REIT - Hotel & Motel
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5 / 10Stock Comparison
SVC vs MAR vs HLT vs PK vs IHG
Revenue, margins, valuation, and 5-year total return — side by side.
Travel Lodging
Travel Lodging
REIT - Hotel & Motel
Travel Lodging
SVC vs MAR vs HLT vs PK vs IHG — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | |||||
|---|---|---|---|---|---|
| Industry | REIT - Hotel & Motel | Travel Lodging | Travel Lodging | REIT - Hotel & Motel | Travel Lodging |
| Market Cap | $259M | $93.23B | $72.93B | $2.25B | $22.11B |
| Revenue (TTM) | $1.74B | $26.58B | $12.28B | $2.53B | $10.13B |
| Net Income (TTM) | $-237M | $2.58B | $1.54B | $-215M | $1.39B |
| Gross Margin | -11.2% | 21.4% | 44.3% | -4.7% | 45.7% |
| Operating Margin | 9.8% | 16.0% | 23.1% | 11.1% | 22.3% |
| Forward P/E | — | 30.4x | 35.4x | 24.4x | 26.0x |
| Total Debt | $5.48B | $17.08B | $15.67B | $4.26B | $4.62B |
| Cash & Equiv. | $347M | $358M | $970M | $232M | $1.13B |
SVC vs MAR vs HLT vs PK vs IHG — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| Service Properties … (SVC) | 100 | 22.8 | -77.2% |
| Marriott Internatio… (MAR) | 100 | 397.6 | +297.6% |
| Hilton Worldwide Ho… (HLT) | 100 | 403.9 | +303.9% |
| Park Hotels & Resor… (PK) | 100 | 113.8 | +13.8% |
| InterContinental Ho… (IHG) | 100 | 307.1 | +207.1% |
Price return only. Dividends and distributions are not included.
Quick Verdict: SVC vs MAR vs HLT vs PK vs IHG
Each card shows where this stock fits in a portfolio — not just who wins on paper.
SVC ranks third and is worth considering specifically for sleep-well-at-night and defensive.
- Lower volatility, beta 0.80, current ratio 21.11x
- Beta 0.80, current ratio 21.11x
- Beta 0.80 vs PK's 1.32
MAR has the current edge in this matchup, primarily because of its strength in dividends and momentum.
- 0.8% yield, 4-year raise streak, vs PK's 12.6%, (1 stock pays no dividend)
- +38.5% vs SVC's -21.4%
HLT is the clearest fit if your priority is growth exposure and long-term compounding.
- Rev growth 7.7%, EPS growth -0.3%, 3Y rev CAGR 11.1%
- 6.2% 10Y total return vs MAR's 430.3%
- 7.7% revenue growth vs SVC's -4.3%
PK is the clearest fit if your priority is value.
- Lower P/E (24.4x vs 26.0x)
IHG is the #2 pick in this set and the best alternative if income & stability is your priority.
