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MAT vs HAS vs JAKK vs SPWH vs PLBY

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
MAT
Mattel, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$4.53B
5Y Perf.+39.6%
HAS
Hasbro, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$13.70B
5Y Perf.+23.4%
JAKK
JAKKS Pacific, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$266M
5Y Perf.+487.9%
SPWH
Sportsman's Warehouse Holdings, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$55M
5Y Perf.-91.0%
PLBY
Playboy, Inc.

Leisure

Consumer CyclicalNASDAQ • US
Market Cap$188M
5Y Perf.-83.1%

MAT vs HAS vs JAKK vs SPWH vs PLBY — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
MAT logoMAT
HAS logoHAS
JAKK logoJAKK
SPWH logoSPWH
PLBY logoPLBY
IndustryLeisureLeisureLeisureSpecialty RetailLeisure
Market Cap$4.53B$13.70B$266M$55M$188M
Revenue (TTM)$5.38B$4.70B$571M$1.21B$121M
Net Income (TTM)$499M$-322M$10M$-37M$-13M
Gross Margin47.9%70.3%32.4%31.2%71.0%
Operating Margin10.0%22.5%2.5%-1.3%-6.3%
Forward P/E11.5x16.8x7.4x22.8x
Total Debt$2.87B$3.40B$93M$455M$24M
Cash & Equiv.$1.24B$777M$54M$3M$38M

MAT vs HAS vs JAKK vs SPWH vs PLBYLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

MAT
HAS
JAKK
SPWH
PLBY
StockAug 20May 26Return
Mattel, Inc. (MAT)100139.6+39.6%
Hasbro, Inc. (HAS)100123.4+23.4%
JAKKS Pacific, Inc. (JAKK)100587.9+487.9%
Sportsman's Warehou… (SPWH)1009.0-91.0%
Playboy, Inc. (PLBY)10016.9-83.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: MAT vs HAS vs JAKK vs SPWH vs PLBY

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: HAS leads in 3 of 7 categories (5-stock set), making it the strongest pick for growth and revenue expansion and capital preservation and lower volatility. Mattel, Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. JAKK also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
MAT
Mattel, Inc.
The Defensive Pick

MAT is the #2 pick in this set and the best alternative if sleep-well-at-night is your priority.

  • Lower volatility, beta 1.24, current ratio 2.15x
  • 9.3% margin vs PLBY's -10.5%
  • 7.7% ROA vs HAS's -5.8%, ROIC 12.5% vs 22.4%
Best for: sleep-well-at-night
HAS
Hasbro, Inc.
The Long-Run Compounder

HAS carries the broadest edge in this set and is the clearest fit for long-term compounding.

  • 42.9% 10Y total return vs JAKK's -66.6%
  • 13.7% revenue growth vs JAKK's -17.4%
  • Beta 1.16 vs PLBY's 1.96
  • +63.1% vs SPWH's -17.4%
Best for: long-term compounding
JAKK
JAKKS Pacific, Inc.
The Income Pick

JAKK ranks third and is worth considering specifically for income & stability and defensive.

  • Dividend streak 1 yrs, beta 1.79, yield 4.2%
  • Beta 1.79, yield 4.2%, current ratio 1.82x
  • Lower P/E (7.4x vs 22.8x)
  • 4.2% yield, 1-year raise streak, vs HAS's 2.9%, (3 stocks pay no dividend)
Best for: income & stability and defensive
SPWH
Sportsman's Warehouse Holdings, Inc.
The Consumer Cyclical Pick

SPWH lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer cyclical exposure
PLBY
Playboy, Inc.
The Growth Play

PLBY is the clearest fit if your priority is growth exposure.

  • Rev growth 4.1%, EPS growth 87.5%, 3Y rev CAGR -13.3%
Best for: growth exposure
See the full category breakdown
CategoryWinnerWhy
GrowthHAS logoHAS13.7% revenue growth vs JAKK's -17.4%
ValueJAKK logoJAKKLower P/E (7.4x vs 22.8x)
Quality / MarginsMAT logoMAT9.3% margin vs PLBY's -10.5%
Stability / SafetyHAS logoHASBeta 1.16 vs PLBY's 1.96
DividendsJAKK logoJAKK4.2% yield, 1-year raise streak, vs HAS's 2.9%, (3 stocks pay no dividend)
Momentum (1Y)HAS logoHAS+63.1% vs SPWH's -17.4%
Efficiency (ROA)MAT logoMAT7.7% ROA vs HAS's -5.8%, ROIC 12.5% vs 22.4%

