Bull case
ADBE would need investors to value it at roughly 16x earnings — about 8x more generous than today's 8x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
Wall Street verdict, consensus price target, and analyst rating breakdown — everything needed to frame the risk/reward at today's price.
Three scenarios for where ADBE stock could go
ADBE would need investors to value it at roughly 16x earnings — about 8x more generous than today's 8x forward P/E. That requires meaningful multiple expansion on top of continued earnings growth.
At 12x on FY1 earnings, the base case reflects a reasonable but not stretched valuation. It prices in continued growth without assuming an exceptional setup.
If investor confidence fades or macro conditions deteriorate, a 0x multiple contraction could push ADBE down roughly 4% from where it trades now.
Not financial advice. Model confidence reflects internal scenario assumptions, not a guarantee of returns. Past performance does not predict future results.

Adobe is a software company that provides creative, document, and customer experience management tools through cloud-based subscription services. It generates revenue primarily from its Digital Media segment — including Creative Cloud and Document Cloud subscriptions — which contributes about 70% of total revenue, with the remaining 30% coming from its Digital Experience platform for marketers and businesses. Adobe's competitive moat lies in its industry-standard creative software ecosystem — Photoshop, Illustrator, and Acrobat are deeply embedded in professional workflows — creating high switching costs and network effects.
Quarterly beat-or-miss track record against analyst estimates, plus forward revenue and EPS outlook for the next two fiscal years.
| Quarter | EPS (Actual / Est) | EPS Surprise | Revenue (Actual / Est) | Rev Surprise |
|---|---|---|---|---|
| Q4 2025 | $5.50/$5.40 | +1.9% | $6.2B/$6.1B | +1.4% |
| Q1 2026 | $4.45/$5.40 | -17.6% | $6.2B/$6.1B | +1.4% |
| Q1 2026 | $6.06/$5.87 | +3.2% | $6.4B/$6.3B | +1.9% |
| Q2 2026 | $5.96/$5.82 | +2.4% | $6.6B/$6.5B | +2.5% |
ADBE beat EPS estimates in 3 of 4 tracked quarters. A strong delivery record supports forward estimate credibility.
Product and geographic revenue mix from the latest annual disclosure, with year-over-year growth by segment.
Latest annual revenue by segment or product family
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Latest annual revenue by reported region
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Current multiples compared to the S&P 500, the company's sector, and its own five-year average.
Fair value est. $486 — implies +149.2% from today's price.
| Metric | ADBE | S&P 500 | Technology | 5Y Avg ADBE |
|---|---|---|---|---|
| Forward PE | 8.0x | 18.8x-57% | 22.3x-64% | — |
| Trailing PE | 11.7x | 24.4x-52% | 29.0x-60% | 41.6x-72% |
| PEG Ratio | 1.29x | 1.66x-22% | 1.51x-14% | — |
| EV/EBITDA | 8.4x | 15.2x-45% | 16.6x-49% | 29.9x-72% |
| Price/FCF | 8.0x | 20.7x-61% | 19.2x-58% | 29.8x-73% |
| Price/Sales | 3.3x | 3.1x | 2.4x+36% | 11.8x-72% |
| Dividend Yield | — | 1.91% | 1.11% | — |
Forward P/E and PEG reflect analyst consensus estimates. Historical averages use trailing ratios where forward data is unavailable.S&P 500 and sector benchmarks both use trailing median P/E — similar readings indicate the broader index and sector are priced alike.
Open valuation toolADBE generates $10.6B in free cash flow at a 42.2% margin — 51.4% ROIC signals a durable competitive advantage · returns 14.3% of market cap to shareholders annually.
Revenue, margins, and cash generation
ROIC, leverage, and debt serviceability
~0.1 years to full repayment at current FCF run-rate
How capital is returned to owners
All figures from the trailing twelve months. ROIC uses invested capital (equity + net debt).
Open full ratios pageKey factors that could pressure the stock price, compress the multiple, or weigh on future results.
AI analysis · updated June 17, 2026
Some analysts question the sustainability of Adobe's AI-driven growth, suggesting potential overestimation of its impact.
There are concerns about 'Seat Compression' potentially limiting Adobe's revenue growth from existing customers.
Management's capital allocation decisions could pose risks if not aligned with shareholder value creation.
Despite a 32% margin of safety, there is risk of valuation de-rating if growth expectations are not met.
Increasing competition in digital media and marketing solutions could erode Adobe's market share.
These are risk mechanisms, not predictions. The key question is which would force a cut to earnings estimates or a lower multiple than the market currently prices in.
Structural drivers behind the upside case and why the stock could outperform over the next 12 months.
AI analysis · updated June 17, 2026
Adobe is a leader in enabling customers to create, deliver, and optimize digital content and applications, positioning it at the forefront of digital transformation.
