15 years of historical data (2011–2025) · Consumer Cyclical · Specialty Retail
Percentile shows where the current value sits in 30-year historical distribution. Sparklines show 5-year trend.
Price-based multiples — how expensive the stock is relative to earnings, sales, book value, and cash flow
JD.com, Inc. trades at 14.2x earnings, 301% above its 5-year average of 3.5x, sitting at the 100th percentile of its historical range. Compared to the Consumer Cyclical sector median P/E of 20.8x, the stock trades at a discount of 32%. On a free-cash-flow basis, the stock trades at 52.2x P/FCF, 1325% above the 5-year average of 3.7x.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Market Cap | $37.1B | $42.7B | $53.3B | $45.8B | $89.3B | $108.9B | $136.6B | $52.3B | $30.1B | $60.3B | $35.7B |
| Enterprise Value | $30.8B | $187M | $34.7B | $42.3B | $75.5B | $72.2B | $82.1B | $49.3B | $10.3B | $58.4B | $44.5B |
| P/E Ratio → | 14.20 | 2.22 | 1.29 | 1.90 | 8.74 | — | 2.77 | 4.29 | — | 517.75 | — |
| P/S Ratio | 0.19 | 0.03 | 0.05 | 0.04 | 0.09 | 0.11 | 0.18 | 0.09 | 0.07 | 0.17 | 0.14 |
| P/B Ratio | 0.93 | 0.15 | 0.17 | 0.15 | 0.33 | 0.44 | 0.62 | 3.62 | 0.39 | 1.15 | 0.87 |
| P/FCF | 52.25 | 8.89 | 1.20 | 1.16 | 2.49 | 4.59 | 3.92 | 2.46 | — | 4.48 | 8.28 |
| P/OCF | 13.22 | 2.25 | 0.92 | 0.77 | 1.54 | 2.57 | 3.21 | 2.11 | 1.44 | 2.43 | 4.07 |
P/E links to full P/E history page with 30-year chart
Enterprise-value multiples — capital-structure-neutral measures of total business value
JD.com, Inc.'s enterprise value stands at 18.2x EBITDA, 673% above its 5-year average of 2.4x. The Consumer Cyclical sector median is 12.1x, placing the stock at a 50% premium on an enterprise-value basis.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| EV / Revenue | — | 0.00 | 0.03 | 0.04 | 0.07 | 0.08 | 0.11 | 0.09 | 0.02 | 0.16 | 0.17 |
| EV / EBITDA | 18.18 | 0.02 | 0.75 | 1.23 | 2.80 | 6.96 | 4.46 | 3.33 | 3.49 | 17.85 | 36.30 |
| EV / EBIT | 75.20 | 0.01 | 0.88 | 1.23 | 4.72 | — | 1.58 | 3.42 | — | 53.85 | — |
| EV / FCF | — | 0.04 | 0.78 | 1.07 | 2.11 | 3.04 | 2.35 | 2.32 | — | 4.34 | 10.34 |
Margins and return-on-capital ratios measuring operating efficiency
JD.com, Inc. earns an operating margin of 0.2%, roughly in line with the Consumer Cyclical sector average. Operating margins have compressed from 2.4% to 0.2% over the past 3 years, signaling potential cost pressures or competitive headwinds. ROE of 6.5% is modest. ROIC of 0.8% represents below-average returns on invested capital versus a sector median of 5.2%.
