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Stock Comparison

HCWC vs BTMD vs HIMS vs OPRX

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
HCWC
Healthy Choice Wellness Corp.

Packaged Foods

Consumer DefensiveAMEX • US
Market Cap$4M
5Y Perf.-88.4%
BTMD
biote Corp.

Medical - Care Facilities

HealthcareNASDAQ • US
Market Cap$92M
5Y Perf.-60.9%
HIMS
Hims & Hers Health, Inc.

Medical - Equipment & Services

HealthcareNYSE • US
Market Cap$6.63B
5Y Perf.+53.5%
OPRX
OptimizeRx Corporation

Medical - Healthcare Information Services

HealthcareNASDAQ • US
Market Cap$124M
5Y Perf.-16.6%

HCWC vs BTMD vs HIMS vs OPRX — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
HCWC logoHCWC
BTMD logoBTMD
HIMS logoHIMS
OPRX logoOPRX
IndustryPackaged FoodsMedical - Care FacilitiesMedical - Equipment & ServicesMedical - Healthcare Information Services
Market Cap$4M$92M$6.63B$124M
Revenue (TTM)$78M$188M$2.35B$109M
Net Income (TTM)$-4M$16M$128M$5M
Gross Margin39.6%70.1%69.7%67.3%
Operating Margin-1.5%15.4%4.6%10.7%
Forward P/E2.8x58.3x6.8x
Total Debt$26M$110M$1.12B$5M
Cash & Equiv.$2M$24M$229M$23M

HCWC vs BTMD vs HIMS vs OPRXLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

HCWC
BTMD
HIMS
OPRX
StockSep 24May 26Return
Healthy Choice Well… (HCWC)10011.6-88.4%
biote Corp. (BTMD)10039.1-60.9%
Hims & Hers Health,… (HIMS)100153.5+53.5%
OptimizeRx Corporat… (OPRX)10083.4-16.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: HCWC vs BTMD vs HIMS vs OPRX

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: BTMD leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Healthy Choice Wellness Corp. is the stronger pick specifically for capital preservation and lower volatility and recent price momentum and sentiment. HIMS also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
HCWC
Healthy Choice Wellness Corp.
The Growth Play

HCWC is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 24.6%, EPS growth 55.6%, 3Y rev CAGR 83.5%
  • Beta 1.66 vs HIMS's 2.40
  • -24.8% vs HIMS's -51.0%
Best for: growth exposure
BTMD
biote Corp.
The Value Play

BTMD carries the broadest edge in this set and is the clearest fit for value and quality.

  • Lower P/E (2.8x vs 6.8x)
  • 8.3% margin vs HCWC's -5.4%
  • 2.3% yield; the other 3 pay no meaningful dividend
  • 15.1% ROA vs HCWC's -11.7%, ROIC 11.3% vs -5.6%
Best for: value and quality
HIMS
Hims & Hers Health, Inc.
The Long-Run Compounder

HIMS is the clearest fit if your priority is long-term compounding.

  • 161.9% 10Y total return vs OPRX's 110.5%
  • 59.0% revenue growth vs BTMD's -2.5%
Best for: long-term compounding
OPRX
OptimizeRx Corporation
The Income Pick

OPRX is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 1 yrs, beta 2.28
  • Lower volatility, beta 2.28, Low D/E 3.6%, current ratio 3.04x
  • Beta 2.28, current ratio 3.04x
Best for: income & stability and sleep-well-at-night
See the full category breakdown
CategoryWinnerWhy
GrowthHIMS logoHIMS59.0% revenue growth vs BTMD's -2.5%
ValueBTMD logoBTMDLower P/E (2.8x vs 6.8x)
Quality / MarginsBTMD logoBTMD8.3% margin vs HCWC's -5.4%
Stability / SafetyHCWC logoHCWCBeta 1.66 vs HIMS's 2.40
DividendsBTMD logoBTMD2.3% yield; the other 3 pay no meaningful dividend
Momentum (1Y)HCWC logoHCWC-24.8% vs HIMS's -51.0%
Efficiency (ROA)BTMD logoBTMD15.1% ROA vs HCWC's -11.7%, ROIC 11.3% vs -5.6%

HCWC vs BTMD vs HIMS vs OPRX — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

HCWCHealthy Choice Wellness Corp.

