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NBY vs AYTU vs PRPH vs OGEN vs CTXR

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
NBY
NovaBay Pharmaceuticals, Inc.

Biotechnology

HealthcareAMEX • US
Market Cap$11M
5Y Perf.-100.0%
AYTU
Aytu BioPharma, Inc.

Drug Manufacturers - Specialty & Generic

HealthcareNASDAQ • US
Market Cap$16M
5Y Perf.-99.1%
PRPH
ProPhase Labs, Inc.

Drug Manufacturers - Specialty & Generic

HealthcareNASDAQ • US
Market Cap$5M
5Y Perf.-96.9%
OGEN
Oragenics, Inc.

Biotechnology

HealthcareAMEX • US
Market Cap$3M
5Y Perf.-99.9%
CTXR
Citius Pharmaceuticals, Inc.

Biotechnology

HealthcareNASDAQ • US
Market Cap$12M
5Y Perf.-95.9%

NBY vs AYTU vs PRPH vs OGEN vs CTXR — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
NBY logoNBY
AYTU logoAYTU
PRPH logoPRPH
OGEN logoOGEN
CTXR logoCTXR
IndustryBiotechnologyDrug Manufacturers - Specialty & GenericDrug Manufacturers - Specialty & GenericBiotechnologyBiotechnology
Market Cap$11M$16M$5M$3M$12M
Revenue (TTM)$3M$63M$1M$0.00$0.00
Net Income (TTM)$3M$-24M$-42M$-10M$-37M
Gross Margin54.6%66.0%191.4%
Operating Margin-273.0%-13.9%-25.0%
Total Debt$2M$23M$25M$227M$2M
Cash & Equiv.$430K$31M$678K$4.40B$4M

NBY vs AYTU vs PRPH vs OGEN vs CTXRLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

NBY
AYTU
PRPH
OGEN
CTXR
StockMay 20Apr 26Return
NovaBay Pharmaceuti… (NBY)1000.0-100.0%
Aytu BioPharma, Inc. (AYTU)1000.9-99.1%
ProPhase Labs, Inc. (PRPH)1003.1-96.9%
Oragenics, Inc. (OGEN)1000.1-99.9%
Citius Pharmaceutic… (CTXR)1004.1-95.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: NBY vs AYTU vs PRPH vs OGEN vs CTXR

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: AYTU leads in 3 of 6 categories (5-stock set), making it the strongest pick for growth and revenue expansion and capital preservation and lower volatility. NovaBay Pharmaceuticals, Inc. is the stronger pick specifically for profitability and margin quality and operational efficiency and capital deployment. As sector peers, any of these can serve as alternatives in the same allocation.
NBY
NovaBay Pharmaceuticals, Inc.
The Growth Play

NBY is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth -6.4%, EPS growth 98.2%, 3Y rev CAGR -1.4%
  • 114.6% margin vs PRPH's -38.7%
  • 93.0% ROA vs PRPH's -63.5%, ROIC -217.0% vs -59.4%
Best for: growth exposure
AYTU
Aytu BioPharma, Inc.
The Defensive Pick

AYTU carries the broadest edge in this set and is the clearest fit for sleep-well-at-night and defensive.

  • Lower volatility, beta 1.27, current ratio 1.26x
  • Beta 1.27, current ratio 1.26x
  • 1.8% revenue growth vs OGEN's -38.6%
  • Beta 1.27 vs CTXR's 2.76
Best for: sleep-well-at-night and defensive
PRPH
ProPhase Labs, Inc.
The Long-Run Compounder

PRPH ranks third and is worth considering specifically for long-term compounding.

  • 37.5% 10Y total return vs CTXR's -99.9%
Best for: long-term compounding
OGEN
Oragenics, Inc.
The Income Pick

OGEN is the clearest fit if your priority is income & stability.

  • Dividend streak 2 yrs, beta 2.29
Best for: income & stability
CTXR
Citius Pharmaceuticals, Inc.
The Healthcare Pick

Among these 5 stocks, CTXR doesn't own a clear edge in any measured category.

