DraftKings Inc. (DKNG) Price Target Analysis
Wall Street analyst price targets, ratings consensus & upside potential · Updated May 1, 2026
Current Price
$25.22
Price Target
$36.88
Target Range
$24.00 — $50.00
Analyst Rating
Buy
Forward P/E99.1x
Trailing P/E-3113.6x
Forward PEG—
Implied Growth—
Median Target$35.00
Analyst Spread70.5%
Price Forecast (1 Year)
Last 12 months price action with 12-month analyst target path
Bear Case
$24
-4.8%
Consensus
$37
+46.2%
Bull Case
$50
+98.3%
DKNG Price Target Analysis
Updated May 8, 2026As of May 8, 2026, DraftKings Inc. (DKNG) has a Wall Street consensus price target of $36.88, based on estimates from 48 covering analysts. With the stock currently trading at $25.22, this represents a potential upside of +46.2%. The company has a market capitalization of $12.50B.
Analyst price targets range from a low of $24.00 to a high of $50.00, representing a 70% spread in expectations. The median target of $35.00 differs from the mean, suggesting potential outlier estimates. The wide target spread reflects significant disagreement on fair value.
The current analyst consensus rating is Buy, with 35 analysts rating the stock as a Buy or Strong Buy,9 rating it Hold, and 4 rating it Sell or Strong Sell. This overwhelmingly bullish sentiment suggests analysts see significant catalysts for upside ahead.
From a valuation perspective, DKNG trades at a trailing P/E of -3113.6x and forward P/E of 99.1x.
Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.
Analyst Sentiment Comparison
Industry Peer AnalysisAvg Peer Upside+40.9%
Avg Forward P/E28.0x
Peers with Coverage10 / 10
| Company | Market Cap | Price | Target | Upside | Rating | Fwd P/E | Analysts |
|---|---|---|---|---|---|---|---|
 FLUTFlutter Entertainment plc | $17.6B | $101.16 | $227.86 | +125.2% | Buy | 16.5x | 24 |
 RSIRush Street Interactive, Inc. | $3.0B | $27.89 | $30.40 | +9.0% | Buy | 46.5x | 13 |
 PENNPENN Entertainment, Inc. | $2.2B | $16.77 | $19.88 | +18.5% | Buy | 23.0x | 47 |
 MGMMGM Resorts International | $9.8B | $38.11 | $39.71 | +4.2% | Buy | 22.1x | 36 |
 CZRCaesars Entertainment, Inc. | $5.7B | $27.78 | $30.57 | +10.0% | Buy | — | 30 |
 GENIGenius Sports Limited | $1.2B | $4.76 | $12.10 | +153.9% | Buy | 52.4x | 19 |
 NFLXNetflix, Inc. | $374.0B | $88.26 | $116.29 | +31.8% | Buy | 24.8x | 99 |
 EAElectronic Arts Inc. | $50.3B | $200.85 | $172.65 | -14.0% | Hold | 23.4x | 66 |
 SRADSportradar Group AG | $4.0B | $13.64 | $21.75 | +59.5% | Buy | 33.1x | 20 |
 VICIVICI Properties Inc. | $30.8B | $28.79 | $32.00 | +11.1% | Buy | 10.1x | 26 |
Upside Potential Comparison
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Start ComparisonDKNG — Frequently Asked Questions
Quick answers to the most common questions about buying DKNG stock.
What is the DKNG stock price target for 2026?
The consensus Wall Street price target for DKNG is $36.88, representing 46.2% upside from the current price of $25.22. With 48 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.
Is DKNG a buy, sell, or hold?
DKNG has a consensus rating of "Buy" based on 48 Wall Street analysts. The rating breakdown is predominantly bullish, with 35 Buy/Strong Buy ratings. The consensus 12-month price target of $36.88 implies 46.2% upside from current levels.
Is DKNG stock overvalued or undervalued?
At a forward P/E of 99.1352x, DKNG trades at a premium valuation. The consensus price target of $36.88 (46.2% upside) suggests analysts still see growth justifying the multiple.
How high can DKNG stock go?
The most bullish Wall Street analyst has a price target of $50 for DKNG, while the most conservative target is $24. The consensus of $36.88 represents the median expectation. These targets typically reflect 12-month expectations.
How many analysts cover DKNG stock?
DKNG is heavily covered by Wall Street, with 48 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 35 have Buy ratings, 9 recommend Hold, and 4 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.
What is the DKNG stock forecast?
The 12-month DKNG stock forecast based on 48 Wall Street analysts shows a consensus price target of $36.88, with estimates ranging from $24 (bear case) to $50 (bull case). The median consensus rating is "Buy".
What is DKNG's forward P/E ratio?
DKNG trades at a forward P/E ratio of 99.1x based on next-twelve-months earnings estimates. The higher forward P/E suggests near-term earnings pressure. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.
Should I buy DKNG stock?
Wall Street analysts are very optimistic on DKNG, with a "Buy" consensus rating and $36.88 price target (46.2% upside). 35 of 48 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.
Why do DKNG price targets vary so much?
DKNG analyst price targets range from $24 to $50, a 70% wide spread indicating significant analyst disagreement. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $36.88 consensus represents the middle ground.