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Stock Comparison

CMG vs MCD vs YUM vs QSR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
CMG
Chipotle Mexican Grill, Inc.

Restaurants

Consumer CyclicalNYSE • US
Market Cap$43.33B
5Y Perf.+65.7%
MCD
McDonald's Corporation

Restaurants

Consumer CyclicalNYSE • US
Market Cap$201.63B
5Y Perf.+52.2%
YUM
Yum! Brands, Inc.

Restaurants

Consumer CyclicalNYSE • US
Market Cap$43.48B
5Y Perf.+75.3%
QSR
Restaurant Brands International Inc.

Restaurants

Consumer CyclicalNYSE • CA
Market Cap$27.42B
5Y Perf.+45.1%

CMG vs MCD vs YUM vs QSR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
CMG logoCMG
MCD logoMCD
YUM logoYUM
QSR logoQSR
IndustryRestaurantsRestaurantsRestaurantsRestaurants
Market Cap$43.33B$201.63B$43.48B$27.42B
Revenue (TTM)$12.14B$27.45B$8.48B$9.59B
Net Income (TTM)$1.45B$8.68B$1.74B$955M
Gross Margin36.1%44.1%45.7%33.1%
Operating Margin15.8%46.3%31.5%25.1%
Forward P/E29.3x21.5x23.3x19.5x
Total Debt$9.85B$54.81B$11.91B$17.58B
Cash & Equiv.$351M$774M$709M$1.16B

CMG vs MCD vs YUM vs QSRLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

CMG
MCD
YUM
QSR
StockMay 20May 26Return
Chipotle Mexican Gr… (CMG)100165.7+65.7%
McDonald's Corporat… (MCD)100152.2+52.2%
Yum! Brands, Inc. (YUM)100175.3+75.3%
Restaurant Brands I… (QSR)100145.1+45.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: CMG vs MCD vs YUM vs QSR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: QSR leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and valuation and capital efficiency. McDonald's Corporation is the stronger pick specifically for profitability and margin quality and capital preservation and lower volatility. YUM also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
CMG
Chipotle Mexican Grill, Inc.
The Value Pick

CMG is the clearest fit if your priority is valuation efficiency.

  • PEG 0.83 vs MCD's 2.81
Best for: valuation efficiency
MCD
McDonald's Corporation
The Income Pick

MCD is the #2 pick in this set and the best alternative if income & stability is your priority.

  • Dividend streak 27 yrs, beta 0.11, yield 2.5%
  • 31.6% margin vs QSR's 10.0%
  • Beta 0.11 vs CMG's 1.11
Best for: income & stability
YUM
Yum! Brands, Inc.
The Growth Play

YUM is the clearest fit if your priority is growth exposure and long-term compounding.

  • Rev growth 8.8%, EPS growth 6.5%, 3Y rev CAGR 6.3%
  • 200.9% 10Y total return vs CMG's 267.2%
  • Lower volatility, beta 0.19, current ratio 1.35x
  • Beta 0.19, yield 1.8%, current ratio 1.35x
Best for: growth exposure and long-term compounding
QSR
Restaurant Brands International Inc.
The Growth Leader

QSR carries the broadest edge in this set and is the clearest fit for growth and value.

  • 12.2% revenue growth vs MCD's 3.7%
  • Lower P/E (19.5x vs 23.3x)
  • 3.1% yield, 14-year raise streak, vs MCD's 2.5%, (1 stock pays no dividend)
  • +20.3% vs CMG's -35.6%
Best for: growth and value
See the full category breakdown
CategoryWinnerWhy
GrowthQSR logoQSR12.2% revenue growth vs MCD's 3.7%
ValueQSR logoQSRLower P/E (19.5x vs 23.3x)
Quality / MarginsMCD logoMCD31.6% margin vs QSR's 10.0%
Stability / SafetyMCD logoMCDBeta 0.11 vs CMG's 1.11
DividendsQSR logoQSR3.1% yield, 14-year raise streak, vs MCD's 2.5%, (1 stock pays no dividend)
Momentum (1Y)QSR logoQSR+20.3% vs CMG's -35.6%
Efficiency (ROA)YUM logoYUM22.8% ROA vs QSR's 3.8%, ROIC 48.1% vs 8.2%