- Dividend streak 3 yrs, beta 0.94, yield 1.2%
- 13.7% margin vs SVC's -13.6%
- 26.0% ROA vs SVC's -3.6%, ROIC 159.6% vs 2.4%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 7.7% revenue growth vs SVC's -4.3% | |
| Value | Lower P/E (24.4x vs 26.0x) | |
| Quality / Margins | 13.7% margin vs SVC's -13.6% | |
| Stability / Safety | Beta 0.80 vs PK's 1.32 | |
| Dividends | 0.8% yield, 4-year raise streak, vs PK's 12.6%, (1 stock pays no dividend) | |
| Momentum (1Y) | +38.5% vs SVC's -21.4% | |
| Efficiency (ROA) | 26.0% ROA vs SVC's -3.6%, ROIC 159.6% vs 2.4% |
SVC vs MAR vs HLT vs PK vs IHG — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
SVC vs MAR vs HLT vs PK vs IHG — Financial Metrics
Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
HLT leads in 2 of 6 categories
IHG leads 1 • SVC leads 0 • MAR leads 0 • PK leads 0 • 3 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
HLT leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
MAR is the larger business by revenue, generating $26.6B annually — 15.2x SVC's $1.7B. IHG is the more profitable business, keeping 13.7% of every revenue dollar as net income compared to SVC's -13.6%. On growth, HLT holds the edge at +9.0% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | |||||
|---|---|---|---|---|---|
| RevenueTrailing 12 months | $1.7B | $26.6B | $12.3B | $2.5B | $10.1B |
| EBITDAEarnings before interest/tax | $191M | $4.5B | $3.0B | $612M | $2.4B |
| Net IncomeAfter-tax profit | -$237M | $2.6B | $1.5B | -$215M | $1.4B |
| Free Cash FlowCash after capex | -$2M | $3.1B | $2.2B | $448M | $1.6B |
| Gross MarginGross profit ÷ Revenue | -11.2% | +21.4% | +44.3% | -4.7% | +45.7% |
| Operating MarginEBIT ÷ Revenue | +9.8% | +16.0% | +23.1% | +11.1% | +22.3% |
| Net MarginNet income ÷ Revenue | -13.6% | +9.7% | +12.6% | -8.5% | +13.7% |
| FCF MarginFCF ÷ Revenue | -0.1% | +11.7% | +17.8% | +17.7% | +15.4% |
| Rev. Growth (YoY)Latest quarter vs prior year | -16.3% | +6.2% | +9.0% | -1.3% | +2.7% |
| EPS Growth (YoY)Latest quarter vs prior year | -30.0% | +0.8% | +35.0% | +117.2% | +8.0% |
Valuation Metrics
Evenly matched — SVC and PK each lead in 3 of 6 comparable metrics.
Valuation Metrics
At 30.2x trailing earnings, IHG trades at a 42% valuation discount to HLT's 52.3x P/E. On an enterprise value basis, PK's 11.2x EV/EBITDA is more attractive than HLT's 30.5x.
| Metric | |||||
|---|---|---|---|---|---|
| Market CapShares × price | $259M | $93.2B | $72.9B | $2.3B | $22.1B |
| Enterprise ValueMkt cap + debt − cash | $5.4B | $110.0B | $87.6B | $6.3B | $25.6B |
| Trailing P/EPrice ÷ TTM EPS | -1.26x | 37.08x | 52.34x | -7.88x | 30.17x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 30.38x | 35.37x | 24.41x | 25.95x |
| PEG RatioP/E ÷ EPS growth rate | — | — | — | — | — |
| EV / EBITDAEnterprise value multiple | 14.55x | 24.77x | 30.53x | 11.17x | 19.05x |
| Price / SalesMarket cap ÷ Revenue | 0.14x | 3.56x | 6.06x | 0.89x | 4.26x |
| Price / BookPrice ÷ Book value/share | 0.40x | — | — | 0.72x | — |
| Price / FCFMarket cap ÷ FCF | 2.20x | 35.75x | 35.96x | 22.08x | 25.42x |
Profitability & Efficiency
IHG leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
PK delivers a -6.7% return on equity — every $100 of shareholder capital generates $-7 in annual profit, vs $-38 for SVC. PK carries lower financial leverage with a 1.38x debt-to-equity ratio, signaling a more conservative balance sheet compared to SVC's 8.48x. On the Piotroski fundamental quality scale (0–9), MAR scores 7/9 vs PK's 4/9, reflecting strong financial health.
