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Stock Comparison

TRU vs EFX vs FICO vs VRSK

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
TRU
TransUnion

Consulting Services

IndustrialsNYSE • US
Market Cap$14.07B
5Y Perf.-15.5%
EFX
Equifax Inc.

Consulting Services

IndustrialsNYSE • US
Market Cap$21.19B
5Y Perf.+14.4%
FICO
Fair Isaac Corporation

Software - Application

TechnologyNYSE • US
Market Cap$26.20B
5Y Perf.+180.6%
VRSK
Verisk Analytics, Inc.

Consulting Services

IndustrialsNASDAQ • US
Market Cap$22.89B
5Y Perf.+1.2%

TRU vs EFX vs FICO vs VRSK — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
TRU logoTRU
EFX logoEFX
FICO logoFICO
VRSK logoVRSK
IndustryConsulting ServicesConsulting ServicesSoftware - ApplicationConsulting Services
Market Cap$14.07B$21.19B$26.20B$22.89B
Revenue (TTM)$4.73B$6.28B$2.26B$3.10B
Net Income (TTM)$705M$699M$760M$910M
Gross Margin52.7%44.7%84.2%67.4%
Operating Margin18.1%18.3%50.4%44.9%
Forward P/E15.3x20.4x26.4x22.9x
Total Debt$5.16B$5.09B$3.07B$5.04B
Cash & Equiv.$854M$181M$134M$2.18B

TRU vs EFX vs FICO vs VRSKLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

TRU
EFX
FICO
VRSK
StockMay 20May 26Return
TransUnion (TRU)10084.5-15.5%
Equifax Inc. (EFX)100114.4+14.4%
Fair Isaac Corporat… (FICO)100280.6+180.6%
Verisk Analytics, I… (VRSK)100101.2+1.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: TRU vs EFX vs FICO vs VRSK

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: FICO leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. TransUnion is the stronger pick specifically for valuation and capital efficiency and recent price momentum and sentiment. EFX also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
TRU
TransUnion
The Value Play

TRU is the #2 pick in this set and the best alternative if value and momentum is your priority.

  • Lower P/E (15.3x vs 22.9x)
  • -13.9% vs FICO's -46.1%
Best for: value and momentum
EFX
Equifax Inc.
The Income Pick

EFX is the clearest fit if your priority is income & stability and sleep-well-at-night.

  • Dividend streak 1 yrs, beta 0.87, yield 1.1%
  • Lower volatility, beta 0.87, current ratio 0.60x
  • Beta 0.87, yield 1.1%, current ratio 0.60x
  • 1.1% yield, 1-year raise streak, vs VRSK's 1.0%, (1 stock pays no dividend)
Best for: income & stability and sleep-well-at-night
FICO
Fair Isaac Corporation
The Growth Play

FICO carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 15.9%, EPS growth 29.8%, 3Y rev CAGR 13.1%
  • 9.5% 10Y total return vs VRSK's 137.1%
  • PEG 0.96 vs EFX's 4.39
  • 15.9% revenue growth vs VRSK's 6.6%
Best for: growth exposure and long-term compounding
VRSK
Verisk Analytics, Inc.
The Lower-Volatility Pick

VRSK lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: industrials exposure
See the full category breakdown
CategoryWinnerWhy
GrowthFICO logoFICO15.9% revenue growth vs VRSK's 6.6%
ValueTRU logoTRULower P/E (15.3x vs 22.9x)
Quality / MarginsFICO logoFICO33.7% margin vs EFX's 11.1%
Stability / SafetyFICO logoFICOBeta 0.86 vs TRU's 1.36
DividendsEFX logoEFX1.1% yield, 1-year raise streak, vs VRSK's 1.0%, (1 stock pays no dividend)
Momentum (1Y)TRU logoTRU-13.9% vs FICO's -46.1%
Efficiency (ROA)FICO logoFICO39.8% ROA vs EFX's 5.9%, ROIC 59.7% vs 8.5%

TRU vs EFX vs FICO vs VRSK — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

TRUTransUnion
FY 2025
U.S. Markets
78.0%$3.6B
International
22.0%$1.0B
EFXEquifax Inc.
FY 2025
United States Consumer Information Solutions
51.0%$4.2B
Workforce
31.7%$2.6B
International
17.3%$1.4B
FICOFair Isaac Corporation
FY 2025
Scores
58.7%$1.2B
Applications
41.3%$822M
VRSKVerisk Analytics, Inc.
FY 2025
Insurance
100.0%$2.2B

TRU vs EFX vs FICO vs VRSK — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLFICOLAGGINGVRSK

Income & Cash Flow (Last 12 Months)

FICO leads this category, winning 5 of 6 comparable metrics.