Full margin charts and quarterly trend are on the Earnings History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross Margin | 9.3% | 9.3% | 9.8% | 14.7% | 14.1% | 13.6% | 14.6% | 14.6% | 14.3% | 14.0% | 15.2% |
| Operating Margin | 0.2% | 0.2% | 3.3% | 2.4% | 1.9% | 0.4% | 1.7% | 1.6% | -0.6% | -0.2% | -0.8% |
| Net Profit Margin | 1.5% | 1.5% | 3.6% | 2.2% | 1.0% | -0.4% | 6.6% | 2.1% | -0.5% | 0.0% | -0.8% |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ROE | 6.5% | 6.5% | 13.6% | 8.5% | 4.0% | -1.5% | 41.9% | 26.7% | -3.9% | 0.3% | -5.6% |
| ROA | 2.8% | 2.8% | 6.2% | 3.9% | 1.9% | -0.8% | 21.5% | 9.9% | -1.3% | 0.1% | -1.6% |
| ROIC | 0.8% | 0.8% | 9.9% | 7.1% | 6.3% | 1.6% | 10.4% | 19.7% | -3.7% | -1.2% | -4.6% |
| ROCE | 0.7% | 0.7% | 10.2% | 7.5% | 6.5% | 1.6% | 9.3% | 17.1% | -3.4% | -1.4% | -4.7% |
Solvency and debt-coverage ratios — lower is generally safer
JD.com, Inc. carries a Debt/EBITDA ratio of 9.3x, which is highly leveraged (96% above the sector average of 4.8x). The company holds a net cash position — cash of $149.7B exceeds total debt of $107.2B, providing substantial financial flexibility for buybacks, acquisitions, or weathering downturns. Interest coverage of 10.0x signals virtually no risk of debt distress — earnings comfortably cover interest obligations.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Debt / Equity | 0.36 | 0.36 | 0.29 | 0.23 | 0.24 | 0.14 | 0.14 | 0.19 | 0.19 | 0.45 | 0.69 |
| Debt / EBITDA | 9.34 | 9.34 | 1.93 | 1.99 | 2.41 | 3.29 | 1.71 | 0.19 | 4.90 | 7.27 | 23.34 |
| Net Debt / Equity | — | -0.14 | -0.06 | -0.01 | -0.05 | -0.15 | -0.25 | -0.21 | -0.26 | -0.04 | 0.21 |
| Net Debt / EBITDA | -3.71 | -3.71 | -0.40 | -0.10 | -0.51 | -3.53 | -2.96 | -0.20 | -6.75 | -0.57 | 7.22 |
| Debt / FCF | — | -8.85 | -0.42 | -0.09 | -0.39 | -1.54 | -1.56 | -0.14 | — | -0.14 | 2.06 |
| Interest Coverage | 10.03 | 10.03 | 13.66 | 11.99 | 7.58 | -1.13 | 46.17 | 19.89 | -1.78 | 1.13 | -2.04 |
Net cash position: cash ($149.7B) exceeds total debt ($107.2B)
Short-term solvency ratios and asset-utilisation metrics
A current ratio of 1.22x means JD.com, Inc. can comfortably meet its short-term obligations, though there is limited excess liquidity. The quick ratio of 0.89x is notably lower than the current ratio, indicating a significant portion of current assets is tied up in inventory. The current ratio has improved from 1.16x to 1.22x over the past 3 years.
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Current Ratio | 1.22 | 1.22 | 1.29 | 1.16 | 1.32 | 1.35 | 1.35 | 0.99 | 0.87 | 0.97 | 1.02 |
| Quick Ratio | 0.89 | 0.89 | 0.99 | 0.90 | 1.02 | 1.01 | 1.01 | 0.58 | 0.50 | 0.62 | 0.74 |
| Cash Ratio | 0.74 | 0.74 | 0.78 | 0.72 | 0.83 | 0.84 | 0.84 | 0.46 | 0.30 | 0.29 | 0.26 |
| Asset Turnover | — | 1.88 | 1.66 | 1.72 | 1.76 | 1.92 | 1.77 | 15.47 | 2.21 | 1.97 | 1.62 |
| Inventory Turnover | 11.71 | 11.71 | 11.70 | 13.59 | 11.54 | 10.88 | 10.80 | 58.61 | 9.00 | 7.47 | 7.63 |
| Days Sales Outstanding | — | 8.22 | 9.58 | 7.54 | 9.32 | 6.67 | 6.74 | 1.09 | 11.25 | 32.53 | 24.51 |
Earnings, FCF, buyback, and dividend yields — total returns to shareholders
JD.com, Inc. returns 12.3% to shareholders annually — split between a 3.8% dividend yield and 8.5% buyback yield. A payout ratio of 52.9% is moderate and appears sustainable, balancing shareholder returns with reinvestment capacity. The earnings yield of 7.0% (inverse of P/E) provides a useful comparison to bond yields when assessing the stock's relative attractiveness to fixed income.
