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DNUT vs PTLO vs WEN vs BROS vs MCD

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
DNUT
Krispy Kreme, Inc.

Grocery Stores

Consumer DefensiveNASDAQ • US
Market Cap$627M
5Y Perf.-71.8%
PTLO
Portillo's Inc.

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$315M
5Y Perf.-88.7%
WEN
The Wendy's Company

Restaurants

Consumer CyclicalNASDAQ • US
Market Cap$1.32B
5Y Perf.-67.3%
BROS
Dutch Bros Inc.

Restaurants

Consumer CyclicalNYSE • US
Market Cap$6.81B
5Y Perf.-30.9%
MCD
McDonald's Corporation

Restaurants

Consumer CyclicalNYSE • US
Market Cap$201.63B
5Y Perf.+12.3%

DNUT vs PTLO vs WEN vs BROS vs MCD — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
DNUT logoDNUT
PTLO logoPTLO
WEN logoWEN
BROS logoBROS
MCD logoMCD
IndustryGrocery StoresRestaurantsRestaurantsRestaurantsRestaurants
Market Cap$627M$315M$1.32B$6.81B$201.63B
Revenue (TTM)$1.51B$738M$2.21B$1.75B$27.45B
Net Income (TTM)$-505M$16M$186M$81M$8.68B
Gross Margin13.7%29.0%35.6%25.3%44.1%
Operating Margin-28.2%6.1%16.8%9.4%46.3%
Forward P/E22.2x12.1x57.8x21.0x
Total Debt$1.42B$999M$4.09B$1.09B$54.81B
Cash & Equiv.$-42M$20M$451M$269M$774M

DNUT vs PTLO vs WEN vs BROS vs MCDLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

DNUT
PTLO
WEN
BROS
MCD
StockOct 21May 26Return
Krispy Kreme, Inc. (DNUT)10028.2-71.8%
Portillo's Inc. (PTLO)10011.3-88.7%
The Wendy's Company (WEN)10032.7-67.3%
Dutch Bros Inc. (BROS)10069.1-30.9%
McDonald's Corporat… (MCD)100112.3+12.3%

Price return only. Dividends and distributions are not included.

Quick Verdict: DNUT vs PTLO vs WEN vs BROS vs MCD

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MCD leads in 4 of 7 categories (5-stock set), making it the strongest pick for profitability and margin quality and capital preservation and lower volatility. The Wendy's Company is the stronger pick specifically for valuation and capital efficiency and dividend income and shareholder returns. BROS also leads in specific categories worth noting. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
DNUT
Krispy Kreme, Inc.
The Consumer Defensive Pick

DNUT lags the leaders in this set but could rank higher in a more targeted comparison.

Best for: consumer defensive exposure
PTLO
Portillo's Inc.
The Consumer Cyclical Pick

Among these 5 stocks, PTLO doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
WEN
The Wendy's Company
The Defensive Pick

WEN is the #2 pick in this set and the best alternative if sleep-well-at-night and valuation efficiency is your priority.

  • Lower volatility, beta 0.52, current ratio 1.85x
  • PEG 1.16 vs MCD's 1.54
  • Beta 0.52, yield 14.3%, current ratio 1.85x
  • Lower P/E (12.1x vs 21.0x), PEG 1.16 vs 1.54
Best for: sleep-well-at-night and valuation efficiency
BROS
Dutch Bros Inc.
The Growth Play

BROS ranks third and is worth considering specifically for growth exposure.

  • Rev growth 27.9%, EPS growth 103.2%, 3Y rev CAGR 30.4%
  • 27.9% revenue growth vs DNUT's -8.6%
Best for: growth exposure
MCD
McDonald's Corporation
The Income Pick

MCD carries the broadest edge in this set and is the clearest fit for income & stability and long-term compounding.

