Year-6.1%

NHTC Peer Comparison

Natural Health Trends Corp. (NHTC) competitors in Beauty and Personal Care Retail — business model, growth, and fundamentals comparison

Select Columns
Stock Universe
Valuation
Growth
Profitability
Financial Health
Dividends & Buybacks
Price Performance
Technical
Fundamentals ($)
Sector-Specific
Institutional Holdings
CompanyMarket CapStock PriceP/E Ratio (TTM)Revenue Growth 1YNet MarginReturn on Equity (ROE)FCF YieldDebt / Equity
QNST logoQNSTQuinStreet, Inc.Direct Competitor750.24M13.06161.8378.27%5.53%23.85%0.04
AVAV logoAVAVAeroVironment, Inc.Direct Competitor8.47B169.61109.4314.5%-13.93%-6.41%0.07
NUS logoNUSNu Skin Enterprises, Inc.Direct Competitor243.72M5.021.58-14.26%3.78%6.84%0.45
USNA logoUSNAUSANA Health Sciences, Inc.Direct Competitor348.47M18.8832.558.28%1.16%1.84%0.02
NATR logoNATRNature's Sunshine Products, Inc.Direct Competitor353.81M20.1218.985.67%4.06%12.08%0.12
HLF logoHLFHerbalife Nutrition Ltd.Product Competitor1.23B11.905.410.89%4.67%
PLBY logoPLBYPlayboy, Inc.Product Competitor135.38M1.45-11.154.13%-6.21%-79.7%10.81
MGPI logoMGPIMGP Ingredients, Inc.Product Competitor351.34M16.44-3.29-23.77%-45.97%-32.05%0.37

Compare NHTC vs Peers

Natural Health Trends Corp. (NHTC) vs competitors — business, growth, and fundamentals comparison against the closest industry rivals.

Closest Rival

vs QNST

Most directly comparable listed peer for NHTC.

Scale Benchmark

vs AMZN

Larger-name benchmark to compare NHTC against a more recognizable public peer.

Peer Set

Compare Top 5

vs QNST, AVAV, NUS, USNA

NHTC Income Statement

Natural Health Trends Corp. (NHTC) annual income statement — 10-year revenue, gross profit & net income history