MAT vs HAS vs JAKK vs SPWH vs PLBY — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

MATMattel, Inc.
FY 2025
International Segment
100.0%$2.3B
HASHasbro, Inc.
FY 2025
Consumer Products
90.3%$2.4B
Corporate, Non-Segment
6.8%$184M
Entertainment Segment
2.8%$77M
JAKKJAKKS Pacific, Inc.
FY 2021
ToysConsumerProductsMember
82.7%$514M
HalloweenMember
17.3%$108M
SPWHSportsman's Warehouse Holdings, Inc.

Segment breakdown not available.

PLBYPlayboy, Inc.
FY 2025
Trademark Licensing
82.9%$343M
Consumer Products
17.1%$71M

MAT vs HAS vs JAKK vs SPWH vs PLBY — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHASLAGGINGMAT

Income & Cash Flow (Last 12 Months)

HAS leads this category, winning 4 of 6 comparable metrics.

MAT is the larger business by revenue, generating $5.4B annually — 44.5x PLBY's $121M. MAT is the more profitable business, keeping 9.3% of every revenue dollar as net income compared to PLBY's -10.5%. On growth, HAS holds the edge at +31.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.JAKK logoJAKKJAKKS Pacific, In…SPWH logoSPWHSportsman's Wareh…PLBY logoPLBYPlayboy, Inc.
RevenueTrailing 12 months$5.4B$4.7B$571M$1.2B$121M
EBITDAEarnings before interest/tax$726M$1.2B$24M$24M$684,000
Net IncomeAfter-tax profit$499M-$322M$10M-$37M-$13M
Free Cash FlowCash after capex$400M$830M-$1M-$55M-$1M
Gross MarginGross profit ÷ Revenue+47.9%+70.3%+32.4%+31.2%+71.0%
Operating MarginEBIT ÷ Revenue+10.0%+22.5%+2.5%-1.3%-6.3%
Net MarginNet income ÷ Revenue+9.3%-6.9%+1.7%-3.1%-10.5%
FCF MarginFCF ÷ Revenue+7.4%+17.7%-0.2%-4.5%-0.8%
Rev. Growth (YoY)Latest quarter vs prior year+4.3%+31.3%-2.8%+1.8%-58.1%
EPS Growth (YoY)Latest quarter vs prior year+2.7%+6.6%+43.4%-12.5%+120.8%
HAS leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

SPWH leads this category, winning 3 of 6 comparable metrics.

At 12.1x trailing earnings, MAT trades at a 55% valuation discount to JAKK's 27.1x P/E. On an enterprise value basis, MAT's 7.8x EV/EBITDA is more attractive than PLBY's 34.0x.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.JAKK logoJAKKJAKKS Pacific, In…SPWH logoSPWHSportsman's Wareh…PLBY logoPLBYPlayboy, Inc.
Market CapShares × price$4.5B$13.7B$266M$55M$188M
Enterprise ValueMkt cap + debt − cash$6.2B$16.3B$305M$507M$174M
Trailing P/EPrice ÷ TTM EPS12.10x-42.34x27.07x-1.63x-12.85x
Forward P/EPrice ÷ next-FY EPS est.11.45x16.79x7.41x22.78x
PEG RatioP/E ÷ EPS growth rate0.42x
EV / EBITDAEnterprise value multiple7.82x13.28x12.49x22.78x34.02x
Price / SalesMarket cap ÷ Revenue0.85x2.91x0.47x0.05x1.56x
Price / BookPrice ÷ Book value/share2.14x24.15x1.07x0.23x9.22x
Price / FCFMarket cap ÷ FCF11.02x16.51x2.78x
SPWH leads this category, winning 3 of 6 comparable metrics.

Profitability & Efficiency

PLBY leads this category, winning 3 of 9 comparable metrics.

