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Stock Comparison

JFU vs NTES vs BIDU vs BABA

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
JFU
9F Inc.

Information Technology Services

TechnologyNASDAQ • CN
Market Cap$29M
5Y Perf.-97.4%
NTES
NetEase, Inc.

Electronic Gaming & Multimedia

TechnologyNASDAQ • CN
Market Cap$74.15B
5Y Perf.+52.9%
BIDU
Baidu, Inc.

Internet Content & Information

Communication ServicesNASDAQ • CN
Market Cap$48.92B
5Y Perf.+31.3%
BABA
Alibaba Group Holding Limited

Specialty Retail

Consumer CyclicalNYSE • CN
Market Cap$340.44B
5Y Perf.-32.0%

JFU vs NTES vs BIDU vs BABA — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
JFU logoJFU
NTES logoNTES
BIDU logoBIDU
BABA logoBABA
IndustryInformation Technology ServicesElectronic Gaming & MultimediaInternet Content & InformationSpecialty Retail
Market Cap$29M$74.15B$48.92B$340.44B
Revenue (TTM)$310M$112.25B$130.46B$1.01T
Net Income (TTM)$50M$33.67B$9.00B$123.35B
Gross Margin65.2%64.3%44.7%41.2%
Operating Margin-14.7%31.8%-2.6%10.9%
Forward P/E5.3x1.9x2.6x4.1x
Total Debt$10M$6.39B$79.32B$248.49B
Cash & Equiv.$379M$51.52B$24.83B$181.73B

JFU vs NTES vs BIDU vs BABALong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

JFU
NTES
BIDU
BABA
StockMay 20May 26Return
9F Inc. (JFU)1002.6-97.4%
NetEase, Inc. (NTES)100152.9+52.9%
Baidu, Inc. (BIDU)100131.3+31.3%
Alibaba Group Holdi… (BABA)10068.0-32.0%

Price return only. Dividends and distributions are not included.

Quick Verdict: JFU vs NTES vs BIDU vs BABA

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: NTES leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. 9F Inc. is the stronger pick specifically for capital preservation and lower volatility and recent price momentum and sentiment. BABA also leads in specific categories worth noting. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
JFU
9F Inc.
The Defensive Pick

JFU is the #2 pick in this set and the best alternative if sleep-well-at-night is your priority.

  • Lower volatility, beta 0.46, Low D/E 0.3%, current ratio 6.99x
  • Beta 0.46 vs BIDU's 1.41, lower leverage
  • +121.6% vs NTES's +12.8%
Best for: sleep-well-at-night
NTES
NetEase, Inc.
The Income Pick

NTES carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 4 yrs, beta 0.74, yield 2.6%
  • 375.8% 10Y total return vs BABA's 83.4%
  • Beta 0.74, yield 2.6%, current ratio 3.45x
  • Lower P/E (1.9x vs 4.1x)
Best for: income & stability and long-term compounding
BIDU
Baidu, Inc.
The Value Pick

BIDU is the clearest fit if your priority is valuation efficiency.

  • PEG 0.04 vs NTES's 0.08
Best for: valuation efficiency
BABA
Alibaba Group Holding Limited
The Growth Play

BABA is the clearest fit if your priority is growth exposure.

  • Rev growth 5.9%, EPS growth 70.9%, 3Y rev CAGR 5.3%
  • 5.9% revenue growth vs JFU's -24.8%
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthBABA logoBABA5.9% revenue growth vs JFU's -24.8%
ValueNTES logoNTESLower P/E (1.9x vs 4.1x)
Quality / MarginsNTES logoNTES30.0% margin vs BIDU's 6.9%
Stability / SafetyJFU logoJFUBeta 0.46 vs BIDU's 1.41, lower leverage
DividendsNTES logoNTES2.6% yield, 4-year raise streak, vs BABA's 1.3%, (2 stocks pay no dividend)
Momentum (1Y)JFU logoJFU+121.6% vs NTES's +12.8%
Efficiency (ROA)NTES logoNTES15.2% ROA vs JFU's 1.2%, ROIC 23.3% vs -1.3%

JFU vs NTES vs BIDU vs BABA — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