EFX is the larger business by revenue, generating $6.3B annually — 2.8x FICO's $2.3B. FICO is the more profitable business, keeping 33.7% of every revenue dollar as net income compared to EFX's 11.1%. On growth, FICO holds the edge at +38.7% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTRU logoTRUTransUnionEFX logoEFXEquifax Inc.FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…
RevenueTrailing 12 months$4.7B$6.3B$2.3B$3.1B
EBITDAEarnings before interest/tax$1.4B$1.9B$1.2B$1.7B
Net IncomeAfter-tax profit$705M$699M$760M$910M
Free Cash FlowCash after capex$697M$1.1B$893M$1.1B
Gross MarginGross profit ÷ Revenue+52.7%+44.7%+84.2%+67.4%
Operating MarginEBIT ÷ Revenue+18.1%+18.3%+50.4%+44.9%
Net MarginNet income ÷ Revenue+14.9%+11.1%+33.7%+29.3%
FCF MarginFCF ÷ Revenue+14.7%+18.1%+39.6%+36.3%
Rev. Growth (YoY)Latest quarter vs prior year+13.7%+14.3%+38.7%+3.9%
EPS Growth (YoY)Latest quarter vs prior year+172.0%+34.0%+69.0%+4.8%
FICO leads this category, winning 5 of 6 comparable metrics.

Valuation Metrics

TRU leads this category, winning 4 of 7 comparable metrics.

At 26.9x trailing earnings, VRSK trades at a 37% valuation discount to FICO's 42.6x P/E. Adjusting for growth (PEG ratio), FICO offers better value at 1.55x vs EFX's 7.11x — a lower PEG means you pay less per unit of expected earnings growth.

MetricTRU logoTRUTransUnionEFX logoEFXEquifax Inc.FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…
Market CapShares × price$14.1B$21.2B$26.2B$22.9B
Enterprise ValueMkt cap + debt − cash$18.4B$26.1B$29.1B$25.7B
Trailing P/EPrice ÷ TTM EPS31.44x33.01x42.57x26.92x
Forward P/EPrice ÷ next-FY EPS est.15.28x20.38x26.43x22.85x
PEG RatioP/E ÷ EPS growth rate5.91x7.11x1.55x3.16x
EV / EBITDAEnterprise value multiple12.83x14.38x31.01x15.34x
Price / SalesMarket cap ÷ Revenue3.08x3.49x13.16x7.45x
Price / BookPrice ÷ Book value/share3.16x4.60x78.44x
Price / FCFMarket cap ÷ FCF21.27x18.68x34.03x19.20x
TRU leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

FICO leads this category, winning 4 of 9 comparable metrics.

VRSK delivers a 4.4% return on equity — every $100 of shareholder capital generates $4 in annual profit, vs $14 for EFX. EFX carries lower financial leverage with a 1.07x debt-to-equity ratio, signaling a more conservative balance sheet compared to VRSK's 16.26x. On the Piotroski fundamental quality scale (0–9), TRU scores 8/9 vs VRSK's 5/9, reflecting strong financial health.