MAT delivers a 22.7% return on equity — every $100 of shareholder capital generates $23 in annual profit, vs $-2 for PLBY. JAKK carries lower financial leverage with a 0.37x debt-to-equity ratio, signaling a more conservative balance sheet compared to HAS's 6.01x. On the Piotroski fundamental quality scale (0–9), PLBY scores 6/9 vs JAKK's 4/9, reflecting solid financial health.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.JAKK logoJAKKJAKKS Pacific, In…SPWH logoSPWHSportsman's Wareh…PLBY logoPLBYPlayboy, Inc.
ROE (TTM)Return on equity+22.7%-52.3%+4.0%-17.9%-2.5%
ROA (TTM)Return on assets+7.7%-5.8%+2.2%-3.9%-4.6%
ROICReturn on invested capital+12.5%+22.4%+4.1%-1.9%-2.9%
ROCEReturn on capital employed+11.9%+24.5%+4.8%-3.2%-1.4%
Piotroski ScoreFundamental quality 0–945456
Debt / EquityFinancial leverage1.28x6.01x0.37x1.93x1.30x
Net DebtTotal debt minus cash$1.6B$2.6B$39M$452M-$14M
Cash & Equiv.Liquid assets$1.2B$777M$54M$3M$38M
Total DebtShort + long-term debt$2.9B$3.4B$93M$455M$24M
Interest CoverageEBIT ÷ Interest expense4.65x0.38x32.35x-1.26x-0.39x
PLBY leads this category, winning 3 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HAS leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in JAKK five years ago would be worth $26,151 today (with dividends reinvested), compared to $339 for PLBY. Over the past 12 months, HAS leads with a +63.1% total return vs SPWH's -17.4%. The 3-year compound annual growth rate (CAGR) favors HAS at 20.9% vs SPWH's -38.9% — a key indicator of consistent wealth creation.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.JAKK logoJAKKJAKKS Pacific, In…SPWH logoSPWHSportsman's Wareh…PLBY logoPLBYPlayboy, Inc.
YTD ReturnYear-to-date-25.1%+18.2%+36.6%-2.7%-9.2%
1-Year ReturnPast 12 months-13.9%+63.1%+30.0%-17.4%+54.6%
3-Year ReturnCumulative with dividends-16.4%+76.7%+4.1%-77.2%-8.7%
5-Year ReturnCumulative with dividends-31.4%+11.6%+161.5%-92.0%-96.6%
10-Year ReturnCumulative with dividends-45.0%+42.9%-66.6%-87.6%-83.1%
CAGR (3Y)Annualised 3-year return-5.8%+20.9%+1.3%-38.9%-3.0%
HAS leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — HAS and JAKK each lead in 1 of 2 comparable metrics.

HAS is the less volatile stock with a 1.16 beta — it tends to amplify market swings less than PLBY's 1.96 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. JAKK currently trades 94.7% from its 52-week high vs SPWH's 32.8% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.JAKK logoJAKKJAKKS Pacific, In…SPWH logoSPWHSportsman's Wareh…PLBY logoPLBYPlayboy, Inc.
Beta (5Y)Sensitivity to S&P 5001.24x1.16x1.79x1.80x1.96x
52-Week HighHighest price in past year$22.48$106.98$24.57$4.33$2.75
52-Week LowLowest price in past year$14.10$60.64$14.87$1.08$1.06
% of 52W HighCurrent price vs 52-week peak+66.7%+91.0%+94.7%+32.8%+60.7%
RSI (14)Momentum oscillator 0–10052.057.859.249.945.9
Avg Volume (50D)Average daily shares traded4.4M1.6M76K833K775K
Evenly matched — HAS and JAKK each lead in 1 of 2 comparable metrics.

Analyst Outlook

JAKK leads this category, winning 2 of 2 comparable metrics.

Analyst consensus: MAT as "Buy", HAS as "Buy", JAKK as "Hold", PLBY as "Buy". Consensus price targets imply 656.3% upside for PLBY (target: $13) vs 14.7% for HAS (target: $112). For income investors, JAKK offers the higher dividend yield at 4.21% vs HAS's 2.87%.

MetricMAT logoMATMattel, Inc.HAS logoHASHasbro, Inc.JAKK logoJAKKJAKKS Pacific, In…SPWH logoSPWHSportsman's Wareh…PLBY logoPLBYPlayboy, Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuy
Price TargetConsensus 12-month target$19.29$111.67$41.67$12.63
# AnalystsCovering analysts3433168
Dividend YieldAnnual dividend ÷ price+2.9%+4.2%
Dividend StreakConsecutive years of raises0110
Dividend / ShareAnnual DPS$2.80$0.98
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+2.1%+0.6%0.0%
JAKK leads this category, winning 2 of 2 comparable metrics.
Key Takeaway

HAS leads in 2 of 6 categories (Income & Cash Flow, Total Returns). SPWH leads in 1 (Valuation Metrics). 1 tied.

