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Stock Comparison

LZ vs INTU vs HRB vs BILL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
LZ
LegalZoom.com, Inc.

Specialty Business Services

IndustrialsNASDAQ • US
Market Cap$1.05B
5Y Perf.-83.8%
INTU
Intuit Inc.

Software - Application

TechnologyNASDAQ • US
Market Cap$110.62B
5Y Perf.-19.1%
HRB
H&R Block, Inc.

Personal Products & Services

Consumer CyclicalNYSE • US
Market Cap$4.69B
5Y Perf.+57.4%
BILL
Bill.com Holdings, Inc.

Software - Application

TechnologyNYSE • US
Market Cap$4.14B
5Y Perf.-77.2%

LZ vs INTU vs HRB vs BILL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
LZ logoLZ
INTU logoINTU
HRB logoHRB
BILL logoBILL
IndustrySpecialty Business ServicesSoftware - ApplicationPersonal Products & ServicesSoftware - Application
Market Cap$1.05B$110.62B$4.69B$4.14B
Revenue (TTM)$780M$20.12B$1.52B$1.60B
Net Income (TTM)$11M$4.34B$300M$-7M
Gross Margin65.9%81.2%50.5%80.7%
Operating Margin2.6%27.1%-1.5%-1.8%
Forward P/E8.4x17.1x7.2x17.4x
Total Debt$24M$6.64B$2.35B$1.77B
Cash & Equiv.$203M$2.88B$1.00B$1.14B

LZ vs INTU vs HRB vs BILLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

LZ
INTU
HRB
BILL
StockJun 21May 26Return
LegalZoom.com, Inc. (LZ)10016.2-83.8%
Intuit Inc. (INTU)10080.9-19.1%
H&R Block, Inc. (HRB)100157.4+57.4%
Bill.com Holdings, … (BILL)10022.8-77.2%

Price return only. Dividends and distributions are not included.

Quick Verdict: LZ vs INTU vs HRB vs BILL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: INTU leads in 4 of 7 categories, making it the strongest pick for growth and revenue expansion and profitability and margin quality. LegalZoom.com, Inc. is the stronger pick specifically for valuation and capital efficiency. HRB and BILL also each lead in at least one category. This set spans 3 sectors — these stocks serve different portfolio roles, not just different price points.
LZ
LegalZoom.com, Inc.
The Value Pick

LZ is the #2 pick in this set and the best alternative if valuation efficiency is your priority.

  • PEG 0.50 vs INTU's 1.17
  • Lower P/E (8.4x vs 17.4x)
Best for: valuation efficiency
INTU
Intuit Inc.
The Income Pick

INTU carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 14 yrs, beta 0.52, yield 1.1%
  • Rev growth 15.6%, EPS growth 31.1%, 3Y rev CAGR 14.0%
  • 316.1% 10Y total return vs HRB's 144.0%
  • Lower volatility, beta 0.52, Low D/E 33.7%, current ratio 1.36x
Best for: income & stability and growth exposure
HRB
H&R Block, Inc.
The Niche Pick

HRB is the clearest fit if your priority is efficiency.

  • 13.6% ROA vs BILL's -0.1%, ROIC 46.4% vs -1.4%
Best for: efficiency
BILL
Bill.com Holdings, Inc.
The Momentum Pick

BILL is the clearest fit if your priority is momentum.

  • -12.1% vs INTU's -38.9%
Best for: momentum
See the full category breakdown
CategoryWinnerWhy
GrowthINTU logoINTU15.6% revenue growth vs HRB's 4.2%
ValueLZ logoLZLower P/E (8.4x vs 17.4x)
Quality / MarginsINTU logoINTU21.6% margin vs BILL's -0.4%
Stability / SafetyINTU logoINTUBeta 0.52 vs BILL's 1.88, lower leverage
DividendsINTU logoINTU1.1% yield, 14-year raise streak, vs HRB's 3.9%, (2 stocks pay no dividend)
Momentum (1Y)BILL logoBILL-12.1% vs INTU's -38.9%
Efficiency (ROA)HRB logoHRB13.6% ROA vs BILL's -0.1%, ROIC 46.4% vs -1.4%

