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Stock Comparison

THO vs AMZN vs MSFT vs WGO vs AAPL

Revenue, margins, valuation, and 5-year total return — side by side.

Live fundamentals10-year financials5-year price chart
THO
Thor Industries, Inc.

Auto - Recreational Vehicles

Consumer CyclicalNYSE • US
Market Cap$4.08B
5Y Perf.-10.4%
AMZN
Amazon.com, Inc.

Specialty Retail

Consumer CyclicalNASDAQ • US
Market Cap$2.93T
5Y Perf.+123.3%
MSFT
Microsoft Corporation

Software - Infrastructure

TechnologyNASDAQ • US
Market Cap$3.08T
5Y Perf.+126.5%
WGO
Winnebago Industries, Inc.

Auto - Recreational Vehicles

Consumer CyclicalNYSE • US
Market Cap$896M
5Y Perf.-41.6%
AAPL
Apple Inc.

Consumer Electronics

TechnologyNASDAQ • US
Market Cap$4.31T
5Y Perf.+268.9%

THO vs AMZN vs MSFT vs WGO vs AAPL — Key Financials

Market cap, revenue, margins, and valuation side-by-side.

Company Snapshot
THO logoTHO
AMZN logoAMZN
MSFT logoMSFT
WGO logoWGO
AAPL logoAAPL
IndustryAuto - Recreational VehiclesSpecialty RetailSoftware - InfrastructureAuto - Recreational VehiclesConsumer Electronics
Market Cap$4.08B$2.93T$3.08T$896M$4.31T
Revenue (TTM)$9.93B$742.78B$318.27B$2.88B$451.44B
Net Income (TTM)$300M$90.80B$125.22B$36M$122.58B
Gross Margin14.0%50.6%68.3%13.1%47.9%
Operating Margin4.5%11.5%46.8%2.5%32.6%
Forward P/E18.6x31.4x24.8x13.6x33.7x
Total Debt$923M$152.99B$112.18B$595M$112.38B
Cash & Equiv.$587M$86.81B$30.24B$174M$35.93B

THO vs AMZN vs MSFT vs WGO vs AAPLLong-Term Stock Performance

Price return indexed to 100 at period start. Dividends excluded.

THO
AMZN
MSFT
WGO
AAPL
StockMay 20May 26Return
Thor Industries, In… (THO)10089.6-10.4%
Amazon.com, Inc. (AMZN)100223.3+123.3%
Microsoft Corporati… (MSFT)100226.5+126.5%
Winnebago Industrie… (WGO)10058.4-41.6%
Apple Inc. (AAPL)100368.9+268.9%

Price return only. Dividends and distributions are not included.

Quick Verdict: THO vs AMZN vs MSFT vs WGO vs AAPL

Each card shows where this stock fits in a portfolio — not just who wins on paper.

Bottom line: MSFT leads in 3 of 7 categories (5-stock set), making it the strongest pick for growth and revenue expansion and profitability and margin quality. Apple Inc. is the stronger pick specifically for recent price momentum and sentiment and operational efficiency and capital deployment. AMZN and WGO also each lead in at least one category. This set spans 2 sectors — these stocks serve different portfolio roles, not just different price points.
THO
Thor Industries, Inc.
The Income Angle

Among these 5 stocks, THO doesn't own a clear edge in any measured category.

Best for: consumer cyclical exposure
AMZN
Amazon.com, Inc.
The Value Pick

AMZN ranks third and is worth considering specifically for valuation efficiency.

  • PEG 1.12 vs THO's 4.99
  • Lower P/E (31.4x vs 33.7x), PEG 1.12 vs 1.89
Best for: valuation efficiency
MSFT
Microsoft Corporation
The Income Pick

MSFT carries the broadest edge in this set and is the clearest fit for income & stability and growth exposure.

