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4 / 10Stock Comparison
HNST vs SPB vs NWL vs CHD
Revenue, margins, valuation, and 5-year total return — side by side.
Household & Personal Products
Household & Personal Products
Household & Personal Products
HNST vs SPB vs NWL vs CHD — Key Financials
Market cap, revenue, margins, and valuation side-by-side.
| Company Snapshot | ||||
|---|---|---|---|---|
| Industry | Specialty Retail | Household & Personal Products | Household & Personal Products | Household & Personal Products |
| Market Cap | $420M | $1.83B | $1.89B | $22.24B |
| Revenue (TTM) | $352M | $2.79B | $7.19B | $6.21B |
| Net Income (TTM) | $-19M | $105M | $-281M | $733M |
| Gross Margin | 33.9% | 36.6% | 34.0% | 45.1% |
| Operating Margin | -6.1% | 4.1% | 6.4% | 17.3% |
| Forward P/E | 35.3x | 14.8x | 7.9x | 25.0x |
| Total Debt | $5M | $654M | $5.65B | $2.21B |
| Cash & Equiv. | $90M | $124M | $203M | $409M |
HNST vs SPB vs NWL vs CHD — Long-Term Stock Performance
Price return indexed to 100 at period start. Dividends excluded.
| Stock | May 21 | May 26 | Return |
|---|---|---|---|
| The Honest Company,… (HNST) | 100 | 23.6 | -76.4% |
| Spectrum Brands Hol… (SPB) | 100 | 88.4 | -11.6% |
| Newell Brands Inc. (NWL) | 100 | 15.5 | -84.5% |
| Church & Dwight Co.… (CHD) | 100 | 109.5 | +9.5% |
Price return only. Dividends and distributions are not included.
Quick Verdict: HNST vs SPB vs NWL vs CHD
Each card shows where this stock fits in a portfolio — not just who wins on paper.
HNST is the clearest fit if your priority is sleep-well-at-night.
- Lower volatility, beta 1.64, Low D/E 2.9%, current ratio 3.98x
SPB is the clearest fit if your priority is defensive.
- Beta 0.82, yield 2.4%, current ratio 2.26x
- +30.1% vs HNST's -22.3%
NWL is the #2 pick in this set and the best alternative if value and dividends is your priority.
- Lower P/E (7.9x vs 25.0x)
- 6.4% yield, 1-year raise streak, vs CHD's 1.3%, (1 stock pays no dividend)
CHD carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.
- Dividend streak 23 yrs, beta 0.14, yield 1.3%
- Rev growth 1.6%, EPS growth 27.4%, 3Y rev CAGR 4.9%
- 113.6% 10Y total return vs SPB's 11.9%
- 1.6% revenue growth vs SPB's -5.2%
See the full category breakdown
| Category | Winner | Why |
|---|---|---|
| Growth | 1.6% revenue growth vs SPB's -5.2% | |
| Value | Lower P/E (7.9x vs 25.0x) | |
| Quality / Margins | 11.8% margin vs HNST's -5.4% | |
| Stability / Safety | Beta 0.14 vs NWL's 1.91, lower leverage | |
| Dividends | 6.4% yield, 1-year raise streak, vs CHD's 1.3%, (1 stock pays no dividend) | |
| Momentum (1Y) | +30.1% vs HNST's -22.3% | |
| Efficiency (ROA) | 8.2% ROA vs HNST's -8.2%, ROIC 13.9% vs -13.5% |
HNST vs SPB vs NWL vs CHD — Revenue Breakdown by Segment
How each company's revenue is distributed across its business units
HNST vs SPB vs NWL vs CHD — Financial Metrics
Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.
Who Leads Where
CHD leads in 2 of 6 categories
NWL leads 1 • HNST leads 1 • SPB leads 0 • 2 tied
Explore the data ↓Income & Cash Flow (Last 12 Months)
CHD leads this category, winning 5 of 6 comparable metrics.
