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Stock Comparison

MAT vs HAS

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MAT
Mattel, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$4.56B
5Y Perf.+63.7%
HAS
Hasbro, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$13.71B
5Y Perf.+32.6%

MAT vs HAS — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MAT logoMAT
HAS logoHAS
IndustryLeisureLeisure
Market Cap$4.56B$13.71B
Revenue (TTM)$5.38B$4.70B
Net Income (TTM)$499M$-322M
Gross Margin47.9%70.3%
Operating Margin10.0%22.5%
Forward P/E11.5x16.8x
Total Debt$2.87B$3.40B
Cash & Equiv.$1.24B$777M

MAT vs HASLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MAT
HAS
StockMay 20May 26Return
Mattel, Inc. (MAT)100163.7+63.7%
Hasbro, Inc. (HAS)100132.6+32.6%

Price return only. Dividends and distributions are not included.

Quick Verdict: MAT vs HAS

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HAS leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and capital preservation and lower volatility. Mattel, Inc. is the stronger pick specifically for valuation and capital efficiency and profitability and margin quality. As sector peers, any of these can serve as alternatives in the same allocation.
MAT
Mattel, Inc.
The Growth Play

MAT is the clearest fit if your priority is growth exposure and sleep-well-at-night.

  • Rev growth -0.6%, EPS growth -21.5%, 3Y rev CAGR -0.5%
  • Lower volatility, beta 1.24, current ratio 2.15x
  • Lower P/E (11.5x vs 16.8x)
Best for: growth exposure and sleep-well-at-night
HAS
Hasbro, Inc.
The Income Pick

HAS carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 1 yrs, beta 1.16, yield 2.9%
  • 44.8% 10Y total return vs MAT's -44.3%
  • Beta 1.16, yield 2.9%, current ratio 1.38x
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthHAS logoHAS13.7% revenue growth vs MAT's -0.6%
ValueMAT logoMATLower P/E (11.5x vs 16.8x)
Quality / MarginsMAT logoMAT9.3% margin vs HAS's -6.9%
Stability / SafetyHAS logoHASBeta 1.16 vs MAT's 1.24
DividendsHAS logoHAS2.9% yield; 1-year raise streak; the other pay no meaningful dividend
Momentum (1Y)HAS logoHAS+64.6% vs MAT's -9.4%
Efficiency (ROA)MAT logoMAT7.7% ROA vs HAS's -5.8%, ROIC 12.5% vs 22.4%

MAT vs HAS — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MATMattel, Inc.
FY 2025
International Segment
100.0%$2.3B
HASHasbro, Inc.
FY 2025
Consumer Products
90.3%$2.4B
Corporate, Non-Segment
6.8%$184M
Entertainment Segment
2.8%$77M

MAT vs HAS — Financial Metrics

Side-by-side numbers across 2 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHASLAGGINGMAT

Income & Cash Flow (Last 12 Months)

HAS leads this category, winning 5 of 6 comparable metrics.

MAT and HAS operate at a comparable scale, with $5.4B and $4.7B in trailing revenue. MAT is the more profitable business, keeping 9.3% of every revenue dollar as net income compared to HAS's -6.9%. On growth, HAS holds the edge at +31.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.
RevenueTrailing 12 months$5.4B$4.7B
EBITDAEarnings before interest/tax$726M$1.2B
Net IncomeAfter-tax profit$499M-$322M
Free Cash FlowCash after capex$400M$830M
Gross MarginGross profit ÷ Revenue+47.9%+70.3%
Operating MarginEBIT ÷ Revenue+10.0%+22.5%
Net MarginNet income ÷ Revenue+9.3%-6.9%
FCF MarginFCF ÷ Revenue+7.4%+17.7%
Rev. Growth (YoY)Latest quarter vs prior year+4.3%+31.3%
EPS Growth (YoY)Latest quarter vs prior year+2.7%+6.6%
HAS leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

MAT leads this category, winning 5 of 6 comparable metrics.

On an enterprise value basis, MAT's 7.8x EV/EBITDA is more attractive than HAS's 13.3x.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.
Market CapShares × price$4.6B$13.7B
Enterprise ValueMkt cap + debt − cash$6.2B$16.3B
Trailing P/EPrice ÷ TTM EPS12.16x-42.38x
Forward P/EPrice ÷ next-FY EPS est.11.52x16.81x
PEG RatioP/E ÷ EPS growth rate0.42x
EV / EBITDAEnterprise value multiple7.85x13.29x
Price / SalesMarket cap ÷ Revenue0.85x2.92x
Price / BookPrice ÷ Book value/share2.15x24.17x
Price / FCFMarket cap ÷ FCF11.08x16.52x
MAT leads this category, winning 5 of 6 comparable metrics.

Profitability & Efficiency

MAT leads this category, winning 6 of 9 comparable metrics.

MAT delivers a 22.7% return on equity — every $100 of shareholder capital generates $23 in annual profit, vs $-52 for HAS. MAT carries lower financial leverage with a 1.28x debt-to-equity ratio, signaling a more conservative balance sheet compared to HAS's 6.01x. On the Piotroski fundamental quality scale (0–9), HAS scores 5/9 vs MAT's 4/9, reflecting solid financial health.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.
ROE (TTM)Return on equity+22.7%-52.3%
ROA (TTM)Return on assets+7.7%-5.8%
ROICReturn on invested capital+12.5%+22.4%
ROCEReturn on capital employed+11.9%+24.5%
Piotroski ScoreFundamental quality 0–945
Debt / EquityFinancial leverage1.28x6.01x
Net DebtTotal debt minus cash$1.6B$2.6B
Cash & Equiv.Liquid assets$1.2B$777M
Total DebtShort + long-term debt$2.9B$3.4B
Interest CoverageEBIT ÷ Interest expense4.65x0.38x
MAT leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HAS leads this category, winning 6 of 6 comparable metrics.

