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Stock Comparison

ZION vs FITB vs CFG vs RF

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
ZION
Zions Bancorporation, National Association

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$9.28B
5Y Perf.+90.6%
FITB
Fifth Third Bancorp

Banks - Regional

Financial ServicesNASDAQ • US
Market Cap$33.27B
5Y Perf.+156.2%
CFG
Citizens Financial Group, Inc.

Banks - Regional

Financial ServicesNYSE • US
Market Cap$27.70B
5Y Perf.+166.4%
RF
Regions Financial Corporation

Banks - Regional

Financial ServicesNYSE • US
Market Cap$24.27B
5Y Perf.+147.2%

ZION vs FITB vs CFG vs RF — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
ZION logoZION
FITB logoFITB
CFG logoCFG
RF logoRF
IndustryBanks - RegionalBanks - RegionalBanks - RegionalBanks - Regional
Market Cap$9.28B$33.27B$27.70B$24.27B
Revenue (TTM)$4.99B$13.05B$12.35B$9.61B
Net Income (TTM)$852M$2.41B$1.70B$2.16B
Gross Margin61.2%59.2%57.6%74.6%
Operating Margin20.3%22.3%15.3%28.5%
Forward P/E9.8x16.1x12.4x10.7x
Total Debt$4.37B$18.97B$12.40B$4.88B
Cash & Equiv.$3.50B$3.01B$11.24B$10.91B

ZION vs FITB vs CFG vs RFLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

ZION
FITB
CFG
RF
StockMay 20May 26Return
Zions Bancorporatio… (ZION)100190.6+90.6%
Fifth Third Bancorp (FITB)100256.2+156.2%
Citizens Financial … (CFG)100266.4+166.4%
Regions Financial C… (RF)100247.2+147.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: ZION vs FITB vs CFG vs RF

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: FITB leads in 4 of 7 categories, making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. Zions Bancorporation, National Association is the stronger pick specifically for growth and revenue expansion and valuation and capital efficiency. CFG also leads in specific categories worth noting. As sector peers, any of these can serve as alternatives in the same allocation.
ZION
Zions Bancorporation, National Association
The Banking Pick

ZION is the #2 pick in this set and the best alternative if growth exposure is your priority.

  • Rev growth 8.0%, EPS growth 13.8%
  • 8.0% NII/revenue growth vs CFG's 1.3%
  • Lower P/E (9.8x vs 16.1x)
Best for: growth exposure
FITB
Fifth Third Bancorp
The Banking Pick

FITB carries the broadest edge in this set and is the clearest fit for income & stability and sleep-well-at-night.

  • Dividend streak 15 yrs, beta 1.09, yield 3.4%
  • Lower volatility, beta 1.09, Low D/E 96.6%, current ratio 0.38x
  • Beta 1.09, yield 3.4%, current ratio 0.38x
  • Efficiency ratio 0.4% vs RF's 0.5% (lower = leaner)
Best for: income & stability and sleep-well-at-night
CFG
Citizens Financial Group, Inc.
The Banking Pick

CFG is the clearest fit if your priority is momentum.

  • +73.3% vs FITB's +39.6%
Best for: momentum
RF
Regions Financial Corporation
The Banking Pick

RF is the clearest fit if your priority is long-term compounding and valuation efficiency.

  • 283.3% 10Y total return vs CFG's 257.8%
  • PEG 0.62 vs ZION's 2.76
  • NIM 3.1% vs CFG's 2.6%
Best for: long-term compounding and valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthZION logoZION8.0% NII/revenue growth vs CFG's 1.3%
ValueZION logoZIONLower P/E (9.8x vs 16.1x)
Quality / MarginsFITB logoFITBEfficiency ratio 0.4% vs RF's 0.5% (lower = leaner)
Stability / SafetyFITB logoFITBBeta 1.09 vs ZION's 1.37
DividendsFITB logoFITB3.4% yield, 15-year raise streak, vs RF's 3.7%
Momentum (1Y)CFG logoCFG+73.3% vs FITB's +39.6%
Efficiency (ROA)FITB logoFITBEfficiency ratio 0.4% vs RF's 0.5%