10Y historyFree accessUpdated daily
MetricDec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24Dec'25TTM
Sales/Revenue
197.56M191.91M77.61M62.07M60.01M49.13M43.92M42.96M39.78M38.24M
Revenue Growth %
-31.34%-2.86%-59.56%-20.03%-3.33%-18.12%-10.6%-2.19%-7.42%-10.54%
Cost of Goods Sold
38.65M39.37M20.1M16.99M15.01M12.66M11.18M11.18M10.52M10.01M
COGS % of Revenue
19.56%20.51%25.9%27.37%25.01%25.77%25.44%26.02%26.46%-
Gross Profit
158.92M▲ 0%
152.54M▼ 4.0%
57.51M▼ 62.3%
45.08M▼ 21.6%
44.99M▼ 0.2%
36.47M▼ 18.9%
32.75M▼ 10.2%
31.79M▼ 2.9%
29.25M▼ 8.0%
28.24M▲ 0%
Gross Margin %
80.44%79.49%74.1%72.63%74.99%74.23%74.56%73.98%73.54%73.84%
Gross Profit Growth %
-31.74%-4.01%-62.3%-21.61%-0.19%-18.94%-10.21%-2.94%-7.97%-
Operating Expenses
115.86M118.81M64.53M44.41M43.42M36.74M34.42M33.08M31.06M30.15M
OpEx % of Revenue
58.64%61.91%83.15%71.55%72.37%74.78%78.36%77.01%78.09%-
Selling, General & Admin
115.86M118.81M62.77M44.41M43.42M36.74M34.42M33.08M31.06M30.15M
SG&A % of Revenue
58.64%61.91%80.87%71.55%72.37%74.78%78.36%77.01%78.09%-
Research & Development
0000000000
R&D % of Revenue
----------
Other Operating Expenses
367K789K1.76M0000000
Operating Income
43.06M▲ 0%
33.73M▼ 21.7%
-7.02M▼ 120.8%
669K▲ 109.5%
1.57M▲ 134.8%
-270K▼ 117.2%
-1.67M▼ 518.9%
-1.3M▲ 22.3%
-1.81M▼ 39.2%
-1.94M▲ 0%
Operating Margin %
21.8%17.58%-9.05%1.08%2.62%-0.55%-3.8%-3.02%-4.55%-5.06%
Operating Income Growth %
-32.86%-21.66%-120.82%109.53%134.83%-117.19%-518.89%22.26%-39.18%-
EBITDA
43.59M34.16M-6.64M1.08M1.87M-66K-1.51M-1.17M-1.7M-1.65M
EBITDA Margin %
22.07%17.8%-8.55%1.74%3.12%-0.13%-3.43%-2.72%-4.27%-4.31%
EBITDA Growth %
-32.44%-21.65%-119.43%116.26%73.31%-103.53%-2183.33%22.5%-45.46%-42.84%
D&A (Non-Cash Add-back)
536K424K387K410K299K204K164K131K109K68K
EBIT
43.43M34.52M-5.26M669K1.57M-270K-1.67M-1.3M-567K-1.51M
Net Interest Income
0000000000
Interest Income
0000000000
Interest Expense
0000000000
Other Income/Expense
367K789K1.43M821K-61K872K2.42M1.92M1.24M1.07M
Pretax Income
43.43M▲ 0%
34.52M▼ 20.5%
-5.6M▼ 116.2%
1.49M▲ 126.6%
1.51M▲ 1.3%
602K▼ 60.1%
745K▲ 23.8%
620K▼ 16.8%
-567K▼ 191.5%
-866K▲ 0%
Pretax Margin %
21.98%17.99%-7.21%2.4%2.52%1.23%1.7%1.44%-1.43%-2.26%
Income Tax
19.85M3.49M14K647K425K289K177K48K315K292K
Effective Tax Rate %
45.71%10.1%-0.25%43.42%28.15%48.01%23.76%7.74%-55.56%-33.72%
Net Income
23.58M▲ 0%
31.04M▲ 31.6%
-5.61M▼ 118.1%
843K▲ 115.0%
1.08M▲ 28.7%
313K▼ 71.2%
568K▲ 81.5%
572K▲ 0.7%
-882K▼ 254.2%
-1.16M▲ 0%
Net Margin %
11.93%16.17%-7.23%1.36%1.81%0.64%1.29%1.33%-2.22%-3.03%
Net Income Growth %
-57.2%31.63%-118.08%115.02%28.71%-71.15%81.47%0.7%-254.2%-328.85%
Net Income (Continuing)
23.58M31.04M-5.61M843K1.08M313K568K572K-882K-1.16M
Discontinued Operations
0000000000
Minority Interest
0000000000
EPS (Diluted)
2.09▲ 0%
2.74▲ 31.1%
-0.52▼ 119.0%
0.07▲ 114.2%
0.10▲ 28.7%
0.03▼ 71.2%
0.05▲ 81.0%
0.05▲ 0.4%
-0.08▼ 254.0%
-0.11▲ 0%
EPS Growth %
-56.73%31.1%-118.98%114.19%28.73%-71.16%81.02%0.4%-254.02%-332.95%
EPS (Basic)
2.102.75-0.520.080.100.030.050.05-0.08-
Diluted Shares Outstanding
11.27M11.32M10.87M11.42M11.42M11.42M11.46M11.49M11.5M10.14M
Basic Shares Outstanding
11.25M11.3M10.87M10.63M11.02M11.36M11.44M11.47M11.5M10.14M
Dividend Payout Ratio
73.03%101.54%-1083.99%842.21%2919.49%1622.36%1610.66%--

NHTC Balance Sheet

Natural Health Trends Corp. (NHTC) balance sheet — assets, liabilities & shareholders' equity

