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CPB logoCampbell Soup Company (CPB) Price Target Analysis

Wall Street analyst price targets, ratings consensus & upside potential · Updated May 1, 2026

Current Price
$20.96
Market reference
Price Target
$25.83
+23.2% Upside
Target Range
$18.00 — $38.00
Very wide disagreement
Analyst Rating
Hold
29 analysts
Forward P/E9.6x
Trailing P/E10.4x
Forward PEG—
Implied Growth+18.7%
Median Target$25.00
Analyst Spread77.4%

Analysts see +23.2% upside to their consensus target of $25.83.

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$20.96
Consensus$25.83
High$38.00
Low$18.00
Model$23.09
Bear Case
$18
-14.1%
Consensus
$26
+23.2%
Bull Case
$38
+81.3%
Valuation Model TargetsConfidence: 62/100
Bear$23
Base$23
Bull$55

Analyst Ratings Distribution

Breakdown of 29 published analyst recommendations for CPB

55% hold / mixed conviction
-12
BearishBullish
Weighted analyst sentiment score based on 29 ratings
ConsensusHold
Coverage29 Analysts
Net Score-12
Bull / Bear10% / 34%
Strong Buy00%
Buy310%
Hold1655%
Sell1034%
Strong Sell00%
Strong Buy
00%
Buy
310%
Hold
1655%
Sell
1034%
Strong Sell
00%
Recommendation Mix10% Buy · 55% Hold · 34% Sell
Buy (3)Hold (16)Sell (10)

CPB Price Target Analysis

Updated May 6, 2026

As of May 6, 2026, Campbell Soup Company (CPB) has a Wall Street consensus price target of $25.83, based on estimates from 29 covering analysts. With the stock currently trading at $20.96, this represents a potential upside of +23.2%. The company has a market capitalization of $6.25B.

Analyst price targets range from a low of $18.00 to a high of $38.00, representing a 77% spread in expectations. The median target of $25.00 aligns closely with the consensus average. The wide target spread reflects significant disagreement on fair value.

The current analyst consensus rating is Hold, with 3 analysts rating the stock as a Buy or Strong Buy,16 rating it Hold, and 10 rating it Sell or Strong Sell. The bearish sentiment suggests caution about the stock at current levels.

From a valuation perspective, CPB trades at a trailing P/E of 10.4x and forward P/E of 9.6x. Analysts expect EPS to grow +18.7% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $23.09, with bear and bull scenarios of $23.06 and $55.44 respectively. Model confidence stands at 62/100, reflecting moderate uncertainty in projections.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Defensive stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside+19.2%
Avg Forward P/E14.9x
Peers with Coverage10 / 10
CompanyMarket CapPriceTargetUpsideRatingFwd P/EAnalysts
GIS logoGISGeneral Mills, Inc.$18.7B$35.07$46.58+32.8%Hold10.2x34
K logoKKellanova$29.0B$83.44$74.03-11.3%Hold22.1x34
HRL logoHRLHormel Foods Corporation$11.4B$20.70$27.25+31.6%Hold14.1x29
SJM logoSJMThe J. M. Smucker Company$10.3B$96.83$113.38+17.1%Hold10.7x29
CAG logoCAGConagra Brands, Inc.$6.7B$14.07$17.55+24.7%Hold8.3x25
MKC logoMKCMcCormick & Company, Incorporated$12.3B$48.49$73.20+51.0%Hold15.7x30
KHC logoKHCThe Kraft Heinz Company$27.3B$23.07$23.38+1.3%Hold11.3x35
MDLZ logoMDLZMondelez International, Inc.$79.4B$61.87$67.00+8.3%Buy20.2x41
HSY logoHSYThe Hershey Company$37.8B$186.41$226.29+21.4%Hold22.2x35
POST logoPOSTPost Holdings, Inc.$5.0B$103.74$119.50+15.2%Buy14.0x19

Upside Potential Comparison

MKC logoMKC
+51.0%
GIS logoGIS
+32.8%
HRL logoHRL
+31.6%
CAG logoCAG
+24.7%
HSY logoHSY
+21.4%
SJM logoSJM
+17.1%
POST logoPOST
+15.2%
MDLZ logoMDLZ
+8.3%

See CPB's True Return

Price is only half the story. See total return with reinvested dividends.

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Is CPB Undervalued?

DCF intrinsic value, peer multiples, and analyst estimates — see what the stock is really worth.

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Compare CPB vs WMT

Side-by-side business, growth, and profitability comparison vs Walmart Inc..

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CPB — Frequently Asked Questions

Quick answers to the most common questions about buying CPB stock.

What is the CPB stock price target for 2026?

The consensus Wall Street price target for CPB is $25.83, representing 23.2% upside from the current price of $20.96. With 29 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.

Is CPB a buy, sell, or hold?

CPB has a consensus rating of "Hold" based on 29 Wall Street analysts. The rating breakdown is leaning bearish, with 10 Sell/Strong Sell ratings. The consensus 12-month price target of $25.83 implies 23.2% upside from current levels.

Is CPB stock overvalued or undervalued?

With a forward P/E of 9.6028x, CPB trades at a relatively low valuation. The consensus target of $25.83 implies 23.2% appreciation, suggesting meaningful undervaluation.

How high can CPB stock go?

The most bullish Wall Street analyst has a price target of $38 for CPB, while the most conservative target is $18. The consensus of $25.83 represents the median expectation. Our quantitative valuation model projects a bull case target of $55 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover CPB stock?

CPB is heavily covered by Wall Street, with 29 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 3 have Buy ratings, 16 recommend Hold, and 10 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the CPB stock forecast?

The 12-month CPB stock forecast based on 29 Wall Street analysts shows a consensus price target of $25.83, with estimates ranging from $18 (bear case) to $38 (bull case). The median consensus rating is "Hold". Our proprietary valuation model produces a base case fair value of $23, with bear/bull scenarios of $23/$55.

What is CPB's fair value based on fundamentals?

Our quantitative valuation model calculates CPB's fair value at $23 (base case), with a bear case of $23 and bull case of $55. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 62/100.

What is CPB's forward P/E ratio?

CPB trades at a forward P/E ratio of 9.6x based on next-twelve-months earnings estimates compared to a trailing P/E of 10.4x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy CPB stock?

Wall Street analysts are very optimistic on CPB, with a "Hold" consensus rating and $25.83 price target (23.2% upside). 3 of 29 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do CPB price targets vary so much?

CPB analyst price targets range from $18 to $38, a 77% wide spread indicating significant analyst disagreement. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $25.83 consensus represents the middle ground. Our model's $23-$55 range provides an independent fundamental perspective.

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