Bull case
ROST would need investors to value it at roughly 57x earnings — about 22x more generous than today's 35x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
Wall Street verdict, consensus price target, and analyst rating breakdown — everything needed to frame the risk/reward at today's price.
Three scenarios for where ROST stock could go
ROST would need investors to value it at roughly 57x earnings — about 22x more generous than today's 35x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
At 42x on FY1 earnings, the base case reflects a reasonable but not stretched valuation. It prices in continued growth without assuming an exceptional setup.
If investor confidence fades or macro conditions deteriorate, a 23x multiple contraction could push ROST down roughly 66% from where it trades now.
Not financial advice. Model confidence reflects internal scenario assumptions, not a guarantee of returns. Past performance does not predict future results.

Ross Stores operates off-price retail chains — Ross Dress for Less and dd's DISCOUNTS — selling brand-name apparel, accessories, and home goods at 20-60% below department store prices. It makes money through retail sales at its physical stores, with Ross targeting middle-income shoppers and dd's DISCOUNTS serving more budget-conscious households. The company's competitive advantage lies in its sophisticated supply chain and opportunistic buying model that secures excess inventory and closeout merchandise from manufacturers and retailers at deep discounts.
Quarterly beat-or-miss track record against analyst estimates, plus forward revenue and EPS outlook for the next two fiscal years.
| Quarter | EPS (Actual / Est) | EPS Surprise | Revenue (Actual / Est) | Rev Surprise |
|---|---|---|---|---|
| Q2 2025 | $1.47/$1.44 | +2.1% | $5.0B/$5.0B | +0.5% |
| Q3 2025 | $1.56/$1.53 | +2.0% | $5.5B/$5.5B | -0.3% |
| Q4 2025 | $1.58/$1.42 | +11.3% | $5.6B/$5.4B | +3.4% |
| Q1 2026 | $2.00/$1.90 | +5.3% | $6.6B/$6.4B | +3.4% |
ROST beat EPS estimates in 4 of 4 tracked quarters. A perfect track record raises the bar for the upcoming report.
Product and geographic revenue mix from the latest annual disclosure, with year-over-year growth by segment.
Latest annual revenue by segment or product family
Tap, hover, or focus a slice to inspect segment detail.
Latest annual revenue by reported region
Current multiples compared to the S&P 500, the company's sector, and its own five-year average.
Fair value est. $206 — implies -9.8% from today's price.
| Metric | ROST | S&P 500 | Consumer Cyclical | 5Y Avg ROST |
|---|---|---|---|---|
| Forward PE | 34.9x | 19.1x+83% | 15.1x+131% | — |
| Trailing PE | 34.4x | 25.1x+37% | 19.3x+78% | 24.9x+38% |
| PEG Ratio | 0.37x | 1.72x-79% | 0.91x-60% | — |
| EV/EBITDA | 21.0x | 15.2x+38% | 11.3x+86% | 16.5x+28% |
| Price/FCF | 33.9x | 21.1x+61% | 14.6x+132% | 30.8x+10% |
| Price/Sales | 3.3x | 3.1x | 0.7x+359% | 2.3x+45% |
| Dividend Yield | 0.72% | 1.87% | 2.23% | 1.01% |
Forward P/E and PEG reflect analyst consensus estimates. Historical averages use trailing ratios where forward data is unavailable.S&P 500 and sector benchmarks both use trailing median P/E — similar readings indicate the broader index and sector are priced alike.
Open valuation toolROST generates $2.2B in free cash flow at a 9.7% margin — 30.0% ROIC signals a durable competitive advantage · returns 2.2% of market cap to shareholders annually.
Revenue, margins, and cash generation
ROIC, leverage, and debt serviceability
~0.3 years to full repayment at current FCF run-rate
How capital is returned to owners
All figures from the trailing twelve months. ROIC uses invested capital (equity + net debt).
Open full ratios pageKey factors that could pressure the stock price, compress the multiple, or weigh on future results.
AI analysis · updated April 11, 2026
A significant portion of Ross Stores’ merchandise is sourced from China, making the company vulnerable to U.S. trade policy changes and tariffs. New tariffs could raise procurement costs and squeeze gross margins if the company cannot pass these costs onto its price‑sensitive customers.
Rising labor costs, including minimum wage increases and a tight labor market with high turnover, can compress operating margins. Operational inconsistencies may also affect customer experience if staffing levels cannot be maintained.
Ross’s off‑price model relies on excess inventory from manufacturers and retailers. Disruptions or changes in supplier relationships could limit the company’s ability to procure desirable merchandise at competitive prices, impacting sales and inventory turnover.
The off‑price retail sector is highly competitive, with rivals ranging from other off‑price chains to traditional retailers and online platforms. Increased competition for off‑price inventory and the rise of direct‑to‑consumer brand channels could erode Ross’s sourcing advantage and market share.
Ross’s aggressive expansion aims to increase store count, but rapid growth can dilute profitability if new locations fail to achieve marginal efficiency. Managing operating costs across an expanding footprint is critical to sustaining per‑store earnings.
While Ross is exploring e‑commerce, its traditional focus on brick‑and‑mortar limits its ability to capture market share from e‑commerce‑savvy competitors. A weaker online platform could reduce revenue diversification and expose the company to shifting consumer shopping habits.
These are risk mechanisms, not predictions. The key question is which would force a cut to earnings estimates or a lower multiple than the market currently prices in.