| Metric | |||||
|---|---|---|---|---|---|
| ROE (TTM)Return on equity | -38.2% | — | — | -6.7% | — |
| ROA (TTM)Return on assets | -3.6% | +9.3% | +9.4% | -2.6% | +26.0% |
| ROICReturn on invested capital | +2.4% | +25.0% | +24.7% | +2.2% | +159.6% |
| ROCEReturn on capital employed | +3.0% | +22.6% | +19.0% | +3.1% | +39.5% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 7 | 7 | 4 | 7 |
| Debt / EquityFinancial leverage | 8.48x | — | — | 1.38x | — |
| Net DebtTotal debt minus cash | $5.1B | $16.7B | $14.7B | $4.0B | $3.5B |
| Cash & Equiv.Liquid assets | $347M | $358M | $970M | $232M | $1.1B |
| Total DebtShort + long-term debt | $5.5B | $17.1B | $15.7B | $4.3B | $4.6B |
| Interest CoverageEBIT ÷ Interest expense | 0.50x | 5.20x | 4.42x | -0.01x | 17.19x |
Total Returns (Dividends Reinvested)
HLT leads this category, winning 4 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in HLT five years ago would be worth $26,146 today (with dividends reinvested), compared to $2,699 for SVC. Over the past 12 months, MAR leads with a +38.5% total return vs SVC's -21.4%. The 3-year compound annual growth rate (CAGR) favors HLT at 30.3% vs SVC's -33.6% — a key indicator of consistent wealth creation.
| Metric | |||||
|---|---|---|---|---|---|
| YTD ReturnYear-to-date | -17.9% | +12.5% | +9.4% | +6.2% | +5.6% |
| 1-Year ReturnPast 12 months | -21.4% | +38.5% | +32.8% | +21.9% | +29.0% |
| 3-Year ReturnCumulative with dividends | -70.7% | +101.8% | +121.3% | +23.4% | +119.1% |
| 5-Year ReturnCumulative with dividends | -73.0% | +145.8% | +161.5% | -27.2% | +114.6% |
| 10-Year ReturnCumulative with dividends | -57.6% | +430.3% | +615.8% | -11.4% | +275.4% |
| CAGR (3Y)Annualised 3-year return | -33.6% | +26.4% | +30.3% | +7.2% | +29.9% |
Risk & Volatility
Evenly matched — SVC and IHG each lead in 1 of 2 comparable metrics.
Risk & Volatility
SVC is the less volatile stock with a 0.80 beta — it tends to amplify market swings less than PK's 1.32 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. IHG currently trades 97.4% from its 52-week high vs SVC's 50.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | |||||
|---|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.80x | 1.09x | 0.94x | 1.32x | 0.94x |
| 52-Week HighHighest price in past year | $3.08 | $380.00 | $344.75 | $12.39 | $150.89 |
| 52-Week LowLowest price in past year | $1.13 | $250.79 | $237.57 | $9.84 | $109.79 |
| % of 52W HighCurrent price vs 52-week peak | +50.0% | +92.6% | +92.9% | +90.3% | +97.4% |
| RSI (14)Momentum oscillator 0–100 | 52.3 | 53.7 | 50.9 | 52.1 | 57.2 |
| Avg Volume (50D)Average daily shares traded | 9.5M | 1.5M | 1.6M | 3.9M | 245K |
Analyst Outlook
Evenly matched — MAR and PK each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: SVC as "Hold", MAR as "Hold", HLT as "Buy", PK as "Hold", IHG as "Buy". Consensus price targets imply 311.0% upside for SVC (target: $6) vs 2.5% for IHG (target: $151). For income investors, PK offers the higher dividend yield at 12.57% vs HLT's 0.19%.
| Metric | |||||
|---|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Hold | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | $6.33 | $372.50 | $338.45 | $11.50 | $150.67 |
| # AnalystsCovering analysts | 15 | 52 | 49 | 25 | 23 |
| Dividend YieldAnnual dividend ÷ price | — | +0.8% | +0.2% | +12.6% | +1.2% |
| Dividend StreakConsecutive years of raises | 0 | 4 | 0 | 0 | 3 |
| Dividend / ShareAnnual DPS | — | $2.67 | $0.60 | $1.41 | $1.73 |
| Buyback YieldShare repurchases ÷ mkt cap | +0.3% | +3.5% | +4.5% | +2.0% | +4.1% |
HLT leads in 2 of 6 categories (Income & Cash Flow, Total Returns). IHG leads in 1 (Profitability & Efficiency). 3 tied.
