Food Distribution
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4 / 10Stock Comparison
WILC vs SMPL vs UNFI vs NOMD
Revenue, margins, valuation, and 5-year total return — side by side.
Packaged Foods
Food Distribution
Packaged Foods
WILC vs SMPL vs UNFI vs NOMD — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Food Distribution | Packaged Foods | Food Distribution | Packaged Foods |
| Market Cap | $489M | $1.24B | $3.20B | $1.44B |
| Revenue (TTM) | $598M | $1.45B | $31.54B | $3.03B |
| Net Income (TTM) | $95M | $91M | $-78M | $137M |
| Gross Margin | 28.5% | 34.0% | 13.3% | 27.1% |
| Operating Margin | 12.5% | 14.4% | 0.3% | 10.7% |
| Forward P/E | 20.1x | 7.5x | 19.5x | 6.9x |
| Total Debt | $5M | $304M | $3.45B | $2.29B |
| Cash & Equiv. | $123M | $98M | $44M | $325M |
WILC vs SMPL vs UNFI vs NOMD — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 20 | May 26 | Return |
|---|---|---|---|
| G. Willi-Food Inter… (WILC) | 100 | 247.4 | +147.4% |
| The Simply Good Foo… (SMPL) | 100 | 73.0 | -27.0% |
| United Natural Food… (UNFI) | 100 | 255.2 | +155.2% |
| Nomad Foods Limited (NOMD) | 100 | 47.8 | -52.2% |
Price return only. Dividends and distributions are not included.
Quick Verdict: WILC vs SMPL vs UNFI vs NOMD
Each card shows where this stock fits in a portfolio — not just who wins on paper.
WILC carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.
- Rev growth 6.0%, EPS growth 122.4%, 3Y rev CAGR 8.2%
- 9.5% 10Y total return vs UNFI's 43.1%
- Lower volatility, beta 0.83, Low D/E 0.8%, current ratio 8.74x
- 15.8% margin vs UNFI's -0.2%
SMPL is the clearest fit if your priority is valuation efficiency.
- PEG 0.31 vs WILC's 3.74
- 9.0% revenue growth vs NOMD's -2.2%
UNFI lags the leaders in this set but could rank higher in a more targeted comparison.
NOMD is the #2 pick in this set and the best alternative if income & stability and defensive is your priority.
- Dividend streak 2 yrs, beta 0.07, yield 7.1%
- Beta 0.07, yield 7.1%, current ratio 1.07x
- Lower P/E (6.9x vs 19.5x)
- Beta 0.07 vs UNFI's 0.97, lower leverage
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 9.0% revenue growth vs NOMD's -2.2% | |
| Value | Lower P/E (6.9x vs 19.5x) | |
| Quality / Margins | 15.8% margin vs UNFI's -0.2% | |
| Stability / Safety | Beta 0.07 vs UNFI's 0.97, lower leverage | |
| Dividends | 7.1% yield, 2-year raise streak, vs WILC's 0.7%, (2 stocks pay no dividend) | |
| Momentum (1Y) | +136.3% vs SMPL's -64.8% | |
| Efficiency (ROA) | 16.3% ROA vs UNFI's -1.0%, ROIC 9.0% vs -0.5% |
WILC vs SMPL vs UNFI vs NOMD — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
Segment breakdown not available.
WILC vs SMPL vs UNFI vs NOMD — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
NOMD leads in 2 of 6 categories
WILC leads 2 • SMPL leads 1 • UNFI leads 0 • 1 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
SMPL leads this category, winning 3 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
UNFI is the larger business by revenue, generating $31.5B annually — 52.7x WILC's $598M. WILC is the more profitable business, keeping 15.8% of every revenue dollar as net income compared to UNFI's -0.2%.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $598M | $1.4B | $31.5B | $3.0B |
| EBITDAEarnings before interest/tax | $82M | $231M | $417M | $435M |
| Net IncomeAfter-tax profit | $95M | $91M | -$78M | $137M |
| Free Cash FlowCash after capex | $21M | $174M | $395M | $252M |
| Gross MarginGross profit ÷ Revenue | +28.5% | +34.0% | +13.3% | +27.1% |
| Operating MarginEBIT ÷ Revenue | +12.5% | +14.4% | +0.3% | +10.7% |
| Net MarginNet income ÷ Revenue | +15.8% | +6.3% | -0.2% | +4.5% |
| FCF MarginFCF ÷ Revenue | +3.5% | +12.0% | +1.3% | +8.3% |
| Rev. Growth (YoY)Latest quarter vs prior year | +0.0% | -0.3% | -2.6% | -2.6% |
| EPS Growth (YoY)Latest quarter vs prior year | -8.0% | -31.6% | +7.4% | -123.1% |
Valuation Metrics
NOMD leads this category, winning 3 of 7 comparable metrics.