JFU9F Inc.
FY 2024
Wealth Management Member
100.0%$36M
NTESNetEase, Inc.
FY 2024
Innovative businesses and others
59.0%$8.1B
Youdao
41.0%$5.6B
BIDUBaidu, Inc.
FY 2023
Online Marketing Services
60.3%$81.2B
Product and Service, Other
39.7%$53.4B
BABAAlibaba Group Holding Limited
FY 2025
Customer Management Services
42.6%$424.9B
Sales Of Goods
27.5%$274.3B
Logistics Services
12.4%$123.4B
Cloud Services
8.5%$84.5B
Membership Fees and Value Added Services
4.7%$46.6B
Product and Service, Other
4.3%$42.7B

JFU vs NTES vs BIDU vs BABA — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLNTESLAGGINGBABA

Income & Cash Flow (Last 12 Months)

Evenly matched — JFU and NTES each lead in 3 of 6 comparable metrics.

BABA is the larger business by revenue, generating $1.01T annually — 3265.0x JFU's $310M. NTES is the more profitable business, keeping 30.0% of every revenue dollar as net income compared to BIDU's 6.9%. On growth, JFU holds the edge at +9.7% YoY revenue growth, suggesting stronger near-term business momentum.

MetricJFU logoJFU9F Inc.NTES logoNTESNetEase, Inc.BIDU logoBIDUBaidu, Inc.BABA logoBABAAlibaba Group Hol…
RevenueTrailing 12 months$310M$112.2B$130.5B$1.01T
EBITDAEarnings before interest/tax-$29M$38.0B$4.9B$114.6B
Net IncomeAfter-tax profit$50M$33.7B$9.0B$123.4B
Free Cash FlowCash after capex$0$48.5B-$15.7B$2.6B
Gross MarginGross profit ÷ Revenue+65.2%+64.3%+44.7%+41.2%
Operating MarginEBIT ÷ Revenue-14.7%+31.8%-2.6%+10.9%
Net MarginNet income ÷ Revenue+16.1%+30.0%+6.9%+12.2%
FCF MarginFCF ÷ Revenue+14.6%+43.2%-12.0%+0.3%
Rev. Growth (YoY)Latest quarter vs prior year+9.7%+1.6%-7.1%+4.8%
EPS Growth (YoY)Latest quarter vs prior year+9.3%-30.4%-2.6%-52.0%
Evenly matched — JFU and NTES each lead in 3 of 6 comparable metrics.

Valuation Metrics

JFU leads this category, winning 4 of 7 comparable metrics.

At 5.3x trailing earnings, JFU trades at a 70% valuation discount to BABA's 17.9x P/E. Adjusting for growth (PEG ratio), BIDU offers better value at 0.24x vs NTES's 0.67x — a lower PEG means you pay less per unit of expected earnings growth.

MetricJFU logoJFU9F Inc.NTES logoNTESNetEase, Inc.BIDU logoBIDUBaidu, Inc.BABA logoBABAAlibaba Group Hol…
Market CapShares × price$29M$74.2B$48.9B$340.4B
Enterprise ValueMkt cap + debt − cash-$26M$67.5B$56.9B$350.3B
Trailing P/EPrice ÷ TTM EPS5.31x15.63x14.44x17.90x
Forward P/EPrice ÷ next-FY EPS est.1.86x2.58x4.13x
PEG RatioP/E ÷ EPS growth rate0.67x0.24x
EV / EBITDAEnterprise value multiple12.40x10.79x13.55x
Price / SalesMarket cap ÷ Revenue0.63x4.61x2.50x2.33x
Price / BookPrice ÷ Book value/share0.07x3.10x1.17x2.12x
Price / FCFMarket cap ÷ FCF4.29x10.44x25.41x29.64x
JFU leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

NTES leads this category, winning 6 of 9 comparable metrics.

NTES delivers a 20.4% return on equity — every $100 of shareholder capital generates $20 in annual profit, vs $1 for JFU. JFU carries lower financial leverage with a 0.00x debt-to-equity ratio, signaling a more conservative balance sheet compared to BIDU's 0.28x. On the Piotroski fundamental quality scale (0–9), NTES scores 8/9 vs BIDU's 5/9, reflecting strong financial health.