  • Dividend streak 27 yrs, beta 0.11, yield 2.5%
  • 157.7% 10Y total return vs BROS's 46.1%
  • 31.6% margin vs DNUT's -33.4%
  • Beta 0.11 vs BROS's 1.83
Best for: income & stability and long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthBROS logoBROS27.9% revenue growth vs DNUT's -8.6%
ValueWEN logoWENLower P/E (12.1x vs 21.0x), PEG 1.16 vs 1.54
Quality / MarginsMCD logoMCD31.6% margin vs DNUT's -33.4%
Stability / SafetyMCD logoMCDBeta 0.11 vs BROS's 1.83
DividendsWEN logoWEN14.3% yield, 4-year raise streak, vs MCD's 2.5%, (2 stocks pay no dividend)
Momentum (1Y)MCD logoMCD-8.6% vs PTLO's -61.4%
Efficiency (ROA)MCD logoMCD14.5% ROA vs DNUT's -19.8%, ROIC 18.7% vs -1.1%

DNUT vs PTLO vs WEN vs BROS vs MCD — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

DNUTKrispy Kreme, Inc.
FY 2025
Finished Product In Shops
94.9%$1.4B
Mix And Equipment Revenue From Franchisees
2.7%$41M
Royalty
2.4%$36M
PTLOPortillo's Inc.
FY 2025
Gift Card
100.0%$4M
WENThe Wendy's Company
FY 2024
Product
41.2%$926M
Royalty
23.5%$528M
Advertising
20.4%$458M
Real Estate
10.5%$236M
Franchise
4.3%$98M
BROSDutch Bros Inc.
FY 2025
Franchise Fees
94.7%$122M
Product and Service, Other
5.3%$7M
MCDMcDonald's Corporation
FY 2025
High-Growth Markets
50.7%$13.6B
UNITED STATES
40.3%$10.8B
International Developmental Licensed Markets and Corporate
9.0%$2.4B

DNUT vs PTLO vs WEN vs BROS vs MCD — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMCDLAGGINGPTLO

Income & Cash Flow (Last 12 Months)

MCD leads this category, winning 4 of 6 comparable metrics.

MCD is the larger business by revenue, generating $27.4B annually — 37.2x PTLO's $738M. MCD is the more profitable business, keeping 31.6% of every revenue dollar as net income compared to DNUT's -33.4%. On growth, BROS holds the edge at +30.8% YoY revenue growth, suggesting stronger near-term business momentum.

MetricDNUT logoDNUTKrispy Kreme, Inc.PTLO logoPTLOPortillo's Inc.WEN logoWENThe Wendy's Compa…BROS logoBROSDutch Bros Inc.MCD logoMCDMcDonald's Corpor…
RevenueTrailing 12 months$1.5B$738M$2.2B$1.7B$27.4B
EBITDAEarnings before interest/tax-$292M$75M$530M$244M$14.4B
Net IncomeAfter-tax profit-$505M$16M$186M$81M$8.7B
Free Cash FlowCash after capex-$6M-$9M$238M$148M$7.2B
Gross MarginGross profit ÷ Revenue+13.7%+29.0%+35.6%+25.3%+44.1%
Operating MarginEBIT ÷ Revenue-28.2%+6.1%+16.8%+9.4%+46.3%
Net MarginNet income ÷ Revenue-33.4%+2.1%+8.4%+4.6%+31.6%
FCF MarginFCF ÷ Revenue-0.4%-1.2%+10.8%+8.5%+26.2%
Rev. Growth (YoY)Latest quarter vs prior year-2.2%+3.5%-3.0%+30.8%+9.4%
EPS Growth (YoY)Latest quarter vs prior year+20.0%-111.2%-8.0%0.0%+6.9%
MCD leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

WEN leads this category, winning 4 of 7 comparable metrics.

At 7.3x trailing earnings, WEN trades at a 91% valuation discount to BROS's 85.0x P/E. Adjusting for growth (PEG ratio), WEN offers better value at 0.71x vs MCD's 1.74x — a lower PEG means you pay less per unit of expected earnings growth.

