Criteo S.A. (CRTO) Financial Ratios
15 years of historical data (2010–2024) · Communication Services · Advertising Agencies
EV/EBITDA
↑
4.09
↓-47% vs avg
5yr avg: 7.69
30Y Low3.7·High48.0
P/FCF
↑
6.45
↓-46% vs avg
5yr avg: 11.96
30Y Low8.1·High45.6
P/B Ratio
↑
1.09
↓-34% vs avg
5yr avg: 1.64
30Y Low1.1·High6.2
ROE
↑
10.2%
↓+51% vs avg
5yr avg: 6.8%
30Y Low1%·High28%
Debt/EBITDA
↓
0.45
↓-26% vs avg
5yr avg: 0.60
30Y Low0.0·High0.8
Percentile shows where the current value sits in 30-year historical distribution. Sparklines show 5-year trend.
CRTO Valuation Multiples
Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow
Criteo S.A. trades at 10.6x earnings, 81% below its 5-year average of 54.4x, sitting at the 0th percentile of its historical range. Compared to the Communication Services sector median P/E of 15.0x, the stock trades at a discount of 29%. On a free-cash-flow basis, the stock trades at 6.5x P/FCF, 46% below the 5-year average of 12.0x.
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Market Cap | $1.2B | $2.3B | $1.5B | $1.6B | $2.5B | $1.3B | $1.1B | $1.5B | $1.8B | $2.7B | $2.6B |
| Enterprise Value | $978M | $2.1B | $1.3B | $1.4B | $2.1B | $913M | $884M | $1.2B | $1.4B | $2.5B | $2.3B |
| P/E Ratio → | 10.59 | 20.82 | 28.77 | 186.14 | 18.60 | 17.53 | 12.56 | 17.34 | 19.43 | 32.86 | 43.52 |
| P/S Ratio | 0.60 | 1.20 | 0.78 | 0.81 | 1.11 | 0.61 | 0.50 | 0.67 | 0.77 | 1.50 | 2.16 |
| P/B Ratio | 1.09 | 2.14 | 1.37 | 1.51 | 2.08 | 1.10 | 1.10 | 1.59 | 1.97 | 4.42 | 5.85 |
| P/FCF | 6.45 | 12.88 | 11.58 | 9.55 | 15.05 | 10.74 | 8.11 | 10.69 | 14.33 | 39.45 | 45.55 |
| P/OCF | 4.51 | 9.00 | 6.80 | 6.39 | 11.30 | 6.84 | 5.10 | 5.90 | 7.20 | 17.57 | 20.84 |
P/E links to full P/E history page with 30-year chart
CRTO EV Ratios
Enterprise-value multiples — capital-structure-neutral measures of total business value
Criteo S.A.'s enterprise value stands at 4.1x EBITDA, 47% below its 5-year average of 7.7x. The Communication Services sector median is 8.4x, placing the stock at a 51% discount on an enterprise-value basis.
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| EV / Revenue | — | 1.10 | 0.67 | 0.68 | 0.94 | 0.44 | 0.39 | 0.52 | 0.59 | 1.39 | 1.90 |
| EV / EBITDA | 4.09 | 8.93 | 8.74 | 7.86 | 8.69 | 4.24 | 3.71 | 4.73 | 5.84 | 14.12 | 20.20 |
| EV / EBIT | 6.46 | 13.50 | 15.89 | 28.11 | 13.52 | 8.35 | 6.44 | 8.89 | 10.24 | 20.63 | 31.27 |
| EV / FCF | — | 11.86 | 9.92 | 8.01 | 12.72 | 7.73 | 6.31 | 8.25 | 10.99 | 36.71 | 39.98 |
CRTO Profitability
Margins and return-on-capital ratios measuring operating efficiency
Criteo S.A. earns an operating margin of 7.8%. Operating margins have expanded from 1.2% to 7.8% over the past 3 years, signaling improving operational efficiency. ROE of 10.2% is modest. ROIC of 12.7% represents solid returns on invested capital.
