Bull case
UL would need investors to value it at roughly 52x earnings — about 34x more generous than today's 18x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
Wall Street verdict, consensus price target, and analyst rating breakdown — everything needed to frame the risk/reward at today's price.
Three scenarios for where UL stock could go
UL would need investors to value it at roughly 52x earnings — about 34x more generous than today's 18x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
At 39x on FY1 earnings, the base case reflects a reasonable but not stretched valuation. It prices in continued growth without assuming an exceptional setup.
The bear case assumes sentiment or fundamentals disappoint enough to push UL down roughly 35% from the current price.
Not financial advice. Model confidence reflects internal scenario assumptions, not a guarantee of returns. Past performance does not predict future results.

Unilever is a global consumer goods giant selling everyday household and personal care products through a vast portfolio of trusted brands. It generates revenue primarily from three segments: Beauty & Personal Care (~40% of sales), Foods & Refreshment (~35%), and Home Care (~25%), with strong emerging markets exposure. Its competitive moat lies in its massive scale, extensive distribution network, and portfolio of iconic brands that command consumer loyalty across price points.
Quarterly beat-or-miss track record against analyst estimates, plus forward revenue and EPS outlook for the next two fiscal years.
| Quarter | EPS (Actual / Est) | EPS Surprise | Revenue (Actual / Est) | Rev Surprise |
|---|---|---|---|---|
| Q3 2024 | $1.58/$1.67 | -5.4% | $33.5B/$33.8B | -1.0% |
| Q1 2025 | $0.84/$1.53 | -44.8% | $30.7B/$31.6B | -2.9% |
| Q3 2025 | $1.67/$1.83 | -8.7% | $35.5B/$34.5B | +2.9% |
| Q1 2026 | $1.37/$1.75 | -21.7% | $29.7B/$31.4B | -5.4% |
UL beat EPS estimates in 0 of 4 tracked quarters. Mixed delivery makes the upcoming report a key data point for re-rating.
Product and geographic revenue mix from the latest annual disclosure, with year-over-year growth by segment.
Latest annual revenue by segment or product family
Latest annual revenue by reported region
Tap, hover, or focus a slice to inspect segment detail.
Current multiples compared to the S&P 500, the company's sector, and its own five-year average.
Fair value est. $86 — implies +47.1% from today's price.
| Metric | UL | S&P 500 | Consumer Defensive | 5Y Avg UL |
|---|---|---|---|---|
| Forward PE | 18.4x | 18.8x | 14.2x+30% | — |
| Trailing PE | 22.2x | 24.4x | 18.9x+17% | 22.4x |
| PEG Ratio | 16.24x | 1.66x+879% | 1.92x+746% | — |
| EV/EBITDA | 12.1x | 15.2x-20% | 11.1x | 15.0x-19% |
| Price/FCF | 14.2x | 20.7x-31% | 15.3x | 19.1x-26% |
| Price/Sales | 1.8x | 3.1x-41% | 0.9x+107% | 2.5x-26% |
| Dividend Yield | 3.40% | 1.91% | 3.06% | 3.17% |
Forward P/E and PEG reflect analyst consensus estimates. Historical averages use trailing ratios where forward data is unavailable.S&P 500 and sector benchmarks both use trailing median P/E — similar readings indicate the broader index and sector are priced alike.
Open valuation toolUL generates $14.5B in free cash flow at a 12.1% margin — 15.3% ROIC signals a durable competitive advantage · returns 4.8% of market cap to shareholders annually.
Revenue, margins, and cash generation
ROIC, leverage, and debt serviceability
~1.7 years to full repayment at current FCF run-rate
* Elevated by buyback-compressed equity — compare ROIC (15.3%) for an undistorted picture of capital efficiency.
How capital is returned to owners
All figures from the trailing twelve months. ROIC uses invested capital (equity + net debt). ROE marked * where buyback-compressed equity base may inflate the figure.
Open full ratios pageKey factors that could pressure the stock price, compress the multiple, or weigh on future results.
AI analysis · updated June 17, 2026
A bear case scenario suggests volumes could stagnate and margins compress, leading to ~2% revenue growth.
Risks include potential margin compression due to stagnant volumes and competitive pressures.
Investments in AI-powered innovation centers carry execution risks in delivering expected efficiencies and growth.
Bear case price target of $102 implies significant downside risk relative to base and bull scenarios.
Slower-than-expected volume recovery could hinder revenue growth and margin expansion.
These are risk mechanisms, not predictions. The key question is which would force a cut to earnings estimates or a lower multiple than the market currently prices in.