Segment breakdown not available.

BTMDbiote Corp.
FY 2025
Product Revenue
78.2%$187M
Dietary Supplements
17.9%$43M
Service Revenue
2.2%$5M
Other Service Revenue
1.2%$3M
Training Service Revenue
0.5%$1M
HIMSHims & Hers Health, Inc.

Segment breakdown not available.

OPRXOptimizeRx Corporation

Segment breakdown not available.

HCWC vs BTMD vs HIMS vs OPRX — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLBTMDLAGGINGHCWC

Income & Cash Flow (Last 12 Months)

BTMD leads this category, winning 4 of 6 comparable metrics.

HIMS is the larger business by revenue, generating $2.3B annually — 30.0x HCWC's $78M. BTMD is the more profitable business, keeping 8.3% of every revenue dollar as net income compared to HCWC's -5.4%. On growth, HCWC holds the edge at +29.5% YoY revenue growth, suggesting stronger near-term business momentum.

MetricHCWC logoHCWCHealthy Choice We…BTMD logoBTMDbiote Corp.HIMS logoHIMSHims & Hers Healt…OPRX logoOPRXOptimizeRx Corpor…
RevenueTrailing 12 months$78M$188M$2.3B$109M
EBITDAEarnings before interest/tax$2M$32M$164M$16M
Net IncomeAfter-tax profit-$4M$16M$128M$5M
Free Cash FlowCash after capex$2M$29M$73M$12M
Gross MarginGross profit ÷ Revenue+39.6%+70.1%+69.7%+67.3%
Operating MarginEBIT ÷ Revenue-1.5%+15.4%+4.6%+10.7%
Net MarginNet income ÷ Revenue-5.4%+8.3%+5.5%+4.7%
FCF MarginFCF ÷ Revenue+2.2%+15.2%+3.1%+10.6%
Rev. Growth (YoY)Latest quarter vs prior year+29.5%-8.3%+28.4%-0.2%
EPS Growth (YoY)Latest quarter vs prior year+56.0%-83.8%-27.3%
BTMD leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

Evenly matched — HCWC and BTMD and OPRX each lead in 2 of 6 comparable metrics.

At 2.8x trailing earnings, BTMD trades at a 94% valuation discount to HIMS's 50.3x P/E. On an enterprise value basis, BTMD's 4.5x EV/EBITDA is more attractive than HIMS's 42.7x.

MetricHCWC logoHCWCHealthy Choice We…BTMD logoBTMDbiote Corp.HIMS logoHIMSHims & Hers Healt…OPRX logoOPRXOptimizeRx Corpor…
Market CapShares × price$4M$92M$6.6B$124M
Enterprise ValueMkt cap + debt − cash$27M$178M$7.5B$105M
Trailing P/EPrice ÷ TTM EPS-0.59x2.82x50.32x24.56x
Forward P/EPrice ÷ next-FY EPS est.58.29x6.84x
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple4.54x42.68x6.55x
Price / SalesMarket cap ÷ Revenue0.05x0.48x2.82x1.13x
Price / BookPrice ÷ Book value/share1.13x12.25x0.98x
Price / FCFMarket cap ÷ FCF3.05x89.61x6.62x
Evenly matched — HCWC and BTMD and OPRX each lead in 2 of 6 comparable metrics.

Profitability & Efficiency

Evenly matched — BTMD and OPRX each lead in 4 of 9 comparable metrics.

HIMS delivers a 23.7% return on equity — every $100 of shareholder capital generates $24 in annual profit, vs $-74 for HCWC. OPRX carries lower financial leverage with a 0.04x debt-to-equity ratio, signaling a more conservative balance sheet compared to HCWC's 10.72x. On the Piotroski fundamental quality scale (0–9), OPRX scores 8/9 vs HIMS's 4/9, reflecting strong financial health.