Margins
Full margin charts and quarterly trend are on the Earnings History page
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 50.8% | 50.8% | 44.3% | 39.4% | 34.7% | 33.2% | 36.7% | 36.3% | 35.7% | 35.8% | 35.7% |
| Operating Margin | 7.8% | 7.8% | 4.0% | 1.2% | 6.7% | 5.3% | 6.2% | 6.4% | 6.0% | 6.7% | 5.8% |
| Net Profit Margin | 5.8% | 5.8% | 2.7% | 0.4% | 6.0% | 3.5% | 4.0% | 3.9% | 4.0% | 4.6% | 4.5% |
Return on Capital
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ROE | 10.2% | 10.2% | 4.9% | 0.8% | 11.4% | 6.5% | 9.0% | 9.5% | 12.1% | 15.7% | 12.7% |
| ROA | 4.7% | 4.7% | 2.2% | 0.4% | 7.0% | 3.9% | 5.4% | 5.7% | 6.7% | 8.3% | 7.4% |
| ROIC | 12.7% | 12.7% | 6.8% | 2.2% | 14.2% | 10.3% | 15.1% | 20.0% | 22.8% | 33.1% | 54.9% |
| ROCE | 12.3% | 12.3% | 6.1% | 1.9% | 11.8% | 8.9% | 13.0% | 15.5% | 17.2% | 21.3% | 16.0% |
CRTO Leverage & Debt
Solvency and debt-coverage ratios — lower is generally safer
Criteo S.A. carries a Debt/EBITDA ratio of 0.4x, which is very conservative (87% below the sector average of 3.5x). The company holds a net cash position — cash of $291M exceeds total debt of $107M, providing substantial financial flexibility for buybacks, acquisitions, or weathering downturns. Interest coverage of 44.0x signals virtually no risk of debt distress — earnings comfortably cover interest obligations.
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Debt / Equity | 0.10 | 0.10 | 0.11 | 0.10 | 0.11 | 0.12 | 0.16 | 0.01 | 0.00 | 0.14 | 0.02 |
| Debt / EBITDA | 0.45 | 0.45 | 0.79 | 0.62 | 0.53 | 0.62 | 0.70 | 0.05 | 0.01 | 0.47 | 0.08 |
| Net Debt / Equity | — | -0.17 | -0.20 | -0.24 | -0.32 | -0.31 | -0.24 | -0.36 | -0.46 | -0.31 | -0.72 |
| Net Debt / EBITDA | -0.77 | -0.77 | -1.46 | -1.51 | -1.59 | -1.65 | -1.06 | -1.40 | -1.77 | -1.06 | -2.82 |
| Debt / FCF | — | -1.02 | -1.65 | -1.54 | -2.33 | -3.01 | -1.80 | -2.44 | -3.34 | -2.74 | -5.57 |
| Interest Coverage | 44.03 | 44.03 | 30.86 | 15.96 | 76.52 | 43.66 | 49.52 | 67.12 | 46.79 | 50.48 | 103.01 |
Net cash position: cash ($291M) exceeds total debt ($107M)
CRTO Liquidity & Efficiency
Short-term solvency ratios and asset-utilisation metrics
A current ratio of 1.17x means Criteo S.A. can comfortably meet its short-term obligations, though there is limited excess liquidity.
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Current Ratio | 1.17 | 1.17 | 1.15 | 1.17 | 1.88 | 1.77 | 1.64 | 1.54 | 1.60 | 1.43 | 1.86 |
| Quick Ratio | 1.17 | 1.17 | 1.15 | 1.17 | 1.88 | 1.77 | 1.64 | 1.54 | 1.59 | 1.42 | 1.85 |
| Cash Ratio | 0.30 | 0.30 | 0.29 | 0.37 | 0.84 | 0.81 | 0.69 | 0.60 | 0.67 | 0.52 | 0.99 |
| Asset Turnover | — | 0.85 | 0.80 | 0.86 | 1.14 | 1.12 | 1.26 | 1.44 | 1.50 | 1.49 | 1.54 |
| Inventory Turnover | 455.36 | — | — | — | — | — | — | — | 455.36 | 470.61 | 276.80 |
| Days Sales Outstanding | — | 161.67 | 167.43 | 147.95 | 109.04 | 98.82 | 91.79 | 75.95 | 76.94 | 92.55 | 80.00 |
CRTO Shareholder Yields
Earnings, FCF, buyback, and dividend yields — total returns to shareholders
Criteo S.A. returns 19.3% to shareholders annually primarily through share buybacks. The earnings yield of 9.4% (inverse of P/E) provides a useful comparison to bond yields when assessing the stock's relative attractiveness to fixed income.
