Compare Stocks

4 / 10
Try these comparisons:

Stock Comparison

XELB vs AMZN vs MSFT vs ICON

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
XELB
Xcel Brands, Inc.

Apparel - Manufacturers

Consumer CyclicalNASDAQ • US
Market Cap$12M
5Y Perf.-66.0%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.92T
5Y Perf.+45.0%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+0.6%
ICON
Icon Energy Corp.

Marine Shipping

IndustrialsNASDAQ • GR
Market Cap$2M
5Y Perf.-99.1%

XELB vs AMZN vs MSFT vs ICON — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
XELB logoXELB
AMZN logoAMZN
MSFT logoMSFT
ICON logoICON
IndustryApparel - ManufacturersSpecialty RetailSoftware - InfrastructureMarine Shipping
Market Cap$12M$2.92T$3.13T$2M
Revenue (TTM)$5M$742.78B$318.27B$6M
Net Income (TTM)$-22M$90.80B$125.22B$-5M
Gross Margin100.0%50.6%68.3%-0.7%
Operating Margin-208.4%11.5%46.8%-32.2%
Forward P/E34.8x25.3x
Total Debt$13M$152.99B$112.18B$16M
Cash & Equiv.$1M$86.81B$30.24B$946K

XELB vs AMZN vs MSFT vs ICONLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

XELB
AMZN
MSFT
ICON
StockJul 24May 26Return
Xcel Brands, Inc. (XELB)10034.0-66.0%
Amazon.com, Inc. (AMZN)100145.0+45.0%
Microsoft Corporati… (MSFT)100100.6+0.6%
Icon Energy Corp. (ICON)1000.9-99.1%

Price return only. Dividends and distributions are not included.

Quick Verdict: XELB vs AMZN vs MSFT vs ICON

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSFT leads in 4 of 7 categories, making it the strongest pick for valuation and capital efficiency and profitability and margin quality. Icon Energy Corp. is the stronger pick specifically for growth and revenue expansion and capital preservation and lower volatility. AMZN also leads in specific categories worth noting. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
XELB
Xcel Brands, Inc.
The Secondary Option

XELB lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer cyclical exposure
AMZN
Amazon.com, Inc.
The Value Pick

AMZN is the clearest fit if your priority is valuation efficiency.

  • PEG 1.24 vs MSFT's 1.35
  • +43.7% vs ICON's -14.9%
Best for: valuation efficiency
MSFT
Microsoft Corporation
The Growth Play

MSFT carries the broadest edge in this set and is the clearest fit for growth exposure and long-term compounding.

  • Rev growth 14.9%, EPS growth 15.6%, 3Y rev CAGR 12.4%
  • 7.9% 10Y total return vs AMZN's 7.0%
  • Lower volatility, beta 0.89, Low D/E 32.7%, current ratio 1.35x
  • Better valuation composite
Best for: growth exposure and long-term compounding
ICON
Icon Energy Corp.
The Income Pick

ICON is the #2 pick in this set and the best alternative if income & stability and defensive is your priority.

  • Dividend streak 0 yrs, beta 0.50, yield 15.5%
  • Beta 0.50, yield 15.5%, current ratio 0.39x
  • 18.6% revenue growth vs XELB's -53.5%
  • Beta 0.50 vs XELB's 2.03
Best for: income & stability and defensive
See the full category breakdown
CategoryWinnerWhy
GrowthICON logoICON18.6% revenue growth vs XELB's -53.5%
ValueMSFT logoMSFTBetter valuation composite
Quality / MarginsMSFT logoMSFT39.3% margin vs XELB's -437.1%
Stability / SafetyICON logoICONBeta 0.50 vs XELB's 2.03
DividendsMSFT logoMSFT0.8% yield, 19-year raise streak, vs ICON's 15.5%, (2 stocks pay no dividend)
Momentum (1Y)AMZN logoAMZN+43.7% vs ICON's -14.9%
Efficiency (ROA)MSFT logoMSFT19.2% ROA vs XELB's -53.8%, ROIC 24.9% vs -33.6%

XELB vs AMZN vs MSFT vs ICON — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

XELBXcel Brands, Inc.
FY 2024
Net licensing revenue
95.8%$8M
Net sales
4.2%$347,000
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
ICONIcon Energy Corp.
FY 2020
Wholesale License
71.1%$76M
Direct To Retail License
28.9%$31M

XELB vs AMZN vs MSFT vs ICON — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGXELB

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 4 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 149151.8x XELB's $5M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to XELB's -4.4%. On growth, MSFT holds the edge at +18.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricXELB logoXELBXcel Brands, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…ICON logoICONIcon Energy Corp.
RevenueTrailing 12 months$5M$742.8B$318.3B$6M
EBITDAEarnings before interest/tax-$7M$155.9B$192.6B-$492,000
Net IncomeAfter-tax profit-$22M$90.8B$125.2B-$5M
Free Cash FlowCash after capex-$7M-$2.5B$72.9B-$24M
Gross MarginGross profit ÷ Revenue+100.0%+50.6%+68.3%-0.7%
Operating MarginEBIT ÷ Revenue-2.1%+11.5%+46.8%-32.2%
Net MarginNet income ÷ Revenue-4.4%+12.2%+39.3%-79.7%
FCF MarginFCF ÷ Revenue-132.8%-0.3%+22.9%-3.9%
Rev. Growth (YoY)Latest quarter vs prior year-41.5%+16.6%+18.3%
EPS Growth (YoY)Latest quarter vs prior year-4.2%+74.8%+23.4%
MSFT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

ICON leads this category, winning 4 of 7 comparable metrics.