Adobe's business model is characterized by high margins and strong cash generation, supported by its resilient Digital Media and Digital Experience segments.
Adobe maintains a robust balance sheet, providing financial stability and flexibility to invest in growth opportunities.
Adobe's extensive partner network lowers customer acquisition costs and enhances its market reach, contributing to scalable growth.
Adobe's strategic push into mobile and cloud access aims to expand its addressable market beyond traditional desktop users, driving future growth.
Adobe's Acrobat Reader and PDF tools are globally trusted, reinforcing its dominance in document management and collaboration.
Adobe's Digital Media and Digital Experience segments demonstrate resilience, underpinning consistent revenue and profitability.
Adobe's growth strategy is designed for scale, leveraging structural advantages to sustain long-term expansion and market leadership.
A real bull case compounds — each driver matters most when it strengthens margins, supports capital returns, and keeps the company above the market's minimum growth bar simultaneously.
52-week range context and price returns across multiple time horizons. Dividend contribution is shown separately in the Capital Return section.
Range context matters because valuation compression and earnings misses rarely hit from the same starting point. A stock already far below its high can still fall, but it is no longer carrying the same embedded optimism as one pressing a fresh peak.
Valuation, growth, and margin comparison against the closest publicly traded peers for this company.
| Company | Mkt Cap | Fwd PE | Rev Grw | Margin | Rating | Upside |
|---|---|---|---|---|---|---|
ADB ADBE Adobe Inc. | $78.9B | 8.0x | +7.6% | 28.7% | Buy | +33.1% |
CRM CRM Salesforce, Inc. | $124.3B | 12.9x | +9.2% | 18.7% | Buy | +75.1% |
MSF MSFT Microsoft Corporation | $2.82T | 22.6x | +8.8% | 39.3% | Buy | +45.5% |
ORC ORCL Oracle Corporation | $530.1B | 22.9x | +15.9% | 25.4% | Buy | +37.5% |
NOW NOW ServiceNow, Inc. | $98.5B | 22.9x | +16.9% | 12.6% | Buy | +58.1% |
INT INTU Intuit Inc. | $73.0B | 11.2x | +8.5% | 21.9% | Buy | +69.6% |
This peer comparison reflects companies with similar business models, product lines, or market positioning, supplemented by industry grouping when direct matches are limited.
ADBE returns 14.3% annually — null% through dividends and 14.3% through buybacks.
Yield, cadence, and growth quality
How much per-share support comes from repurchases
| Year | Div / Share | YoY Grw | BB Yield | Total Yield |
|---|---|---|---|---|
| 2005 | $0.01 | -80.0% | 3.4% | 3.4% |
| 2004 | $0.03 | +25.0% | 3.9% | 4.0% |
| 2003 | $0.03 | +33.3% | 0.9% | 1.0% |
| 2002 | $0.02 | -40.0% | 4.1% | 4.3% |
| 2001 | $0.03 | +73.3% | 6.1% | 6.2% |
Common questions answered from live analyst data and company financials.
Adobe Inc. (ADBE) is rated Buy by Wall Street analysts as of 2026. Of 63 analysts covering the stock, 30 rate it Buy or Strong Buy, 29 rate it Hold, and 4 rate it Sell or Strong Sell. The consensus 12-month price target is $260, implying +33.1% from the current price of $195. The bear case scenario is $187 and the bull case is $391.
The Wall Street consensus price target for ADBE is $260 based on 63 analyst estimates. The high-end target is $379 (+94.2% from today), and the low-end target is $190 (-2.6%). The base case model target is $297.
ADBE trades at 8.0x times forward earnings. The stock currently trades at a discount to the broader market. Based on current multiples versus the peer group, the relative model signals cheap versus peers. Whether the stock is over or undervalued ultimately depends on whether consensus earnings estimates are achievable.
The primary risks for ADBE in 2026 are: (1) Valuation de-rating — Despite a 32% margin of safety, there is risk of valuation de-rating if growth expectations are not met. (2) AI-driven growth skepticism — Some analysts question the sustainability of Adobe's AI-driven growth, suggesting potential overestimation of its impact. (3) Seat compression concerns — There are concerns about 'Seat Compression' potentially limiting Adobe's revenue growth from existing customers. Each factor has the potential to pressure earnings or compress the stock's valuation multiple.
Analyst consensus estimates ADBE will report consensus revenue of $27.1B (+7.6% year-over-year) and EPS of $22.18 (+23.3% year-over-year) for the upcoming fiscal year. The following year, analysts project $29.0B in revenue.
A confirmed upcoming earnings date for ADBE is not yet available. Check the Earnings section above for the most recent quarterly report dates and forward estimates.
Adobe Inc. (ADBE) generated $10.6B in free cash flow over the trailing twelve months — a free cash flow margin of 42.2%. ADBE returns capital to shareholders through and share repurchases ($11.3B TTM).