Dividends
Full dividend history and growth charts are on the Dividend History page
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Dividend Yield | — | — | — | — | — | — | — | — | — | — | — |
| Payout Ratio | — | — | — | — | — | — | — | — | — | — | — |
Total Shareholder Return Metrics
| Metric | TTM | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 | FY 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Yield | 9.4% | 4.8% | 3.5% | 0.5% | 5.4% | 5.7% | 8.0% | 5.8% | 5.1% | 3.0% | 2.3% |
| FCF Yield | 15.5% | 7.8% | 8.6% | 10.5% | 6.6% | 9.3% | 12.3% | 9.4% | 7.0% | 2.5% | 2.2% |
| Buyback Yield | 19.3% | 9.7% | 8.2% | 8.3% | 4.0% | 3.4% | 5.2% | 5.2% | 0.0% | 0.0% | 0.0% |
| Total Shareholder Yield | 19.3% | 9.7% | 8.2% | 8.3% | 4.0% | 3.4% | 5.2% | 5.2% | 0.0% | 0.0% | 0.0% |
| Shares Outstanding | — | $59M | $60M | $63M | $64M | $62M | $66M | $68M | $68M | $66M | $65M |
Peer Comparison
Compare CRTO with 10 similar companies in its peer group
| Company | Market Cap | P/E | EV/EBITDA | P/FCF | Gross Margin | Op Margin | ROE | ROIC | Debt/EBITDA |
|---|---|---|---|---|---|---|---|---|---|
 CRTOYou | $1B | 10.6 | 4.1 | 6.5 | 50.8% | 7.8% | 10.2% | 12.7% | 0.4 |
 TTD | $12B | 27.0 | 16.3 | 14.7 | 78.6% | 20.3% | 16.3% | 21.3% | 0.6 |
 DV | $2B | 38.2 | 12.5 | 10.7 | 82.2% | 10.6% | 4.6% | 6.4% | 0.7 |
 IAS | $2B | 45.0 | 13.7 | 22.4 | 78.5% | 11.4% | 3.9% | 4.6% | 0.5 |
 MGNI | $2B | 14.3 | 17.1 | 11.7 | 62.7% | 13.7% | 17.1% | 9.5% | 2.9 |
 PUBM | $489M | -33.5 | — | 7.3 | 63.6% | -6.1% | -5.4% | -6.8% | — |
 APP | $147B | 49.0 | 34.1 | 37.1 | 87.9% | 75.8% | 206.8% | 87.8% | 0.8 |
 APPS | $465M | -4.4 | 29.2 | — | 45.0% | -11.0% | -50.1% | -7.4% | 14.5 |
 BMBL | $472M | -0.6 | 3.2 | 2.0 | 68.3% | 26.3% | -69.6% | 13.4% | 2.1 |
 KNTK | $5B | — | 16.3 | 8.2 | — | 9.3% | 17.8% | 1.8% | 7.3 |
 VNET | $2B | 87.6 | 15.0 | — | 22.2% | 8.1% | 2.7% | 2.4% | 8.3 |
| Communication Services Median | — | 15.0 | 8.4 | 11.8 | 49.1% | 1.0% | 2.4% | 3.3% | 3.5 |
Peer selection based on competitive and market overlap. Compare multiple stocks →
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Start ComparisonCRTO — Frequently Asked Questions
Quick answers to the most common questions about buying CRTO stock.
What is Criteo S.A.'s P/E ratio?
Criteo S.A.'s current P/E ratio is 10.6x. The historical average is 41.2x.
What is Criteo S.A.'s EV/EBITDA?
Criteo S.A.'s current EV/EBITDA is 4.1x. This enterprise value multiple compares the company's total value (equity + debt - cash) to its EBITDA. The historical average is 13.6x.
What is Criteo S.A.'s ROE?
Criteo S.A.'s return on equity (ROE) is 10.2%. The historical average is 10.7%.
Is CRTO stock overvalued?
Based on historical data, Criteo S.A. is trading at a P/E of 10.6x. Compare with industry peers and growth rates for a complete picture.
What are Criteo S.A.'s profit margins?
Criteo S.A. has 50.8% gross margin and 7.8% operating margin.
How much debt does Criteo S.A. have?
Criteo S.A.'s Debt/EBITDA ratio is 0.4x, indicating low leverage. A ratio below 2x is generally considered financially healthy.