MetricJFU logoJFU9F Inc.NTES logoNTESNetEase, Inc.BIDU logoBIDUBaidu, Inc.BABA logoBABAAlibaba Group Hol…
ROE (TTM)Return on equity+1.4%+20.4%+3.1%+11.2%
ROA (TTM)Return on assets+1.2%+15.2%+2.0%+6.7%
ROICReturn on invested capital-1.3%+23.3%+4.8%+9.6%
ROCEReturn on capital employed-1.3%+22.1%+6.3%+10.4%
Piotroski ScoreFundamental quality 0–95857
Debt / EquityFinancial leverage0.00x0.04x0.28x0.23x
Net DebtTotal debt minus cash-$370M-$45.1B$54.5B$66.8B
Cash & Equiv.Liquid assets$379M$51.5B$24.8B$181.7B
Total DebtShort + long-term debt$10M$6.4B$79.3B$248.5B
Interest CoverageEBIT ÷ Interest expense9.71x15.74x
NTES leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — NTES and BABA each lead in 2 of 6 comparable metrics.

A $10,000 investment in NTES five years ago would be worth $11,631 today (with dividends reinvested), compared to $1,131 for JFU. Over the past 12 months, JFU leads with a +121.6% total return vs NTES's +12.8%. The 3-year compound annual growth rate (CAGR) favors BABA at 20.5% vs JFU's -7.4% — a key indicator of consistent wealth creation.

MetricJFU logoJFU9F Inc.NTES logoNTESNetEase, Inc.BIDU logoBIDUBaidu, Inc.BABA logoBABAAlibaba Group Hol…
YTD ReturnYear-to-date-34.8%-19.8%-6.9%-9.5%
1-Year ReturnPast 12 months+121.6%+12.8%+61.3%+16.0%
3-Year ReturnCumulative with dividends-20.6%+37.4%+14.2%+74.8%
5-Year ReturnCumulative with dividends-88.7%+16.3%-27.0%-35.4%
10-Year ReturnCumulative with dividends-98.3%+375.8%-17.5%+83.4%
CAGR (3Y)Annualised 3-year return-7.4%+11.2%+4.5%+20.5%
Evenly matched — NTES and BABA each lead in 2 of 6 comparable metrics.

Risk & Volatility

Evenly matched — JFU and BIDU each lead in 1 of 2 comparable metrics.

JFU is the less volatile stock with a 0.46 beta — it tends to amplify market swings less than BIDU's 1.41 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BIDU currently trades 84.6% from its 52-week high vs JFU's 34.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricJFU logoJFU9F Inc.NTES logoNTESNetEase, Inc.BIDU logoBIDUBaidu, Inc.BABA logoBABAAlibaba Group Hol…
Beta (5Y)Sensitivity to S&P 5000.46x0.74x1.41x1.21x
52-Week HighHighest price in past year$9.48$159.55$165.30$192.67
52-Week LowLowest price in past year$1.25$103.23$81.17$103.71
% of 52W HighCurrent price vs 52-week peak+34.6%+73.4%+84.6%+73.2%
RSI (14)Momentum oscillator 0–10053.358.569.161.8
Avg Volume (50D)Average daily shares traded6K750K2.0M10.4M
Evenly matched — JFU and BIDU each lead in 1 of 2 comparable metrics.

Analyst Outlook

NTES leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: NTES as "Buy", BIDU as "Buy", BABA as "Buy". Consensus price targets imply 37.8% upside for BABA (target: $194) vs 10.6% for BIDU (target: $155). For income investors, NTES offers the higher dividend yield at 2.62% vs BABA's 1.27%.

MetricJFU logoJFU9F Inc.NTES logoNTESNetEase, Inc.BIDU logoBIDUBaidu, Inc.BABA logoBABAAlibaba Group Hol…
Analyst RatingConsensus buy/hold/sellBuyBuyBuy
Price TargetConsensus 12-month target$149.75$154.70$194.23
# AnalystsCovering analysts325359
Dividend YieldAnnual dividend ÷ price+2.6%+1.3%
Dividend StreakConsecutive years of raises432
Dividend / ShareAnnual DPS$20.90$12.14
Buyback YieldShare repurchases ÷ mkt cap0.0%+0.1%+1.9%+3.8%
NTES leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

NTES leads in 2 of 6 categories (Profitability & Efficiency, Analyst Outlook). JFU leads in 1 (Valuation Metrics). 3 tied.

Best OverallNetEase, Inc. (NTES)Leads 2 of 6 categories
Loading custom metrics...

