Banks - Regional
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4 / 10Stock Comparison
RF vs FITB vs CFG vs HBAN
Revenue, margins, valuation, and 5-year total return — side by side.
Banks - Regional
Banks - Regional
Banks - Regional
RF vs FITB vs CFG vs HBAN — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Banks - Regional | Banks - Regional | Banks - Regional | Banks - Regional |
| Market Cap | $24.27B | $33.27B | $27.70B | $25.63B |
| Revenue (TTM) | $9.61B | $13.05B | $12.35B | $12.48B |
| Net Income (TTM) | $2.16B | $2.41B | $1.70B | $2.21B |
| Gross Margin | 74.6% | 59.2% | 57.6% | 61.7% |
| Operating Margin | 28.5% | 22.3% | 15.3% | 21.5% |
| Forward P/E | 10.7x | 16.1x | 12.4x | 11.1x |
| Total Debt | $4.88B | $18.97B | $12.40B | $18.48B |
| Cash & Equiv. | $10.91B | $3.01B | $11.24B | $1.78B |
RF vs FITB vs CFG vs HBAN — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Regions Financial C… (RF) | 100 | 247.2 | +147.2% |
| Fifth Third Bancorp (FITB) | 100 | 256.2 | +156.2% |
| Citizens Financial … (CFG) | 100 | 266.4 | +166.4% |
| Huntington Bancshar… (HBAN) | 100 | 182.1 | +82.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: RF vs FITB vs CFG vs HBAN
Each card shows where this stock fits in a portfolio — not just who wins on paper.
RF is the #2 pick in this set and the best alternative if long-term compounding and sleep-well-at-night is your priority.
- 283.3% 10Y total return vs CFG's 257.8%
- Lower volatility, beta 1.10, Low D/E 25.6%, current ratio 0.30x
- PEG 0.62 vs HBAN's 0.74
- NIM 3.1% vs CFG's 2.6%
FITB carries the broadest edge in this set and is the clearest fit for growth exposure.
- Rev growth 5.6%, EPS growth -2.5%
- 5.6% NII/revenue growth vs CFG's 1.3%
- Efficiency ratio 0.4% vs RF's 0.5% (lower = leaner)
- 3.4% yield, 15-year raise streak, vs HBAN's 3.7%
CFG is the clearest fit if your priority is momentum.
- +73.3% vs HBAN's +12.4%
HBAN is the clearest fit if your priority is income & stability and defensive.
- Dividend streak 0 yrs, beta 1.09, yield 3.7%
- Beta 1.09, yield 3.7%, current ratio 0.19x
- Beta 1.09 vs CFG's 1.33
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 5.6% NII/revenue growth vs CFG's 1.3% | |
| Value | Lower P/E (10.7x vs 12.4x) | |
| Quality / Margins | Efficiency ratio 0.4% vs RF's 0.5% (lower = leaner) | |
| Stability / Safety | Beta 1.09 vs CFG's 1.33 | |
| Dividends | 3.4% yield, 15-year raise streak, vs HBAN's 3.7% | |
| Momentum (1Y) | +73.3% vs HBAN's +12.4% | |
| Efficiency (ROA) | Efficiency ratio 0.4% vs RF's 0.5% |
RF vs FITB vs CFG vs HBAN — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
RF vs FITB vs CFG vs HBAN — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
RF leads in 3 of 6 categories
CFG leads 1 • FITB leads 0 • HBAN leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
RF leads this category, winning 4 of 5 comparable metrics.
Income & Cash Flow (Last 12 Months)
FITB and RF operate at a comparable scale, with $13.0B and $9.6B in trailing revenue. RF is the more profitable business, keeping 22.4% of every revenue dollar as net income compared to CFG's 12.2%.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $9.6B | $13.0B | $12.3B | $12.5B |
| EBITDAEarnings before interest/tax | $2.8B | $3.6B | $2.6B | $3.1B |
| Net IncomeAfter-tax profit | $2.2B | $2.4B | $1.7B | $2.2B |
| Free Cash FlowCash after capex | $2.1B | $3.4B | $2.7B | $2.3B |
| Gross MarginGross profit ÷ Revenue | +74.6% | +59.2% | +57.6% | +61.7% |
| Operating MarginEBIT ÷ Revenue | +28.5% | +22.3% | +15.3% | +21.5% |
| Net MarginNet income ÷ Revenue | +22.4% | +17.7% | +12.2% | +17.7% |
| FCF MarginFCF ÷ Revenue | +22.7% | +18.5% | +15.2% | +18.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | — | — | — | — |
| EPS Growth (YoY)Latest quarter vs prior year | +3.6% | +16.7% | +38.2% | -11.8% |
Valuation Metrics
RF leads this category, winning 4 of 7 comparable metrics.