Structural drivers behind the upside case and why the stock could outperform over the next 12 months.
AI analysis · updated April 11, 2026
Ross Stores is the largest off‑price apparel and home fashion chain in the U.S., offering first‑quality, in‑season name‑brand and designer apparel at 20‑60% off regular prices. This discount model attracts a broad, value‑conscious customer base and drives high foot traffic and transaction volume.
Net sales rose 8% year‑over‑year to $22.75 billion in 2025, while comparable‑store sales grew 9% in the fourth quarter of fiscal 2025. Earnings per share consistently beat analyst expectations, underscoring the company’s strong operating performance.
The company plans to open 110 new stores in fiscal 2026, expanding its footprint and market reach. Concurrently, Ross is investing in digital marketing and influencer partnerships to enhance brand visibility and drive online traffic.
Ross maintains more cash than total debt and has reduced its debt‑to‑equity ratio over the past five years. It has authorized a $2.55 billion share repurchase program and increased its dividend, signaling a commitment to returning capital to shareholders.
A real bull case compounds — each driver matters most when it strengthens margins, supports capital returns, and keeps the company above the market's minimum growth bar simultaneously.
52-week range context and price returns across multiple time horizons. Dividend contribution is shown separately in the Capital Return section.
Range context matters because valuation compression and earnings misses rarely hit from the same starting point. A stock already far below its high can still fall, but it is no longer carrying the same embedded optimism as one pressing a fresh peak.
Valuation, growth, and margin comparison against the closest publicly traded peers for this company.
| Company | Mkt Cap | Fwd PE | Rev Grw | Margin | Rating | Upside |
|---|---|---|---|---|---|---|
ROS ROST Ross Stores, Inc. | $74.8B | 34.9x | +4.0% | 9.4% | Buy | -6.0% |
TJX TJX The TJX Companies, Inc. | $172.0B | 33.1x | +4.7% | 9.1% | Buy | +11.0% |
BUR BURL Burlington Stores, Inc. | $19.8B | 32.0x | +7.1% | 5.3% | Buy | +6.1% |
OLL OLLI Ollie's Bargain Outlet Holdings, Inc. | $5.0B | 21.1x | +10.2% | 9.1% | Buy | +70.8% |
KSS KSS Kohl's Corporation | $1.6B | 10.2x | -3.8% | 1.7% | Hold | +26.4% |
M M Macy's, Inc. | $5.4B | 8.8x | -1.7% | 2.8% | Hold | -0.4% |
This peer comparison reflects companies with similar business models, product lines, or market positioning, supplemented by industry grouping when direct matches are limited.
ROST returns capital mainly through $1.1B/year in buybacks (1.5% buyback yield), with a modest 0.72% dividend — combining for 2.2% total shareholder yield. The dividend has grown for 5 consecutive years.
Yield, cadence, and growth quality
How much per-share support comes from repurchases
| Year | Div / Share | YoY Grw | BB Yield | Total Yield |
|---|---|---|---|---|
| 2026 | $0.45 | — | — | — |
| 2025 | $1.62 | +10.2% | 1.9% | 2.7% |
| 2024 | $1.47 | +9.7% | 2.3% | 3.3% |
| 2023 | $1.34 | +8.1% | 2.1% | 3.1% |
| 2022 | $1.24 | +8.8% | 2.4% | 3.5% |
Common questions answered from live analyst data and company financials.
Ross Stores, Inc. (ROST) is rated Buy by Wall Street analysts as of 2026. Of 47 analysts covering the stock, 31 rate it Buy or Strong Buy, 12 rate it Hold, and 4 rate it Sell or Strong Sell. The consensus 12-month price target is $214, implying -6.0% from the current price of $227. The bear case scenario is $78 and the bull case is $370.
The Wall Street consensus price target for ROST is $214 based on 47 analyst estimates. The high-end target is $290 (+27.5% from today), and the low-end target is $195 (-14.3%). The base case model target is $274.
ROST trades at 34.9x times forward earnings. The stock trades at a notable premium to the broad market, which is typical for businesses with strong free cash flow and above-average growth expectations. Based on current multiples versus the peer group, the relative model signals slightly overvalued. Whether the stock is over or undervalued ultimately depends on whether consensus earnings estimates are achievable.
The primary risks for ROST in 2026 are: (1) Tariff & Trade Exposure — A significant portion of Ross Stores’ merchandise is sourced from China, making the company vulnerable to U. (2) Labor Cost Risk — Rising labor costs, including minimum wage increases and a tight labor market with high turnover, can compress operating margins. (3) Inventory Supply Risk — Ross’s off‑price model relies on excess inventory from manufacturers and retailers. Each factor has the potential to pressure earnings or compress the stock's valuation multiple.
Analyst consensus estimates ROST will report consensus revenue of $23.7B (+4.0% year-over-year) and EPS of $7.01 (+5.5% year-over-year) for the upcoming fiscal year. The following year, analysts project $25.9B in revenue.
A confirmed upcoming earnings date for ROST is not yet available. Check the Earnings section above for the most recent quarterly report dates and forward estimates.
Ross Stores, Inc. (ROST) generated $2.2B in free cash flow over the trailing twelve months — a free cash flow margin of 9.7%. ROST returns capital to shareholders through dividends (0.7% yield) and share repurchases ($1.1B TTM).