MetricTRU logoTRUTransUnionEFX logoEFXEquifax Inc.FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…
ROE (TTM)Return on equity+15.1%+14.2%+4.4%
ROA (TTM)Return on assets+6.2%+5.9%+39.8%+16.7%
ROICReturn on invested capital+7.3%+8.5%+59.7%+33.0%
ROCEReturn on capital employed+8.6%+11.2%+78.5%+39.6%
Piotroski ScoreFundamental quality 0–98675
Debt / EquityFinancial leverage1.13x1.07x16.26x
Net DebtTotal debt minus cash$4.3B$4.9B$2.9B$2.9B
Cash & Equiv.Liquid assets$854M$181M$134M$2.2B
Total DebtShort + long-term debt$5.2B$5.1B$3.1B$5.0B
Interest CoverageEBIT ÷ Interest expense3.61x5.38x7.20x7.87x
FICO leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

FICO leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in FICO five years ago would be worth $22,769 today (with dividends reinvested), compared to $7,067 for TRU. Over the past 12 months, TRU leads with a -13.9% total return vs FICO's -46.1%. The 3-year compound annual growth rate (CAGR) favors FICO at 15.3% vs VRSK's -5.1% — a key indicator of consistent wealth creation.

MetricTRU logoTRUTransUnionEFX logoEFXEquifax Inc.FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…
YTD ReturnYear-to-date-12.3%-17.7%-31.3%-20.7%
1-Year ReturnPast 12 months-13.9%-33.2%-46.1%-43.0%
3-Year ReturnCumulative with dividends+13.9%-9.9%+53.4%-14.5%
5-Year ReturnCumulative with dividends-29.3%-23.2%+127.7%+1.8%
10-Year ReturnCumulative with dividends+142.0%+58.3%+949.1%+137.1%
CAGR (3Y)Annualised 3-year return+4.4%-3.4%+15.3%-5.1%
FICO leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — TRU and VRSK each lead in 1 of 2 comparable metrics.

VRSK is the less volatile stock with a -0.04 beta — it tends to amplify market swings less than TRU's 1.36 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. TRU currently trades 73.4% from its 52-week high vs FICO's 50.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTRU logoTRUTransUnionEFX logoEFXEquifax Inc.FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…
Beta (5Y)Sensitivity to S&P 5001.36x0.87x0.86x-0.04x
52-Week HighHighest price in past year$99.39$281.03$2217.60$322.92
52-Week LowLowest price in past year$65.23$166.02$870.01$161.70
% of 52W HighCurrent price vs 52-week peak+73.4%+62.5%+50.9%+54.1%
RSI (14)Momentum oscillator 0–10047.242.050.939.5
Avg Volume (50D)Average daily shares traded2.3M1.6M371K1.9M
Evenly matched — TRU and VRSK each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — EFX and VRSK each lead in 1 of 2 comparable metrics.

Analyst consensus: TRU as "Buy", EFX as "Buy", FICO as "Buy", VRSK as "Hold". Consensus price targets imply 46.0% upside for FICO (target: $1649) vs 29.6% for EFX (target: $228). For income investors, EFX offers the higher dividend yield at 1.07% vs TRU's 0.63%.

MetricTRU logoTRUTransUnionEFX logoEFXEquifax Inc.FICO logoFICOFair Isaac Corpor…VRSK logoVRSKVerisk Analytics,…
Analyst RatingConsensus buy/hold/sellBuyBuyBuyHold
Price TargetConsensus 12-month target$94.88$227.60$1649.11$231.25
# AnalystsCovering analysts26341825
Dividend YieldAnnual dividend ÷ price+0.6%+1.1%+1.0%
Dividend StreakConsecutive years of raises1107
Dividend / ShareAnnual DPS$0.46$1.88$1.81
Buyback YieldShare repurchases ÷ mkt cap+2.4%+4.4%+5.4%+2.7%
Evenly matched — EFX and VRSK each lead in 1 of 2 comparable metrics.
Key Takeaway

FICO leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). TRU leads in 1 (Valuation Metrics). 2 tied.

Best OverallFair Isaac Corporation (FICO)Leads 3 of 6 categories
Loading custom metrics...

TRU vs EFX vs FICO vs VRSK: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is TRU or EFX or FICO or VRSK a better buy right now?

For growth investors, Fair Isaac Corporation (FICO) is the stronger pick with 15.

9% revenue growth year-over-year, versus 6. 6% for Verisk Analytics, Inc. (VRSK). Verisk Analytics, Inc. (VRSK) offers the better valuation at 26. 9x trailing P/E (22. 9x forward), making it the more compelling value choice. Analysts rate TransUnion (TRU) a "Buy" — based on 26 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — TRU or EFX or FICO or VRSK?