  • Dividend streak 19 yrs, beta 0.85, yield 0.8%
  • Rev growth 14.9%, EPS growth 15.6%, 3Y rev CAGR 12.4%
  • Lower volatility, beta 0.85, Low D/E 32.7%, current ratio 1.35x
  • 14.9% revenue growth vs WGO's -5.9%
Best for: income & stability and growth exposure
WGO
Winnebago Industries, Inc.
The Defensive Pick

WGO is the clearest fit if your priority is defensive.

  • Beta 1.17, yield 4.3%, current ratio 2.42x
  • 4.3% yield, 7-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Best for: defensive
AAPL
Apple Inc.
The Long-Run Compounder

AAPL is the #2 pick in this set and the best alternative if long-term compounding is your priority.

  • 12.0% 10Y total return vs MSFT's 7.8%
  • +49.0% vs MSFT's -4.5%
  • 34.0% ROA vs WGO's 1.7%, ROIC 67.4% vs 2.6%
Best for: long-term compounding
See the full category breakdown
CategoryWinnerWhy
GrowthMSFT logoMSFT14.9% revenue growth vs WGO's -5.9%
ValueAMZN logoAMZNLower P/E (31.4x vs 33.7x), PEG 1.12 vs 1.89
Quality / MarginsMSFT logoMSFT39.3% margin vs WGO's 1.3%
Stability / SafetyMSFT logoMSFTBeta 0.85 vs AMZN's 1.50, lower leverage
DividendsWGO logoWGO4.3% yield, 7-year raise streak, vs MSFT's 0.8%, (1 stock pays no dividend)
Momentum (1Y)AAPL logoAAPL+49.0% vs MSFT's -4.5%
Efficiency (ROA)AAPL logoAAPL34.0% ROA vs WGO's 1.7%, ROIC 67.4% vs 2.6%

THO vs AMZN vs MSFT vs WGO vs AAPL — Revenue Breakdown by Segment

How each company's revenue is distributed across its business units

THOThor Industries, Inc.
FY 2020
Recreation Vehicles
100.0%$8.0B
AMZNAmazon.com, Inc.
FY 2025
Online Stores
37.6%$269.3B
Third-Party Seller Services
24.0%$172.2B
Amazon Web Services
18.0%$128.7B
Advertising Services
9.6%$68.6B
Subscription Services
6.9%$49.6B
Physical Stores
3.1%$22.6B
Other Services
0.8%$5.9B
MSFTMicrosoft Corporation
FY 2025
Server Products And Cloud Services
34.9%$98.4B
Microsoft Three Six Five Commercial Products And Cloud Services
31.2%$87.8B
Gaming
8.3%$23.5B
Linked In Corporation
6.3%$17.8B
Windows
6.1%$17.3B
Search Advertising
4.9%$13.9B
Dynamics Products And Cloud Services
2.8%$7.8B
Other (3)
5.4%$15.2B
WGOWinnebago Industries, Inc.
FY 2025
Marine Segment
100.0%$368M
AAPLApple Inc.
FY 2025
iPhone
50.4%$209.6B
Service
26.2%$109.2B
Wearables, Home and Accessories
8.6%$35.7B
Mac
8.1%$33.7B
iPad
6.7%$28.0B

THO vs AMZN vs MSFT vs WGO vs AAPL — Financial Metrics

Side-by-side numbers across 5 stocks — who leads on profitability, valuation, growth, and risk.

BEST OVERALLMSFTLAGGINGWGO

Income & Cash Flow (Last 12 Months)

MSFT leads this category, winning 4 of 6 comparable metrics.

AMZN is the larger business by revenue, generating $742.8B annually — 258.3x WGO's $2.9B. MSFT is the more profitable business, keeping 39.3% of every revenue dollar as net income compared to WGO's 1.3%. On growth, MSFT holds the edge at +18.3% YoY revenue growth, suggesting stronger near-term business momentum.