Best for: healthcare exposure
See the full category breakdown
CategoryWinnerWhy
GrowthAYTU logoAYTU1.8% revenue growth vs OGEN's -38.6%
Quality / MarginsNBY logoNBY114.6% margin vs PRPH's -38.7%
Stability / SafetyAYTU logoAYTUBeta 1.27 vs CTXR's 2.76
DividendsTieNone of these 5 stocks pay a meaningful dividend
Momentum (1Y)AYTU logoAYTU+104.1% vs OGEN's -88.0%
Efficiency (ROA)NBY logoNBY93.0% ROA vs PRPH's -63.5%, ROIC -217.0% vs -59.4%

NBY vs AYTU vs PRPH vs OGEN vs CTXR — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

NBYNovaBay Pharmaceuticals, Inc.
FY 2024
Total Product Revenue
100.0%$10M
AYTUAytu BioPharma, Inc.
FY 2024
Consumer Health
100.0%$16M
PRPHProPhase Labs, Inc.
FY 2024
Consumer Products
100.0%$7M
OGENOragenics, Inc.
FY 2023
Grant
100.0%$250,000
CTXRCitius Pharmaceuticals, Inc.

Segment breakdown not available.

NBY vs AYTU vs PRPH vs OGEN vs CTXR — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLAYTULAGGINGCTXR

Income & Cash Flow (Last 12 Months)

AYTU leads this category, winning 3 of 6 comparable metrics.

AYTU and CTXR operate at a comparable scale, with $63M and $0 in trailing revenue. NBY is the more profitable business, keeping 114.6% of every revenue dollar as net income compared to PRPH's -38.7%. On growth, AYTU holds the edge at -6.5% YoY revenue growth, suggesting stronger near-term business momentum.

MetricNBY logoNBYNovaBay Pharmaceu…AYTU logoAYTUAytu BioPharma, I…PRPH logoPRPHProPhase Labs, In…OGEN logoOGENOragenics, Inc.CTXR logoCTXRCitius Pharmaceut…
RevenueTrailing 12 months$3M$63M$1M$0$0
EBITDAEarnings before interest/tax-$8M-$4M-$22M-$6M-$38M
Net IncomeAfter-tax profit$3M-$24M-$42M-$10M-$37M
Free Cash FlowCash after capex-$7M-$698,000-$23M-$9.2B-$27M
Gross MarginGross profit ÷ Revenue+54.6%+66.0%+191.4%
Operating MarginEBIT ÷ Revenue-2.7%-13.9%-25.0%
Net MarginNet income ÷ Revenue+114.6%-39.0%-38.7%
FCF MarginFCF ÷ Revenue-2.5%-1.1%-21.1%
Rev. Growth (YoY)Latest quarter vs prior year-78.7%-6.5%-71.9%-100.0%
EPS Growth (YoY)Latest quarter vs prior year+63.3%-3.0%+54.3%-5.9%+74.1%
AYTU leads this category, winning 3 of 6 comparable metrics.

Valuation Metrics

AYTU leads this category, winning 2 of 3 comparable metrics.
MetricNBY logoNBYNovaBay Pharmaceu…AYTU logoAYTUAytu BioPharma, I…PRPH logoPRPHProPhase Labs, In…OGEN logoOGENOragenics, Inc.CTXR logoCTXRCitius Pharmaceut…
Market CapShares × price$11M$16M$5M$3M$12M
Enterprise ValueMkt cap + debt − cash$13M$7M$29M-$4.2B$9M
Trailing P/EPrice ÷ TTM EPS-0.74x-1.14x-0.05x-0.13x-0.19x
Forward P/EPrice ÷ next-FY EPS est.
PEG RatioP/E ÷ EPS growth rate
EV / EBITDAEnterprise value multiple
Price / SalesMarket cap ÷ Revenue1.16x0.23x0.74x
Price / BookPrice ÷ Book value/share0.82x0.31x0.00x0.09x
Price / FCFMarket cap ÷ FCF
AYTU leads this category, winning 2 of 3 comparable metrics.

Profitability & Efficiency

OGEN leads this category, winning 4 of 9 comparable metrics.

