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Stock Comparison

BALL vs AMZN vs MSFT vs CCK vs AAPL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
BALL
Ball Corporation

Packaging & Containers

Consumer CyclicalNYSE • US
Market Cap$15.55B
5Y Perf.-18.0%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.92T
5Y Perf.+122.1%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+129.7%
CCK
Crown Holdings, Inc.

Packaging & Containers

Consumer CyclicalNYSE • US
Market Cap$11.35B
5Y Perf.+54.5%
AAPL
Apple Inc.

Consumer Electronics

TechnologyNASDAQ • US
Market Cap$4.22T
5Y Perf.+261.6%

BALL vs AMZN vs MSFT vs CCK vs AAPL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
BALL logoBALL
AMZN logoAMZN
MSFT logoMSFT
CCK logoCCK
AAPL logoAAPL
IndustryPackaging & ContainersSpecialty RetailSoftware - InfrastructurePackaging & ContainersConsumer Electronics
Market Cap$15.55B$2.92T$3.13T$11.35B$4.22T
Revenue (TTM)$13.64B$742.78B$318.27B$12.37B$451.44B
Net Income (TTM)$937M$90.80B$125.22B$737M$122.58B
Gross Margin11.0%50.6%68.3%18.3%47.9%
Operating Margin8.2%11.5%46.8%13.2%32.6%
Forward P/E14.7x34.8x25.3x12.5x33.8x
Total Debt$7.01B$152.99B$112.18B$6.17B$112.38B
Cash & Equiv.$1.21B$86.81B$30.24B$879M$35.93B

BALL vs AMZN vs MSFT vs CCK vs AAPLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

BALL
AMZN
MSFT
CCK
AAPL
StockMay 20May 26Return
Ball Corporation (BALL)10082.0-18.0%
Amazon.com, Inc. (AMZN)100222.1+122.1%
Microsoft Corporati… (MSFT)100229.7+129.7%
Crown Holdings, Inc. (CCK)100154.5+54.5%
Apple Inc. (AAPL)100361.6+261.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: BALL vs AMZN vs MSFT vs CCK vs AAPL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: BALL and MSFT are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. Microsoft Corporation is the stronger pick specifically for growth and revenue expansion and profitability and margin quality. AAPL and CCK also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
BALL
Ball Corporation
The Income Pick

BALL has the current edge in this matchup, primarily because of its strength in income & stability and sleep-well-at-night.

  • Dividend streak 1 yrs, beta 0.40, yield 1.4%
  • Lower volatility, beta 0.40, current ratio 1.11x
  • Beta 0.40, yield 1.4%, current ratio 1.11x
  • Beta 0.40 vs AMZN's 1.51
Best for: income & stability and sleep-well-at-night
AMZN
Amazon.com, Inc.
The Consumer Cyclical Pick

Among these 5 stocks, AMZN doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
MSFT
Microsoft Corporation
The Growth Play

MSFT is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 14.9%, EPS growth 15.6%, 3Y rev CAGR 12.4%
  • 14.9% revenue growth vs CCK's 4.8%
  • 39.3% margin vs CCK's 6.0%
Best for: growth exposure
CCK
Crown Holdings, Inc.
The Value Pick

CCK is the clearest fit if your priority is valuation efficiency.

  • PEG 0.82 vs AAPL's 1.89
  • Lower P/E (12.5x vs 33.8x), PEG 0.82 vs 1.89
Best for: valuation efficiency
AAPL
Apple Inc.
The Long-Run Compounder

AAPL ranks third and is worth considering specifically for long-term compounding.

  • 11.7% 10Y total return vs MSFT's 7.9%
  • +47.0% vs MSFT's -2.1%
  • 34.0% ROA vs BALL's 4.9%, ROIC 67.4% vs 9.4%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthMSFT logoMSFT14.9% revenue growth vs CCK's 4.8%
ValueCCK logoCCKLower P/E (12.5x vs 33.8x), PEG 0.82 vs 1.89
Quality / MarginsMSFT logoMSFT39.3% margin vs CCK's 6.0%
Stability / SafetyBALL logoBALLBeta 0.40 vs AMZN's 1.51
DividendsBALL logoBALL1.4% yield, 1-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Momentum (1Y)AAPL logoAAPL+47.0% vs MSFT's -2.1%
Efficiency (ROA)AAPL logoAAPL34.0% ROA vs BALL's 4.9%, ROIC 67.4% vs 9.4%