MetricDNUT logoDNUTKrispy Kreme, Inc.PTLO logoPTLOPortillo's Inc.WEN logoWENThe Wendy's Compa…BROS logoBROSDutch Bros Inc.MCD logoMCDMcDonald's Corpor…
Market CapShares × price$627M$315M$1.3B$6.8B$201.6B
Enterprise ValueMkt cap + debt − cash$2.1B$1.3B$5.0B$7.6B$255.7B
Trailing P/EPrice ÷ TTM EPS-1.20x16.15x7.32x85.05x23.74x
Forward P/EPrice ÷ next-FY EPS est.22.21x12.07x57.79x20.96x
PEG RatioP/E ÷ EPS growth rate0.71x1.74x
EV / EBITDAEnterprise value multiple20.17x16.11x9.38x27.60x17.57x
Price / SalesMarket cap ÷ Revenue0.41x0.43x0.59x4.16x7.50x
Price / BookPrice ÷ Book value/share0.92x0.62x5.51x7.50x
Price / FCFMarket cap ÷ FCF5.07x125.12x28.06x
WEN leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

MCD leads this category, winning 4 of 9 comparable metrics.

WEN delivers a 170.4% return on equity — every $100 of shareholder capital generates $170 in annual profit, vs $-74 for DNUT. BROS carries lower financial leverage with a 1.21x debt-to-equity ratio, signaling a more conservative balance sheet compared to WEN's 15.78x. On the Piotroski fundamental quality scale (0–9), MCD scores 7/9 vs PTLO's 3/9, reflecting strong financial health.

MetricDNUT logoDNUTKrispy Kreme, Inc.PTLO logoPTLOPortillo's Inc.WEN logoWENThe Wendy's Compa…BROS logoBROSDutch Bros Inc.MCD logoMCDMcDonald's Corpor…
ROE (TTM)Return on equity-74.1%+3.2%+170.4%+9.2%
ROA (TTM)Return on assets-19.8%+1.0%+3.7%+2.7%+14.5%
ROICReturn on invested capital-1.1%+3.0%+7.1%+7.7%+18.7%
ROCEReturn on capital employed-1.4%+3.7%+7.9%+6.4%+23.3%
Piotroski ScoreFundamental quality 0–953567
Debt / EquityFinancial leverage2.10x2.01x15.78x1.21x
Net DebtTotal debt minus cash$1.5B$980M$3.6B$820M$54.0B
Cash & Equiv.Liquid assets-$42M$20M$451M$269M$774M
Total DebtShort + long-term debt$1.4B$999M$4.1B$1.1B$54.8B
Interest CoverageEBIT ÷ Interest expense-6.61x1.78x2.86x11.85x6.09x
MCD leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

BROS leads this category, winning 3 of 6 comparable metrics.

A $10,000 investment in BROS five years ago would be worth $14,607 today (with dividends reinvested), compared to $1,498 for PTLO. Over the past 12 months, MCD leads with a -8.6% total return vs PTLO's -61.4%. The 3-year compound annual growth rate (CAGR) favors BROS at 18.4% vs PTLO's -40.0% — a key indicator of consistent wealth creation.

MetricDNUT logoDNUTKrispy Kreme, Inc.PTLO logoPTLOPortillo's Inc.WEN logoWENThe Wendy's Compa…BROS logoBROSDutch Bros Inc.MCD logoMCDMcDonald's Corpor…
YTD ReturnYear-to-date-10.8%-5.0%-13.2%-13.8%-5.8%
1-Year ReturnPast 12 months-15.9%-61.4%-36.1%-9.5%-8.6%
3-Year ReturnCumulative with dividends-73.6%-78.4%-58.4%+66.0%+2.5%
5-Year ReturnCumulative with dividends-80.2%-85.0%-53.5%+46.1%+34.3%
10-Year ReturnCumulative with dividends-80.2%-85.0%+10.9%+46.1%+157.7%
CAGR (3Y)Annualised 3-year return-35.8%-40.0%-25.3%+18.4%+0.8%
BROS leads this category, winning 3 of 6 comparable metrics.