NBY delivers a 198.5% return on equity — every $100 of shareholder capital generates $198 in annual profit, vs $-6 for PRPH. CTXR carries lower financial leverage with a 0.02x debt-to-equity ratio, signaling a more conservative balance sheet compared to PRPH's 3.34x. On the Piotroski fundamental quality scale (0–9), OGEN scores 5/9 vs PRPH's 1/9, reflecting solid financial health.

MetricNBY logoNBYNovaBay Pharmaceu…AYTU logoAYTUAytu BioPharma, I…PRPH logoPRPHProPhase Labs, In…OGEN logoOGENOragenics, Inc.CTXR logoCTXRCitius Pharmaceut…
ROE (TTM)Return on equity+198.5%-172.1%-6.1%-0.5%-48.3%
ROA (TTM)Return on assets+93.0%-20.0%-63.5%-0.4%-28.6%
ROICReturn on invested capital-2.2%-33.5%-59.4%-0.3%-39.5%
ROCEReturn on capital employed-2.2%-13.3%-75.6%-0.2%-46.2%
Piotroski ScoreFundamental quality 0–933154
Debt / EquityFinancial leverage1.21x3.34x0.03x0.02x
Net DebtTotal debt minus cash$1M-$8M$24M-$4.2B-$3M
Cash & Equiv.Liquid assets$430,000$31M$678,000$4.4B$4M
Total DebtShort + long-term debt$2M$23M$25M$227M$2M
Interest CoverageEBIT ÷ Interest expense-89.97x-7.96x-7.96x-11.80x-143.54x
OGEN leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

AYTU leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in PRPH five years ago would be worth $3,682 today (with dividends reinvested), compared to $5 for OGEN. Over the past 12 months, AYTU leads with a +104.1% total return vs OGEN's -88.0%. The 3-year compound annual growth rate (CAGR) favors AYTU at 12.0% vs OGEN's -80.6% — a key indicator of consistent wealth creation.

MetricNBY logoNBYNovaBay Pharmaceu…AYTU logoAYTUAytu BioPharma, I…PRPH logoPRPHProPhase Labs, In…OGEN logoOGENOragenics, Inc.CTXR logoCTXRCitius Pharmaceut…
YTD ReturnYear-to-date-93.6%-10.8%-66.7%-27.0%-22.9%
1-Year ReturnPast 12 months+102.8%+104.1%-58.0%-88.0%-6.2%
3-Year ReturnCumulative with dividends-96.5%+40.3%-97.1%-99.3%-98.0%
5-Year ReturnCumulative with dividends-99.9%-97.8%-63.2%-99.9%-98.8%
10-Year ReturnCumulative with dividends-100.0%-100.0%+37.5%-100.0%-99.9%
CAGR (3Y)Annualised 3-year return-67.4%+12.0%-69.4%-80.6%-72.7%
AYTU leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

AYTU leads this category, winning 2 of 2 comparable metrics.

AYTU is the less volatile stock with a 1.27 beta — it tends to amplify market swings less than CTXR's 2.76 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AYTU currently trades 80.5% from its 52-week high vs NBY's 1.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricNBY logoNBYNovaBay Pharmaceu…AYTU logoAYTUAytu BioPharma, I…PRPH logoPRPHProPhase Labs, In…OGEN logoOGENOragenics, Inc.CTXR logoCTXRCitius Pharmaceut…
Beta (5Y)Sensitivity to S&P 5002.43x1.27x2.28x2.29x2.76x
52-Week HighHighest price in past year$99.75$3.07$1.84$9.60$2.48
52-Week LowLowest price in past year$1.11$1.20$0.07$0.50$0.57
% of 52W HighCurrent price vs 52-week peak+1.9%+80.5%+6.5%+6.4%+26.4%
RSI (14)Momentum oscillator 0–10042.548.956.845.641.1
Avg Volume (50D)Average daily shares traded595K42K105K159K746K
AYTU leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

OGEN leads this category, winning 1 of 1 comparable metric.
MetricNBY logoNBYNovaBay Pharmaceu…AYTU logoAYTUAytu BioPharma, I…PRPH logoPRPHProPhase Labs, In…OGEN logoOGENOragenics, Inc.CTXR logoCTXRCitius Pharmaceut…
Analyst RatingConsensus buy/hold/sell
Price TargetConsensus 12-month target
# AnalystsCovering analysts
Dividend YieldAnnual dividend ÷ price
Dividend StreakConsecutive years of raises12
Dividend / ShareAnnual DPS
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%0.0%0.0%0.0%
OGEN leads this category, winning 1 of 1 comparable metric.
Key Takeaway

AYTU leads in 4 of 6 categories (Income & Cash Flow, Valuation Metrics). OGEN leads in 2 (Profitability & Efficiency, Analyst Outlook).