At 30.9x trailing earnings, MSFT trades at a 18% valuation discount to AMZN's 37.8x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.35x vs MSFT's 1.64x — a lower PEG means you pay less per unit of expected earnings growth.

MetricXELB logoXELBXcel Brands, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…ICON logoICONIcon Energy Corp.
Market CapShares × price$12M$2.92T$3.13T$2M
Enterprise ValueMkt cap + debt − cash$24M$2.98T$3.21T$17M
Trailing P/EPrice ÷ TTM EPS-0.25x37.82x30.86x-7.35x
Forward P/EPrice ÷ next-FY EPS est.34.77x25.34x
PEG RatioP/E ÷ EPS growth rate1.35x1.64x
EV / EBITDAEnterprise value multiple20.47x19.72x9.12x
Price / SalesMarket cap ÷ Revenue1.41x4.07x11.10x0.29x
Price / BookPrice ÷ Book value/share0.19x7.14x9.15x0.13x
Price / FCFMarket cap ÷ FCF378.98x43.66x
ICON leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

MSFT leads this category, winning 7 of 9 comparable metrics.

MSFT delivers a 33.1% return on equity — every $100 of shareholder capital generates $33 in annual profit, vs $-131 for XELB. MSFT carries lower financial leverage with a 0.33x debt-to-equity ratio, signaling a more conservative balance sheet compared to ICON's 1.36x. On the Piotroski fundamental quality scale (0–9), AMZN scores 6/9 vs XELB's 3/9, reflecting solid financial health.

MetricXELB logoXELBXcel Brands, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…ICON logoICONIcon Energy Corp.
ROE (TTM)Return on equity-131.3%+23.3%+33.1%-23.9%
ROA (TTM)Return on assets-53.8%+11.5%+19.2%-8.3%
ROICReturn on invested capital-33.6%+14.7%+24.9%+0.8%
ROCEReturn on capital employed-39.4%+15.3%+29.7%+1.0%
Piotroski ScoreFundamental quality 0–93664
Debt / EquityFinancial leverage0.47x0.37x0.33x1.36x
Net DebtTotal debt minus cash$12M$66.2B$81.9B$15M
Cash & Equiv.Liquid assets$1M$86.8B$30.2B$946,000
Total DebtShort + long-term debt$13M$153.0B$112.2B$16M
Interest CoverageEBIT ÷ Interest expense-11.56x39.96x55.65x-0.97x
MSFT leads this category, winning 7 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

AMZN leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in MSFT five years ago would be worth $17,246 today (with dividends reinvested), compared to $1,257 for ICON. Over the past 12 months, AMZN leads with a +43.7% total return vs ICON's -14.9%. The 3-year compound annual growth rate (CAGR) favors AMZN at 36.8% vs ICON's -49.9% — a key indicator of consistent wealth creation.

MetricXELB logoXELBXcel Brands, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…ICON logoICONIcon Energy Corp.
YTD ReturnYear-to-date+120.9%+19.7%-10.8%+91.4%
1-Year ReturnPast 12 months+2.5%+43.7%-2.1%-14.9%
3-Year ReturnCumulative with dividends-60.0%+156.2%+39.5%-87.4%
5-Year ReturnCumulative with dividends-87.2%+64.8%+72.5%-87.4%
10-Year ReturnCumulative with dividends-96.0%+697.8%+787.7%-87.4%
CAGR (3Y)Annualised 3-year return-26.3%+36.8%+11.7%-49.9%
AMZN leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — AMZN and ICON each lead in 1 of 2 comparable metrics.

ICON is the less volatile stock with a 0.50 beta — it tends to amplify market swings less than XELB's 2.03 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AMZN currently trades 97.3% from its 52-week high vs ICON's 29.6% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricXELB logoXELBXcel Brands, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…ICON logoICONIcon Energy Corp.
Beta (5Y)Sensitivity to S&P 5002.03x1.51x0.89x0.50x
52-Week HighHighest price in past year$3.17$278.56$555.45$4.23
52-Week LowLowest price in past year$0.74$185.01$356.28$0.55
% of 52W HighCurrent price vs 52-week peak+76.7%+97.3%+75.8%+29.6%
RSI (14)Momentum oscillator 0–10065.581.154.059.7
Avg Volume (50D)Average daily shares traded40K45.5M32.5M277K
Evenly matched — AMZN and ICON each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — MSFT and ICON each lead in 1 of 2 comparable metrics.

