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CARS vs AMZN vs EBAY vs MSFT vs AAPL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CARS
Cars.com Inc.

Auto - Dealerships

Consumer CyclicalNYSE • US
Market Cap$666M
5Y Perf.+89.3%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.93T
5Y Perf.+123.3%
EBAY
eBay Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$49.20B
5Y Perf.+136.4%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.08T
5Y Perf.+126.5%
AAPL
Apple Inc.

Consumer Electronics

TechnologyNASDAQ • US
Market Cap$4.31T
5Y Perf.+268.9%

CARS vs AMZN vs EBAY vs MSFT vs AAPL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CARS logoCARS
AMZN logoAMZN
EBAY logoEBAY
MSFT logoMSFT
AAPL logoAAPL
IndustryAuto - DealershipsSpecialty RetailSpecialty RetailSoftware - InfrastructureConsumer Electronics
Market Cap$666M$2.93T$49.20B$3.08T$4.31T
Revenue (TTM)$724M$742.78B$11.60B$318.27B$451.44B
Net Income (TTM)$27M$90.80B$2.04B$125.22B$122.58B
Gross Margin82.9%50.6%72.0%68.3%47.9%
Operating Margin9.7%11.5%19.6%46.8%32.6%
Forward P/E5.5x31.4x17.6x24.8x33.7x
Total Debt$468M$152.99B$7.38B$112.18B$112.38B
Cash & Equiv.$56M$86.81B$1.87B$30.24B$35.93B

CARS vs AMZN vs EBAY vs MSFT vs AAPLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CARS
AMZN
EBAY
MSFT
AAPL
StockMay 20May 26Return
Cars.com Inc. (CARS)100189.3+89.3%
Amazon.com, Inc. (AMZN)100223.3+123.3%
eBay Inc. (EBAY)100236.4+136.4%
Microsoft Corporati… (MSFT)100226.5+126.5%
Apple Inc. (AAPL)100368.9+268.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: CARS vs AMZN vs EBAY vs MSFT vs AAPL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: EBAY leads in 3 of 7 categories (5-stock set), making it the strongest pick for capital preservation and lower volatility and dividend income and shareholder returns. Microsoft Corporation is the stronger pick specifically for growth and revenue expansion and profitability and margin quality. CARS and AAPL also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
CARS
Cars.com Inc.
The Value Play

CARS ranks third and is worth considering specifically for value.

  • Lower P/E (5.5x vs 33.7x)
Best for: value
AMZN
Amazon.com, Inc.
The Value Pick

AMZN is the clearest fit if your priority is valuation efficiency.

  • PEG 1.12 vs AAPL's 1.89
Best for: valuation efficiency
EBAY
eBay Inc.
The Income Pick

EBAY carries the broadest edge in this set and is the clearest fit for income & stability and defensive.

  • Dividend streak 7 yrs, beta 0.73, yield 1.1%
  • Beta 0.73, yield 1.1%, current ratio 1.10x
  • Beta 0.73 vs AMZN's 1.50
  • 1.1% yield, 7-year raise streak, vs MSFT's 0.8%, (2 stocks pay no dividend)
Best for: income & stability and defensive
MSFT
Microsoft Corporation
The Growth Play

MSFT is the #2 pick in this set and the best alternative if growth exposure and sleep-well-at-night is your priority.

  • Rev growth 14.9%, EPS growth 15.6%, 3Y rev CAGR 12.4%
  • Lower volatility, beta 0.85, Low D/E 32.7%, current ratio 1.35x
  • 14.9% revenue growth vs CARS's 0.6%
  • 39.3% margin vs CARS's 3.7%
Best for: growth exposure and sleep-well-at-night
AAPL
Apple Inc.
The Long-Run Compounder

AAPL is the clearest fit if your priority is long-term compounding.

  • 12.0% 10Y total return vs MSFT's 7.8%
  • 34.0% ROA vs CARS's 2.5%, ROIC 67.4% vs 5.0%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthMSFT logoMSFT14.9% revenue growth vs CARS's 0.6%
ValueCARS logoCARSLower P/E (5.5x vs 33.7x)
Quality / MarginsMSFT logoMSFT39.3% margin vs CARS's 3.7%
Stability / SafetyEBAY logoEBAYBeta 0.73 vs AMZN's 1.50
DividendsEBAY logoEBAY1.1% yield, 7-year raise streak, vs MSFT's 0.8%, (2 stocks pay no dividend)
Momentum (1Y)EBAY logoEBAY+54.2% vs MSFT's -4.5%
Efficiency (ROA)AAPL logoAAPL34.0% ROA vs CARS's 2.5%, ROIC 67.4% vs 5.0%