Income & Cash Flow (Last 12 Months)
NWL is the larger business by revenue, generating $7.2B annually — 20.4x HNST's $352M. CHD is the more profitable business, keeping 11.8% of every revenue dollar as net income compared to HNST's -5.4%. On growth, CHD holds the edge at +0.1% YoY revenue growth, suggesting stronger near-term business momentum.
| Metric | ||||
|---|---|---|---|---|
| RevenueTrailing 12 months | $352M | $2.8B | $7.2B | $6.2B |
| EBITDAEarnings before interest/tax | -$14M | $214M | $696M | $1.3B |
| Net IncomeAfter-tax profit | -$19M | $105M | -$281M | $733M |
| Free Cash FlowCash after capex | $20M | $303M | $19M | $1.1B |
| Gross MarginGross profit ÷ Revenue | +33.9% | +36.6% | +34.0% | +45.1% |
| Operating MarginEBIT ÷ Revenue | -6.1% | +4.1% | +6.4% | +17.3% |
| Net MarginNet income ÷ Revenue | -5.4% | +3.8% | -3.9% | +11.8% |
| FCF MarginFCF ÷ Revenue | +5.8% | +10.9% | +0.3% | +17.2% |
| Rev. Growth (YoY)Latest quarter vs prior year | -19.7% | -3.3% | -1.1% | +0.1% |
| EPS Growth (YoY)Latest quarter vs prior year | -101.3% | +48.8% | +9.9% | +2.2% |
Valuation Metrics
NWL leads this category, winning 4 of 6 comparable metrics.
Valuation Metrics
At 20.4x trailing earnings, SPB trades at a 34% valuation discount to CHD's 31.1x P/E. On an enterprise value basis, NWL's 9.7x EV/EBITDA is more attractive than CHD's 18.1x.
| Metric | ||||
|---|---|---|---|---|
| Market CapShares × price | $420M | $1.8B | $1.9B | $22.2B |
| Enterprise ValueMkt cap + debt − cash | $335M | $2.4B | $7.3B | $24.0B |
| Trailing P/EPrice ÷ TTM EPS | -26.64x | 20.37x | -6.54x | 31.09x |
| Forward P/EPrice ÷ next-FY EPS est. | 35.29x | 14.84x | 7.93x | 25.01x |
| PEG RatioP/E ÷ EPS growth rate | — | 1.57x | — | — |
| EV / EBITDAEnterprise value multiple | — | 10.59x | 9.68x | 18.14x |
| Price / SalesMarket cap ÷ Revenue | 1.13x | 0.65x | 0.26x | 3.59x |
| Price / BookPrice ÷ Book value/share | 2.44x | 1.07x | 0.78x | 5.73x |
| Price / FCFMarket cap ÷ FCF | 30.82x | 11.04x | 111.23x | 20.35x |
Profitability & Efficiency
CHD leads this category, winning 6 of 9 comparable metrics.
Profitability & Efficiency
CHD delivers a 17.4% return on equity — every $100 of shareholder capital generates $17 in annual profit, vs $-11 for NWL. HNST carries lower financial leverage with a 0.03x debt-to-equity ratio, signaling a more conservative balance sheet compared to NWL's 2.36x. On the Piotroski fundamental quality scale (0–9), CHD scores 7/9 vs NWL's 3/9, reflecting strong financial health.
| Metric | ||||
|---|---|---|---|---|
| ROE (TTM)Return on equity | -10.6% | +5.5% | -11.1% | +17.4% |
| ROA (TTM)Return on assets | -8.2% | +3.0% | -2.5% | +8.2% |
| ROICReturn on invested capital | -13.5% | +3.9% | +4.3% | +13.9% |
| ROCEReturn on capital employed | -10.2% | +4.2% | +5.3% | +14.4% |
| Piotroski ScoreFundamental quality 0–9 | 5 | 6 | 3 | 7 |
| Debt / EquityFinancial leverage | 0.03x | 0.34x | 2.36x | 0.55x |
| Net DebtTotal debt minus cash | -$85M | $531M | $5.4B | $1.8B |
| Cash & Equiv.Liquid assets | $90M | $124M | $203M | $409M |
| Total DebtShort + long-term debt | $5M | $654M | $5.7B | $2.2B |
| Interest CoverageEBIT ÷ Interest expense | -16.04x | 3.33x | 0.01x | 15.59x |
Total Returns (Dividends Reinvested)
HNST leads this category, winning 3 of 6 comparable metrics.