ZION vs FITB vs CFG vs RF — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

ZIONZions Bancorporation, National Association
FY 2024
Products And Services, Commercial Account Fees
39.7%$182M
Products And Services, Card Fees
31.4%$144M
Products And Services, Retail And Business Banking Fees
14.6%$67M
Products And Services, Wealth Management And Trust Fees
11.8%$54M
Products And Services, Capital Markets And Foreign Exchange Fees
2.4%$11M
FITBFifth Third Bancorp
FY 2024
Total interest income
78.5%$10.4B
Wealth and asset management revenue
4.9%$647M
Commercial payments revenue
4.6%$608M
Consumer banking revenue
4.2%$555M
Capital markets fees
3.2%$424M
Commercial banking revenue
2.8%$377M
Mortgage banking net revenue
1.6%$211M
Other (2)
0.2%$27M
CFGCitizens Financial Group, Inc.
FY 2024
Service Charges and Fees
53.5%$417M
Card Fees
46.5%$362M
RFRegions Financial Corporation
FY 2023
Consumer Bank
56.0%$3.1B
Corporate Bank
35.8%$2.0B
Wealth Management
8.2%$457M

ZION vs FITB vs CFG vs RF — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLRFLAGGINGFITB

Income & Cash Flow (Last 12 Months)

RF leads this category, winning 4 of 5 comparable metrics.

FITB is the larger business by revenue, generating $13.0B annually — 2.6x ZION's $5.0B. RF is the more profitable business, keeping 22.4% of every revenue dollar as net income compared to CFG's 12.2%.

MetricZION logoZIONZions Bancorporat…FITB logoFITBFifth Third Banco…CFG logoCFGCitizens Financia…RF logoRFRegions Financial…
RevenueTrailing 12 months$5.0B$13.0B$12.3B$9.6B
EBITDAEarnings before interest/tax$1.2B$3.6B$2.6B$2.8B
Net IncomeAfter-tax profit$852M$2.4B$1.7B$2.2B
Free Cash FlowCash after capex$961M$3.4B$2.7B$2.1B
Gross MarginGross profit ÷ Revenue+61.2%+59.2%+57.6%+74.6%
Operating MarginEBIT ÷ Revenue+20.3%+22.3%+15.3%+28.5%
Net MarginNet income ÷ Revenue+15.7%+17.7%+12.2%+22.4%
FCF MarginFCF ÷ Revenue+21.0%+18.5%+15.2%+22.7%
Rev. Growth (YoY)Latest quarter vs prior year
EPS Growth (YoY)Latest quarter vs prior year+8.0%+16.7%+38.2%+3.6%
RF leads this category, winning 4 of 5 comparable metrics.

Valuation Metrics

Evenly matched — ZION and RF each lead in 3 of 7 comparable metrics.

At 12.2x trailing earnings, RF trades at a 42% valuation discount to CFG's 21.2x P/E. Adjusting for growth (PEG ratio), RF offers better value at 0.70x vs ZION's 3.58x — a lower PEG means you pay less per unit of expected earnings growth.

MetricZION logoZIONZions Bancorporat…FITB logoFITBFifth Third Banco…CFG logoCFGCitizens Financia…RF logoRFRegions Financial…
Market CapShares × price$9.3B$33.3B$27.7B$24.3B
Enterprise ValueMkt cap + debt − cash$10.1B$49.2B$28.9B$18.2B
Trailing P/EPrice ÷ TTM EPS12.67x15.82x21.19x12.21x
Forward P/EPrice ÷ next-FY EPS est.9.75x16.12x12.39x10.70x
PEG RatioP/E ÷ EPS growth rate3.58x0.70x
EV / EBITDAEnterprise value multiple8.93x14.43x12.10x6.50x
Price / SalesMarket cap ÷ Revenue1.86x2.55x2.24x2.53x
Price / BookPrice ÷ Book value/share1.51x1.74x1.20x1.29x
Price / FCFMarket cap ÷ FCF8.83x13.81x14.74x11.13x
Evenly matched — ZION and RF each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

RF leads this category, winning 6 of 9 comparable metrics.

ZION delivers a 12.4% return on equity — every $100 of shareholder capital generates $12 in annual profit, vs $7 for CFG. RF carries lower financial leverage with a 0.26x debt-to-equity ratio, signaling a more conservative balance sheet compared to FITB's 0.97x. On the Piotroski fundamental quality scale (0–9), RF scores 9/9 vs FITB's 6/9, reflecting strong financial health.