CARS vs AMZN vs EBAY vs MSFT vs AAPL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CARSCars.com Inc.
FY 2022
Subscription Advertising And Digital Solutions
82.7%$541M
Display Advertising
13.5%$88M
Other Major Product And Services
2.3%$15M
Pay Per Lead
1.4%$9M
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
EBAYeBay Inc.
FY 2025
Marketplaces
82.0%$9.1B
Advertising Revenues
18.0%$2.0B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
AAPLApple Inc.
FY 2025
iPhone
50.4%$209.6B
Service
26.2%$109.2B
Wearables, Home and Accessories
8.6%$35.7B
Mac
8.1%$33.7B
iPad
6.7%$28.0B

CARS vs AMZN vs EBAY vs MSFT vs AAPL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLCARSLAGGINGMSFT

Income & Cash Flow (Last 12 Months)

Evenly matched — CARS and MSFT each lead in 2 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 1025.3x CARS's $724M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to CARS's 3.7%. On growth, EBAY holds the edge at +19.5% YoY revenue growth, suggesting stronger near-term business momentum.

MetricCARS logoCARSCars.com Inc.AMZN logoAMZNAmazon.com, Inc.EBAY logoEBAYeBay Inc.MSFT logoMSFTMicrosoft Corpora…AAPL logoAAPLApple Inc.
RevenueTrailing 12 months$724M$742.8B$11.6B$318.3B$451.4B
EBITDAEarnings before interest/tax$152M$155.9B$2.6B$192.6B$160.0B
Net IncomeAfter-tax profit$27M$90.8B$2.0B$125.2B$122.6B
Free Cash FlowCash after capex$158M-$2.5B$1.7B$72.9B$129.2B
Gross MarginGross profit ÷ Revenue+82.9%+50.6%+72.0%+68.3%+47.9%
Operating MarginEBIT ÷ Revenue+9.7%+11.5%+19.6%+46.8%+32.6%
Net MarginNet income ÷ Revenue+3.7%+12.2%+17.6%+39.3%+27.2%
FCF MarginFCF ÷ Revenue+21.8%-0.3%+14.5%+22.9%+28.6%
Rev. Growth (YoY)Latest quarter vs prior year+0.7%+16.6%+19.5%+18.3%+16.6%
EPS Growth (YoY)Latest quarter vs prior year+3.6%+74.8%+5.7%+23.4%+21.8%
Evenly matched — CARS and MSFT each lead in 2 of 6 comparable metrics.

Valuation Metrics

CARS leads this category, winning 5 of 7 comparable metrics.

At 24.8x trailing earnings, EBAY trades at a 37% valuation discount to AAPL's 39.3x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.36x vs AAPL's 2.20x — a lower PEG means you pay less per unit of expected earnings growth.

MetricCARS logoCARSCars.com Inc.AMZN logoAMZNAmazon.com, Inc.EBAY logoEBAYeBay Inc.MSFT logoMSFTMicrosoft Corpora…AAPL logoAAPLApple Inc.
Market CapShares × price$666M$2.93T$49.2B$3.08T$4.31T
Enterprise ValueMkt cap + debt − cash$1.1B$3.00T$54.7B$3.17T$4.38T
Trailing P/EPrice ÷ TTM EPS36.50x38.03x24.80x30.43x39.31x
Forward P/EPrice ÷ next-FY EPS est.5.53x31.41x17.62x24.77x33.71x
PEG RatioP/E ÷ EPS growth rate1.36x1.62x2.20x
EV / EBITDAEnterprise value multiple7.09x20.58x21.25x19.46x30.27x
Price / SalesMarket cap ÷ Revenue0.92x4.09x4.43x10.94x10.35x
Price / BookPrice ÷ Book value/share1.53x7.18x10.73x9.02x59.68x
Price / FCFMarket cap ÷ FCF4.52x381.09x29.62x43.06x43.59x
CARS leads this category, winning 5 of 7 comparable metrics.

Profitability & Efficiency

AAPL leads this category, winning 5 of 9 comparable metrics.

AAPL delivers a 146.7% return on equity — every $100 of shareholder capital generates $147 in annual profit, vs $6 for CARS. MSFT carries lower financial leverage with a 0.33x debt-to-equity ratio, signaling a more conservative balance sheet compared to EBAY's 1.60x. On the Piotroski fundamental quality scale (0–9), AAPL scores 8/9 vs MSFT's 6/9, reflecting strong financial health.