MetricTHO logoTHOThor Industries, …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…WGO logoWGOWinnebago Industr…AAPL logoAAPLApple Inc.
RevenueTrailing 12 months$9.9B$742.8B$318.3B$2.9B$451.4B
EBITDAEarnings before interest/tax$714M$155.9B$192.6B$132M$160.0B
Net IncomeAfter-tax profit$300M$90.8B$125.2B$36M$122.6B
Free Cash FlowCash after capex$228M-$2.5B$72.9B$136M$129.2B
Gross MarginGross profit ÷ Revenue+14.0%+50.6%+68.3%+13.1%+47.9%
Operating MarginEBIT ÷ Revenue+4.5%+11.5%+46.8%+2.5%+32.6%
Net MarginNet income ÷ Revenue+3.0%+12.2%+39.3%+1.3%+27.2%
FCF MarginFCF ÷ Revenue+2.3%-0.3%+22.9%+4.7%+28.6%
Rev. Growth (YoY)Latest quarter vs prior year+5.3%+16.6%+18.3%+12.3%+16.6%
EPS Growth (YoY)Latest quarter vs prior year+35.0%+74.8%+23.4%+2.1%+21.8%
MSFT leads this category, winning 4 of 6 comparable metrics.

Valuation Metrics

Evenly matched — THO and WGO each lead in 3 of 7 comparable metrics.

At 16.0x trailing earnings, THO trades at a 59% valuation discount to AAPL's 39.3x P/E. Adjusting for growth (PEG ratio), AMZN offers better value at 1.36x vs THO's 4.28x — a lower PEG means you pay less per unit of expected earnings growth.

MetricTHO logoTHOThor Industries, …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…WGO logoWGOWinnebago Industr…AAPL logoAAPLApple Inc.
Market CapShares × price$4.1B$2.93T$3.08T$896M$4.31T
Enterprise ValueMkt cap + debt − cash$4.4B$3.00T$3.17T$1.3B$4.38T
Trailing P/EPrice ÷ TTM EPS15.95x38.03x30.43x34.89x39.31x
Forward P/EPrice ÷ next-FY EPS est.18.61x31.41x24.77x13.61x33.71x
PEG RatioP/E ÷ EPS growth rate4.28x1.36x1.62x2.20x
EV / EBITDAEnterprise value multiple6.41x20.58x19.46x13.77x30.27x
Price / SalesMarket cap ÷ Revenue0.43x4.09x10.94x0.32x10.35x
Price / BookPrice ÷ Book value/share0.96x7.18x9.02x0.73x59.68x
Price / FCFMarket cap ÷ FCF8.97x381.09x43.06x10.01x43.59x
Evenly matched — THO and WGO each lead in 3 of 7 comparable metrics.

Profitability & Efficiency

AAPL leads this category, winning 5 of 9 comparable metrics.

AAPL delivers a 146.7% return on equity — every $100 of shareholder capital generates $147 in annual profit, vs $3 for WGO. THO carries lower financial leverage with a 0.22x debt-to-equity ratio, signaling a more conservative balance sheet compared to AAPL's 1.52x. On the Piotroski fundamental quality scale (0–9), AAPL scores 8/9 vs WGO's 6/9, reflecting strong financial health.

MetricTHO logoTHOThor Industries, …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…WGO logoWGOWinnebago Industr…AAPL logoAAPLApple Inc.
ROE (TTM)Return on equity+7.0%+23.3%+33.1%+3.0%+146.7%
ROA (TTM)Return on assets+4.3%+11.5%+19.2%+1.7%+34.0%
ROICReturn on invested capital+6.7%+14.7%+24.9%+2.6%+67.4%
ROCEReturn on capital employed+7.6%+15.3%+29.7%+2.9%+69.6%
Piotroski ScoreFundamental quality 0–966668
Debt / EquityFinancial leverage0.22x0.37x0.33x0.49x1.52x
Net DebtTotal debt minus cash$336M$66.2B$81.9B$421M$76.4B
Cash & Equiv.Liquid assets$587M$86.8B$30.2B$174M$35.9B
Total DebtShort + long-term debt$923M$153.0B$112.2B$595M$112.4B
Interest CoverageEBIT ÷ Interest expense9.82x39.96x55.65x2.77x
AAPL leads this category, winning 5 of 9 comparable metrics.