MetricZION logoZIONZions Bancorporat…FITB logoFITBFifth Third Banco…CFG logoCFGCitizens Financia…RF logoRFRegions Financial…
ROE (TTM)Return on equity+12.4%+11.4%+6.6%+11.3%
ROA (TTM)Return on assets+1.0%+1.1%+0.8%+1.4%
ROICReturn on invested capital+7.3%+5.7%+3.8%+8.5%
ROCEReturn on capital employed+11.6%+7.0%+4.4%+9.6%
Piotroski ScoreFundamental quality 0–98679
Debt / EquityFinancial leverage0.71x0.97x0.51x0.26x
Net DebtTotal debt minus cash$866M$16.0B$1.2B-$6.0B
Cash & Equiv.Liquid assets$3.5B$3.0B$11.2B$10.9B
Total DebtShort + long-term debt$4.4B$19.0B$12.4B$4.9B
Interest CoverageEBIT ÷ Interest expense0.68x0.75x0.55x1.32x
RF leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

CFG leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in CFG five years ago would be worth $14,687 today (with dividends reinvested), compared to $11,966 for ZION. Over the past 12 months, CFG leads with a +73.3% total return vs FITB's +39.6%. The 3-year compound annual growth rate (CAGR) favors ZION at 40.9% vs RF's 23.5% — a key indicator of consistent wealth creation.

MetricZION logoZIONZions Bancorporat…FITB logoFITBFifth Third Banco…CFG logoCFGCitizens Financia…RF logoRFRegions Financial…
YTD ReturnYear-to-date+6.6%+4.9%+9.7%+2.4%
1-Year ReturnPast 12 months+42.1%+39.6%+73.3%+39.6%
3-Year ReturnCumulative with dividends+179.6%+121.5%+169.3%+88.5%
5-Year ReturnCumulative with dividends+19.7%+33.5%+46.9%+41.3%
10-Year ReturnCumulative with dividends+190.5%+249.5%+257.8%+283.3%
CAGR (3Y)Annualised 3-year return+40.9%+30.4%+39.1%+23.5%
CFG leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — ZION and FITB each lead in 1 of 2 comparable metrics.

FITB is the less volatile stock with a 1.09 beta — it tends to amplify market swings less than ZION's 1.37 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. ZION currently trades 94.8% from its 52-week high vs RF's 88.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricZION logoZIONZions Bancorporat…FITB logoFITBFifth Third Banco…CFG logoCFGCitizens Financia…RF logoRFRegions Financial…
Beta (5Y)Sensitivity to S&P 5001.37x1.09x1.33x1.10x
52-Week HighHighest price in past year$66.18$55.44$68.79$31.53
52-Week LowLowest price in past year$45.25$36.55$37.93$20.67
% of 52W HighCurrent price vs 52-week peak+94.8%+89.6%+93.3%+88.7%
RSI (14)Momentum oscillator 0–10062.758.160.255.5
Avg Volume (50D)Average daily shares traded1.6M8.2M4.5M11.8M
Evenly matched — ZION and FITB each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — FITB and RF each lead in 1 of 2 comparable metrics.

Analyst consensus: ZION as "Hold", FITB as "Buy", CFG as "Buy", RF as "Hold". Consensus price targets imply 13.8% upside for FITB (target: $57) vs 8.1% for ZION (target: $68). For income investors, RF offers the higher dividend yield at 3.71% vs CFG's 2.64%.

MetricZION logoZIONZions Bancorporat…FITB logoFITBFifth Third Banco…CFG logoCFGCitizens Financia…RF logoRFRegions Financial…
Analyst RatingConsensus buy/hold/sellHoldBuyBuyHold
Price TargetConsensus 12-month target$67.83$56.50$72.42$30.78
# AnalystsCovering analysts50513852
Dividend YieldAnnual dividend ÷ price+2.7%+3.4%+2.6%+3.7%
Dividend StreakConsecutive years of raises015313
Dividend / ShareAnnual DPS$1.68$1.71$1.70$1.04
Buyback YieldShare repurchases ÷ mkt cap+4.4%+1.9%+4.9%+4.4%
Evenly matched — FITB and RF each lead in 1 of 2 comparable metrics.
Key Takeaway

RF leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). CFG leads in 1 (Total Returns). 3 tied.

Best OverallRegions Financial Corporati… (RF)Leads 2 of 6 categories
Loading custom metrics...

ZION vs FITB vs CFG vs RF: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is ZION or FITB or CFG or RF a better buy right now?