Risk & Volatility

MCD leads this category, winning 2 of 2 comparable metrics.

MCD is the less volatile stock with a 0.11 beta — it tends to amplify market swings less than BROS's 1.83 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. MCD currently trades 83.0% from its 52-week high vs PTLO's 32.2% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricDNUT logoDNUTKrispy Kreme, Inc.PTLO logoPTLOPortillo's Inc.WEN logoWENThe Wendy's Compa…BROS logoBROSDutch Bros Inc.MCD logoMCDMcDonald's Corpor…
Beta (5Y)Sensitivity to S&P 5001.60x1.25x0.51x1.82x0.12x
52-Week HighHighest price in past year$5.73$13.55$12.52$77.88$341.75
52-Week LowLowest price in past year$2.50$4.27$6.37$44.58$282.15
% of 52W HighCurrent price vs 52-week peak+63.5%+32.2%+55.5%+68.8%+83.0%
RSI (14)Momentum oscillator 0–10050.631.942.462.830.9
Avg Volume (50D)Average daily shares traded2.5M1.5M7.8M4.1M3.0M
MCD leads this category, winning 2 of 2 comparable metrics.

Analyst Outlook

Evenly matched — WEN and MCD each lead in 1 of 2 comparable metrics.

Analyst consensus: DNUT as "Buy", PTLO as "Hold", WEN as "Hold", BROS as "Buy", MCD as "Buy". Consensus price targets imply 52.1% upside for PTLO (target: $7) vs 11.2% for WEN (target: $8). For income investors, WEN offers the higher dividend yield at 14.31% vs DNUT's 1.92%.

MetricDNUT logoDNUTKrispy Kreme, Inc.PTLO logoPTLOPortillo's Inc.WEN logoWENThe Wendy's Compa…BROS logoBROSDutch Bros Inc.MCD logoMCDMcDonald's Corpor…
Analyst RatingConsensus buy/hold/sellBuyHoldHoldBuyBuy
Price TargetConsensus 12-month target$4.50$6.63$7.73$75.00$347.33
# AnalystsCovering analysts1112512262
Dividend YieldAnnual dividend ÷ price+1.9%+14.3%+2.5%
Dividend StreakConsecutive years of raises04327
Dividend / ShareAnnual DPS$0.07$0.99$7.14
Buyback YieldShare repurchases ÷ mkt cap+0.2%0.0%+5.8%0.0%+1.0%
Evenly matched — WEN and MCD each lead in 1 of 2 comparable metrics.
Key Takeaway

MCD leads in 3 of 6 categories (Income & Cash Flow, Profitability & Efficiency). WEN leads in 1 (Valuation Metrics). 1 tied.

Best OverallMcDonald's Corporation (MCD)Leads 3 of 6 categories
Loading custom metrics...

DNUT vs PTLO vs WEN vs BROS vs MCD: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is DNUT or PTLO or WEN or BROS or MCD a better buy right now?

For growth investors, Dutch Bros Inc.

(BROS) is the stronger pick with 27. 9% revenue growth year-over-year, versus -8. 6% for Krispy Kreme, Inc. (DNUT). The Wendy's Company (WEN) offers the better valuation at 7. 3x trailing P/E (12. 1x forward), making it the more compelling value choice. Analysts rate Krispy Kreme, Inc. (DNUT) a "Buy" — based on 11 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — DNUT or PTLO or WEN or BROS or MCD?

On trailing P/E, The Wendy's Company (WEN) is the cheapest at 7.

3x versus Dutch Bros Inc. at 85. 0x. On forward P/E, The Wendy's Company is actually cheaper at 12. 1x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: The Wendy's Company wins at 1. 16x versus McDonald's Corporation's 1. 54x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — DNUT or PTLO or WEN or BROS or MCD?