MetricHCWC logoHCWCHealthy Choice We…BTMD logoBTMDbiote Corp.HIMS logoHIMSHims & Hers Healt…OPRX logoOPRXOptimizeRx Corpor…
ROE (TTM)Return on equity-73.9%+23.7%+4.2%
ROA (TTM)Return on assets-11.7%+15.1%+6.0%+3.0%
ROICReturn on invested capital-5.6%+11.3%+10.7%+7.1%
ROCEReturn on capital employed-8.5%+53.3%+10.9%+7.6%
Piotroski ScoreFundamental quality 0–95648
Debt / EquityFinancial leverage10.72x2.07x0.04x
Net DebtTotal debt minus cash$23M$86M$892M-$19M
Cash & Equiv.Liquid assets$2M$24M$229M$23M
Total DebtShort + long-term debt$26M$110M$1.1B$5M
Interest CoverageEBIT ÷ Interest expense-1.15x3.02x1.26x
Evenly matched — BTMD and OPRX each lead in 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HIMS leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in HIMS five years ago would be worth $23,764 today (with dividends reinvested), compared to $544 for HCWC. Over the past 12 months, HCWC leads with a -24.8% total return vs HIMS's -51.0%. The 3-year compound annual growth rate (CAGR) favors HIMS at 29.4% vs HCWC's -62.1% — a key indicator of consistent wealth creation.

MetricHCWC logoHCWCHealthy Choice We…BTMD logoBTMDbiote Corp.HIMS logoHIMSHims & Hers Healt…OPRX logoOPRXOptimizeRx Corpor…
YTD ReturnYear-to-date+1.5%-15.4%-23.2%-46.6%
1-Year ReturnPast 12 months-24.8%-37.4%-51.0%-30.1%
3-Year ReturnCumulative with dividends-94.6%-69.7%+116.6%-54.4%
5-Year ReturnCumulative with dividends-94.6%-79.1%+137.6%-87.3%
10-Year ReturnCumulative with dividends-94.6%-79.2%+161.9%+110.5%
CAGR (3Y)Annualised 3-year return-62.1%-32.8%+29.4%-23.0%
HIMS leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

BTMD leads this category, winning 2 of 2 comparable metrics.

HCWC is the less volatile stock with a 1.66 beta — it tends to amplify market swings less than HIMS's 2.40 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BTMD currently trades 44.0% from its 52-week high vs HCWC's 29.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricHCWC logoHCWCHealthy Choice We…BTMD logoBTMDbiote Corp.HIMS logoHIMSHims & Hers Healt…OPRX logoOPRXOptimizeRx Corpor…
Beta (5Y)Sensitivity to S&P 5001.70x1.69x2.48x2.14x
52-Week HighHighest price in past year$0.98$4.75$70.43$22.25
52-Week LowLowest price in past year$0.22$1.27$13.74$5.54
% of 52W HighCurrent price vs 52-week peak+29.1%+44.0%+36.4%+29.8%
RSI (14)Momentum oscillator 0–10056.862.254.546.9
Avg Volume (50D)Average daily shares traded500K265K34.9M476K
BTMD leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

OPRX leads this category, winning 1 of 1 comparable metric.

Analyst consensus: HIMS as "Hold", OPRX as "Buy". Consensus price targets imply 156.4% upside for OPRX (target: $17) vs 2.1% for HIMS (target: $26). BTMD is the only dividend payer here at 2.25% yield — a key consideration for income-focused portfolios.

MetricHCWC logoHCWCHealthy Choice We…BTMD logoBTMDbiote Corp.HIMS logoHIMSHims & Hers Healt…OPRX logoOPRXOptimizeRx Corpor…
Analyst RatingConsensus buy/hold/sellHoldBuy
Price TargetConsensus 12-month target$26.20$17.00
# AnalystsCovering analysts1915
Dividend YieldAnnual dividend ÷ price+2.3%
Dividend StreakConsecutive years of raises01
Dividend / ShareAnnual DPS$0.05
Buyback YieldShare repurchases ÷ mkt cap0.0%+3.7%+1.4%0.0%
OPRX leads this category, winning 1 of 1 comparable metric.
Key Takeaway

BTMD leads in 2 of 6 categories (Income & Cash Flow, Risk & Volatility). HIMS leads in 1 (Total Returns). 2 tied.