CMG vs MCD vs YUM vs QSR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

CMGChipotle Mexican Grill, Inc.
FY 2025
Food and Beverage
99.5%$11.9B
Delivery Service
0.5%$60M
MCDMcDonald's Corporation
FY 2025
High-Growth Markets
50.7%$13.6B
UNITED STATES
40.3%$10.8B
International Developmental Licensed Markets and Corporate
9.0%$2.4B
YUMYum! Brands, Inc.
FY 2025
KFC Global Division
43.1%$3.5B
Taco Bell Global Division
37.7%$3.1B
Pizza Hut Global Division
12.3%$1.0B
The Habit Burger Grill Global Division
6.9%$570M
QSRRestaurant Brands International Inc.
FY 2025
Tim Hortons
62.5%$4.2B
Burger King
22.3%$1.5B
Popeyes Louisiana Kitchen
11.8%$800M
Firehouse Subs
3.4%$232M

CMG vs MCD vs YUM vs QSR — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMCDLAGGINGCMG

Income & Cash Flow (Last 12 Months)

MCD leads this category, winning 3 of 6 comparable metrics.

MCD is the larger business by revenue, generating $27.4B annually — 3.2x YUM's $8.5B. MCD is the more profitable business, keeping 31.6% of every revenue dollar as net income compared to QSR's 10.0%. On growth, YUM holds the edge at +15.2% YoY revenue growth, suggesting stronger near-term business momentum.

MetricCMG logoCMGChipotle Mexican …MCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.QSR logoQSRRestaurant Brands…
RevenueTrailing 12 months$12.1B$27.4B$8.5B$9.6B
EBITDAEarnings before interest/tax$2.3B$14.4B$2.8B$2.6B
Net IncomeAfter-tax profit$1.5B$8.7B$1.7B$955M
Free Cash FlowCash after capex$1.5B$7.2B$1.6B$1.5B
Gross MarginGross profit ÷ Revenue+36.1%+44.1%+45.7%+33.1%
Operating MarginEBIT ÷ Revenue+15.8%+46.3%+31.5%+25.1%
Net MarginNet income ÷ Revenue+12.0%+31.6%+20.5%+10.0%
FCF MarginFCF ÷ Revenue+12.4%+26.2%+19.4%+15.8%
Rev. Growth (YoY)Latest quarter vs prior year+7.4%+9.4%+15.2%+7.3%
EPS Growth (YoY)Latest quarter vs prior year-17.9%+6.9%+72.2%+102.1%
MCD leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

QSR leads this category, winning 4 of 7 comparable metrics.

At 23.7x trailing earnings, MCD trades at a 30% valuation discount to QSR's 33.7x P/E. Adjusting for growth (PEG ratio), CMG offers better value at 0.82x vs QSR's 4.21x — a lower PEG means you pay less per unit of expected earnings growth.

MetricCMG logoCMGChipotle Mexican …MCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.QSR logoQSRRestaurant Brands…
Market CapShares × price$43.3B$201.6B$43.5B$27.4B
Enterprise ValueMkt cap + debt − cash$52.8B$255.7B$54.7B$43.8B
Trailing P/EPrice ÷ TTM EPS29.18x23.74x28.29x33.68x
Forward P/EPrice ÷ next-FY EPS est.29.29x21.51x23.30x19.50x
PEG RatioP/E ÷ EPS growth rate0.82x1.74x2.08x4.21x
EV / EBITDAEnterprise value multiple22.25x17.57x19.98x17.81x
Price / SalesMarket cap ÷ Revenue3.63x7.50x5.29x2.91x
Price / BookPrice ÷ Book value/share15.78x7.01x
Price / FCFMarket cap ÷ FCF29.93x28.06x26.53x18.93x
QSR leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

Evenly matched — CMG and YUM each lead in 3 of 9 comparable metrics.

CMG delivers a 48.4% return on equity — every $100 of shareholder capital generates $48 in annual profit, vs $18 for QSR. QSR carries lower financial leverage with a 3.41x debt-to-equity ratio, signaling a more conservative balance sheet compared to CMG's 3.48x. On the Piotroski fundamental quality scale (0–9), MCD scores 7/9 vs YUM's 5/9, reflecting strong financial health.