Best OverallAytu BioPharma, Inc. (AYTU)Leads 4 of 6 categories
Loading custom metrics...

NBY vs AYTU vs PRPH vs OGEN vs CTXR: Key Questions Answered

8 questions · data-driven answers · updated daily

01

Is NBY or AYTU or PRPH or OGEN or CTXR a better buy right now?

For growth investors, Aytu BioPharma, Inc.

(AYTU) is the stronger pick with 1. 8% revenue growth year-over-year, versus -84. 7% for ProPhase Labs, Inc. (PRPH). The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which is the better long-term investment — NBY or AYTU or PRPH or OGEN or CTXR?

Over the past 5 years, ProPhase Labs, Inc.

(PRPH) delivered a total return of -63. 2%, compared to -99. 9% for Oragenics, Inc. (OGEN). Over 10 years, the gap is even starker: PRPH returned +37. 5% versus AYTU's -100. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

03

Which is safer — NBY or AYTU or PRPH or OGEN or CTXR?

By beta (market sensitivity over 5 years), Aytu BioPharma, Inc.

(AYTU) is the lower-risk stock at 1. 27β versus Citius Pharmaceuticals, Inc. 's 2. 76β — meaning CTXR is approximately 117% more volatile than AYTU relative to the S&P 500. On balance sheet safety, Citius Pharmaceuticals, Inc. (CTXR) carries a lower debt/equity ratio of 2% versus 3% for ProPhase Labs, Inc. — giving it more financial flexibility in a downturn.

04

Which is growing faster — NBY or AYTU or PRPH or OGEN or CTXR?

By revenue growth (latest reported year), Aytu BioPharma, Inc.

(AYTU) is pulling ahead at 1. 8% versus -84. 7% for ProPhase Labs, Inc. (PRPH). On earnings-per-share growth, the picture is similar: NovaBay Pharmaceuticals, Inc. grew EPS 98. 2% year-over-year, compared to -185. 0% for Oragenics, Inc.. Over a 3-year CAGR, NBY leads at -1. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

05

Which has better profit margins — NBY or AYTU or PRPH or OGEN or CTXR?

Oragenics, Inc.

(OGEN) is the more profitable company, earning 0. 0% net margin versus -788. 2% for ProPhase Labs, Inc. — meaning it keeps 0. 0% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: OGEN leads at 0. 0% versus -570. 6% for PRPH. At the gross margin level — before operating expenses — AYTU leads at 69. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

06

Which pays a better dividend — NBY or AYTU or PRPH or OGEN or CTXR?

None of the stocks in this comparison currently pay a material dividend.

All are effectively zero-yield and should be held for capital appreciation rather than income.

07

Is NBY or AYTU or PRPH or OGEN or CTXR better for a retirement portfolio?

For long-horizon retirement investors, Aytu BioPharma, Inc.

(AYTU) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1. 27)). Oragenics, Inc. (OGEN) carries a higher beta of 2. 29 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (AYTU: -100. 0%, OGEN: -100. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

08

What are the main differences between NBY and AYTU and PRPH and OGEN and CTXR?

Both stocks operate in the Healthcare sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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NBY

Quality Mega-Cap Compounder

  • Sector: Healthcare
  • Market Cap > $100B
  • Net Margin > 68%
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AYTU

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  • Sector: Healthcare
  • Market Cap > $100B
  • Gross Margin > 39%
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PRPH

Quality Business

  • Sector: Healthcare
  • Market Cap > $100B
  • Gross Margin > 114%
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OGEN

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  • Sector: Healthcare
  • Market Cap > $100B
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CTXR

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  • Sector: Healthcare
  • Market Cap > $100B
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Beat Both

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Revenue Growth>
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(NBY: -78.7% · AYTU: -6.5%)

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