LZ vs INTU vs HRB vs BILL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

LZLegalZoom.com, Inc.
FY 2025
Reportable Segment
100.0%$756M
INTUIntuit Inc.
FY 2025
Global Business Solutions Segment
58.8%$11.1B
Consumer Segment
25.9%$4.9B
Credit Karma, Inc
12.0%$2.3B
Professional Tax Segment
3.3%$621M
HRBH&R Block, Inc.
FY 2025
Service
92.4%$3.5B
Royalty
7.6%$287M
BILLBill.com Holdings, Inc.
FY 2025
Subscription And Transaction Fees
88.9%$1.3B
Interest On Funds Held For Customers
11.1%$162M

LZ vs INTU vs HRB vs BILL — Financial Metrics

Side-by-side numbers across 4 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLHRBLAGGINGBILL

Income & Cash Flow (Last 12 Months)

INTU leads this category, winning 4 of 6 comparable metrics.

INTU is the larger business by revenue, generating $20.1B annually — 25.8x LZ's $780M. INTU is the more profitable business, keeping 21.6% of every revenue dollar as net income compared to BILL's -0.4%. On growth, INTU holds the edge at +17.4% YoY revenue growth, suggesting stronger near-term business momentum.

MetricLZ logoLZLegalZoom.com, In…INTU logoINTUIntuit Inc.HRB logoHRBH&R Block, Inc.BILL logoBILLBill.com Holdings…
RevenueTrailing 12 months$780M$20.1B$1.5B$1.6B
EBITDAEarnings before interest/tax$56M$5.9B$7M$30M
Net IncomeAfter-tax profit$11M$4.3B$300M-$7M
Free Cash FlowCash after capex$148M$6.8B$761M$383M
Gross MarginGross profit ÷ Revenue+65.9%+81.2%+50.5%+80.7%
Operating MarginEBIT ÷ Revenue+2.6%+27.1%-1.5%-1.8%
Net MarginNet income ÷ Revenue+1.5%+21.6%+19.8%-0.4%
FCF MarginFCF ÷ Revenue+18.9%+34.0%+50.2%+23.9%
Rev. Growth (YoY)Latest quarter vs prior year+12.9%+17.4%-99.9%+13.5%
EPS Growth (YoY)Latest quarter vs prior year-64.8%+47.9%+23.5%+2.1%
INTU leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

HRB leads this category, winning 4 of 7 comparable metrics.

At 8.4x trailing earnings, HRB trades at a 95% valuation discount to BILL's 181.9x P/E. Adjusting for growth (PEG ratio), INTU offers better value at 1.99x vs LZ's 4.58x — a lower PEG means you pay less per unit of expected earnings growth.

MetricLZ logoLZLegalZoom.com, In…INTU logoINTUIntuit Inc.HRB logoHRBH&R Block, Inc.BILL logoBILLBill.com Holdings…
Market CapShares × price$1.1B$110.6B$4.7B$4.1B
Enterprise ValueMkt cap + debt − cash$873M$114.4B$6.0B$4.8B
Trailing P/EPrice ÷ TTM EPS76.63x28.99x8.42x181.87x
Forward P/EPrice ÷ next-FY EPS est.8.35x17.07x7.16x17.41x
PEG RatioP/E ÷ EPS growth rate4.58x1.99x
EV / EBITDAEnterprise value multiple14.14x19.95x6.38x539.80x
Price / SalesMarket cap ÷ Revenue1.39x5.87x1.25x2.83x
Price / BookPrice ÷ Book value/share6.59x5.69x57.10x1.11x
Price / FCFMarket cap ÷ FCF7.11x18.19x7.82x13.37x
HRB leads this category, winning 4 of 7 comparable metrics.

Profitability & Efficiency

HRB leads this category, winning 4 of 9 comparable metrics.

HRB delivers a 6.7% return on equity — every $100 of shareholder capital generates $7 in annual profit, vs $-0 for BILL. LZ carries lower financial leverage with a 0.14x debt-to-equity ratio, signaling a more conservative balance sheet compared to HRB's 26.41x. On the Piotroski fundamental quality scale (0–9), INTU scores 9/9 vs HRB's 5/9, reflecting strong financial health.

