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AUID vs SNCR vs TWLO vs MSFT vs GOOGL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
AUID
authID Inc.

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$17M
5Y Perf.-98.6%
SNCR
Synchronoss Technologies, Inc.

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$104M
5Y Perf.-72.8%
TWLO
Twilio Inc.

Internet Content & Information

Communication ServicesNYSE • US
Market Cap$29.86B
5Y Perf.-48.8%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.13T
5Y Perf.+53.2%
GOOGL
Alphabet Inc.

Internet Content & Information

Communication ServicesNASDAQ • US
Market Cap$4.81T
5Y Perf.+228.2%

AUID vs SNCR vs TWLO vs MSFT vs GOOGL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
AUID logoAUID
SNCR logoSNCR
TWLO logoTWLO
MSFT logoMSFT
GOOGL logoGOOGL
IndustrySoftware - InfrastructureSoftware - InfrastructureInternet Content & InformationSoftware - InfrastructureInternet Content & Information
Market Cap$17M$104M$29.86B$3.13T$4.81T
Revenue (TTM)$2M$171M$5.30B$318.27B$422.57B
Net Income (TTM)$-18M$-10M$104M$125.22B$160.21B
Gross Margin96.5%69.0%48.8%68.3%60.4%
Operating Margin-10.2%17.4%4.7%46.8%32.7%
Forward P/E7.6x35.4x24.8x28.9x
Total Debt$241K$210M$1.08B$112.18B$59.29B
Cash & Equiv.$8M$33M$682M$30.24B$30.71B

AUID vs SNCR vs TWLO vs MSFT vs GOOGLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

AUID
SNCR
TWLO
MSFT
GOOGL
StockJun 21May 26Return
authID Inc. (AUID)1001.4-98.6%
Synchronoss Technol… (SNCR)10027.2-72.8%
Twilio Inc. (TWLO)10051.2-48.8%
Microsoft Corporati… (MSFT)100153.2+53.2%
Alphabet Inc. (GOOGL)100328.2+228.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: AUID vs SNCR vs TWLO vs MSFT vs GOOGL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: SNCR and MSFT are tied at the top with 2 categories each (5-stock set) — the right choice depends on your priorities. Microsoft Corporation is the stronger pick specifically for profitability and margin quality and capital preservation and lower volatility. GOOGL and AUID also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
AUID
authID Inc.
The Growth Play

AUID is the clearest fit if your priority is growth exposure.

  • Rev growth 365.9%, EPS growth 55.6%, 3Y rev CAGR 13.1%
  • 365.9% revenue growth vs SNCR's 5.7%
Best for: growth exposure
SNCR
Synchronoss Technologies, Inc.
The Defensive Pick

SNCR has the current edge in this matchup, primarily because of its strength in defensive.

  • Beta 1.22, yield 4.4%, current ratio 2.02x
  • Lower P/E (7.6x vs 24.8x)
  • 4.4% yield, vs MSFT's 0.8%, (2 stocks pay no dividend)
Best for: defensive
TWLO
Twilio Inc.
The Defensive Pick

TWLO is the clearest fit if your priority is sleep-well-at-night.

  • Lower volatility, beta 1.51, Low D/E 13.8%, current ratio 4.03x
Best for: sleep-well-at-night
MSFT
Microsoft Corporation
The Income Pick

MSFT is the #2 pick in this set and the best alternative if income & stability is your priority.

  • Dividend streak 19 yrs, beta 0.89, yield 0.8%
  • 39.3% margin vs AUID's -10.1%
  • Beta 0.89 vs AUID's 1.59
Best for: income & stability
GOOGL
Alphabet Inc.
The Long-Run Compounder

GOOGL ranks third and is worth considering specifically for long-term compounding and valuation efficiency.

  • 10.0% 10Y total return vs MSFT's 7.9%
  • PEG 0.97 vs MSFT's 1.32
  • +163.5% vs AUID's -79.9%
  • 27.4% ROA vs AUID's -145.1%, ROIC 25.1% vs -337.3%
Best for: long-term compounding and valuation efficiency
See the full category breakdown
CategoryWinnerWhy
GrowthAUID logoAUID365.9% revenue growth vs SNCR's 5.7%
ValueSNCR logoSNCRLower P/E (7.6x vs 24.8x)
Quality / MarginsMSFT logoMSFT39.3% margin vs AUID's -10.1%
Stability / SafetyMSFT logoMSFTBeta 0.89 vs AUID's 1.59
DividendsSNCR logoSNCR4.4% yield, vs MSFT's 0.8%, (2 stocks pay no dividend)
Momentum (1Y)GOOGL logoGOOGL+163.5% vs AUID's -79.9%
Efficiency (ROA)GOOGL logoGOOGL27.4% ROA vs AUID's -145.1%, ROIC 25.1% vs -337.3%

AUID vs SNCR vs TWLO vs MSFT vs GOOGL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

AUIDauthID Inc.