Valuation Metrics
At 11.6x trailing earnings, HBAN trades at a 45% valuation discount to CFG's 21.2x P/E. Adjusting for growth (PEG ratio), RF offers better value at 0.70x vs HBAN's 0.77x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $24.3B | $33.3B | $27.7B | $25.6B |
| Enterprise ValueMkt cap + debt − cash | $18.2B | $49.2B | $28.9B | $42.3B |
| Trailing P/EPrice ÷ TTM EPS | 12.21x | 15.82x | 21.19x | 11.65x |
| Forward P/EPrice ÷ next-FY EPS est. | 10.70x | 16.12x | 12.39x | 11.10x |
| PEG RatioP/E ÷ EPS growth rate | 0.70x | — | — | 0.77x |
| EV / EBITDAEnterprise value multiple | 6.50x | 14.43x | 12.10x | 15.75x |
| Price / SalesMarket cap ÷ Revenue | 2.53x | 2.55x | 2.24x | 2.05x |
| Price / BookPrice ÷ Book value/share | 1.29x | 1.74x | 1.20x | 1.00x |
| Price / FCFMarket cap ÷ FCF | 11.13x | 13.81x | 14.74x | 11.25x |
Profitability & Efficiency
RF leads this category, winning 8 of 9 comparable metrics.
Profitability & Efficiency
FITB delivers a 11.4% return on equity — every $100 of shareholder capital generates $11 in annual profit, vs $7 for CFG. RF carries lower financial leverage with a 0.26x debt-to-equity ratio, signaling a more conservative balance sheet compared to FITB's 0.97x. On the Piotroski fundamental quality scale (0–9), RF scores 9/9 vs HBAN's 6/9, reflecting strong financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | +11.3% | +11.4% | +6.6% | +10.0% |
| ROA (TTM)Return on assets | +1.4% | +1.1% | +0.8% | +1.0% |
| ROICReturn on invested capital | +8.5% | +5.7% | +3.8% | +5.1% |
| ROCEReturn on capital employed | +9.6% | +7.0% | +4.4% | +4.5% |
| Piotroski ScoreFundamental quality 0–9 | 9 | 6 | 7 | 6 |
| Debt / EquityFinancial leverage | 0.26x | 0.97x | 0.51x | 0.76x |
| Net DebtTotal debt minus cash | -$6.0B | $16.0B | $1.2B | $16.7B |
| Cash & Equiv.Liquid assets | $10.9B | $3.0B | $11.2B | $1.8B |
| Total DebtShort + long-term debt | $4.9B | $19.0B | $12.4B | $18.5B |
| Interest CoverageEBIT ÷ Interest expense | 1.32x | 0.75x | 0.55x | 0.62x |
Total Returns (Dividends Reinvested)
CFG leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in CFG five years ago would be worth $14,687 today (with dividends reinvested), compared to $12,203 for HBAN. Over the past 12 months, CFG leads with a +73.3% total return vs HBAN's +12.4%. The 3-year compound annual growth rate (CAGR) favors CFG at 39.1% vs HBAN's 22.8% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +2.4% | +4.9% | +9.7% | -6.5% |
| 1-Year ReturnPast 12 months | +39.6% | +39.6% | +73.3% | +12.4% |
| 3-Year ReturnCumulative with dividends | +88.5% | +121.5% | +169.3% | +85.1% |
| 5-Year ReturnCumulative with dividends | +41.3% | +33.5% | +46.9% | +22.0% |
| 10-Year ReturnCumulative with dividends | +283.3% | +249.5% | +257.8% | +121.5% |
| CAGR (3Y)Annualised 3-year return | +23.5% | +30.4% | +39.1% | +22.8% |
Risk & Volatility
Evenly matched — CFG and HBAN each lead in 1 of 2 comparable metrics.