Valuation Metrics
At 9.5x trailing earnings, NOMD trades at a 53% valuation discount to WILC's 20.1x P/E. Adjusting for growth (PEG ratio), SMPL offers better value at 0.51x vs WILC's 3.74x — a lower PEG means you pay less per unit of expected earnings growth.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $489M | $1.2B | $3.2B | $1.4B |
| Enterprise ValueMkt cap + debt − cash | $448M | $1.4B | $6.6B | $3.7B |
| Trailing P/EPrice ÷ TTM EPS | 20.14x | 12.20x | -25.52x | 9.46x |
| Forward P/EPrice ÷ next-FY EPS est. | — | 7.45x | 19.53x | 6.86x |
| PEG RatioP/E ÷ EPS growth rate | 3.74x | 0.51x | — | — |
| EV / EBITDAEnterprise value multiple | 20.97x | 5.97x | 22.79x | 7.34x |
| Price / SalesMarket cap ÷ Revenue | 2.47x | 0.86x | 0.10x | 0.40x |
| Price / BookPrice ÷ Book value/share | 2.31x | 0.70x | 1.94x | 0.52x |
| Price / FCFMarket cap ÷ FCF | — | 7.86x | 13.39x | 4.85x |
Profitability & Efficiency
WILC leads this category, winning 8 of 9 comparable metrics.
Profitability & Efficiency
WILC delivers a 18.5% return on equity — every $100 of shareholder capital generates $19 in annual profit, vs $-5 for UNFI. WILC carries lower financial leverage with a 0.01x debt-to-equity ratio, signaling a more conservative balance sheet compared to UNFI's 2.22x. On the Piotroski fundamental quality scale (0–9), WILC scores 5/9 vs NOMD's 4/9, reflecting solid financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | +18.5% | +5.2% | -5.0% | +5.3% |
| ROA (TTM)Return on assets | +16.3% | +3.7% | -1.0% | +2.2% |
| ROICReturn on invested capital | +9.0% | +8.1% | -0.5% | +5.5% |
| ROCEReturn on capital employed | +9.3% | +9.4% | -0.6% | +6.2% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 5 | 4 | 4 |
| Debt / EquityFinancial leverage | 0.01x | 0.17x | 2.22x | 0.92x |
| Net DebtTotal debt minus cash | -$118M | $206M | $3.4B | $2.0B |
| Cash & Equiv.Liquid assets | $123M | $98M | $44M | $325M |
| Total DebtShort + long-term debt | $5M | $304M | $3.5B | $2.3B |
| Interest CoverageEBIT ÷ Interest expense | 67.29x | 6.77x | 0.47x | 2.52x |
Total Returns (Dividends Reinvested)
WILC leads this category, winning 5 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in WILC five years ago would be worth $17,381 today (with dividends reinvested), compared to $3,565 for SMPL. Over the past 12 months, WILC leads with a +136.3% total return vs SMPL's -64.8%. The 3-year compound annual growth rate (CAGR) favors WILC at 40.0% vs SMPL's -31.5% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +24.1% | -36.4% | +49.7% | -15.4% |
| 1-Year ReturnPast 12 months | +136.3% | -64.8% | +88.7% | -43.5% |
| 3-Year ReturnCumulative with dividends | +174.3% | -67.8% | +86.0% | -40.3% |
| 5-Year ReturnCumulative with dividends | +73.8% | -64.3% | +36.4% | -59.7% |
| 10-Year ReturnCumulative with dividends | +951.8% | +3.7% | +43.1% | +40.1% |
| CAGR (3Y)Annualised 3-year return | +40.0% | -31.5% | +23.0% | -15.8% |
Risk & Volatility
Evenly matched — WILC and NOMD each lead in 1 of 2 comparable metrics.