MetricCMG logoCMGChipotle Mexican …MCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.QSR logoQSRRestaurant Brands…
ROE (TTM)Return on equity+48.4%+18.4%
ROA (TTM)Return on assets+16.0%+14.5%+22.8%+3.8%
ROICReturn on invested capital+15.3%+18.7%+48.1%+8.2%
ROCEReturn on capital employed+25.4%+23.3%+41.7%+9.9%
Piotroski ScoreFundamental quality 0–95756
Debt / EquityFinancial leverage3.48x3.41x
Net DebtTotal debt minus cash$9.5B$54.0B$11.2B$16.4B
Cash & Equiv.Liquid assets$351M$774M$709M$1.2B
Total DebtShort + long-term debt$9.8B$54.8B$11.9B$17.6B
Interest CoverageEBIT ÷ Interest expense6.09x5.26x3.65x
Evenly matched — CMG and YUM each lead in 3 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

YUM leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in YUM five years ago would be worth $14,002 today (with dividends reinvested), compared to $11,666 for CMG. Over the past 12 months, QSR leads with a +20.3% total return vs CMG's -35.6%. The 3-year compound annual growth rate (CAGR) favors YUM at 6.6% vs CMG's -6.5% — a key indicator of consistent wealth creation.

MetricCMG logoCMGChipotle Mexican …MCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.QSR logoQSRRestaurant Brands…
YTD ReturnYear-to-date-11.3%-5.8%+5.0%+17.7%
1-Year ReturnPast 12 months-35.6%-8.6%+7.1%+20.3%
3-Year ReturnCumulative with dividends-18.2%+2.5%+21.1%+19.0%
5-Year ReturnCumulative with dividends+16.7%+34.3%+40.0%+30.3%
10-Year ReturnCumulative with dividends+267.2%+157.7%+200.9%+132.2%
CAGR (3Y)Annualised 3-year return-6.5%+0.8%+6.6%+6.0%
YUM leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MCD and QSR each lead in 1 of 2 comparable metrics.

MCD is the less volatile stock with a 0.11 beta — it tends to amplify market swings less than CMG's 1.11 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. QSR currently trades 96.6% from its 52-week high vs CMG's 56.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricCMG logoCMGChipotle Mexican …MCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.QSR logoQSRRestaurant Brands…
Beta (5Y)Sensitivity to S&P 5001.11x0.11x0.19x0.39x
52-Week HighHighest price in past year$58.42$341.75$169.39$81.96
52-Week LowLowest price in past year$29.75$282.15$137.33$61.33
% of 52W HighCurrent price vs 52-week peak+56.9%+83.0%+92.9%+96.6%
RSI (14)Momentum oscillator 0–10043.030.944.947.4
Avg Volume (50D)Average daily shares traded14.5M3.0M1.6M3.3M
Evenly matched — MCD and QSR each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — MCD and QSR each lead in 1 of 2 comparable metrics.

Analyst consensus: CMG as "Buy", MCD as "Buy", YUM as "Hold", QSR as "Buy". Consensus price targets imply 31.4% upside for CMG (target: $44) vs 5.8% for QSR (target: $84). For income investors, QSR offers the higher dividend yield at 3.06% vs YUM's 1.80%.

MetricCMG logoCMGChipotle Mexican …MCD logoMCDMcDonald's Corpor…YUM logoYUMYum! Brands, Inc.QSR logoQSRRestaurant Brands…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuy
Price TargetConsensus 12-month target$43.72$352.25$174.38$83.71
# AnalystsCovering analysts67625144
Dividend YieldAnnual dividend ÷ price+2.5%+1.8%+3.1%
Dividend StreakConsecutive years of raises27814
Dividend / ShareAnnual DPS$7.14$2.84$2.42
Buyback YieldShare repurchases ÷ mkt cap+5.6%+1.0%+1.3%0.0%
Evenly matched — MCD and QSR each lead in 1 of 2 comparable metrics.
Key Takeaway

MCD leads in 1 of 6 categories (Income & Cash Flow). QSR leads in 1 (Valuation Metrics). 3 tied.

Best OverallMcDonald's Corporation (MCD)Leads 1 of 6 categories
Loading custom metrics...