MetricCARS logoCARSCars.com Inc.AMZN logoAMZNAmazon.com, Inc.EBAY logoEBAYeBay Inc.MSFT logoMSFTMicrosoft Corpora…AAPL logoAAPLApple Inc.
ROE (TTM)Return on equity+5.7%+23.3%+44.1%+33.1%+146.7%
ROA (TTM)Return on assets+2.5%+11.5%+11.5%+19.2%+34.0%
ROICReturn on invested capital+5.0%+14.7%+16.8%+24.9%+67.4%
ROCEReturn on capital employed+6.2%+15.3%+17.4%+29.7%+69.6%
Piotroski ScoreFundamental quality 0–976668
Debt / EquityFinancial leverage0.99x0.37x1.60x0.33x1.52x
Net DebtTotal debt minus cash$412M$66.2B$5.5B$81.9B$76.4B
Cash & Equiv.Liquid assets$56M$86.8B$1.9B$30.2B$35.9B
Total DebtShort + long-term debt$468M$153.0B$7.4B$112.2B$112.4B
Interest CoverageEBIT ÷ Interest expense3.76x39.96x10.52x55.65x
AAPL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — AMZN and EBAY and AAPL each lead in 2 of 6 comparable metrics.

A $10,000 investment in AAPL five years ago would be worth $23,479 today (with dividends reinvested), compared to $8,743 for CARS. Over the past 12 months, EBAY leads with a +54.2% total return vs MSFT's -4.5%. The 3-year compound annual growth rate (CAGR) favors AMZN at 37.1% vs CARS's -13.4% — a key indicator of consistent wealth creation.

MetricCARS logoCARSCars.com Inc.AMZN logoAMZNAmazon.com, Inc.EBAY logoEBAYeBay Inc.MSFT logoMSFTMicrosoft Corpora…AAPL logoAAPLApple Inc.
YTD ReturnYear-to-date-3.0%+20.4%+24.0%-12.0%+8.3%
1-Year ReturnPast 12 months+16.2%+42.0%+54.2%-4.5%+49.0%
3-Year ReturnCumulative with dividends-35.0%+157.7%+140.1%+37.6%+70.8%
5-Year ReturnCumulative with dividends-12.6%+70.9%+83.3%+73.8%+134.8%
10-Year ReturnCumulative with dividends-57.2%+702.2%+374.6%+776.0%+1199.3%
CAGR (3Y)Annualised 3-year return-13.4%+37.1%+33.9%+11.2%+19.5%
Evenly matched — AMZN and EBAY and AAPL each lead in 2 of 6 comparable metrics.

Risk & Volatility

Evenly matched — EBAY and AAPL each lead in 1 of 2 comparable metrics.

EBAY is the less volatile stock with a 0.73 beta — it tends to amplify market swings less than AMZN's 1.50 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AAPL currently trades 99.5% from its 52-week high vs MSFT's 74.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCARS logoCARSCars.com Inc.AMZN logoAMZNAmazon.com, Inc.EBAY logoEBAYeBay Inc.MSFT logoMSFTMicrosoft Corpora…AAPL logoAAPLApple Inc.
Beta (5Y)Sensitivity to S&P 5001.25x1.50x0.73x0.85x1.04x
52-Week HighHighest price in past year$13.97$278.56$111.38$555.45$294.76
52-Week LowLowest price in past year$7.40$188.82$67.87$356.28$193.46
% of 52W HighCurrent price vs 52-week peak+83.6%+97.9%+96.7%+74.7%+99.5%
RSI (14)Momentum oscillator 0–10079.674.259.457.969.3
Avg Volume (50D)Average daily shares traded1.4M45.2M5.3M32.5M40.0M
Evenly matched — EBAY and AAPL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — EBAY and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: CARS as "Buy", AMZN as "Buy", EBAY as "Hold", MSFT as "Buy", AAPL as "Buy". Consensus price targets imply 34.2% upside for MSFT (target: $557) vs 2.1% for EBAY (target: $110). For income investors, EBAY offers the higher dividend yield at 1.07% vs AAPL's 0.35%.