MetricDec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24Dec'25TTM
Total Current Assets
151.24M150.19M108.38M99.74M93.47M77.55M64.23M50.98M34.19M26.54M
Cash & Short-Term Investments
135.31M132.65M96.03M92.37M83.84M69.67M56.18M43.94M28.87M21.23M
Cash Only
135.31M132.65M96.03M92.37M83.84M69.67M56.18M13.53M6.81M9.22M
Short-Term Investments
000000030.41M22.06M12.01M
Accounts Receivable
0000000000
Days Sales Outstanding
----------
Inventory
8.4M12.16M6.4M3.78M5.26M4.53M4.29M3.27M2.05M1.97M
Days Inventory Outstanding
79.32112.79116.2781.19127.84130.45140.22106.847181.55
Other Current Assets
7.53M5.37M5.94M3.6M4.37M3.36M3.76M3.77M3.27M3.33M
Total Non-Current Assets
8.31M7.73M10.12M6.2M4.89M5.27M4.86M4.38M4.23M5.41M
Property, Plant & Equipment
1.15M934K3.87M4.28M3.48M4.39M3.58M2.69M2.02M3.15M
Fixed Asset Turnover
171.94x205.47x20.06x14.49x17.22x11.20x12.25x15.98x19.67x15.88x
Goodwill
1.76M1.76M00000000
Intangible Assets
0000000000
Long-Term Investments
3.17M00000007K42K
Other Non-Current Assets
796K3.83M4.21M1.19M1.09M685K908K1.31M1.92M1.98M
Total Assets
159.55M▲ 0%
157.92M▼ 1.0%
118.5M▼ 25.0%
105.94M▼ 10.6%
98.36M▼ 7.2%
82.82M▼ 15.8%
69.09M▼ 16.6%
55.36M▼ 19.9%
38.43M▼ 30.6%
31.95M▲ 0%
Asset Turnover
1.24x1.22x0.65x0.59x0.61x0.59x0.64x0.78x1.04x0.97x
Asset Growth %
7.77%-1.02%-24.96%-10.6%-7.16%-15.8%-16.57%-19.88%-30.58%-124.58%
Total Current Liabilities
41.92M43.08M26.3M21.51M24.66M20.44M19.98M20.8M13.69M13.24M
Accounts Payable
1.75M1.63M680K580K761K810K990K895K555K1.31M
Days Payables Outstanding
16.5415.1212.3512.4618.5123.3532.3429.2219.2534.97
Short-Term Debt
00000000869K958K
Deferred Revenue (Current)
4.46M6.79M4.51M3.09M8.54M5.6M6.17M6.43M5.57M22.66M
Other Current Liabilities
18.67M18.11M15.6M11.11M8.33M6.61M5.48M4.74M4.73M3.77M
Current Ratio
3.61x3.49x4.12x4.64x3.79x3.79x3.21x2.45x2.50x2.00x
Quick Ratio
3.41x3.20x3.88x4.46x3.58x3.57x3.00x2.29x2.35x1.85x
Cash Conversion Cycle
---------46.58
Total Non-Current Liabilities
27.01M24.98M17.13M16.74M14.21M12.23M7.51M1.69M1.31M2.24M
Long-Term Debt
000000001.13M0
Capital Lease Obligations
001.56M2.77M1.93M2.99M2.32M1.51M1.13M5.56M
Deferred Tax Liabilities
56K186K202K216K153K141K135K174K180K704K
Other Non-Current Liabilities
26.96M24.79M15.37M13.75M12.13M9.1M5.05M0-1.13M0
Total Liabilities
68.93M68.06M43.43M38.24M38.87M32.67M27.49M22.49M15M15.49M
Total Debt
003.22M3.94M3.17M4.12M3.46M2.64M3.13M3.02M
Net Debt
-135.31M-132.65M-92.82M-88.43M-80.68M-65.54M-52.71M-10.89M-3.68M-6.2M
Debt / Equity
--0.04x0.06x0.05x0.08x0.08x0.08x0.13x0.18x
Debt / EBITDA
---3.65x1.69x-----1.83x
Net Debt / EBITDA
-3.10x-3.88x--81.95x-43.14x----3.76x
Interest Coverage
----------
Total Equity
90.62M▲ 0%
89.86M▼ 0.8%
75.06M▼ 16.5%
67.7M▼ 9.8%
59.49M▼ 12.1%
50.15M▼ 15.7%
41.6M▼ 17.1%
32.87M▼ 21.0%
23.43M▼ 28.7%
16.46M▲ 0%
Equity Growth %
9.92%-0.84%-16.47%-9.81%-12.13%-15.7%-17.05%-20.98%-28.73%-123.89%
Book Value per Share
8.047.946.905.935.214.393.632.862.041.62
Total Shareholders' Equity
90.62M89.86M75.06M67.7M59.49M50.15M41.6M32.87M23.43M16.46M
Common Stock
13K13K13K13K13K13K13K13K13K13K
Retained Earnings
44.91M44.43M16.12M7.82M-231K-9.06M-17.7M-26.34M-36.44M-37.45M
Treasury Stock
-40.57M-39.75M-25.9M-25.9M-25.9M-25.9M-24.34M-24.4M-24.4M-30.36M
Accumulated OCI
-413K-1.25M-1.26M-336K-492K-1M-1.07M-1.3M-784K-775K
Minority Interest
0000000000