Total Returns (Dividends Reinvested)

Evenly matched — AMZN and AAPL each lead in 3 of 6 comparable metrics.

A $10,000 investment in AAPL five years ago would be worth $23,479 today (with dividends reinvested), compared to $4,579 for WGO. Over the past 12 months, AAPL leads with a +49.0% total return vs MSFT's -4.5%. The 3-year compound annual growth rate (CAGR) favors AMZN at 37.1% vs WGO's -15.6% — a key indicator of consistent wealth creation.

MetricTHO logoTHOThor Industries, …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…WGO logoWGOWinnebago Industr…AAPL logoAAPLApple Inc.
YTD ReturnYear-to-date-25.8%+20.4%-12.0%-20.5%+8.3%
1-Year ReturnPast 12 months+3.9%+42.0%-4.5%-1.5%+49.0%
3-Year ReturnCumulative with dividends+0.6%+157.7%+37.6%-39.9%+70.8%
5-Year ReturnCumulative with dividends-38.7%+70.9%+73.8%-54.2%+134.8%
10-Year ReturnCumulative with dividends+44.1%+702.2%+776.0%+88.6%+1199.3%
CAGR (3Y)Annualised 3-year return+0.2%+37.1%+11.2%-15.6%+19.5%
Evenly matched — AMZN and AAPL each lead in 3 of 6 comparable metrics.

Risk & Volatility

Evenly matched — MSFT and AAPL each lead in 1 of 2 comparable metrics.

MSFT is the less volatile stock with a 0.85 beta — it tends to amplify market swings less than AMZN's 1.50 beta. A beta below 1.0 means the stock typically moves less than the S&P 500. AAPL currently trades 99.5% from its 52-week high vs THO's 62.9% drawdown — a narrower gap to the peak suggests stronger recent price momentum.

MetricTHO logoTHOThor Industries, …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…WGO logoWGOWinnebago Industr…AAPL logoAAPLApple Inc.
Beta (5Y)Sensitivity to S&P 5001.25x1.50x0.85x1.17x1.04x
52-Week HighHighest price in past year$122.83$278.56$555.45$50.16$294.76
52-Week LowLowest price in past year$73.36$188.82$356.28$28.00$193.46
% of 52W HighCurrent price vs 52-week peak+62.9%+97.9%+74.7%+63.3%+99.5%
RSI (14)Momentum oscillator 0–10043.574.257.945.369.3
Avg Volume (50D)Average daily shares traded740K45.2M32.5M617K40.0M
Evenly matched — MSFT and AAPL each lead in 1 of 2 comparable metrics.

Analyst Outlook

Evenly matched — MSFT and WGO each lead in 1 of 2 comparable metrics.

Analyst consensus: THO as "Hold", AMZN as "Buy", MSFT as "Buy", WGO as "Hold", AAPL as "Buy". Consensus price targets imply 48.0% upside for THO (target: $114) vs 8.9% for AAPL (target: $319). For income investors, WGO offers the higher dividend yield at 4.33% vs AAPL's 0.35%.

MetricTHO logoTHOThor Industries, …AMZN logoAMZNAmazon.com, Inc.MSFT logoMSFTMicrosoft Corpora…WGO logoWGOWinnebago Industr…AAPL logoAAPLApple Inc.
Analyst RatingConsensus buy/hold/sellHoldBuyBuyHoldBuy
Price TargetConsensus 12-month target$114.25$306.77$556.88$41.80$319.44
# AnalystsCovering analysts41948122110
Dividend YieldAnnual dividend ÷ price+2.6%+0.8%+4.3%+0.4%
Dividend StreakConsecutive years of raises1019714
Dividend / ShareAnnual DPS$1.99$3.23$1.37$1.03
Buyback YieldShare repurchases ÷ mkt cap+1.3%0.0%+0.6%+6.0%+2.1%
Evenly matched — MSFT and WGO each lead in 1 of 2 comparable metrics.
Key Takeaway

MSFT leads in 1 of 6 categories (Income & Cash Flow). AAPL leads in 1 (Profitability & Efficiency). 4 tied.