On trailing P/E, Verisk Analytics, Inc.

(VRSK) is the cheapest at 26. 9x versus Fair Isaac Corporation at 42. 6x. On forward P/E, TransUnion is actually cheaper at 15. 3x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Fair Isaac Corporation wins at 0. 96x versus Equifax Inc. 's 4. 39x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — TRU or EFX or FICO or VRSK?

Over the past 5 years, Fair Isaac Corporation (FICO) delivered a total return of +127.

7%, compared to -29. 3% for TransUnion (TRU). Over 10 years, the gap is even starker: FICO returned +949. 1% versus EFX's +58. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — TRU or EFX or FICO or VRSK?

By beta (market sensitivity over 5 years), Verisk Analytics, Inc.

(VRSK) is the lower-risk stock at -0. 04β versus TransUnion's 1. 36β — meaning TRU is approximately -3899% more volatile than VRSK relative to the S&P 500. On balance sheet safety, Equifax Inc. (EFX) carries a lower debt/equity ratio of 107% versus 16% for Verisk Analytics, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — TRU or EFX or FICO or VRSK?

By revenue growth (latest reported year), Fair Isaac Corporation (FICO) is pulling ahead at 15.

9% versus 6. 6% for Verisk Analytics, Inc. (VRSK). On earnings-per-share growth, the picture is similar: TransUnion grew EPS 60. 0% year-over-year, compared to -3. 3% for Verisk Analytics, Inc.. Over a 3-year CAGR, FICO leads at 13. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — TRU or EFX or FICO or VRSK?

Fair Isaac Corporation (FICO) is the more profitable company, earning 32.

7% net margin versus 10. 0% for TransUnion — meaning it keeps 32. 7% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: FICO leads at 46. 5% versus 18. 0% for EFX. At the gross margin level — before operating expenses — FICO leads at 82. 2%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is TRU or EFX or FICO or VRSK more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Fair Isaac Corporation (FICO) is the more undervalued stock at a PEG of 0. 96x versus Equifax Inc. 's 4. 39x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, TransUnion (TRU) trades at 15. 3x forward P/E versus 26. 4x for Fair Isaac Corporation — 11. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for FICO: 46. 0% to $1649. 11.

08

Which pays a better dividend — TRU or EFX or FICO or VRSK?

In this comparison, EFX (1.

1% yield), VRSK (1. 0% yield), TRU (0. 6% yield) pay a dividend. FICO does not pay a meaningful dividend and should not be held primarily for income.

09

Is TRU or EFX or FICO or VRSK better for a retirement portfolio?

For long-horizon retirement investors, Verisk Analytics, Inc.

(VRSK) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 04), 1. 0% yield, +137. 1% 10Y return). Both have compounded well over 10 years (VRSK: +137. 1%, TRU: +142. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between TRU and EFX and FICO and VRSK?

These companies operate in different sectors (TRU (Industrials) and EFX (Industrials) and FICO (Technology) and VRSK (Industrials)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: TRU is a mid-cap quality compounder stock; EFX is a mid-cap quality compounder stock; FICO is a mid-cap high-growth stock; VRSK is a mid-cap quality compounder stock. TRU, EFX, VRSK pay a dividend while FICO does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

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TRU

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  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Net Margin > 8%
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EFX

Stable Dividend Mega-Cap

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 7%
  • Net Margin > 6%
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FICO

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 19%
  • Net Margin > 20%
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VRSK

Quality Mega-Cap Compounder

  • Sector: Industrials
  • Market Cap > $100B
  • Net Margin > 17%
  • Dividend Yield > 0.5%
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Beat Both

Find stocks that outperform TRU and EFX and FICO and VRSK on the metrics below

Revenue Growth>
%
(TRU: 13.7% · EFX: 14.3%)
Net Margin>
%
(TRU: 14.9% · EFX: 11.1%)
P/E Ratio<
x
(TRU: 31.4x · EFX: 33.0x)

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