Best OverallHasbro, Inc. (HAS)Leads 2 of 6 categories
Loading custom metrics...

MAT vs HAS vs JAKK vs SPWH vs PLBY: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is MAT or HAS or JAKK or SPWH or PLBY a better buy right now?

For growth investors, Hasbro, Inc.

(HAS) is the stronger pick with 13. 7% revenue growth year-over-year, versus -17. 4% for JAKKS Pacific, Inc. (JAKK). Mattel, Inc. (MAT) offers the better valuation at 12. 1x trailing P/E (11. 5x forward), making it the more compelling value choice. Analysts rate Mattel, Inc. (MAT) a "Buy" — based on 34 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — MAT or HAS or JAKK or SPWH or PLBY?

On trailing P/E, Mattel, Inc.

(MAT) is the cheapest at 12. 1x versus JAKKS Pacific, Inc. at 27. 1x. On forward P/E, JAKKS Pacific, Inc. is actually cheaper at 7. 4x — notably different from the trailing picture, reflecting expected earnings growth.

03

Which is the better long-term investment — MAT or HAS or JAKK or SPWH or PLBY?

Over the past 5 years, JAKKS Pacific, Inc.

(JAKK) delivered a total return of +161. 5%, compared to -96. 6% for Playboy, Inc. (PLBY). Over 10 years, the gap is even starker: HAS returned +42. 9% versus SPWH's -87. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — MAT or HAS or JAKK or SPWH or PLBY?

By beta (market sensitivity over 5 years), Hasbro, Inc.

(HAS) is the lower-risk stock at 1. 16β versus Playboy, Inc. 's 1. 96β — meaning PLBY is approximately 69% more volatile than HAS relative to the S&P 500. On balance sheet safety, JAKKS Pacific, Inc. (JAKK) carries a lower debt/equity ratio of 37% versus 6% for Hasbro, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — MAT or HAS or JAKK or SPWH or PLBY?

By revenue growth (latest reported year), Hasbro, Inc.

(HAS) is pulling ahead at 13. 7% versus -17. 4% for JAKKS Pacific, Inc. (JAKK). On earnings-per-share growth, the picture is similar: Playboy, Inc. grew EPS 87. 5% year-over-year, compared to -183. 6% for Hasbro, Inc.. Over a 3-year CAGR, MAT leads at -0. 5% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — MAT or HAS or JAKK or SPWH or PLBY?

Mattel, Inc.

(MAT) is the more profitable company, earning 7. 4% net margin versus -10. 5% for Playboy, Inc. — meaning it keeps 7. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: HAS leads at 22. 5% versus -2. 7% for PLBY. At the gross margin level — before operating expenses — PLBY leads at 71. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is MAT or HAS or JAKK or SPWH or PLBY more undervalued right now?

On forward earnings alone, JAKKS Pacific, Inc.

(JAKK) trades at 7. 4x forward P/E versus 22. 8x for Playboy, Inc. — 15. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PLBY: 656. 3% to $12. 63.

08

Which pays a better dividend — MAT or HAS or JAKK or SPWH or PLBY?

In this comparison, JAKK (4.

2% yield), HAS (2. 9% yield) pay a dividend. MAT, SPWH, PLBY do not pay a meaningful dividend and should not be held primarily for income.

09

Is MAT or HAS or JAKK or SPWH or PLBY better for a retirement portfolio?

For long-horizon retirement investors, Hasbro, Inc.

(HAS) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 16), 2. 9% yield). Playboy, Inc. (PLBY) carries a higher beta of 1. 96 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (HAS: +42. 9%, PLBY: -83. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between MAT and HAS and JAKK and SPWH and PLBY?

Both stocks operate in the Consumer Cyclical sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: MAT is a small-cap deep-value stock; HAS is a mid-cap quality compounder stock; JAKK is a small-cap income-oriented stock; SPWH is a small-cap quality compounder stock; PLBY is a small-cap quality compounder stock. HAS, JAKK pay a dividend while MAT, SPWH, PLBY do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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  • Market Cap > $100B
  • Gross Margin > 42%
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(MAT: 4.3% · HAS: 31.3%)

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