Revenue recovered to $31.2M in 2026Q2 with gross margin at 73.1%, but the operating margin of 9.5% followed a $1.6M operating loss in 2026Q1 and net margin of only 0.6% suggests earnings quality remains unproven.
Playboy, Inc. (PLBY) annual income statement — 8-year revenue, gross profit & net income history
| Metric | TTM | Dec'25 | Dec'24 | Dec'23 | Dec'22 | Dec'21 | Dec'20 | Dec'19 | Dec'18 |
|---|
| Sales/Revenue | 128.08M | 120.93M | 116.14M | 142.95M | 185.54M | 246.59M | 147.66M | 78.11M | 100.87M |
| Revenue Growth % | -24.36% | 4.13% | -18.76% | -22.95% | -24.76% | 66.99% | 89.04% | -22.57% | - |
| Cost of Goods Sold | 34.68M | 35.08M | 41.78M | 54.78M | 82.94M | 108.66M | 73.18M | 33.64M | 50.61M |
| COGS % of Revenue | - | 29.01% | 35.98% | 38.32% | 44.71% | 44.07% | 49.56% | 43.06% | 50.17% |
| Gross Profit | 93.4M | 85.85M | 74.36M | 88.17M | 102.59M | 137.92M | 74.48M | 44.47M | 50.27M |
| Gross Margin % | 72.92% | 70.99% | 64.02% | 61.68% | 55.29% | 55.93% | 50.44% | 56.94% | 49.83% |
| Gross Profit Growth % | - | 15.46% | -15.67% | -14.05% | -25.62% | 85.18% | 67.48% | -11.53% | - |
| Operating Expenses | 86.11M | 91.79M | 125.19M | 278.54M | 398.69M | 206.78M | 60.87M | 50.51M | 37.13M |
| OpEx % of Revenue | - | 75.91% | 107.8% | 194.85% | 214.89% | 83.86% | 41.22% | 64.66% | 36.81% |
| Selling, General & Admin | 67.16M | 91.03M | 98.72M | 123.55M | 150.53M | 22.95M | 60.87M | 1.5M | 31.89M |
| SG&A % of Revenue | - | 75.28% | 85% | 86.43% | 81.14% | 9.31% | 41.22% | 1.93% | 31.61% |
| Research & Development | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| R&D % of Revenue | - | - | - | - | - | - | - | - | - |
| Other Operating Expenses | 98K | 763K | 26.48M | 154.99M | 248.16M | 183.82M | 0 | 49M | 0 |
| Operating Income | 8.15M | -5.94M | -50.84M | -190.37M | -296.1M | -68.85M | 13.61M | -6.04M | 18.38M |
| Operating Margin % | 6.37% | -4.91% | -43.77% | -133.17% | -159.59% | -27.92% | 9.22% | -7.73% | 18.22% |
| Operating Income Growth % | - | 88.31% | 73.3% | 35.71% | -330.05% | -605.82% | 325.51% | -132.84% | - |
| EBITDA | 14.52M | 2.41M | -36.79M | -177.53M | -277.94M | -55.09M | 15.87M | -2.94M | 22.42M |
| EBITDA Margin % | 11.33% | 1.99% | -31.68% | -124.19% | -149.8% | -22.34% | 10.75% | -3.77% | 22.23% |
| EBITDA Growth % | 871.25% | 106.55% | 79.27% | 36.13% | -404.54% | -447.1% | 639.28% | -113.13% | - |
| D&A (Non-Cash Add-back) | 6.36M | 8.35M | 14.04M | 12.84M | 18.16M | 13.76M | 2.26M | 3.09M | 4.04M |
| EBIT | 6.3M | -5.67M | -52.56M | -176.93M | -47.46M | -48.25M | 13.61M | -952K | 18.38M |
| Net Interest Income | -7.22M | -8.22M | -23.69M | -23.29M | -17.72M | -13.31M | -13.46M | 14M | 0 |
| Interest Income | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 14M | 9.19M |
| Interest Expense | 4.66M | 8.22M | 23.69M | 23.29M | 17.72M | 13.31M | 13.46M | 0 | 0 |
| Other Income/Expense | -7M | -7.96M | -25.41M | -9.85M | -10.29M | -11.6M | -11.81M | -12.69M | -14.44M |
| Pretax Income | 1.15M | -13.9M | -76.25M | -200.22M | -306.39M | -80.45M | 1.8M | -18.73M | 3.94M |
| Pretax Margin % | 0.9% | -11.49% | -65.66% | -140.06% | -165.14% | -32.63% | 1.22% | -23.97% | 3.91% |
| Income Tax | -943K | -1.23M | 3.15M | -13.77M | -55.7M | -2.78M | 7.07M | 4.85M | 2.26M |
| Effective Tax Rate % | -82.14% | 8.82% | -4.13% | 6.88% | 18.18% | 3.45% | 392.67% | -25.9% | 57.35% |
| Net Income | 1.69M | -12.67M | -79.4M | -180.42M | -277.7M | -77.68M | -5.27M | -23.58M | 1.68M |
| Net Margin % | 1.32% | -10.48% | -68.37% | -126.21% | -149.68% | -31.5% | -3.57% | -30.18% | 1.67% |
| Net Income Growth % | 105.86% | 84.04% | 55.99% | 35.03% | -257.52% | -1373.65% | 77.64% | -1501.66% | - |
| Net Income (Continuing) | 1.69M | -12.67M | -79.4M | -186.45M | -250.69M | -77.68M | -5.27M | -23.58M | 1.68M |
| Discontinued Operations | 0 | 0 | 0 | 6.03M | -27.01M | 0 | 0 | 0 | 0 |
| Minority Interest | -208K | -208K | -208K | -208K | -208K | -208K | -208K | -208K | -208K |
| EPS (Diluted) | 0.02 | -0.13 | -1.04 | -2.53 | -5.86 | -2.04 | -0.24 | -0.00 | 0.44 |
| EPS Growth % | 107.05% | 87.5% | 58.89% | 56.83% | -187.25% | -750% | - | -100.02% | - |
| EPS (Basic) | - | -0.13 | -1.04 | -2.53 | -5.86 | -2.04 | -0.24 | -0.00 | 0.33 |
| Diluted Shares Outstanding | 106.11M | 100.26M | 76.05M | 71.32M | 47.42M | 38.11M | 22.2M | 7.54M | 3.82M |
| Basic Shares Outstanding | 105.24M | 100.26M | 76.05M | 71.32M | 47.42M | 38.11M | 22.2M | 7.54M | 3.82M |
| Dividend Payout Ratio | - | - | - | - | - | - | - | - | - |
Quick answers to the most common questions about buying PLBY stock.