BALL vs AMZN vs MSFT vs CCK vs AAPL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

BALLBall Corporation
FY 2025
Metal Beverage Packaging Americas and Asia
50.6%$6.3B
Metal Beverage Packaging Europe
32.0%$4.0B
Metal Food and Household Products Packaging Americas
17.4%$2.2B
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
CCKCrown Holdings, Inc.
FY 2025
Metal Beverage Cans And Ends
69.0%$8.5B
Transit Packaging
16.4%$2.0B
Metal Food Cans And Ends
7.6%$943M
Other Metal Packaging
3.5%$433M
Other Products
3.5%$428M
AAPLApple Inc.
FY 2025
iPhone
50.4%$209.6B
Service
26.2%$109.2B
Wearables, Home and Accessories
8.6%$35.7B
Mac
8.1%$33.7B
iPad
6.7%$28.0B

BALL vs AMZN vs MSFT vs CCK vs AAPL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGAMZN

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 4 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 60.1x CCK's $12.4B. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to CCK's 6.0%. On growth, MSFT holds the edge at +18.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricBALL logoBALLBall CorporationAMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…CCK logoCCKCrown Holdings, I…AAPL logoAAPLApple Inc.
RevenueTrailing 12 months$13.6B$742.8B$318.3B$12.4B$451.4B
EBITDAEarnings before interest/tax$1.4B$155.9B$192.6B$2.1B$160.0B
Net IncomeAfter-tax profit$937M$90.8B$125.2B$737M$122.6B
Free Cash FlowCash after capex$596M-$2.5B$72.9B$1.1B$129.2B
Gross MarginGross profit ÷ Revenue+11.0%+50.6%+68.3%+18.3%+47.9%
Operating MarginEBIT ÷ Revenue+8.2%+11.5%+46.8%+13.2%+32.6%
Net MarginNet income ÷ Revenue+6.9%+12.2%+39.3%+6.0%+27.2%
FCF MarginFCF ÷ Revenue+4.4%-0.3%+22.9%+8.9%+28.6%
Rev. Growth (YoY)Latest quarter vs prior year+16.2%+16.6%+18.3%+7.7%+16.6%
EPS Growth (YoY)Latest quarter vs prior year+22.2%+74.8%+23.4%-56.6%+21.8%
MSFT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

CCK leads this category, winning 6 of 7 comparable metrics.

At 15.8x trailing earnings, CCK trades at a 59% valuation discount to AAPL's 38.5x P/E. Adjusting for growth (PEG ratio), CCK offers better value at 1.05x vs AAPL's 2.16x — a lower PEG means you pay less per unit of expected earnings growth.

MetricBALL logoBALLBall CorporationAMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…CCK logoCCKCrown Holdings, I…AAPL logoAAPLApple Inc.
Market CapShares × price$15.6B$2.92T$3.13T$11.3B$4.22T
Enterprise ValueMkt cap + debt − cash$21.4B$2.98T$3.21T$16.6B$4.30T
Trailing P/EPrice ÷ TTM EPS17.70x37.82x30.86x15.85x38.53x
Forward P/EPrice ÷ next-FY EPS est.14.74x34.77x25.34x12.46x33.78x
PEG RatioP/E ÷ EPS growth rate1.31x1.35x1.64x1.05x2.16x
EV / EBITDAEnterprise value multiple10.61x20.47x19.72x7.96x29.68x
Price / SalesMarket cap ÷ Revenue1.18x4.07x11.10x0.92x10.14x
Price / BookPrice ÷ Book value/share2.97x7.14x9.15x3.36x58.49x
Price / FCFMarket cap ÷ FCF19.74x378.98x43.66x10.34x42.72x
CCK leads this category, winning 6 of 7 comparable metrics.

Profitability & Efficiency

AAPL leads this category, winning 5 of 9 comparable metrics.

AAPL delivers a 146.7% return on equity — every $100 of shareholder capital generates $147 in annual profit, vs $17 for BALL. MSFT carries lower financial leverage with a 0.33x debt-to-equity ratio, signaling a more conservative balance sheet compared to CCK's 1.77x. On the Piotroski fundamental quality scale (0–9), AAPL scores 8/9 vs MSFT's 6/9, reflecting strong financial health.