Total Returns (Dividends Reinvested)
A $10,000 investment in CHD five years ago would be worth $11,370 today (with dividends reinvested), compared to $1,955 for HNST. Over the past 12 months, SPB leads with a +30.1% total return vs HNST's -22.3%. The 3-year compound annual growth rate (CAGR) favors HNST at 32.6% vs NWL's -19.5% — a key indicator of consistent wealth creation.
| Metric | ||||
|---|---|---|---|---|
| YTD ReturnYear-to-date | +42.9% | +31.7% | +21.5% | +14.0% |
| 1-Year ReturnPast 12 months | -22.3% | +30.1% | -5.4% | +3.4% |
| 3-Year ReturnCumulative with dividends | +133.1% | +14.2% | -47.8% | +0.7% |
| 5-Year ReturnCumulative with dividends | -80.5% | -7.8% | -75.5% | +13.7% |
| 10-Year ReturnCumulative with dividends | -76.7% | +11.9% | -75.8% | +113.6% |
| CAGR (3Y)Annualised 3-year return | +32.6% | +4.5% | -19.5% | +0.2% |
Risk & Volatility
Evenly matched — SPB and CHD each lead in 1 of 2 comparable metrics.
Risk & Volatility
CHD is the less volatile stock with a 0.14 beta — it tends to amplify market swings less than NWL's 1.91 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. SPB currently trades 90.4% from its 52-week high vs NWL's 67.0% drawdown — a narrower gap to the peak suggests stronger recent price momentum.
| Metric | ||||
|---|---|---|---|---|
| Beta (5Y)Sensitivity to S&P 500 | 1.64x | 0.82x | 1.91x | 0.14x |
| 52-Week HighHighest price in past year | $5.55 | $86.95 | $6.64 | $106.04 |
| 52-Week LowLowest price in past year | $2.07 | $49.99 | $3.07 | $81.33 |
| % of 52W HighCurrent price vs 52-week peak | +67.2% | +90.4% | +67.0% | +88.5% |
| RSI (14)Momentum oscillator 0–100 | 56.1 | 61.3 | 64.6 | 49.1 |
| Avg Volume (50D)Average daily shares traded | 1.9M | 318K | 5.9M | 1.8M |
Analyst Outlook
Evenly matched — NWL and CHD each lead in 1 of 2 comparable metrics.
Analyst Outlook
Analyst consensus: HNST as "Hold", SPB as "Buy", NWL as "Hold", CHD as "Buy". Consensus price targets imply 23.6% upside for NWL (target: $6) vs -19.6% for HNST (target: $3). For income investors, NWL offers the higher dividend yield at 6.45% vs CHD's 1.25%.
| Metric | ||||
|---|---|---|---|---|
| Analyst RatingConsensus buy/hold/sell | Hold | Buy | Hold | Buy |
| Price TargetConsensus 12-month target | $3.00 | $85.00 | $5.50 | $99.60 |
| # AnalystsCovering analysts | 10 | 21 | 26 | 34 |
| Dividend YieldAnnual dividend ÷ price | — | +2.4% | +6.4% | +1.3% |
| Dividend StreakConsecutive years of raises | 1 | 1 | 1 | 23 |
| Dividend / ShareAnnual DPS | — | $1.86 | $0.29 | $1.18 |
| Buyback YieldShare repurchases ÷ mkt cap | 0.0% | +17.8% | 0.0% | +4.0% |
CHD leads in 2 of 6 categories (Income & Cash Flow, Profitability & Efficiency). NWL leads in 1 (Valuation Metrics). 2 tied.
HNST vs SPB vs NWL vs CHD: Key Questions Answered
10 questions · data-driven answers · updated daily
01Is HNST or SPB or NWL or CHD a better buy right now?