Risk & Volatility
NOMD is the less volatile stock with a 0.07 beta — it tends to amplify market swings less than UNFI's 0.97 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. WILC currently trades 97.5% from its 52-week high vs SMPL's 33.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 0.83x | 0.38x | 0.97x | 0.07x |
| 52-Week HighHighest price in past year | $36.00 | $36.92 | $52.68 | $19.71 |
| 52-Week LowLowest price in past year | $15.20 | $10.21 | $20.78 | $9.17 |
| % of 52W HighCurrent price vs 52-week peak | +97.5% | +33.7% | +95.0% | +51.3% |
| RSI (14)Momentum oscillator 0–100 | 75.5 | 42.9 | 70.5 | 58.6 |
| Avg Volume (50D)Average daily shares traded | 3K | 2.8M | 696K | 1.6M |
Analyst Outlook
NOMD leads this category, winning 2 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: SMPL as "Buy", UNFI as "Hold", NOMD as "Buy". Consensus price targets imply 62.1% upside for SMPL (target: $20) vs -20.7% for UNFI (target: $40). For income investors, NOMD offers the higher dividend yield at 7.06% vs WILC's 0.70%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | — | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | — | $20.17 | $39.67 | $13.50 |
| # AnalystsCovering analysts | — | 24 | 43 | 13 |
| Dividend YieldAnnual dividend ÷ price | +0.7% | — | — | +7.1% |
| Dividend StreakConsecutive years of raises | 0 | — | 1 | 2 |
| Dividend / ShareAnnual DPS | $0.72 | — | — | $0.61 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +4.1% | 0.0% | +16.5% |
NOMD leads in 2 of 6 categories (Valuation Metrics, Analyst Outlook). WILC leads in 2 (Profitability & Efficiency, Total Returns). 1 tied.
WILC vs SMPL vs UNFI vs NOMD: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is WILC or SMPL or UNFI or NOMD a better buy right now?
For growth investors, The Simply Good Foods Company (SMPL) is the stronger pick with 9.
0% revenue growth year-over-year, versus -2. 2% for Nomad Foods Limited (NOMD). Nomad Foods Limited (NOMD) offers the better valuation at 9. 5x trailing P/E (6. 9x forward), making it the more compelling value choice. Analysts rate The Simply Good Foods Company (SMPL) a "Buy" — based on 24 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — WILC or SMPL or UNFI or NOMD?
On trailing P/E, Nomad Foods Limited (NOMD) is the cheapest at 9.
5x versus G. Willi-Food International Ltd. at 20. 1x. On forward P/E, Nomad Foods Limited is actually cheaper at 6. 9x.
03Which is the better long-term investment — WILC or SMPL or UNFI or NOMD?
Over the past 5 years, G.
Willi-Food International Ltd. (WILC) delivered a total return of +73. 8%, compared to -64. 3% for The Simply Good Foods Company (SMPL). Over 10 years, the gap is even starker: WILC returned +951. 8% versus SMPL's +3. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — WILC or SMPL or UNFI or NOMD?
By beta (market sensitivity over 5 years), Nomad Foods Limited (NOMD) is the lower-risk stock at 0.
07β versus United Natural Foods, Inc. 's 0. 97β — meaning UNFI is approximately 1254% more volatile than NOMD relative to the S&P 500. On balance sheet safety, G. Willi-Food International Ltd. (WILC) carries a lower debt/equity ratio of 1% versus 2% for United Natural Foods, Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — WILC or SMPL or UNFI or NOMD?
By revenue growth (latest reported year), The Simply Good Foods Company (SMPL) is pulling ahead at 9.
0% versus -2. 2% for Nomad Foods Limited (NOMD). On earnings-per-share growth, the picture is similar: G. Willi-Food International Ltd. grew EPS 122. 4% year-over-year, compared to -35. 0% for Nomad Foods Limited. Over a 3-year CAGR, WILC leads at 8. 2% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — WILC or SMPL or UNFI or NOMD?
G.
Willi-Food International Ltd. (WILC) is the more profitable company, earning 12. 2% net margin versus -0. 4% for United Natural Foods, Inc. — meaning it keeps 12. 2% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: SMPL leads at 15. 1% versus -0. 1% for UNFI. At the gross margin level — before operating expenses — SMPL leads at 35. 1%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is WILC or SMPL or UNFI or NOMD more undervalued right now?
On forward earnings alone, Nomad Foods Limited (NOMD) trades at 6.
9x forward P/E versus 19. 5x for United Natural Foods, Inc. — 12. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for SMPL: 62. 1% to $20. 17.
08Which pays a better dividend — WILC or SMPL or UNFI or NOMD?
In this comparison, NOMD (7.
1% yield), WILC (0. 7% yield) pay a dividend. SMPL, UNFI do not pay a meaningful dividend and should not be held primarily for income.
09Is WILC or SMPL or UNFI or NOMD better for a retirement portfolio?
For long-horizon retirement investors, Nomad Foods Limited (NOMD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.
07), 7. 1% yield). Both have compounded well over 10 years (NOMD: +40. 1%, UNFI: +43. 1%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between WILC and SMPL and UNFI and NOMD?
Both stocks operate in the Consumer Defensive sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.
In terms of investment character: WILC is a small-cap quality compounder stock; SMPL is a small-cap deep-value stock; UNFI is a small-cap quality compounder stock; NOMD is a small-cap deep-value stock. WILC, NOMD pay a dividend while SMPL, UNFI do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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