MetricLZ logoLZLegalZoom.com, In…INTU logoINTUIntuit Inc.HRB logoHRBH&R Block, Inc.BILL logoBILLBill.com Holdings…
ROE (TTM)Return on equity+6.4%+22.8%+6.7%-0.2%
ROA (TTM)Return on assets+2.2%+12.7%+13.6%-0.1%
ROICReturn on invested capital+16.5%+46.4%-1.4%
ROCEReturn on capital employed+9.0%+19.2%+39.4%-1.5%
Piotroski ScoreFundamental quality 0–95957
Debt / EquityFinancial leverage0.14x0.34x26.41x0.45x
Net DebtTotal debt minus cash-$179M$3.8B$1.3B$633M
Cash & Equiv.Liquid assets$203M$2.9B$1.0B$1.1B
Total DebtShort + long-term debt$24M$6.6B$2.3B$1.8B
Interest CoverageEBIT ÷ Interest expense58.95x428.27x-7.05x1.88x
HRB leads this category, winning 4 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

HRB leads this category, winning 4 of 6 comparable metrics.

A $10,000 investment in HRB five years ago would be worth $18,243 today (with dividends reinvested), compared to $1,620 for LZ. Over the past 12 months, BILL leads with a -12.1% total return vs INTU's -38.9%. The 3-year compound annual growth rate (CAGR) favors HRB at 8.7% vs BILL's -24.5% — a key indicator of consistent wealth creation.

MetricLZ logoLZLegalZoom.com, In…INTU logoINTUIntuit Inc.HRB logoHRBH&R Block, Inc.BILL logoBILLBill.com Holdings…
YTD ReturnYear-to-date-36.1%-36.7%-12.3%-17.3%
1-Year ReturnPast 12 months-31.6%-38.9%-33.9%-12.1%
3-Year ReturnCumulative with dividends-23.4%-4.3%+28.4%-57.0%
5-Year ReturnCumulative with dividends-83.8%+5.5%+82.4%-70.6%
10-Year ReturnCumulative with dividends-83.8%+316.1%+144.0%+17.8%
CAGR (3Y)Annualised 3-year return-8.5%-1.5%+8.7%-24.5%
HRB leads this category, winning 4 of 6 comparable metrics.

Risk & Volatility

Evenly matched — HRB and BILL each lead in 1 of 2 comparable metrics.

HRB is the less volatile stock with a -0.06 beta — it tends to amplify market swings less than BILL's 1.88 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. BILL currently trades 73.1% from its 52-week high vs INTU's 48.7% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricLZ logoLZLegalZoom.com, In…INTU logoINTUIntuit Inc.HRB logoHRBH&R Block, Inc.BILL logoBILLBill.com Holdings…
Beta (5Y)Sensitivity to S&P 5001.16x0.52x-0.06x1.88x
52-Week HighHighest price in past year$12.40$813.70$64.62$57.21
52-Week LowLowest price in past year$5.28$342.11$28.16$34.44
% of 52W HighCurrent price vs 52-week peak+49.4%+48.7%+57.2%+73.1%
RSI (14)Momentum oscillator 0–10042.551.867.846.3
Avg Volume (50D)Average daily shares traded2.5M3.4M2.1M1.9M
Evenly matched — HRB and BILL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — INTU and HRB each lead in 1 of 2 comparable metrics.

Analyst consensus: LZ as "Buy", INTU as "Buy", HRB as "Hold", BILL as "Buy". Consensus price targets imply 68.2% upside for INTU (target: $667) vs 10.9% for HRB (target: $41). For income investors, HRB offers the higher dividend yield at 3.89% vs INTU's 1.06%.

MetricLZ logoLZLegalZoom.com, In…INTU logoINTUIntuit Inc.HRB logoHRBH&R Block, Inc.BILL logoBILLBill.com Holdings…
Analyst RatingConsensus buy/hold/sellBuyBuyHoldBuy
Price TargetConsensus 12-month target$8.17$666.75$41.00$54.80
# AnalystsCovering analysts12431632
Dividend YieldAnnual dividend ÷ price+1.1%+3.9%
Dividend StreakConsecutive years of raises0144
Dividend / ShareAnnual DPS$4.20$1.44
Buyback YieldShare repurchases ÷ mkt cap+7.7%+2.5%+9.3%+10.4%
Evenly matched — INTU and HRB each lead in 1 of 2 comparable metrics.
Key Takeaway

HRB leads in 3 of 6 categories (Valuation Metrics, Profitability & Efficiency). INTU leads in 1 (Income & Cash Flow). 2 tied.

Best OverallH&R Block, Inc. (HRB)Leads 3 of 6 categories
Loading custom metrics...

LZ vs INTU vs HRB vs BILL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is LZ or INTU or HRB or BILL a better buy right now?

For growth investors, Intuit Inc.