For growth investors, Zions Bancorporation, National Association (ZION) is the stronger pick with 8.

0% revenue growth year-over-year, versus 1. 3% for Citizens Financial Group, Inc. (CFG). Regions Financial Corporation (RF) offers the better valuation at 12. 2x trailing P/E (10. 7x forward), making it the more compelling value choice. Analysts rate Fifth Third Bancorp (FITB) a "Buy" — based on 51 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — ZION or FITB or CFG or RF?

On trailing P/E, Regions Financial Corporation (RF) is the cheapest at 12.

2x versus Citizens Financial Group, Inc. at 21. 2x. On forward P/E, Zions Bancorporation, National Association is actually cheaper at 9. 8x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Regions Financial Corporation wins at 0. 62x versus Zions Bancorporation, National Association's 2. 76x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — ZION or FITB or CFG or RF?

Over the past 5 years, Citizens Financial Group, Inc.

(CFG) delivered a total return of +46. 9%, compared to +19. 7% for Zions Bancorporation, National Association (ZION). Over 10 years, the gap is even starker: RF returned +283. 3% versus ZION's +190. 5%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — ZION or FITB or CFG or RF?

By beta (market sensitivity over 5 years), Fifth Third Bancorp (FITB) is the lower-risk stock at 1.

09β versus Zions Bancorporation, National Association's 1. 37β — meaning ZION is approximately 26% more volatile than FITB relative to the S&P 500. On balance sheet safety, Regions Financial Corporation (RF) carries a lower debt/equity ratio of 26% versus 97% for Fifth Third Bancorp — giving it more financial flexibility in a downturn.

05

Which is growing faster — ZION or FITB or CFG or RF?

By revenue growth (latest reported year), Zions Bancorporation, National Association (ZION) is pulling ahead at 8.

0% versus 1. 3% for Citizens Financial Group, Inc. (CFG). On earnings-per-share growth, the picture is similar: Regions Financial Corporation grew EPS 18. 7% year-over-year, compared to -3. 2% for Citizens Financial Group, Inc.. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — ZION or FITB or CFG or RF?

Regions Financial Corporation (RF) is the more profitable company, earning 22.

4% net margin versus 12. 2% for Citizens Financial Group, Inc. — meaning it keeps 22. 4% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: RF leads at 28. 5% versus 15. 3% for CFG. At the gross margin level — before operating expenses — RF leads at 74. 6%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is ZION or FITB or CFG or RF more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Regions Financial Corporation (RF) is the more undervalued stock at a PEG of 0. 62x versus Zions Bancorporation, National Association's 2. 76x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Zions Bancorporation, National Association (ZION) trades at 9. 8x forward P/E versus 16. 1x for Fifth Third Bancorp — 6. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for FITB: 13. 8% to $56. 50.

08

Which pays a better dividend — ZION or FITB or CFG or RF?

All stocks in this comparison pay dividends.

Regions Financial Corporation (RF) offers the highest yield at 3. 7%, versus 2. 6% for Citizens Financial Group, Inc. (CFG).

09

Is ZION or FITB or CFG or RF better for a retirement portfolio?

For long-horizon retirement investors, Regions Financial Corporation (RF) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 1.

10), 3. 7% yield, +283. 3% 10Y return). Both have compounded well over 10 years (RF: +283. 3%, ZION: +190. 5%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between ZION and FITB and CFG and RF?

Both stocks operate in the Financial Services sector, making this a peer-level intra-sector comparison — the same macro tailwinds and headwinds will affect both.

In terms of investment character: ZION is a small-cap deep-value stock; FITB is a mid-cap deep-value stock; CFG is a mid-cap quality compounder stock; RF is a mid-cap deep-value stock. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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ZION

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 9%
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FITB

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 10%
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CFG

Income & Dividend Stock

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 7%
  • Dividend Yield > 1.0%
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RF

Dividend Mega-Cap Quality

  • Sector: Financial Services
  • Market Cap > $100B
  • Net Margin > 13%
  • Dividend Yield > 1.4%
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Beat Both

Find stocks that outperform ZION and FITB and CFG and RF on the metrics below

Revenue Growth>
%
(ZION: 8.0% · FITB: 5.6%)
Net Margin>
%
(ZION: 15.7% · FITB: 17.7%)
P/E Ratio<
x
(ZION: 12.7x · FITB: 15.8x)

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