Segment breakdown not available.

SNCRSynchronoss Technologies, Inc.
FY 2024
Cloud
99.9%$173M
Messaging
0.1%$124,000
TWLOTwilio Inc.
FY 2025
Messaging
73.3%$2.9B
Other Communications
19.0%$747M
Segment
7.7%$303M
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
GOOGLAlphabet Inc.
FY 2025
Google Search & Other
55.7%$224.5B
Google Cloud
14.6%$58.7B
Google Inc.
11.9%$48.0B
YouTube Advertising Revenue
10.0%$40.4B
Google Network
7.4%$29.8B
Other Bets
0.4%$1.5B
Other Segments
-0.0%$-127,000,000

AUID vs SNCR vs TWLO vs MSFT vs GOOGL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLGOOGLLAGGINGTWLO

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 2 of 6 comparable metrics.

GOOGL is the larger business by revenue, generating $422.6B annually — 230349.2x AUID's $2M. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to AUID's -10.1%. On growth, GOOGL holds the edge at +21.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricAUID logoAUIDauthID Inc.SNCR logoSNCRSynchronoss Techn…TWLO logoTWLOTwilio Inc.MSFT logoMSFTMicrosoft Corpora…GOOGL logoGOOGLAlphabet Inc.
RevenueTrailing 12 months$2M$171M$5.3B$318.3B$422.6B
EBITDAEarnings before interest/tax-$19M$47M$415M$192.6B$161.3B
Net IncomeAfter-tax profit-$18M-$10M$104M$125.2B$160.2B
Free Cash FlowCash after capex-$15M$48M$1.0B$72.9B$73.3B
Gross MarginGross profit ÷ Revenue+96.5%+69.0%+48.8%+68.3%+60.4%
Operating MarginEBIT ÷ Revenue-10.2%+17.4%+4.7%+46.8%+32.7%
Net MarginNet income ÷ Revenue-10.1%-5.7%+2.0%+39.3%+37.9%
FCF MarginFCF ÷ Revenue-8.2%+27.9%+19.0%+22.9%+17.3%
Rev. Growth (YoY)Latest quarter vs prior year-142.6%-2.2%+20.0%+18.3%+21.8%
EPS Growth (YoY)Latest quarter vs prior year-22.6%+191.1%+3.8%+23.4%+81.9%
MSFT leads this category, winning 2 of 6 comparable metrics.

Valuation Metrics

SNCR leads this category, winning 4 of 7 comparable metrics.

At 20.9x trailing earnings, SNCR trades at a 98% valuation discount to TWLO's 938.4x P/E. Adjusting for growth (PEG ratio), GOOGL offers better value at 1.23x vs MSFT's 1.64x — a lower PEG means you pay less per unit of expected earnings growth.

MetricAUID logoAUIDauthID Inc.SNCR logoSNCRSynchronoss Techn…TWLO logoTWLOTwilio Inc.MSFT logoMSFTMicrosoft Corpora…GOOGL logoGOOGLAlphabet Inc.
Market CapShares × price$17M$104M$29.9B$3.13T$4.81T
Enterprise ValueMkt cap + debt − cash$8M$280M$30.3B$3.21T$4.84T
Trailing P/EPrice ÷ TTM EPS-0.89x20.93x938.43x30.86x36.82x
Forward P/EPrice ÷ next-FY EPS est.7.63x35.36x24.77x28.90x
PEG RatioP/E ÷ EPS growth rate1.64x1.23x
EV / EBITDAEnterprise value multiple6.59x77.16x19.72x32.22x
Price / SalesMarket cap ÷ Revenue18.80x0.60x5.89x11.10x11.95x
Price / BookPrice ÷ Book value/share1.10x2.27x4.03x9.15x11.72x
Price / FCFMarket cap ÷ FCF7.75x28.91x43.66x65.72x
SNCR leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

GOOGL leads this category, winning 6 of 9 comparable metrics.

GOOGL delivers a 39.0% return on equity — every $100 of shareholder capital generates $39 in annual profit, vs $-180 for AUID. AUID carries lower financial leverage with a 0.02x debt-to-equity ratio, signaling a more conservative balance sheet compared to SNCR's 4.97x. On the Piotroski fundamental quality scale (0–9), SNCR scores 7/9 vs AUID's 3/9, reflecting strong financial health.