MetricBALL logoBALLBall CorporationAMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…CCK logoCCKCrown Holdings, I…AAPL logoAAPLApple Inc.
ROE (TTM)Return on equity+17.2%+23.3%+33.1%+21.8%+146.7%
ROA (TTM)Return on assets+4.9%+11.5%+19.2%+5.2%+34.0%
ROICReturn on invested capital+9.4%+14.7%+24.9%+14.1%+67.4%
ROCEReturn on capital employed+10.4%+15.3%+29.7%+16.0%+69.6%
Piotroski ScoreFundamental quality 0–966678
Debt / EquityFinancial leverage1.29x0.37x0.33x1.77x1.52x
Net DebtTotal debt minus cash$5.8B$66.2B$81.9B$5.3B$76.4B
Cash & Equiv.Liquid assets$1.2B$86.8B$30.2B$879M$35.9B
Total DebtShort + long-term debt$7.0B$153.0B$112.2B$6.2B$112.4B
Interest CoverageEBIT ÷ Interest expense6.99x39.96x55.65x4.00x
AAPL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — AMZN and AAPL each lead in 3 of 6 comparable metrics.

A $10,000 investment in AAPL five years ago would be worth $22,442 today (with dividends reinvested), compared to $6,876 for BALL. Over the past 12 months, AAPL leads with a +47.0% total return vs MSFT's -2.1%. The 3-year compound annual growth rate (CAGR) favors AMZN at 36.8% vs BALL's 1.8% — a key indicator of consistent wealth creation.

MetricBALL logoBALLBall CorporationAMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…CCK logoCCKCrown Holdings, I…AAPL logoAAPLApple Inc.
YTD ReturnYear-to-date+9.9%+19.7%-10.8%-2.6%+6.2%
1-Year ReturnPast 12 months+16.9%+43.7%-2.1%+5.3%+47.0%
3-Year ReturnCumulative with dividends+5.4%+156.2%+39.5%+23.5%+67.4%
5-Year ReturnCumulative with dividends-31.2%+64.8%+72.5%-6.9%+124.4%
10-Year ReturnCumulative with dividends+79.5%+697.8%+787.7%+98.0%+1174.1%
CAGR (3Y)Annualised 3-year return+1.8%+36.8%+11.7%+7.3%+18.7%
Evenly matched — AMZN and AAPL each lead in 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — BALL and AAPL each lead in 1 of 2 comparable metrics.

BALL is the less volatile stock with a 0.40 beta — it tends to amplify market swings less than AMZN's 1.51 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AAPL currently trades 98.4% from its 52-week high vs MSFT's 75.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricBALL logoBALLBall CorporationAMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…CCK logoCCKCrown Holdings, I…AAPL logoAAPLApple Inc.
Beta (5Y)Sensitivity to S&P 5000.40x1.51x0.89x0.48x0.99x
52-Week HighHighest price in past year$68.29$278.56$555.45$116.62$292.13
52-Week LowLowest price in past year$44.83$185.01$356.28$89.21$193.25
% of 52W HighCurrent price vs 52-week peak+85.5%+97.3%+75.8%+86.7%+98.4%
RSI (14)Momentum oscillator 0–10041.781.154.046.969.4
Avg Volume (50D)Average daily shares traded2.2M45.5M32.5M984K39.8M
Evenly matched — BALL and AAPL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — BALL and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: BALL as "Buy", AMZN as "Buy", MSFT as "Buy", CCK as "Buy", AAPL as "Buy". Consensus price targets imply 31.1% upside for MSFT (target: $552) vs 10.3% for AAPL (target: $317). For income investors, BALL offers the higher dividend yield at 1.36% vs AAPL's 0.36%.

MetricBALL logoBALLBall CorporationAMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…CCK logoCCKCrown Holdings, I…AAPL logoAAPLApple Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuyBuy
Price TargetConsensus 12-month target$70.25$306.77$551.75$120.50$317.11
# AnalystsCovering analysts23948125110
Dividend YieldAnnual dividend ÷ price+1.4%+0.8%+1.0%+0.4%
Dividend StreakConsecutive years of raises119814
Dividend / ShareAnnual DPS$0.80$3.23$1.04$1.03
Buyback YieldShare repurchases ÷ mkt cap+8.5%0.0%+0.6%+4.4%+2.1%
Evenly matched — BALL and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

MSFT leads in 1 of 6 categories (Income & Cash Flow). CCK leads in 1 (Valuation Metrics). 3 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 1 of 6 categories
Loading custom metrics...