Full dividend history and growth charts are on the Dividend History page
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Dividend Yield | 3.8% | 24.3% | 15.5% | 14.7% | 14.7% | — | — | — | — | — | — |
| Payout Ratio | 52.9% | 52.9% | 20.0% | 27.9% | 126.1% | — | — | — | — | — | — |
| Metric | TTM | FY 2025 | FY 2024 | FY 2023 | FY 2022 | FY 2021 | FY 2020 | FY 2019 | FY 2018 | FY 2017 | FY 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Earnings Yield | 7.0% | 44.9% | 77.6% | 52.8% | 11.4% | — | 36.2% | 23.3% | — | 0.2% | — |
| FCF Yield | 1.9% | 11.2% | 83.0% | 86.3% | 40.1% | 21.8% | 25.5% | 40.7% | — | 22.3% | 12.1% |
| Buyback Yield | 8.5% | 50.1% | 48.6% | 5.5% | 2.0% | 4.8% | 0.2% | 0.3% | 0.7% | 0.0% | 15.0% |
| Total Shareholder Yield | 12.3% | 74.4% | 64.1% | 20.2% | 16.7% | 4.8% | 0.2% | 0.3% | 0.7% | 0.0% | 15.0% |
| Shares Outstanding | — | $1.5B | $1.5B | $1.6B | $1.6B | $1.6B | $1.6B | $1.5B | $1.4B | $1.5B | $1.4B |
Compare JD with 10 similar companies in its peer group
| Company | Market Cap | P/E | EV/EBITDA | P/FCF | Gross Margin | Op Margin | ROE | ROIC | Debt/EBITDA |
|---|---|---|---|---|---|---|---|---|---|
| $37B | 14.2 | 18.2 | 52.2 | 9.3% | 0.2% | 6.5% | 0.8% | 9.3 | |
| $245B | 16.2 | 16.4 | — | 39.8% | 5.8% | 9.4% | 3.8% | 2.4 | |
| $110B | 8.1 | 5.9 | 7.0 | 56.3% | 21.6% | 26.9% | 27.7% | 0.1 | |
| $7B | 6.3 | 2.8 | — | 23.1% | 7.7% | 16.8% | 27.0% | 0.7 | |
| $158M | -4.6 | — | 4.0 | 74.1% | -0.0% | -4.2% | -0.0% | — | |
| $2.5T | 32.5 | 17.6 | 325.3 | 50.3% | 11.2% | 22.3% | 14.7% | 1.0 | |
| $934B | 42.9 | 22.5 | 62.6 | 24.9% | 4.2% | 21.5% | 14.4% | 1.5 | |
| $59B | 16.0 | 9.2 | 20.8 | 25.4% | 4.6% | 24.0% | 12.0% | 2.5 | |
| $48B | 24.2 | 20.8 | 28.9 | 71.5% | 20.5% | 41.6% | 16.8% | 2.9 | |
| $140B | 114.9 | 92.6 | 69.8 | 48.1% | 12.7% | 9.8% | 9.4% | 0.1 | |
| $31B | 157.4 | 43.0 | 59.5 | 29.4% | 1.4% | 4.8% | 14.5% | 6.8 | |
| Consumer Cyclical Median | — | 20.8 | 12.1 | 15.5 | 36.2% | 2.0% | 5.3% | 5.2% | 4.8 |
Peer selection based on competitive and market overlap. Compare multiple stocks →
Includes 30+ ratios · 15 years · Updated daily
Deep dive into JD consensus models and risk factors.
DCF models, multiple analysis, and analyst estimates.
10-year return with dividends reinvested.
See how regular investing compounds over time.
Compare growth, multiples, and margins vs sector.
Quick answers to the most common questions about buying JD stock.
JD.com, Inc.'s current P/E ratio is 14.2x. The historical average is 3.5x. This places it at the 100th percentile of its historical range.
JD.com, Inc.'s current EV/EBITDA is 18.2x. This enterprise value multiple compares the company's total value (equity + debt - cash) to its EBITDA. The historical average is 7.7x.
JD.com, Inc.'s return on equity (ROE) is 6.5%. The historical average is -15.2%.
Based on historical data, JD.com, Inc. is trading at a P/E of 14.2x. This is at the 100th percentile of its historical P/E range. Compare with industry peers and growth rates for a complete picture.
JD.com, Inc.'s current dividend yield is 3.81% with a payout ratio of 52.9%.
JD.com, Inc. has 9.3% gross margin and 0.2% operating margin.
JD.com, Inc.'s Debt/EBITDA ratio is 9.3x, indicating high leverage. A ratio above 4x may signal elevated financial risk.