Best OverallMicrosoft Corporation (MSFT)Leads 1 of 6 categories
Loading custom metrics...

THO vs AMZN vs MSFT vs WGO vs AAPL: Key Questions Answered

10 questions · data-driven answers · updated daily

01

Is THO or AMZN or MSFT or WGO or AAPL a better buy right now?

For growth investors, Microsoft Corporation (MSFT) is the stronger pick with 14.

9% revenue growth year-over-year, versus -5. 9% for Winnebago Industries, Inc. (WGO). Thor Industries, Inc. (THO) offers the better valuation at 16. 0x trailing P/E (18. 6x forward), making it the more compelling value choice. Analysts rate Amazon. com, Inc. (AMZN) a "Buy" — based on 94 analyst ratings — the highest consensus in this comparison. The "better buy" depends entirely on your goals: growth investors should weight revenue trajectory, value investors should weight P/E and PEG, and income investors should weight dividend yield and streak.

02

Which has the better valuation — THO or AMZN or MSFT or WGO or AAPL?

On trailing P/E, Thor Industries, Inc.

(THO) is the cheapest at 16. 0x versus Apple Inc. at 39. 3x. On forward P/E, Winnebago Industries, Inc. is actually cheaper at 13. 6x — notably different from the trailing picture, reflecting expected earnings growth. The PEG ratio (P/E divided by earnings growth rate) is the most growth-adjusted single valuation metric: Amazon. com, Inc. wins at 1. 12x versus Thor Industries, Inc. 's 4. 99x — a reasonable growth-adjusted valuation.

03

Which is the better long-term investment — THO or AMZN or MSFT or WGO or AAPL?

Over the past 5 years, Apple Inc.

(AAPL) delivered a total return of +134. 8%, compared to -54. 2% for Winnebago Industries, Inc. (WGO). Over 10 years, the gap is even starker: AAPL returned +1199% versus THO's +44. 1%. Past returns do not guarantee future results, and the stock with the higher historical return may already have its best growth priced in.

04

Which is safer — THO or AMZN or MSFT or WGO or AAPL?

By beta (market sensitivity over 5 years), Microsoft Corporation (MSFT) is the lower-risk stock at 0.

85β versus Amazon. com, Inc. 's 1. 50β — meaning AMZN is approximately 76% more volatile than MSFT relative to the S&P 500. On balance sheet safety, Thor Industries, Inc. (THO) carries a lower debt/equity ratio of 22% versus 152% for Apple Inc. — giving it more financial flexibility in a downturn.

05

Which is growing faster — THO or AMZN or MSFT or WGO or AAPL?

By revenue growth (latest reported year), Microsoft Corporation (MSFT) is pulling ahead at 14.

9% versus -5. 9% for Winnebago Industries, Inc. (WGO). On earnings-per-share growth, the picture is similar: Winnebago Industries, Inc. grew EPS 106. 8% year-over-year, compared to -2. 0% for Thor Industries, Inc.. Over a 3-year CAGR, MSFT leads at 12. 4% annualised revenue growth. Higher growth typically commands a higher valuation multiple — check whether the premium P/E or P/S is justified by the growth rate using the PEG ratio.

06

Which has better profit margins — THO or AMZN or MSFT or WGO or AAPL?

Microsoft Corporation (MSFT) is the more profitable company, earning 36.

1% net margin versus 0. 9% for Winnebago Industries, Inc. — meaning it keeps 36. 1% of every revenue dollar as bottom-line profit. Operating margin tells a similar story: MSFT leads at 45. 6% versus 2. 0% for WGO. At the gross margin level — before operating expenses — MSFT leads at 68. 8%, reflecting greater pricing power or product mix advantage. Stronger margins indicate durable pricing power, lower cost of revenue, or higher mix of software/services. They are one of the clearest signs of business quality.