MetricAUID logoAUIDauthID Inc.SNCR logoSNCRSynchronoss Techn…TWLO logoTWLOTwilio Inc.MSFT logoMSFTMicrosoft Corpora…GOOGL logoGOOGLAlphabet Inc.
ROE (TTM)Return on equity-180.2%-19.9%+1.3%+33.1%+39.0%
ROA (TTM)Return on assets-145.1%-3.4%+1.1%+19.2%+27.4%
ROICReturn on invested capital-3.4%+8.3%+1.6%+24.9%+25.1%
ROCEReturn on capital employed-116.3%+9.9%+1.9%+29.7%+30.3%
Piotroski ScoreFundamental quality 0–937767
Debt / EquityFinancial leverage0.02x4.97x0.14x0.33x0.14x
Net DebtTotal debt minus cash-$8M$177M$399M$81.9B$28.6B
Cash & Equiv.Liquid assets$8M$33M$682M$30.2B$30.7B
Total DebtShort + long-term debt$240,884$210M$1.1B$112.2B$59.3B
Interest CoverageEBIT ÷ Interest expense-670.14x0.79x55.65x392.15x
GOOGL leads this category, winning 6 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

GOOGL leads this category, winning 5 of 6 comparable metrics.

A $10,000 investment in GOOGL five years ago would be worth $33,982 today (with dividends reinvested), compared to $163 for AUID. Over the past 12 months, GOOGL leads with a +163.5% total return vs AUID's -79.9%. The 3-year compound annual growth rate (CAGR) favors GOOGL at 54.8% vs AUID's -26.3% — a key indicator of consistent wealth creation.

MetricAUID logoAUIDauthID Inc.SNCR logoSNCRSynchronoss Techn…TWLO logoTWLOTwilio Inc.MSFT logoMSFTMicrosoft Corpora…GOOGL logoGOOGLAlphabet Inc.
YTD ReturnYear-to-date+26.9%+4.8%+42.4%-10.8%+26.4%
1-Year ReturnPast 12 months-79.9%+9.5%+90.3%-2.1%+163.5%
3-Year ReturnCumulative with dividends-60.0%+11.5%+259.4%+39.5%+270.8%
5-Year ReturnCumulative with dividends-98.4%-68.1%-35.8%+72.5%+239.8%
10-Year ReturnCumulative with dividends-98.4%-97.2%+584.5%+787.7%+996.1%
CAGR (3Y)Annualised 3-year return-26.3%+3.7%+53.2%+11.7%+54.8%
GOOGL leads this category, winning 5 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MSFT and GOOGL each lead in 1 of 2 comparable metrics.

MSFT is the less volatile stock with a 0.89 beta — it tends to amplify market swings less than AUID's 1.59 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. GOOGL currently trades 99.5% from its 52-week high vs AUID's 18.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricAUID logoAUIDauthID Inc.SNCR logoSNCRSynchronoss Techn…TWLO logoTWLOTwilio Inc.MSFT logoMSFTMicrosoft Corpora…GOOGL logoGOOGLAlphabet Inc.
Beta (5Y)Sensitivity to S&P 5001.38x1.25x1.47x0.85x1.28x
52-Week HighHighest price in past year$6.83$9.92$201.39$555.45$400.10
52-Week LowLowest price in past year$0.84$3.98$91.84$356.28$147.84
% of 52W HighCurrent price vs 52-week peak+18.2%+90.7%+97.9%+75.8%+99.5%
RSI (14)Momentum oscillator 0–10050.073.878.454.083.4
Avg Volume (50D)Average daily shares traded229K92.2M32.5M28.3M
Evenly matched — MSFT and GOOGL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — SNCR and MSFT each lead in 1 of 2 comparable metrics.

Analyst consensus: SNCR as "Buy", TWLO as "Buy", MSFT as "Buy", GOOGL as "Buy". Consensus price targets imply 32.3% upside for MSFT (target: $557) vs -6.0% for TWLO (target: $185). For income investors, SNCR offers the higher dividend yield at 4.43% vs GOOGL's 0.21%.

MetricAUID logoAUIDauthID Inc.SNCR logoSNCRSynchronoss Techn…TWLO logoTWLOTwilio Inc.MSFT logoMSFTMicrosoft Corpora…GOOGL logoGOOGLAlphabet Inc.
Analyst RatingConsensus buy/hold/sellBuyBuyBuyBuy
Price TargetConsensus 12-month target$9.00$185.17$556.88$406.28
# AnalystsCovering analysts21528182
Dividend YieldAnnual dividend ÷ price+4.4%+0.8%+0.2%
Dividend StreakConsecutive years of raises0192
Dividend / ShareAnnual DPS$0.40$3.23$0.82
Buyback YieldShare repurchases ÷ mkt cap0.0%0.0%+2.9%+0.6%+0.9%
Evenly matched — SNCR and MSFT each lead in 1 of 2 comparable metrics.
Key Takeaway

GOOGL leads in 2 of 6 categories (Profitability & Efficiency, Total Returns). MSFT leads in 1 (Income & Cash Flow). 2 tied.