For growth investors, Church & Dwight Co.
, Inc. (CHD) is the stronger pick with 1. 6% revenue growth year-over-year, versus -5. 2% for Spectrum Brands Holdings, Inc. (SPB). Spectrum Brands Holdings, Inc. (SPB) offers the better valuation at 20. 4x trailing P/E (14. 8x forward), making it the more compelling value choice. Analysts rate Spectrum Brands Holdings, Inc. (SPB) a "Buy" — based on 21 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.
02Which has the better valuation — HNST or SPB or NWL or CHD?
On trailing P/E, Spectrum Brands Holdings, Inc.
(SPB) is the cheapest at 20. 4x versus Church & Dwight Co. , Inc. at 31. 1x. On forward P/E, Newell Brands Inc. is actually cheaper at 7. 9x — notably different from the trailing picture, reflecting expected earnings growth.
03Which is the better long-term investment — HNST or SPB or NWL or CHD?
Over the past 5 years, Church & Dwight Co.
, Inc. (CHD) delivered a total return of +13. 7%, compared to -80. 5% for The Honest Company, Inc. (HNST). Over 10 years, the gap is even starker: CHD returned +113. 6% versus HNST's -76. 7%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.
04Which is safer — HNST or SPB or NWL or CHD?
By beta (market sensitivity over 5 years), Church & Dwight Co.
, Inc. (CHD) is the lower-risk stock at 0. 14β versus Newell Brands Inc. 's 1. 91β — meaning NWL is approximately 1276% more volatile than CHD relative to the S&P 500. On balance sheet safety, The Honest Company, Inc. (HNST) carries a lower debt/equity ratio of 3% versus 2% for Newell Brands Inc. — giving it more financial flexibility in a downturn.
05Which is growing faster — HNST or SPB or NWL or CHD?
By revenue growth (latest reported year), Church & Dwight Co.
, Inc. (CHD) is pulling ahead at 1. 6% versus -5. 2% for Spectrum Brands Holdings, Inc. (SPB). On earnings-per-share growth, the picture is similar: Church & Dwight Co. , Inc. grew EPS 27. 4% year-over-year, compared to -129. 1% for The Honest Company, Inc.. Over a 3-year CAGR, HNST leads at 5. 8% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.
06Which has better profit margins — HNST or SPB or NWL or CHD?
Church & Dwight Co.
, Inc. (CHD) is the more profitable company, earning 11. 9% net margin versus -4. 2% for The Honest Company, Inc. — meaning it keeps 11. 9% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: CHD leads at 17. 4% versus -5. 0% for HNST. At the gross margin level — before operating expenses — CHD leads at 44. 7%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.
07Is HNST or SPB or NWL or CHD more undervalued right now?
On forward earnings alone, Newell Brands Inc.
(NWL) trades at 7. 9x forward P/E versus 35. 3x for The Honest Company, Inc. — 27. 4x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for NWL: 23. 6% to $5. 50.
08Which pays a better dividend — HNST or SPB or NWL or CHD?
In this comparison, NWL (6.
4% yield), SPB (2. 4% yield), CHD (1. 3% yield) pay a dividend. HNST does not pay a meaningful dividend and should not be held primarily for income.
09Is HNST or SPB or NWL or CHD better for a retirement portfolio?
For long-horizon retirement investors, Church & Dwight Co.
, Inc. (CHD) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0. 14), 1. 3% yield, +113. 6% 10Y return). The Honest Company, Inc. (HNST) carries a higher beta of 1. 64 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (CHD: +113. 6%, HNST: -76. 7%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.
10What are the main differences between HNST and SPB and NWL and CHD?
These companies operate in different sectors (HNST (Consumer Cyclical) and SPB (Consumer Defensive) and NWL (Consumer Defensive) and CHD (Consumer Defensive)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.
In terms of investment character: HNST is a small-cap quality compounder stock; SPB is a small-cap quality compounder stock; NWL is a small-cap income-oriented stock; CHD is a mid-cap quality compounder stock. SPB, NWL, CHD pay a dividend while HNST does not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.
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