NHTC Cash Flow Statement

Natural Health Trends Corp. (NHTC) cash flow — operating, investing & free cash flow history

MetricDec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24Dec'25TTM
Cash from Operations
26.61M29.71M-18.64M1.89M1.02M-4.85M-4.28M-3.37M-6M-6.14M
Operating CF Margin %
13.47%15.48%-24.01%3.04%1.69%-9.88%-9.74%-7.84%-15.08%-
Operating CF Growth %
-49.97%11.67%-162.73%110.11%-46.1%-577.56%11.83%21.3%-78.11%-88.73%
Net Income
23.58M31.04M-5.61M843K1.08M313K568K572K-882K-1.16M
Depreciation & Amortization
536K424K387K410K299K204K164K131K109K68K
Stock-Based Compensation
35K000773K575K161K145K132K69K
Deferred Taxes
-1.64M358K-820K1.34M362K90K-178K17K102K104K
Other Non-Cash Items
-258K4.84M3.52M1.53M390K597K1.11M646K-377K911K
Working Capital Changes
4.36M-2.11M-16.12M-2.24M-1.89M-6.63M-6.1M-4.88M-5.08M-6.13M
Change in Receivables
2.71M-375K0-3.4M-6.01M00000
Change in Inventory
2.84M-3.88M5.82M2.7M-1.55M680K228K1M1.27M852K
Change in Payables
-392K-116K-953K-102K182K52K181K-94K-341K305K
Cash from Investing
-278K-214K-189K-211K-225K-143K-46K-30.07M8.15M8.12M
Capital Expenditures
-278K-214K-189K-211K-225K-143K-46K-57K-68K-167K
CapEx % of Revenue
0.14%0.11%0.24%0.34%0.38%0.29%0.1%0.13%0.17%0.44%
Acquisitions
0000000000
Investments
----------
Other Investing
0000000000
Cash from Financing
-17.22M-31.51M-17.46M-9.14M-9.14M-9.14M-9.21M-9.21M-9.21M-14.78M
Debt Issued (Net)
000000000-1.14M
Equity Issued (Net)
00-10.12M000000-5.87M
Dividends Paid
-17.22M-31.51M-7.34M-9.14M-9.14M-9.14M-9.21M-9.21M-9.21M-7.76M
Share Repurchases
00-10.12M000000-5.87M
Other Financing
0000000000
Net Change in Cash
9.39M▲ 0%
-2.83M▼ 130.1%
-36.23M▼ 1181.4%
-6.53M▲ 82.0%
-8.53M▼ 30.5%
-14.62M▼ 71.4%
-13.53M▲ 7.5%
-42.65M▼ 215.2%
-6.75M▲ 84.2%
-12.47M▲ 0%
Free Cash Flow
26.33M▲ 0%
29.5M▲ 12.0%
-18.83M▼ 163.8%
1.67M▲ 108.9%
791K▼ 52.7%
-5M▼ 731.5%
-4.32M▲ 13.4%
-3.42M▲ 20.8%
-6.07M▼ 77.1%
-6.3M▲ 0%
FCF Margin %
13.33%15.37%-24.26%2.7%1.32%-10.17%-9.84%-7.97%-15.25%-16.48%
FCF Growth %
-49.63%12.04%-163.83%108.89%-52.75%-731.48%13.43%20.81%-77.13%-80.4%
FCF per Share
2.342.61-1.730.150.07-0.44-0.38-0.30-0.53-0.62
FCF Conversion (FCF/Net Income)
1.13x0.96x3.32x2.24x0.94x-15.50x-7.53x-5.89x6.80x5.44x
Interest Paid
0000000000
Taxes Paid
6.77M3.13M1.99M01.86M1.66M3.53M3.96M00