SVC vs MAR vs HLT vs PK vs IHG: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is SVC or MAR or HLT or PK or IHG a better buy right now?
For growth investors, Hilton Worldwide Holdings Inc.
(HLT) is the stronger pick with 7. 7% revenue growth year-over-year, versus -4. 3% for Service Properties Trust (SVC). InterContinental Hotels Group PLC (IHG) offers the better valuation at 30. 2x trailing P/E (26. 0x forward), making it the more compelling value choice. Analysts rate Hilton Worldwide Holdings Inc. (HLT) a "Buy" — based on 49 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — SVC or MAR or HLT or PK or IHG?
On trailing P/E, InterContinental Hotels Group PLC (IHG) is the cheapest at 30.
2x versus Hilton Worldwide Holdings Inc. at 52. 3x. On forward P/E, Park Hotels & Resorts Inc. is actually cheaper at 24. 4x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — SVC or MAR or HLT or PK or IHG?
Over the past 5 years, Hilton Worldwide Holdings Inc.
(HLT) delivered a total return of +161. 5%, compared to -73. 0% for Service Properties Trust (SVC). Over 10 years, the gap is even starker: HLT returned +615. 8% versus SVC's -57. 6%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — SVC or MAR or HLT or PK or IHG?
By beta (market sensitivity over 5 years), Service Properties Trust (SVC) is the lower-risk stock at 0.
80β versus Park Hotels & Resorts Inc. 's 1. 32β — meaning PK is approximately 64% more volatile than SVC relative to the S&P 500. On balance sheet safety, Park Hotels & Resorts Inc. (PK) carries a lower debt/equity ratio of 138% versus 8% for Service Properties Trust — giving it more financial flexibility in a downturn.
05Which is growing faster — SVC or MAR or HLT or PK or IHG?
By revenue growth (latest reported year), Hilton Worldwide Holdings Inc.
(HLT) is pulling ahead at 7. 7% versus -4. 3% for Service Properties Trust (SVC). On earnings-per-share growth, the picture is similar: Service Properties Trust grew EPS 26. 9% year-over-year, compared to -240. 6% for Park Hotels & Resorts Inc.. Over a 3-year CAGR, HLT leads at 11. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — SVC or MAR or HLT or PK or IHG?
InterContinental Hotels Group PLC (IHG) is the more profitable company, earning 14.
6% net margin versus -11. 1% for Service Properties Trust — meaning it keeps 14. 6% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: IHG leads at 23. 1% versus 8. 9% for PK. At the gross margin level — before operating expenses — HLT leads at 41. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is SVC or MAR or HLT or PK or IHG more undervalued right now?
On forward earnings alone, Park Hotels & Resorts Inc.
(PK) trades at 24. 4x forward P/E versus 35. 4x for Hilton Worldwide Holdings Inc. — 11. 0x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SVC: 311. 0% to $6. 33.
08Which pays a better dividend — SVC or MAR or HLT or PK or IHG?
In this comparison, PK (12.
6% yield), IHG (1. 2% yield), MAR (0. 8% yield), HLT (0. 2% yield) pay a dividend. SVC does not pay a meaningful dividend and should not be held primarily for income.
09Is SVC or MAR or HLT or PK or IHG better for a retirement portfolio?
For long-horizon retirement investors, InterContinental Hotels Group PLC (IHG) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
94), 1. 2% yield, +275. 4% 10Y return). Both have compounded well over 10 years (IHG: +275. 4%, SVC: -57. 6%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between SVC and MAR and HLT and PK and IHG?
These companies operate in different sectors (SVC (Real Estate) and MAR (Consumer Cyclical) and HLT (Consumer Cyclical) and PK (Real Estate) and IHG (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: SVC is a small-cap quality compounder stock; MAR is a mid-cap quality compounder stock; HLT is a mid-cap quality compounder stock; PK is a small-cap income-oriented stock; IHG is a mid-cap quality compounder stock. MAR, PK, IHG pay a dividend while SVC, HLT do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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