Analyst consensus: AMZN as "Buy", MSFT as "Buy". Consensus price targets imply 31.1% upside for MSFT (target: $552) vs 13.1% for AMZN (target: $307). For income investors, ICON offers the higher dividend yield at 15.54% vs MSFT's 0.77%.

MetricXELB logoXELBXcel Brands, Inc.AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…ICON logoICONIcon Energy Corp.
Analyst RatingConsensus buy/hold/sellBuyBuy
Price TargetConsensus 12-month target$306.77$551.75
# AnalystsCovering analysts9481
Dividend YieldAnnual dividend ÷ price+0.8%+15.5%
Dividend StreakConsecutive years of raises0190
Dividend / ShareAnnual DPS$3.23$0.19
Buyback YieldShare repurchases ÷ mkt cap+0.9%0.0%+0.6%+100.0%
Evenly matched — MSFT and ICON each lead in 1 of 2 comparable metrics.
Key Takeaway

MSFT leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). ICON leads in 1 (Valuation Metrics). 2 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 2 of 6 categories
Loading custom metrics...

XELB vs AMZN vs MSFT vs ICON: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is XELB or AMZN or MSFT or ICON a better buy right now?

For growth investors, Icon Energy Corp.

(ICON) is the stronger pick with 18. 6% revenue growth year-over-year, versus -53. 5% for Xcel Brands, Inc. (XELB). Microsoft Corporation (MSFT) offers the better valuation at 30. 9x trailing P/E (25. 3x forward), making it the more compelling value choice. Analysts rate Amazon. com, Inc. (AMZN) a "Buy" — based on 94 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — XELB or AMZN or MSFT or ICON?

On trailing P/E, Microsoft Corporation (MSFT) is the cheapest at 30.

9x versus Amazon. com, Inc. at 37. 8x. On forward P/E, Microsoft Corporation is actually cheaper at 25. 3x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 24x versus Microsoft Corporation's 1. 35x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — XELB or AMZN or MSFT or ICON?

Over the past 5 years, Microsoft Corporation (MSFT) delivered a total return of +72.

5%, compared to -87. 4% for Icon Energy Corp. (ICON). Over 10 years, the gap is even starker: MSFT returned +787. 7% versus XELB's -96. 0%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — XELB or AMZN or MSFT or ICON?

By beta (market sensitivity over 5 years), Icon Energy Corp.

(ICON) is the lower-risk stock at 0. 50β versus Xcel Brands, Inc. 's 2. 03β — meaning XELB is approximately 306% more volatile than ICON relative to the S&P 500. On balance sheet safety, Microsoft Corporation (MSFT) carries a lower debt/equity ratio of 33% versus 136% for Icon Energy Corp. — giving it more financial flexibility in a downturn.

05

Which is growing faster — XELB or AMZN or MSFT or ICON?

By revenue growth (latest reported year), Icon Energy Corp.

(ICON) is pulling ahead at 18. 6% versus -53. 5% for Xcel Brands, Inc. (XELB). On earnings-per-share growth, the picture is similar: Amazon. com, Inc. grew EPS 29. 7% year-over-year, compared to -819. 6% for Xcel Brands, Inc.. Over a 3-year CAGR, MSFT leads at 12. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — XELB or AMZN or MSFT or ICON?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus -271. 2% for Xcel Brands, Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus -259. 2% for XELB. At the gross margin level — before operating expenses — XELB leads at 94. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is XELB or AMZN or MSFT or ICON more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 24x versus Microsoft Corporation's 1. 35x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Microsoft Corporation (MSFT) trades at 25. 3x forward P/E versus 34. 8x for Amazon. com, Inc. — 9. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 31. 1% to $551. 75.

08

Which pays a better dividend — XELB or AMZN or MSFT or ICON?

In this comparison, ICON (15.

5% yield), MSFT (0. 8% yield) pay a dividend. XELB, AMZN do not pay a meaningful dividend and should not be held primarily for income.

09

Is XELB or AMZN or MSFT or ICON better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

89), 0. 8% yield, +787. 7% 10Y return). Xcel Brands, Inc. (XELB) carries a higher beta of 2. 03 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +787. 7%, XELB: -96. 0%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between XELB and AMZN and MSFT and ICON?

These companies operate in different sectors (XELB (Consumer Cyclical) and AMZN (Consumer Cyclical) and MSFT (Technology) and ICON (Industrials)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: XELB is a small-cap quality compounder stock; AMZN is a mega-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; ICON is a small-cap high-growth stock. MSFT, ICON pay a dividend while XELB, AMZN do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

XELB

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 60%
Run This Screen
Stocks Like

AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
Run This Screen
Stocks Like

MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
Run This Screen
Stocks Like

ICON

High-Growth Disruptor

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Dividend Yield > 6.2%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform XELB and AMZN and MSFT and ICON on the metrics below

Revenue Growth>
%
(XELB: -41.5% · AMZN: 16.6%)

You Might Also Compare

Based on how these companies actually compete and overlap — not just which sector they're filed under.