Best Overallbiote Corp. (BTMD)Leads 2 of 6 categories
Loading custom metrics...

HCWC vs BTMD vs HIMS vs OPRX: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is HCWC or BTMD or HIMS or OPRX a better buy right now?

For growth investors, Hims & Hers Health, Inc.

(HIMS) is the stronger pick with 59. 0% revenue growth year-over-year, versus -2. 5% for biote Corp. (BTMD). biote Corp. (BTMD) offers the better valuation at 2. 8x trailing P/E, making it the more compelling value choice. Analysts rate OptimizeRx Corporation (OPRX) a "Buy" — based on 15 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — HCWC or BTMD or HIMS or OPRX?

On trailing P/E, biote Corp.

(BTMD) is the cheapest at 2. 8x versus Hims & Hers Health, Inc. at 50. 3x. On forward P/E, OptimizeRx Corporation is actually cheaper at 6. 8x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — HCWC or BTMD or HIMS or OPRX?

Over the past 5 years, Hims & Hers Health, Inc.

(HIMS) delivered a total return of +137. 6%, compared to -94. 6% for Healthy Choice Wellness Corp. (HCWC). Over 10 years, the gap is even starker: HIMS returned +188. 5% versus HCWC's -94. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — HCWC or BTMD or HIMS or OPRX?

By beta (market sensitivity over 5 years), biote Corp.

(BTMD) is the lower-risk stock at 1. 69β versus Hims & Hers Health, Inc. 's 2. 48β — meaning HIMS is approximately 46% more volatile than BTMD relative to the S&P 500. On balance sheet safety, OptimizeRx Corporation (OPRX) carries a lower debt/equity ratio of 4% versus 11% for Healthy Choice Wellness Corp. — giving it more financial flexibility in a downturn.

05

Which is growing faster — HCWC or BTMD or HIMS or OPRX?

By revenue growth (latest reported year), Hims & Hers Health, Inc.

(HIMS) is pulling ahead at 59. 0% versus -2. 5% for biote Corp. (BTMD). On earnings-per-share growth, the picture is similar: biote Corp. grew EPS 703. 5% year-over-year, compared to -3. 8% for Hims & Hers Health, Inc.. Over a 3-year CAGR, HCWC leads at 83. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — HCWC or BTMD or HIMS or OPRX?

biote Corp.

(BTMD) is the more profitable company, earning 14. 1% net margin versus -6. 5% for Healthy Choice Wellness Corp. — meaning it keeps 14. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: BTMD leads at 18. 5% versus -2. 6% for HCWC. At the gross margin level — before operating expenses — BTMD leads at 71. 5%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is HCWC or BTMD or HIMS or OPRX more undervalued right now?

On forward earnings alone, OptimizeRx Corporation (OPRX) trades at 6.

8x forward P/E versus 58. 3x for Hims & Hers Health, Inc. — 51. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for OPRX: 156. 4% to $17. 00.

08

Which pays a better dividend — HCWC or BTMD or HIMS or OPRX?

In this comparison, BTMD (2.

3% yield) pays a dividend. HCWC, HIMS, OPRX do not pay a meaningful dividend and should not be held primarily for income.

09

Is HCWC or BTMD or HIMS or OPRX better for a retirement portfolio?

For long-horizon retirement investors, biote Corp.

(BTMD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (2. 3% yield). OptimizeRx Corporation (OPRX) carries a higher beta of 2. 14 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (BTMD: -78. 3%, OPRX: +104. 4%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between HCWC and BTMD and HIMS and OPRX?

These companies operate in different sectors (HCWC (Consumer Defensive) and BTMD (Healthcare) and HIMS (Healthcare) and OPRX (Healthcare)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: HCWC is a small-cap high-growth stock; BTMD is a small-cap deep-value stock; HIMS is a small-cap high-growth stock; OPRX is a small-cap high-growth stock. BTMD pays a dividend while HCWC, HIMS, OPRX do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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HIMS

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  • Sector: Healthcare
  • Market Cap > $100B
  • Gross Margin > 40%
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