MetricCARS logoCARSCars.com Inc.AMZN logoAMZNAmazon.com, Inc.EBAY logoEBAYeBay Inc.MSFT logoMSFTMicrosoft Corpora…AAPL logoAAPLApple Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuyBuy
Price TargetConsensus 12-month target$13.00$306.77$109.87$556.88$319.44
# AnalystsCovering analysts16946881110
Dividend YieldAnnual dividend ÷ price+1.1%+0.8%+0.4%
Dividend StreakConsecutive years of raises271914
Dividend / ShareAnnual DPS$1.15$3.23$1.03
Buyback YieldShare repurchases ÷ mkt cap+13.0%0.0%+5.1%+0.6%+2.1%
Evenly matched — EBAY and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

CARS leads in 1 of 6 categories (Valuation Metrics). AAPL leads in 1 (Profitability & Efficiency). 4 tied.

Best OverallCars.com Inc. (CARS)Leads 1 of 6 categories
Loading custom metrics...

CARS vs AMZN vs EBAY vs MSFT vs AAPL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is CARS or AMZN or EBAY or MSFT or AAPL a better buy right now?

For growth investors, Microsoft Corporation (MSFT) is the stronger pick with 14.

9% revenue growth year-over-year, versus 0. 6% for Cars. com Inc. (CARS). eBay Inc. (EBAY) offers the better valuation at 24. 8x trailing P/E (17. 6x forward), making it the more compelling value choice. Analysts rate Cars. com Inc. (CARS) a "Buy" — based on 16 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CARS or AMZN or EBAY or MSFT or AAPL?

On trailing P/E, eBay Inc.

(EBAY) is the cheapest at 24. 8x versus Apple Inc. at 39. 3x. On forward P/E, Cars. com Inc. is actually cheaper at 5. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 12x versus Apple Inc. 's 1. 89x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — CARS or AMZN or EBAY or MSFT or AAPL?

Over the past 5 years, Apple Inc.

(AAPL) delivered a total return of +134. 8%, compared to -12. 6% for Cars. com Inc. (CARS). Over 10 years, the gap is even starker: AAPL returned +1199% versus CARS's -57. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CARS or AMZN or EBAY or MSFT or AAPL?

By beta (market sensitivity over 5 years), eBay Inc.

(EBAY) is the lower-risk stock at 0. 73β versus Amazon. com, Inc. 's 1. 50β — meaning AMZN is approximately 105% more volatile than EBAY relative to the S&P 500. On balance sheet safety, Microsoft Corporation (MSFT) carries a lower debt/equity ratio of 33% versus 160% for eBay Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — CARS or AMZN or EBAY or MSFT or AAPL?

By revenue growth (latest reported year), Microsoft Corporation (MSFT) is pulling ahead at 14.

9% versus 0. 6% for Cars. com Inc. (CARS). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to -55. 6% for Cars. com Inc.. Over a 3-year CAGR, MSFT leads at 12. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CARS or AMZN or EBAY or MSFT or AAPL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 2. 8% for Cars. com Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 8. 3% for CARS. At the gross margin level — before operating expenses — CARS leads at 83. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CARS or AMZN or EBAY or MSFT or AAPL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 12x versus Apple Inc. 's 1. 89x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Cars. com Inc. (CARS) trades at 5. 5x forward P/E versus 33. 7x for Apple Inc. — 28. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 34. 2% to $556. 88.

08

Which pays a better dividend — CARS or AMZN or EBAY or MSFT or AAPL?

In this comparison, EBAY (1.

1% yield), MSFT (0. 8% yield), AAPL (0. 4% yield) pay a dividend. CARS, AMZN do not pay a meaningful dividend and should not be held primarily for income.

09

Is CARS or AMZN or EBAY or MSFT or AAPL better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

85), 0. 8% yield, +776. 0% 10Y return). Both have compounded well over 10 years (MSFT: +776. 0%, CARS: -57. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CARS and AMZN and EBAY and MSFT and AAPL?

These companies operate in different sectors (CARS (Consumer Cyclical) and AMZN (Consumer Cyclical) and EBAY (Consumer Cyclical) and MSFT (Technology) and AAPL (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

EBAY, MSFT pay a dividend while CARS, AMZN, AAPL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

CARS

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 49%
Run This Screen
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AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
Run This Screen
Stocks Like

EBAY

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 10%
Run This Screen
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
Run This Screen
Stocks Like

AAPL

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 16%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform CARS and AMZN and EBAY and MSFT and AAPL on the metrics below

Revenue Growth>
%
(CARS: 0.7% · AMZN: 16.6%)
Net Margin>
%
(CARS: 3.7% · AMZN: 12.2%)
P/E Ratio<
x
(CARS: 36.5x · AMZN: 38.0x)

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