Risk & Volatility
HBAN is the less volatile stock with a 1.09 beta — it tends to amplify market swings less than CFG's 1.33 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. CFG currently trades 93.3% from its 52-week high vs HBAN's 83.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.10x | 1.09x | 1.33x | 1.09x |
| 52-Week HighHighest price in past year | $31.53 | $55.44 | $68.79 | $19.46 |
| 52-Week LowLowest price in past year | $20.67 | $36.55 | $37.93 | $14.87 |
| % of 52W HighCurrent price vs 52-week peak | +88.7% | +89.6% | +93.3% | +83.2% |
| RSI (14)Momentum oscillator 0–100 | 55.5 | 58.1 | 60.2 | 53.4 |
| Avg Volume (50D)Average daily shares traded | 11.8M | 8.2M | 4.5M | 24.3M |
Analyst Outlook
Evenly matched — FITB and HBAN each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: RF as "Hold", FITB as "Buy", CFG as "Buy", HBAN as "Buy". Consensus price targets imply 25.9% upside for HBAN (target: $20) vs 10.1% for RF (target: $31). For income investors, HBAN offers the higher dividend yield at 3.73% vs CFG's 2.64%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy | Buy | Buy |
| Price TargetConsensus 12-month target | $30.78 | $56.50 | $72.42 | $20.38 |
| # AnalystsCovering analysts | 52 | 51 | 38 | 48 |
| Dividend YieldAnnual dividend ÷ price | +3.7% | +3.4% | +2.6% | +3.7% |
| Dividend StreakConsecutive years of raises | 13 | 15 | 3 | 0 |
| Dividend / ShareAnnual DPS | $1.04 | $1.71 | $1.70 | $0.60 |
| Buyback YieldShare repurchases ÷ mkt cap | +4.4% | +1.9% | +4.9% | 0.0% |
RF leads in 3 of 6 categories (Income & Cash Flow, Valuation Metrics). CFG leads in 1 (Total Returns). 2 tied.
RF vs FITB vs CFG vs HBAN: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is RF or FITB or CFG or HBAN a better buy right now?
For growth investors, Fifth Third Bancorp (FITB) is the stronger pick with 5.
6% revenue growth year-over-year, versus 1. 3% for Citizens Financial Group, Inc. (CFG). Huntington Bancshares Incorporated (HBAN) offers the better valuation at 11. 6x trailing P/E (11. 1x forward), making it the more compelling value choice. Analysts rate Fifth Third Bancorp (FITB) a "Buy" — based on 51 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — RF or FITB or CFG or HBAN?
On trailing P/E, Huntington Bancshares Incorporated (HBAN) is the cheapest at 11.
6x versus Citizens Financial Group, Inc. at 21. 2x. On forward P/E, Regions Financial Corporation is actually cheaper at 10. 7x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Regions Financial Corporation wins at 0. 62x versus Huntington Bancshares Incorporated's 0. 74x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.
03Which is the better long-term investment — RF or FITB or CFG or HBAN?
Over the past 5 years, Citizens Financial Group, Inc.
(CFG) delivered a total return of +46. 9%, compared to +22. 0% for Huntington Bancshares Incorporated (HBAN). Over 10 years, the gap is even starker: RF returned +283. 3% versus HBAN's +121. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — RF or FITB or CFG or HBAN?
By beta (market sensitivity over 5 years), Huntington Bancshares Incorporated (HBAN) is the lower-risk stock at 1.
09β versus Citizens Financial Group, Inc. 's 1. 33β — meaning CFG is approximately 22% more volatile than HBAN relative to the S&P 500. On balance sheet safety, Regions Financial Corporation (RF) carries a lower debt/equity ratio of 26% versus 97% for Fifth Third Bancorp — giving it more financial flexibility in a downturn.
05Which is growing faster — RF or FITB or CFG or HBAN?
By revenue growth (latest reported year), Fifth Third Bancorp (FITB) is pulling ahead at 5.
6% versus 1. 3% for Citizens Financial Group, Inc. (CFG). On earnings-per-share growth, the picture is similar: Regions Financial Corporation grew EPS 18. 7% year-over-year, compared to -3. 2% for Citizens Financial Group, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — RF or FITB or CFG or HBAN?
Regions Financial Corporation (RF) is the more profitable company, earning 22.
4% net margin versus 12. 2% for Citizens Financial Group, Inc. — meaning it keeps 22. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: RF leads at 28. 5% versus 15. 3% for CFG. At the gross margin level — before operating expenses — RF leads at 74. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is RF or FITB or CFG or HBAN more undervalued right now?
The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.
By this metric, Regions Financial Corporation (RF) is the more undervalued stock at a PEG of 0. 62x versus Huntington Bancshares Incorporated's 0. 74x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Regions Financial Corporation (RF) trades at 10. 7x forward P/E versus 16. 1x for Fifth Third Bancorp — 5. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for HBAN: 25. 9% to $20. 38.
08Which pays a better dividend — RF or FITB or CFG or HBAN?
All stocks in this comparison pay dividends.
Huntington Bancshares Incorporated (HBAN) offers the highest yield at 3. 7%, versus 2. 6% for Citizens Financial Group, Inc. (CFG).
09Is RF or FITB or CFG or HBAN better for a retirement portfolio?
For long-horizon retirement investors, Regions Financial Corporation (RF) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.
10), 3. 7% yield, +283. 3% 10Y return). Both have compounded well over 10 years (RF: +283. 3%, CFG: +257. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between RF and FITB and CFG and HBAN?
Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: RF is a mid-cap deep-value stock; FITB is a mid-cap deep-value stock; CFG is a mid-cap quality compounder stock; HBAN is a mid-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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