Best OverallAlphabet Inc. (GOOGL)Leads 2 of 6 categories
Loading custom metrics...

AUID vs SNCR vs TWLO vs MSFT vs GOOGL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is AUID or SNCR or TWLO or MSFT or GOOGL a better buy right now?

For growth investors, authID Inc.

(AUID) is the stronger pick with 365. 9% revenue growth year-over-year, versus 5. 7% for Synchronoss Technologies, Inc. (SNCR). Synchronoss Technologies, Inc. (SNCR) offers the better valuation at 20. 9x trailing P/E (7. 6x forward), making it the more compelling value choice. Analysts rate Synchronoss Technologies, Inc. (SNCR) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — AUID or SNCR or TWLO or MSFT or GOOGL?

On trailing P/E, Synchronoss Technologies, Inc.

(SNCR) is the cheapest at 20. 9x versus Twilio Inc. at 938. 4x. On forward P/E, Synchronoss Technologies, Inc. is actually cheaper at 7. 6x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Alphabet Inc. wins at 0. 97x versus Microsoft Corporation's 1. 32x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — AUID or SNCR or TWLO or MSFT or GOOGL?

Over the past 5 years, Alphabet Inc.

(GOOGL) delivered a total return of +239. 8%, compared to -98. 4% for authID Inc. (AUID). Over 10 years, the gap is even starker: GOOGL returned +1004% versus AUID's -98. 3%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — AUID or SNCR or TWLO or MSFT or GOOGL?

By beta (market sensitivity over 5 years), Microsoft Corporation (MSFT) is the lower-risk stock at 0.

85β versus Twilio Inc. 's 1. 47β — meaning TWLO is approximately 72% more volatile than MSFT relative to the S&P 500. On balance sheet safety, authID Inc. (AUID) carries a lower debt/equity ratio of 2% versus 5% for Synchronoss Technologies, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — AUID or SNCR or TWLO or MSFT or GOOGL?

By revenue growth (latest reported year), authID Inc.

(AUID) is pulling ahead at 365. 9% versus 5. 7% for Synchronoss Technologies, Inc. (SNCR). On earnings-per-share growth, the picture is similar: Twilio Inc. grew EPS 131. 8% year-over-year, compared to 15. 6% for Microsoft Corporation. Over a 3-year CAGR, AUID leads at 13. 1% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — AUID or SNCR or TWLO or MSFT or GOOGL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus -1610. 6% for authID Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus -1656. 5% for AUID. At the gross margin level — before operating expenses — AUID leads at 100. 0%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is AUID or SNCR or TWLO or MSFT or GOOGL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Alphabet Inc. (GOOGL) is the more undervalued stock at a PEG of 0. 97x versus Microsoft Corporation's 1. 32x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, Synchronoss Technologies, Inc. (SNCR) trades at 7. 6x forward P/E versus 35. 4x for Twilio Inc. — 27. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for MSFT: 32. 3% to $556. 88.

08

Which pays a better dividend — AUID or SNCR or TWLO or MSFT or GOOGL?

In this comparison, SNCR (4.

4% yield), MSFT (0. 8% yield), GOOGL (0. 2% yield) pay a dividend. AUID, TWLO do not pay a meaningful dividend and should not be held primarily for income.

09

Is AUID or SNCR or TWLO or MSFT or GOOGL better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

85), 0. 8% yield, +776. 0% 10Y return). Both have compounded well over 10 years (MSFT: +776. 0%, AUID: -98. 3%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between AUID and SNCR and TWLO and MSFT and GOOGL?

These companies operate in different sectors (AUID (Technology) and SNCR (Technology) and TWLO (Communication Services) and MSFT (Technology) and GOOGL (Communication Services)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: AUID is a small-cap high-growth stock; SNCR is a small-cap income-oriented stock; TWLO is a mid-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; GOOGL is a mega-cap high-growth stock. SNCR, MSFT pay a dividend while AUID, TWLO, GOOGL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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AUID

Quality Business

  • Sector: Technology
  • Market Cap > $100B
  • Gross Margin > 57%
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SNCR

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  • Sector: Technology
  • Market Cap > $100B
  • Gross Margin > 41%
  • Dividend Yield > 1.7%
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TWLO

High-Growth Disruptor

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Gross Margin > 29%
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MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
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GOOGL

High-Growth Quality Leader

  • Sector: Communication Services
  • Market Cap > $100B
  • Revenue Growth > 10%
  • Net Margin > 22%
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Revenue Growth>
%
(AUID: -142.6% · SNCR: -2.2%)

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