CMG vs MCD vs YUM vs QSR: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is CMG or MCD or YUM or QSR a better buy right now?

For growth investors, Restaurant Brands International Inc.

(QSR) is the stronger pick with 12. 2% revenue growth year-over-year, versus 3. 7% for McDonald's Corporation (MCD). McDonald's Corporation (MCD) offers the better valuation at 23. 7x trailing P/E (21. 5x forward), making it the more compelling value choice. Analysts rate Chipotle Mexican Grill, Inc. (CMG) a "Buy" — based on 67 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — CMG or MCD or YUM or QSR?

On trailing P/E, McDonald's Corporation (MCD) is the cheapest at 23.

7x versus Restaurant Brands International Inc. at 33. 7x. On forward P/E, Restaurant Brands International Inc. is actually cheaper at 19. 5x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Chipotle Mexican Grill, Inc. wins at 0. 83x versus McDonald's Corporation's 2. 81x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — CMG or MCD or YUM or QSR?

Over the past 5 years, Yum!

Brands, Inc. (YUM) delivered a total return of +40. 0%, compared to +16. 7% for Chipotle Mexican Grill, Inc. (CMG). Over 10 years, the gap is even starker: CMG returned +267. 2% versus QSR's +132. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — CMG or MCD or YUM or QSR?

By beta (market sensitivity over 5 years), McDonald's Corporation (MCD) is the lower-risk stock at 0.

11β versus Chipotle Mexican Grill, Inc. 's 1. 11β — meaning CMG is approximately 900% more volatile than MCD relative to the S&P 500. On balance sheet safety, Restaurant Brands International Inc. (QSR) carries a lower debt/equity ratio of 3% versus 3% for Chipotle Mexican Grill, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — CMG or MCD or YUM or QSR?

By revenue growth (latest reported year), Restaurant Brands International Inc.

(QSR) is pulling ahead at 12. 2% versus 3. 7% for McDonald's Corporation (MCD). On earnings-per-share growth, the picture is similar: Yum! Brands, Inc. grew EPS 6. 5% year-over-year, compared to -26. 1% for Restaurant Brands International Inc.. Over a 3-year CAGR, QSR leads at 13. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — CMG or MCD or YUM or QSR?

McDonald's Corporation (MCD) is the more profitable company, earning 31.

9% net margin versus 8. 2% for Restaurant Brands International Inc. — meaning it keeps 31. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MCD leads at 46. 1% versus 16. 9% for CMG. At the gross margin level — before operating expenses — MCD leads at 57. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is CMG or MCD or YUM or QSR more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Chipotle Mexican Grill, Inc. (CMG) is the more undervalued stock at a PEG of 0. 83x versus McDonald's Corporation's 2. 81x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Restaurant Brands International Inc. (QSR) trades at 19. 5x forward P/E versus 29. 3x for Chipotle Mexican Grill, Inc. — 9. 8x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for CMG: 31. 4% to $43. 72.

08

Which pays a better dividend — CMG or MCD or YUM or QSR?

In this comparison, QSR (3.

1% yield), MCD (2. 5% yield), YUM (1. 8% yield) pay a dividend. CMG does not pay a meaningful dividend and should not be held primarily for income.

09

Is CMG or MCD or YUM or QSR better for a retirement portfolio?

For long-horizon retirement investors, McDonald's Corporation (MCD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

11), 2. 5% yield, +157. 7% 10Y return). Both have compounded well over 10 years (MCD: +157. 7%, CMG: +267. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between CMG and MCD and YUM and QSR?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: CMG is a mid-cap quality compounder stock; MCD is a large-cap quality compounder stock; YUM is a mid-cap quality compounder stock; QSR is a mid-cap income-oriented stock. MCD, YUM, QSR pay a dividend while CMG does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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CMG

Steady Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 7%
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MCD

Dividend Mega-Cap Quality

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 18%
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YUM

High-Growth Quality Leader

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 12%
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QSR

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 5%
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Beat Both

Find stocks that outperform CMG and MCD and YUM and QSR on the metrics below

Revenue Growth>
%
(CMG: 7.4% · MCD: 9.4%)
Net Margin>
%
(CMG: 12.0% · MCD: 31.6%)
P/E Ratio<
x
(CMG: 29.2x · MCD: 23.7x)

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