(INTU) is the stronger pick with 15. 6% revenue growth year-over-year, versus 4. 2% for H&R Block, Inc. (HRB). H&R Block, Inc. (HRB) offers the better valuation at 8. 4x trailing P/E (7. 2x forward), making it the more compelling value choice. Analysts rate LegalZoom. com, Inc. (LZ) a "Buy" — based on 12 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — LZ or INTU or HRB or BILL?

On trailing P/E, H&R Block, Inc.

(HRB) is the cheapest at 8. 4x versus Bill. com Holdings, Inc. at 181. 9x. On forward P/E, H&R Block, Inc. is actually cheaper at 7. 2x. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: LegalZoom. com, Inc. wins at 0. 50x versus Intuit Inc. 's 1. 17x — a PEG below 1. 0 traditionally signals the market is underpricing earnings growth.

03

Which is the better long-term investment — LZ or INTU or HRB or BILL?

Over the past 5 years, H&R Block, Inc.

(HRB) delivered a total return of +82. 4%, compared to -83. 8% for LegalZoom. com, Inc. (LZ). Over 10 years, the gap is even starker: INTU returned +316. 1% versus LZ's -83. 8%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — LZ or INTU or HRB or BILL?

By beta (market sensitivity over 5 years), H&R Block, Inc.

(HRB) is the lower-risk stock at -0. 06β versus Bill. com Holdings, Inc. 's 1. 88β — meaning BILL is approximately -3251% more volatile than HRB relative to the S&P 500. On balance sheet safety, LegalZoom. com, Inc. (LZ) carries a lower debt/equity ratio of 14% versus 26% for H&R Block, Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — LZ or INTU or HRB or BILL?

By revenue growth (latest reported year), Intuit Inc.

(INTU) is pulling ahead at 15. 6% versus 4. 2% for H&R Block, Inc. (HRB). On earnings-per-share growth, the picture is similar: Bill. com Holdings, Inc. grew EPS 185. 2% year-over-year, compared to -50. 0% for LegalZoom. com, Inc.. Over a 3-year CAGR, BILL leads at 31. 6% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — LZ or INTU or HRB or BILL?

Intuit Inc.

(INTU) is the more profitable company, earning 20. 5% net margin versus 1. 6% for Bill. com Holdings, Inc. — meaning it keeps 20. 5% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: INTU leads at 26. 1% versus -5. 5% for BILL. At the gross margin level — before operating expenses — BILL leads at 81. 4%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is LZ or INTU or HRB or BILL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, LegalZoom. com, Inc. (LZ) is the more undervalued stock at a PEG of 0. 50x versus Intuit Inc. 's 1. 17x. A PEG below 1. 0 is traditionally considered the threshold for growth-adjusted undervaluation. On forward earnings alone, H&R Block, Inc. (HRB) trades at 7. 2x forward P/E versus 17. 4x for Bill. com Holdings, Inc. — 10. 2x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for INTU: 68. 2% to $666. 75.

08

Which pays a better dividend — LZ or INTU or HRB or BILL?

In this comparison, HRB (3.

9% yield), INTU (1. 1% yield) pay a dividend. LZ, BILL do not pay a meaningful dividend and should not be held primarily for income.

09

Is LZ or INTU or HRB or BILL better for a retirement portfolio?

For long-horizon retirement investors, H&R Block, Inc.

(HRB) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β -0. 06), 3. 9% yield, +144. 0% 10Y return). Bill. com Holdings, Inc. (BILL) carries a higher beta of 1. 88 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (HRB: +144. 0%, BILL: +17. 8%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between LZ and INTU and HRB and BILL?

These companies operate in different sectors (LZ (Industrials) and INTU (Technology) and HRB (Consumer Cyclical) and BILL (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: LZ is a small-cap quality compounder stock; INTU is a mid-cap high-growth stock; HRB is a small-cap deep-value stock; BILL is a small-cap quality compounder stock. INTU, HRB pay a dividend while LZ, BILL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

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LZ

Quality Business

  • Sector: Industrials
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Gross Margin > 39%
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INTU

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 12%
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HRB

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Net Margin > 11%
  • Dividend Yield > 1.5%
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BILL

Quality Business

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Gross Margin > 48%
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Beat Both

Find stocks that outperform LZ and INTU and HRB and BILL on the metrics below

Revenue Growth>
%
(LZ: 12.9% · INTU: 17.4%)
P/E Ratio<
x
(LZ: 76.6x · INTU: 29.0x)

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