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GESGuess', Inc.
$16.81$877M
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GES logo

Guess', Inc. (GES) Price Target Analysis

Updated Sep 18, 2026
Analyst Rating: Hold
Based on 32 analysts

55.8% Below Target

GES trades 55.8% below Wall Street's consensus target of $26.19.

Current Price$16.81
Average Target$26.19
Target
Current
Low$16.75
Median$25.50
High$37.00

Analyst Target Range

Forward P/E10.4x
(Value)
PEG Ratio—
Implied Growth+3.7%
(Low)
Analyst Spread77.3%
(Wide Disagreement)

Price Forecast (1 Year)

Last 12 months price action with 12-month analyst target path

Current$16.81
Consensus$26.19
High$37.00
Low$16.75

Consensus Scenario Assumptions

The base valuation assumes GES achieves its forward estimates and maintains a stable P/E multiple of 10.4x. This scenario reflects the blended consensus of 32 Wall Street analysts, balancing both positive catalysts and macroeconomic headwinds over the next 12 months.

Analyst Ratings Distribution

Breakdown of 32 published analyst recommendations for GES

50% hold / mixed conviction
+6
BearishBullish
Weighted analyst sentiment score based on 32 ratings
ConsensusHold
Coverage32 Analysts
Net Score+6
Bull / Bear31% / 19%
Strong Buy00%
Buy1031%
Hold1650%
Sell619%
Strong Sell00%
Strong Buy
00%
Buy
1031%
Hold
1650%
Sell
619%
Strong Sell
00%
Recommendation Mix31% Buy · 50% Hold · 19% Sell
Buy (10)Hold (16)Sell (6)

GES Price Target Analysis

Updated September 24, 2026

As of September 24, 2026, Guess', Inc. (GES) has a Wall Street consensus price target of $26.19, based on estimates from 32 covering analysts. With the stock currently trading at $16.81, this represents a potential upside of +55.8%. The company has a market capitalization of $877M.

Analyst price targets range from a low of $16.75 to a high of $37.00, representing a 77% spread in expectations. The median target of $25.50 aligns closely with the consensus average. The wide target spread reflects significant disagreement on fair value.

The current analyst consensus rating is Hold, with 10 analysts rating the stock as a Buy or Strong Buy,16 rating it Hold, and 6 rating it Sell or Strong Sell. The mixed ratings reflect uncertainty about near-term direction.

From a valuation perspective, GES trades at a trailing P/E of 21.8x and forward P/E of 10.4x. Analysts expect EPS to grow +3.7% over the next year.

Our proprietary valuation model, which blends historical multiples with forward estimates, suggests a base-case price target of $61.82, with bear and bull scenarios of $38.95 and $81.45 respectively. Model confidence stands at 41/100, suggesting limited visibility into future performance.

Investment Context: Price targets represent analyst expectations for the next 12 months and should be considered alongside your own research. Targets are based on analysts' assumptions about earnings growth, margins, and market conditions which may change. For sector-specific context, view other Consumer Cyclical stocks.

Analyst Sentiment Comparison

Industry Peer Analysis
Avg Peer Upside
+36.4%
Industry Consensus
Avg Forward P/E
13.5x
(Value)
Peers with Coverage
10 / 10
Active Analyst Tracking
CompanyMarket CapPriceTargetUpside PotentialRatingFwd P/EAnalysts
PVH logo
PVHPVH Corp.
$3.5B$75.39$91.00
+20.7%
Buy6.9x38
RL logo
RLRalph Lauren Corporation
$20.6B$337.47$456.67
+35.3%
Buy20.7x48
HBI logo
HBIHanesbrands Inc.
$2.3B$6.47$7.25
+12.1%
Buy9.8x34
CRI logo
CRICarter's Inc.
$1.1B$29.77$40.20
+35.0%
Buy9.0x24
GIII logo
GIIIG-III Apparel Group, Ltd.
$1.1B$26.94$37.33
+38.6%
Buy9.3x29
VFC logo
VFCV.F. Corporation
$5.3B$13.52$18.55
+37.2%
Hold16.4x58
KTB logo
KTBKontoor Brands, Inc.
$3.6B$65.69$112.50
+71.3%
Buy12.0x18
OXM logo
OXMOxford Industries, Inc.
$393M$26.34$39.00
+48.1%
Buy11.8x21
CPRI logo
CPRICapri Holdings Limited
$1.8B$15.43$20.57
+33.3%
Hold11.0x54
TJX logo
TJXThe TJX Companies, Inc.
$145.4B$131.64$174.15
+32.3%
Buy28.1x53

GES — Frequently Asked Questions

Quick answers to the most common questions about buying GES stock.

What is the GES stock price target for 2026?

The consensus Wall Street price target for GES is $26.19, representing 55.8% upside from the current price of $16.81. With 32 analysts covering the stock, this strong upside suggests significant value not yet reflected in today's share price.

Is GES a buy, sell, or hold?

GES has a consensus rating of "Hold" based on 32 Wall Street analysts. The rating breakdown is mixed, with 16 Hold ratings making up the largest segment. The consensus 12-month price target of $26.19 implies 55.8% upside from current levels.

Is GES stock overvalued or undervalued?

With a forward P/E of 10.3823x, GES trades at a relatively low valuation. The consensus target of $26.19 implies 55.8% appreciation, suggesting meaningful undervaluation.

How high can GES stock go?

The most bullish Wall Street analyst has a price target of $37 for GES, while the most conservative target is $16.75. The consensus of $26.19 represents the median expectation. Our quantitative valuation model projects a bull case target of $81 based on optimistic growth and margin assumptions. These targets typically reflect 12-month expectations.

How many analysts cover GES stock?

GES is heavily covered by Wall Street, with 32 analysts providing price targets and ratings. Of these, 0 have Strong Buy ratings, 10 have Buy ratings, 16 recommend Hold, and 6 have Sell or Strong Sell ratings. Higher analyst coverage generally indicates greater institutional interest and more reliable consensus estimates.

What is the GES stock forecast?

The 12-month GES stock forecast based on 32 Wall Street analysts shows a consensus price target of $26.19, with estimates ranging from $16.75 (bear case) to $37 (bull case). The median consensus rating is "Hold". Our proprietary valuation model produces a base case fair value of $62, with bear/bull scenarios of $39/$81.

What is GES's fair value based on fundamentals?

Our quantitative valuation model calculates GES's fair value at $62 (base case), with a bear case of $39 and bull case of $81. The model uses discounted cash flow analysis, historical growth rates, and margin mean-reversion to project FY+2 earnings, then applies an appropriate P/E multiple. The model confidence score is 41/100.

What is GES's forward P/E ratio?

GES trades at a forward P/E ratio of 10.4x based on next-twelve-months earnings estimates compared to a trailing P/E of 21.8x. The lower forward P/E indicates analysts expect earnings growth. A forward P/E is useful for comparing valuations when earnings are expected to change significantly.

Should I buy GES stock?

Wall Street analysts are very optimistic on GES, with a "Hold" consensus rating and $26.19 price target (55.8% upside). 10 of 32 analysts rate it Buy or Strong Buy. This information is for educational purposes only. Always conduct your own research, consider your financial situation, and consult a financial advisor before making investment decisions.

Why do GES price targets vary so much?

GES analyst price targets range from $16.75 to $37, a 77% wide spread indicating significant analyst disagreement. Differences stem from varying assumptions about revenue growth, profit margins, competitive dynamics, and valuation multiples. The $26.19 consensus represents the middle ground. Our model's $39-$81 range provides an independent fundamental perspective.

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