NHTC Key Ratios

Natural Health Trends Corp. (NHTC) financial ratios — P/E, ROE, debt and 30+ core market and balance-sheet ratios

Metric201720182019202020212022202320242025TTM
Return on Equity (ROE)
27.25%34.39%-6.8%1.18%1.71%0.57%1.24%1.54%-3.13%-4.88%
Return on Invested Capital (ROIC)
--------17.93%-6.5%-8.84%
Gross Margin
80.44%79.49%74.1%72.63%74.99%74.23%74.56%73.98%73.54%73.84%
Net Margin
11.93%16.17%-7.23%1.36%1.81%0.64%1.29%1.33%-2.22%-3.03%
Debt / Equity
--0.04x0.06x0.05x0.08x0.08x0.08x0.13x0.18x
FCF Conversion
1.13x0.96x3.32x2.24x0.94x-15.50x-7.53x-5.89x6.80x5.44x
Revenue Growth
-31.34%-2.86%-59.56%-20.03%-3.33%-18.12%-10.6%-2.19%-7.42%-10.54%
Related:NHTC Dividend History·NHTC Revenue History·NHTC Price History·NHTC P/E History·NHTC Financial Ratios·NHTC Institutional Holders

NHTC SEC Filings & Documents

Natural Health Trends Corp. (NHTC) SEC filings — annual & quarterly reports (10-K, 10-Q)

8-K Announcements

6
Material company update

Apr 29, 2026·SEC

Material company update

Feb 17, 2026·SEC

Material company update

Feb 4, 2026·SEC

10-K Annual Reports

5
FY 2026

Feb 20, 2026·SEC

FY 2025

Feb 21, 2025·SEC

FY 2024

Feb 28, 2024·SEC

10-Q Quarterly Reports

6
FY 2026

Apr 29, 2026·SEC

FY 2025

Nov 5, 2025·SEC

FY 2025

Jul 30, 2025·SEC

NHTC Frequently Asked Questions

Natural Health Trends Corp. (NHTC) stock FAQ — growth, dividends, profitability & financials explained

Growth & Financials

Natural Health Trends Corp. (NHTC) reported $38.2M in revenue for fiscal year 2025. This represents a 430% increase from $7.2M in 1996.

Natural Health Trends Corp. (NHTC) saw revenue decline by 7.4% over the past year.

Natural Health Trends Corp. (NHTC) reported a net loss of $1.2M for fiscal year 2025.

Dividend & Returns

Yes, Natural Health Trends Corp. (NHTC) pays a dividend with a yield of 44.02%. This makes it attractive for income-focused investors.

Natural Health Trends Corp. (NHTC) has a return on equity (ROE) of -3.1%. Negative ROE indicates the company is unprofitable.

Natural Health Trends Corp. (NHTC) had negative free cash flow of $6.3M in fiscal year 2025, likely due to heavy capital investments.

What if you invested $1,000 in NHTC back in 1996?

Total return calculator · dividends reinvested · 30+ years of data

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How much would $100/month in NHTC be worth today?

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