Structural drivers behind the upside case and why the stock could outperform over the next 12 months.
AI analysis · updated June 17, 2026
Input cost inflation remaining moderate supports margin stability and potential expansion.
Faster-than-expected volume recovery and margin expansion could drive revenue growth towards 5%.
Unilever's long-term success hinges on its emerging market strategy, offering significant growth potential.
Shares have retreated sharply from February 2026 highs, presenting a potential buying opportunity.
Analysts project a +9.8% implied upside with a $66 consensus target, suggesting undervaluation.
A real bull case compounds — each driver matters most when it strengthens margins, supports capital returns, and keeps the company above the market's minimum growth bar simultaneously.
52-week range context and price returns across multiple time horizons. Dividend contribution is shown separately in the Capital Return section.
Range context matters because valuation compression and earnings misses rarely hit from the same starting point. A stock already far below its high can still fall, but it is no longer carrying the same embedded optimism as one pressing a fresh peak.
Valuation, growth, and margin comparison against the closest publicly traded peers for this company.
| Company | Mkt Cap | Fwd PE | Rev Grw | Margin | Rating | Upside |
|---|---|---|---|---|---|---|
UL UL Unilever PLC | $127.6B | 18.4x | +2.5% | 10.2% | Hold | +21.6% |
PG PG The Procter & Gamble Company | $351.4B | 21.8x | +1.3% | 14.7% | Buy | +5.7% |
KMB KMB Kimberly-Clark Corporation | $34.0B | 13.6x | +0.6% | 12.8% | Hold | +3.8% |
CL CL Colgate-Palmolive Company | $71.8B | 23.5x | +4.1% | 10.5% | Hold | +7.3% |
NWL NWL Newell Brands Inc. | $2.1B | 8.5x | +0.3% | -3.9% | Hold | +4.7% |
KHC KHC The Kraft Heinz Company | $27.1B | 11.1x | 0.0% | -23.0% | Hold | -1.0% |
This peer comparison reflects companies with similar business models, product lines, or market positioning, supplemented by industry grouping when direct matches are limited.
UL returns 4.8% total yield, led by a 3.40% dividend. Buybacks add another 1.4%.
Yield, cadence, and growth quality
How much per-share support comes from repurchases
| Year | Div / Share | YoY Grw | BB Yield | Total Yield |
|---|---|---|---|---|
| 2026 | $1.10 | — | — | — |
| 2025 | $2.20 | +4.6% | — | — |
| 2024 | $2.10 | +0.6% | 1.1% | 4.1% |
| 2023 | $2.09 | +3.2% | 1.2% | 4.8% |
| 2022 | $2.02 | -11.5% | 1.2% | 4.5% |
Common questions answered from live analyst data and company financials.
Unilever PLC (UL) is rated Hold by Wall Street analysts as of 2026. Of 35 analysts covering the stock, 9 rate it Buy or Strong Buy, 17 rate it Hold, and 9 rate it Sell or Strong Sell. The consensus 12-month price target is $71, implying +21.6% from the current price of $58. The bear case scenario is $79 and the bull case is $165.
The Wall Street consensus price target for UL is $71 based on 35 analyst estimates. The high-end target is $71 (+21.6% from today), and the low-end target is $71 (+21.6%). The base case model target is $125.
UL trades at 18.4x times forward earnings. The stock's valuation is broadly in line with the broader market. Based on current multiples versus the peer group, the relative model signals cheap versus peers. Whether the stock is over or undervalued ultimately depends on whether consensus earnings estimates are achievable.
The primary risks for UL in 2026 are: (1) Valuation downside — Bear case price target of $102 implies significant downside risk relative to base and bull scenarios. (2) Revenue growth stagnation — A bear case scenario suggests volumes could stagnate and margins compress, leading to ~2% revenue growth. (3) Margin compression — Risks include potential margin compression due to stagnant volumes and competitive pressures. Each factor has the potential to pressure earnings or compress the stock's valuation multiple.
Analyst consensus estimates UL will report consensus revenue of $123.0B (+2.5% year-over-year) and EPS of $5.45 (+10.4% year-over-year) for the upcoming fiscal year. The following year, analysts project $124.9B in revenue.
Unilever PLC is expected to report its next earnings on approximately 2026-07-28. Consensus expects EPS of $1.86 and revenue of $29.7B. Over recent quarters, UL has beaten EPS estimates 25% of the time.
Unilever PLC (UL) generated $14.5B in free cash flow over the trailing twelve months — a free cash flow margin of 12.1%. UL returns capital to shareholders through dividends (3.4% yield) and share repurchases ($1.5B TTM).