07

Is THO or AMZN or MSFT or WGO or AAPL more undervalued right now?

The PEG ratio (forward P/E divided by expected earnings growth rate) is the most precise measure of undervaluation relative to growth potential.

By this metric, Amazon. com, Inc. (AMZN) is the more undervalued stock at a PEG of 1. 12x versus Thor Industries, Inc. 's 4. 99x. A PEG below 1. 5 suggests fair-to-attractive pricing relative to expected growth. On forward earnings alone, Winnebago Industries, Inc. (WGO) trades at 13. 6x forward P/E versus 33. 7x for Apple Inc. — 20. 1x cheaper on a one-year earnings basis. Analyst consensus price targets imply the most upside for THO: 48. 0% to $114. 25.

08

Which pays a better dividend — THO or AMZN or MSFT or WGO or AAPL?

In this comparison, WGO (4.

3% yield), THO (2. 6% yield), MSFT (0. 8% yield), AAPL (0. 4% yield) pay a dividend. AMZN does not pay a meaningful dividend and should not be held primarily for income.

09

Is THO or AMZN or MSFT or WGO or AAPL better for a retirement portfolio?

For long-horizon retirement investors, Microsoft Corporation (MSFT) is the stronger choice — it scores higher on the combination of lower volatility, dividend reliability, and long-term compounding (low volatility (β 0.

85), 0. 8% yield, +776. 0% 10Y return). Amazon. com, Inc. (AMZN) carries a higher beta of 1. 50 — meaning larger drawdowns in market downturns, which matters significantly when you cannot wait years for a recovery. Both have compounded well over 10 years (MSFT: +776. 0%, AMZN: +702. 2%), confirming both are viable long-term holds — but the lower-volatility option typically results in less emotional selling during corrections. Retirement portfolios generally favour predictability over maximum returns. Consult a financial advisor before making allocation decisions.

10

What are the main differences between THO and AMZN and MSFT and WGO and AAPL?

These companies operate in different sectors (THO (Consumer Cyclical) and AMZN (Consumer Cyclical) and MSFT (Technology) and WGO (Consumer Cyclical) and AAPL (Technology)), which means they face different economic cycles, regulatory environments, and macro sensitivities — making direct comparison nuanced.

In terms of investment character: THO is a small-cap deep-value stock; AMZN is a mega-cap quality compounder stock; MSFT is a mega-cap quality compounder stock; WGO is a small-cap income-oriented stock; AAPL is a mega-cap quality compounder stock. THO, MSFT, WGO pay a dividend while AMZN, AAPL do not, making them suitable for different income and tax situations. These fundamental differences mean investors should not choose between them on a single metric — the "better stock" depends entirely on which of these characteristics aligns with your investment strategy.

Find Stocks Like These

Explore pre-built screens for each stock's profile, or build a custom screen to find stocks that outperform all of them.

Stocks Like

THO

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 5%
  • Dividend Yield > 1.0%
Run This Screen
Stocks Like

AMZN

High-Growth Compounder

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 7%
Run This Screen
Stocks Like

MSFT

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 9%
  • Net Margin > 23%
Run This Screen
Stocks Like

WGO

Income & Dividend Stock

  • Sector: Consumer Cyclical
  • Market Cap > $100B
  • Revenue Growth > 6%
  • Dividend Yield > 1.7%
Run This Screen
Stocks Like

AAPL

High-Growth Quality Leader

  • Sector: Technology
  • Market Cap > $100B
  • Revenue Growth > 8%
  • Net Margin > 16%
Run This Screen
Custom Screen

Beat Both

Find stocks that outperform THO and AMZN and MSFT and WGO and AAPL on the metrics below

Revenue Growth>
%
(THO: 5.3% · AMZN: 16.6%)
Net Margin>
%
(THO: 3.0% · AMZN: 12.2%)
P/E Ratio<
x
(THO: 16.0x · AMZN: 38.0x)

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