JFU vs NTES vs BIDU vs BABA: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is JFU or NTES or BIDU or BABA a better buy right now?

For growth investors, Alibaba Group Holding Limited (BABA) is the stronger pick with 5.

9% revenue growth year-over-year, versus -24. 8% for 9F Inc. (JFU). 9F Inc. (JFU) offers the better valuation at 5. 3x trailing P/E, making it the more compelling value choice. Analysts rate NetEase, Inc. (NTES) a "Buy" — based on 32 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — JFU or NTES or BIDU or BABA?

On trailing P/E, 9F Inc.

(JFU) is the cheapest at 5. 3x versus Alibaba Group Holding Limited at 17. 9x. On forward P/E, NetEase, Inc. is actually cheaper at 1. 9x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Baidu, Inc. wins at 0. 04x versus NetEase, Inc. 's 0. 08x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — JFU or NTES or BIDU or BABA?

Over the past 5 years, NetEase, Inc.

(NTES) delivered a total return of +16. 3%, compared to -88. 7% for 9F Inc. (JFU). Over 10 years, the gap is even starker: NTES returned +375. 8% versus JFU's -98. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — JFU or NTES or BIDU or BABA?

By beta (market sensitivity over 5 years), 9F Inc.

(JFU) is the lower-risk stock at 0. 46β versus Baidu, Inc. 's 1. 41β — meaning BIDU is approximately 209% more volatile than JFU relative to the S&P 500. On balance sheet safety, 9F Inc. (JFU) carries a lower debt/equity ratio of 0% versus 28% for Baidu, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — JFU or NTES or BIDU or BABA?

By revenue growth (latest reported year), Alibaba Group Holding Limited (BABA) is pulling ahead at 5.

9% versus -24. 8% for 9F Inc. (JFU). On earnings-per-share growth, the picture is similar: 9F Inc. grew EPS 135. 0% year-over-year, compared to 11. 0% for NetEase, Inc.. Over a 3-year CAGR, BABA leads at 5. 3% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — JFU or NTES or BIDU or BABA?

NetEase, Inc.

(NTES) is the more profitable company, earning 30. 0% net margin versus 13. 1% for Alibaba Group Holding Limited — meaning it keeps 30. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: NTES leads at 31. 8% versus -14. 7% for JFU. At the gross margin level — before operating expenses — JFU leads at 65. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is JFU or NTES or BIDU or BABA more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Baidu, Inc. (BIDU) is the more undervalued stock at a PEG of 0. 04x versus NetEase, Inc. 's 0. 08x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, NetEase, Inc. (NTES) trades at 1. 9x forward P/E versus 4. 1x for Alibaba Group Holding Limited — 2. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for BABA: 37. 8% to $194. 23.

08

Which pays a better dividend — JFU or NTES or BIDU or BABA?

In this comparison, NTES (2.

6% yield), BABA (1. 3% yield) pay a dividend. JFU, BIDU do not pay a meaningful dividend and should not be held primarily for income.

09

Is JFU or NTES or BIDU or BABA better for a retirement portfolio?

For long-horizon retirement investors, NetEase, Inc.

(NTES) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 74), 2. 6% yield, +375. 8% 10Y return). Both have compounded well over 10 years (NTES: +375. 8%, BIDU: -17. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between JFU and NTES and BIDU and BABA?

These companies operate in different sectors (JFU (Technology) and NTES (Technology) and BIDU (Communication Services) and BABA (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

NTES, BABA pay a dividend while JFU, BIDU do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

JFU

Steady Growth Compounder

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 9%
Run This Screen
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NTES

Dividend Mega-Cap Quality

  • Sector: Technology
  • Market Cap > $100B
  • Net Margin > 18%
  • Dividend Yield > 1.0%
Run This Screen
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BIDU

Quality Business

  • Sector: Communication Services
  • Market Cap > $100B
  • Net Margin > 5%
Run This Screen
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BABA

Stable Dividend Mega-Cap

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 7%
  • Dividend Yield > 0.5%
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Custom Screen

Beat Both

Find stocks that outperform JFU and NTES and BIDU and BABA on the metrics below

Revenue Growth>
%
(JFU: 9.7% · NTES: 1.6%)
Net Margin>
%
(JFU: 16.1% · NTES: 30.0%)
P/E Ratio<
x
(JFU: 5.3x · NTES: 15.6x)

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