For fiscal year 2025, Playboy, Inc. (PLBY) reported total revenue of $120.9M. This represents a 19.9% increase compared to $100.9M in 2018.
Playboy, Inc. (PLBY) reported a net loss of $12.7M for the fiscal year ending 2025.
Playboy, Inc. (PLBY) reported an operating income of $-5.9M, resulting in an operating profit margin of -4.9%. This margin reflects the operational efficiency of the business before interest and taxes.
Playboy, Inc. (PLBY) generated $85.9M in gross profit for the year, representing a gross profit margin of 71.0%. This demonstrates the company's core pricing power and production efficiency.
Key Metrics
Top Statement Risk
Sustained operating losses persisting
Metrics are mathematically derived from official filings.
Revenue Stabilizing Near Recent Lows
Based on reported figures, PLBY's quarterly revenue reached $31.2M in 2026Q2, up 10.9% year over year, following a sharp decline through 2024 that reduced quarterly sales from $28.3M to $12.9M before partially recovering.
The 2024Q4 figure of $83.3M appears to reflect a period of unusual scale or reporting treatment, and it distorts the comparison base for subsequent quarters, so the reported growth rates should be read with caution. The recent sequential stability around $28M to $35M suggests the top line has found a floor, but the reported figures do not disclose the split between volume, pricing, or licensing drivers, which limits confidence in durability. Investors should monitor whether the 2026Q2 gain persists across additional quarters.
Gross Margin Recovery Remains Below Peers
According to reported financial statements, PLBY's gross margin improved to 73.1% in 2026Q2 from 55.8% in 2024Q1, yet remains well below the 57.5% reported by PVH and aligns with apparel peers only at the low end.
The recovery in gross margin from the mid-to-high 60s range toward the mid-70s may reflect a shift toward higher-margin licensing income or favorable product mix, though the reported figures do not confirm the underlying driver. Relative to traditional apparel peers such as GIII and HBI, which report gross margins near 38% to 39%, PLBY's figures warrant further investigation to determine whether they are structurally comparable. The margin trend appears more favorable than the operating margin, which remains volatile.
Operating Leverage Not Yet Established
Based on reported figures, PLBY's operating margin turned positive at 9.5% in 2026Q2 after several quarters of losses, but this follows a 2026Q1 operating loss of $1.6M on $30.2M revenue, indicating unstable operating leverage.
The swing from a 5.2% operating loss in 2026Q1 to a 9.5% operating margin in 2026Q2 on broadly similar revenue suggests that cost timing or non-recurring items may be driving results rather than a durable scaling of gross profit against fixed overhead. Reported SG&A figures are absent for several recent quarters, so the efficiency of overhead cannot be fully assessed. This limits conclusions about whether incremental revenue is translating into incremental operating income.
Net Income Lags Operating Results
As reported in the financial statements, PLBY's 2026Q2 operating income of $3.0M compressed to net income of only $198.0K, while stock-based compensation of $2.5M in the same quarter was substantial relative to reported earnings.
The gap between operating income and net income in 2026Q2 implies material non-operating charges, interest costs, or tax effects that the reported data do not itemize. Stock-based compensation consumed a meaningful share of operating profit, which raises questions about how much of the reported profitability reflects value available to common shareholders. Investors should monitor whether future quarters show a consistent relationship between operating and net results.
Losses Persist Across Most Periods
Based on reported figures, PLBY posted net losses in seven of the last ten quarters, including a loss of $33.8M in 2024Q3, which challenges any narrative of sustained profitability inflection.
The majority of the reported history shows negative operating and net margins, and the 2026Q2 profit appears to be an isolated result rather than an established trend. A bearish reading would emphasize that revenue recovery has not yet been accompanied by consistent profitability, and that quarterly volatility in both revenue and margins limits forecast reliability. Based on the reported data, the case for a durable turnaround remains unproven and warrants further investigation.