BALL vs AMZN vs MSFT vs CCK vs AAPL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is BALL or AMZN or MSFT or CCK or AAPL a better buy right now?

For growth investors, Microsoft Corporation (MSFT) is the stronger pick with 14.

9% revenue growth year-over-year, versus 4. 8% for Crown Holdings, Inc. (CCK). Crown Holdings, Inc. (CCK) offers the better valuation at 15. 8x trailing P/E (12. 5x forward), making it the more compelling value choice. Analysts rate Ball Corporation (BALL) a "Buy" — based on 23 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — BALL or AMZN or MSFT or CCK or AAPL?

On trailing P/E, Crown Holdings, Inc.

(CCK) is the cheapest at 15. 8x versus Apple Inc. at 38. 5x. On forward P/E, Crown Holdings, Inc. is actually cheaper at 12. 5x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Crown Holdings, Inc. wins at 0. 82x versus Apple Inc. 's 1. 89x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — BALL or AMZN or MSFT or CCK or AAPL?

Over the past 5 years, Apple Inc.

(AAPL) delivered a total return of +124. 4%, compared to -31. 2% for Ball Corporation (BALL). Over 10 years, the gap is even starker: AAPL returned +1174% versus BALL's +79. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — BALL or AMZN or MSFT or CCK or AAPL?

By beta (market sensitivity over 5 years), Ball Corporation (BALL) is the lower-risk stock at 0.

40β versus Amazon. com, Inc. 's 1. 51β — meaning AMZN is approximately 274% more volatile than BALL relative to the S&P 500. On balance sheet safety, Microsoft Corporation (MSFT) carries a lower debt/equity ratio of 33% versus 177% for Crown Holdings, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — BALL or AMZN or MSFT or CCK or AAPL?

By revenue growth (latest reported year), Microsoft Corporation (MSFT) is pulling ahead at 14.

9% versus 4. 8% for Crown Holdings, Inc. (CCK). On earnings-per-share growth, the picture is similar: Crown Holdings, Inc. grew EPS 79. 7% year-over-year, compared to -74. 6% for Ball Corporation. Over a 3-year CAGR, MSFT leads at 12. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — BALL or AMZN or MSFT or CCK or AAPL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 5. 9% for Crown Holdings, Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 10. 6% for BALL. At the gross margin level — before operating expenses — MSFT leads at 68. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is BALL or AMZN or MSFT or CCK or AAPL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Crown Holdings, Inc. (CCK) is the more undervalued stock at a PEG of 0. 82x versus Apple Inc. 's 1. 89x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Crown Holdings, Inc. (CCK) trades at 12. 5x forward P/E versus 34. 8x for Amazon. com, Inc. — 22. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 31. 1% to $551. 75.

08

Which pays a better dividend — BALL or AMZN or MSFT or CCK or AAPL?

In this comparison, BALL (1.

4% yield), CCK (1. 0% yield), MSFT (0. 8% yield), AAPL (0. 4% yield) pay a dividend. AMZN does not pay a meaningful dividend and should not be held primarily for income.

09

Is BALL or AMZN or MSFT or CCK or AAPL better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

89), 0. 8% yield, +787. 7% 10Y return). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 51 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +787. 7%, AMZN: +697. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between BALL and AMZN and MSFT and CCK and AAPL?

These companies operate in different sectors (BALL (Consumer Cyclical) and AMZN (Consumer Cyclical) and MSFT (Technology) and CCK (Consumer Cyclical) and AAPL (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: BALL is a mid-cap deep-value stock; AMZN is a mega-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; CCK is a mid-cap deep-value stock; AAPL is a mega-cap quality compounder stock. BALL, MSFT, CCK pay a dividend while AMZN, AAPL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

BALL

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 5%
Run This Screen
Stocks Like

AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
Run This Screen
Stocks Like

MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
Run This Screen
Stocks Like

CCK

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
Run This Screen
Stocks Like

AAPL

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 16%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform BALL and AMZN and MSFT and CCK and AAPL on the metrics below

Revenue Growth>
%
(BALL: 16.2% · AMZN: 16.6%)
Net Margin>
%
(BALL: 6.9% · AMZN: 12.2%)
P/E Ratio<
x
(BALL: 17.7x · AMZN: 37.8x)

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