A $10,000 investment in HAS five years ago would be worth $11,136 today (with dividends reinvested), compared to $6,765 for MAT. Over the past 12 months, HAS leads with a +64.6% total return vs MAT's -9.4%. The 3-year compound annual growth rate (CAGR) favors HAS at 20.9% vs MAT's -5.6% — a key indicator of consistent wealth creation.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.
YTD ReturnYear-to-date-24.8%+18.3%
1-Year ReturnPast 12 months-9.4%+64.6%
3-Year ReturnCumulative with dividends-16.0%+76.9%
5-Year ReturnCumulative with dividends-32.3%+11.4%
10-Year ReturnCumulative with dividends-44.3%+44.8%
CAGR (3Y)Annualised 3-year return-5.6%+20.9%
HAS leads this category, winning 6 of 6 comparable metrics.

Risk & Volatility

HAS leads this category, winning 2 of 2 comparable metrics.

HAS is the less volatile stock with a 1.16 beta — it tends to amplify market swings less than MAT's 1.24 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. HAS currently trades 91.1% from its 52-week high vs MAT's 67.1% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.
Beta (5Y)Sensitivity to S&P 5001.24x1.16x
52-Week HighHighest price in past year$22.48$106.98
52-Week LowLowest price in past year$14.10$60.56
% of 52W HighCurrent price vs 52-week peak+67.1%+91.1%
RSI (14)Momentum oscillator 0–10044.452.1
Avg Volume (50D)Average daily shares traded4.5M1.6M
HAS leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

HAS leads this category, winning 1 of 1 comparable metric.

Wall Street rates MAT as "Buy" and HAS as "Buy". Consensus price targets imply 27.9% upside for MAT (target: $19) vs 14.6% for HAS (target: $112). HAS is the only dividend payer here at 2.87% yield — a key consideration for income-focused portfolios.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$19.29$111.67
# AnalystsCovering analysts3433
Dividend YieldAnnual dividend ÷ price+2.9%
Dividend StreakConsecutive years of raises01
Dividend / ShareAnnual DPS$2.80
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%
HAS leads this category, winning 1 of 1 comparable metric.
Key Takeaway

HAS leads in 4 of 6 categories (Income & Cash Flow, Total Returns). MAT leads in 2 (Valuation Metrics, Profitability & Efficiency).

Best OverallHasbro, Inc. (HAS)Leads 4 of 6 categories
Loading custom metrics...

MAT vs HAS: Frequently Asked Questions

10 questions · data-driven answers · updated daily

01

Is MAT or HAS a better buy right now?

For growth investors, Hasbro, Inc.

(HAS) is the stronger pick with 13. 7% revenue growth year-over-year, versus -0. 6% for Mattel, Inc. (MAT). Mattel, Inc. (MAT) offers the better valuation at 12. 2x trailing P/E (11. 5x forward), making it the more compelling value choice. Analysts rate Mattel, Inc. (MAT) a "Buy" — based on 34 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MAT or HAS?

On forward P/E, Mattel, Inc.

is actually cheaper at 11. 5x.

03

Which is the better long-term investment — MAT or HAS?

Over the past 5 years, Hasbro, Inc.

(HAS) delivered a total return of +11. 4%, compared to -32. 3% for Mattel, Inc. (MAT). Over 10 years, the gap is even starker: HAS returned +44. 8% versus MAT's -44. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MAT or HAS?

By beta (market sensitivity over 5 years), Hasbro, Inc.

(HAS) is the lower-risk stock at 1. 16β versus Mattel, Inc. 's 1. 24β — meaning MAT is approximately 6% more volatile than HAS relative to the S&P 500. On balance sheet safety, Mattel, Inc. (MAT) carries a lower debt/equity ratio of 128% versus 6% for Hasbro, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — MAT or HAS?

By revenue growth (latest reported year), Hasbro, Inc.

(HAS) is pulling ahead at 13. 7% versus -0. 6% for Mattel, Inc. (MAT). On earnings-per-share growth, the picture is similar: Mattel, Inc. grew EPS -21. 5% year-over-year, compared to -183. 6% for Hasbro, Inc.. Over a 3-year CAGR, MAT leads at -0. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MAT or HAS?

Mattel, Inc.

(MAT) is the more profitable company, earning 7. 4% net margin versus -6. 9% for Hasbro, Inc. — meaning it keeps 7. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HAS leads at 22. 5% versus 11. 6% for MAT. At the gross margin level — before operating expenses — HAS leads at 70. 3%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MAT or HAS more undervalued right now?

On forward earnings alone, Mattel, Inc.

(MAT) trades at 11. 5x forward P/E versus 16. 8x for Hasbro, Inc. — 5. 3x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MAT: 27. 9% to $19. 29.

08

Which pays a better dividend — MAT or HAS?

In this comparison, HAS (2.

9% yield) pays a dividend. MAT does not pay a meaningful dividend and should not be held primarily for income.

09

Is MAT or HAS better for a retirement portfolio?

For long-horizon retirement investors, Hasbro, Inc.

(HAS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 16), 2. 9% yield). Both have compounded well over 10 years (HAS: +44. 8%, MAT: -44. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MAT and HAS?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: MAT is a small-cap deep-value stock; HAS is a mid-cap quality compounder stock. HAS pays a dividend while MAT does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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Stocks Like

MAT

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 5%
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HAS

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 15%
  • Gross Margin > 42%
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(MAT: 4.3% · HAS: 31.3%)

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