Over the past 5 years, Dutch Bros Inc.

(BROS) delivered a total return of +46. 1%, compared to -85. 0% for Portillo's Inc. (PTLO). Over 10 years, the gap is even starker: MCD returned +151. 6% versus PTLO's -85. 2%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — DNUT or PTLO or WEN or BROS or MCD?

By beta (market sensitivity over 5 years), McDonald's Corporation (MCD) is the lower-risk stock at 0.

12β versus Dutch Bros Inc. 's 1. 82β — meaning BROS is approximately 1445% more volatile than MCD relative to the S&P 500. On balance sheet safety, Dutch Bros Inc. (BROS) carries a lower debt/equity ratio of 121% versus 16% for The Wendy's Company — giving it more financial flexibility in a downturn.

05

Which is growing faster — DNUT or PTLO or WEN or BROS or MCD?

By revenue growth (latest reported year), Dutch Bros Inc.

(BROS) is pulling ahead at 27. 9% versus -8. 6% for Krispy Kreme, Inc. (DNUT). On earnings-per-share growth, the picture is similar: Dutch Bros Inc. grew EPS 103. 2% year-over-year, compared to -170. 8% for Krispy Kreme, Inc.. Over a 3-year CAGR, BROS leads at 30. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — DNUT or PTLO or WEN or BROS or MCD?

McDonald's Corporation (MCD) is the more profitable company, earning 31.

9% net margin versus -33. 9% for Krispy Kreme, Inc. — meaning it keeps 31. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MCD leads at 46. 1% versus -2. 2% for DNUT. At the gross margin level — before operating expenses — MCD leads at 57. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is DNUT or PTLO or WEN or BROS or MCD more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, The Wendy's Company (WEN) is the more undervalued stock at a PEG of 1. 16x versus McDonald's Corporation's 1. 54x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, The Wendy's Company (WEN) trades at 12. 1x forward P/E versus 57. 8x for Dutch Bros Inc. — 45. 7x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for PTLO: 52. 1% to $6. 63.

08

Which pays a better dividend — DNUT or PTLO or WEN or BROS or MCD?

In this comparison, WEN (14.

3% yield), MCD (2. 5% yield), DNUT (1. 9% yield) pay a dividend. PTLO, BROS do not pay a meaningful dividend and should not be held primarily for income.

09

Is DNUT or PTLO or WEN or BROS or MCD better for a retirement portfolio?

For long-horizon retirement investors, McDonald's Corporation (MCD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

12), 2. 5% yield, +151. 6% 10Y return). Dutch Bros Inc. (BROS) carries a higher beta of 1. 82 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MCD: +151. 6%, BROS: +43. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between DNUT and PTLO and WEN and BROS and MCD?

These companies operate in different sectors (DNUT (Consumer Defensive) and PTLO (Consumer Cyclical) and WEN (Consumer Cyclical) and BROS (Consumer Cyclical) and MCD (Consumer Cyclical)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: DNUT is a small-cap quality compounder stock; PTLO is a small-cap deep-value stock; WEN is a small-cap deep-value stock; BROS is a small-cap high-growth stock; MCD is a large-cap quality compounder stock. DNUT, WEN, MCD pay a dividend while PTLO, BROS do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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DNUT

Income & Dividend Stock

  • Sector: Consumer Defensive
  • Market Cap > $100B
  • Dividend Yield > 0.7%
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PTLO

Quality Business

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Gross Margin > 17%
Run This Screen
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WEN

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 5%
  • Dividend Yield > 5.7%
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BROS

High-Growth Disruptor

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 15%
  • Gross Margin > 15%
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MCD

Dividend Mega-Cap Quality

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Net Margin > 18%
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Beat Both

Find stocks that outperform DNUT and PTLO and WEN and BROS and MCD on the metrics below

Revenue Growth>
%
(DNUT: -2.2% · PTLO: 3.5%)

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